Business Intelligence & Analytics Market India Business Intelligence & Analytics Market ‐ India April 2013
Executive Summary Business Intelligence (BI) & Analytics market in India was valued at around INR 10 bn in 2012 and is estimated to grow at a CAGR of around 22% between 2012 to 2017
Market
Need to gather, analyze and generate insightful reports from extensive amounts of data & information across industry verticals pushes the demand for BI applications Growing competition and changing market dynamics are leading organizations to adopt BI & analytics for gaining the competitive edge in the marketplace
Drivers
Drivers & Challenges
Challenges
– Advent of Smartphones p
– Deficiency of Trained Analysts y y
– Rise in usage amongst SMBs
– Lack of Operational & Cultural Readiness
– Increase in Adoption by BFSI Sector – Emergence of New Technologies Adoption of Mobile BI
Trends
Focus on In‐memory Analytics Emerging Social Media Analytics
Major Players
Competition
Company A
Company
Company C
Company D
Company E
Company F
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•Macroeconomic Indicators •Introduction •Market Overview •Market Overview •Adoption of BI amongst SMBs •Features & Benefits •Costs & Best Practices •Selection & Implementation •BI BI Adoption in Key Sectors Adoption in Key Sectors •Drivers & Challenges •Trends •Competitive Landscape •Case Studies •Strategic Strategic Recommendations Recommendations •Appendix BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
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Macro Economic Indicators (1/3) GDP at Factor Cost: X
SAMPLE
INR tn a
x1 y1
c
z1
x2 y2 z2
d
k1
k2
b
y4 z4
y3 z3
k4
k3
e Q ‐
Q‐ 20‐‐
Q‐ 20‐‐
20‐‐
Q‐
20‐‐
Inflation Rate: Y % f
a1
a3
g h
a2
a4
a5
20‐‐
20‐‐
i j k 20‐‐
20‐‐
20‐‐
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Business Intelligence (BI) ‐ A Typical Architecture Model Applications and Tools
Procedures
Attributes
xx xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
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Data intensive processes arising from hyper activity in key industry verticals drive the BI & analytics market BI & Analytics Market – Overview
Market Size and Growth
• Currently, the BI & Analytics market in India is estimated to be around INR xx bn and is expected to achieve a CAGR xx% to reach INR xx bn by 20‐‐
INR bn 30
x6 xx%
25
• Over xx% of the BI & analytics demand is generated by the major industry verticals including xx and xx
20
• Global vendors including xx, xx and xx mainly dominate Gl b l d i l di d i l d i t the market, however pure‐play vendors such as xx, xx and xx also have carved a niche for themselves
5
15 10
x1
x2
x3
x5 x4
0
2012
2013e
2014e
2015e
2016e
2017e
BI Usage Split – Industry Vertical Wise (20‐‐) a5% a1% 1%
Vertical 1 Vertical 1
b1%
Vertical 2
a4%
Vertical 3 Vertical 4
a3%
Segment 1 b2%
Segment 2
Vertical 5 a2% Note: Non‐SMBs include large enterprises & government BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
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SMB business in cloud BI will witness strong growth owing to many government initiatives & growing SMB investment
SAMPLE
BI & Analytics Usage in SMBs (2/2) BI Usage in SMBs (20‐‐)
2012
Segment 1
2013e
Segment 2 INR bn x 10 8
x1 a2
6 4
b2
a1
b1
x2
2
SMBs Share in Segment A
0
SMBs Share in Segment B
2012
SMBs Share in Cloud BI is likely to witness growth of
~xx%
SMBs Share in On‐premises BI is likely to witness growth of
BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
~xx% 7
Business Intelligence & Analytics ‐ Major Users (1/2) Key Sectors
Users
Sector 1
Sector 2
Sector 3
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SAMPLE
Top 10 BI Projects in India (1/2) Rank
Company
Problems Prior to BI Implementation
1
Company A
• xx
2
Company B
• xx
3
Company C p y
• xx
4
Company D Company D
• xx
5
Company E Company E
• xx
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BI Adoption in Key Sectors (1/12) BI in Sector x
xx
Business Performance Management
BI
Decision Making Collaboration
xx
xx
xx
xx xx
xx
xx xx xx
xx
xx
xx
xx
xx xx
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BI Adoption in Key Sectors (2/12) BI in Sector x – Case Study
xx
Problem
• xx
Solution
• xx
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Benefits
• xx
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Drivers & Challenges
Drivers
Ch ll Challenges
Advent of Smartphones
Deficiency of Trained Analysts
Rise in usage amongst SMBs
Lack of Operational & Cultural Lack of Operational & Cultural Readiness
Increase in Adoption by BFSI Sector Emergence of New Technologies
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Adoption of smartphones in the corporate space is proving beneficial for BI vendors Advent of Smartphones
Impact
• Finding 1 Sub‐finding 1
• Finding 2 • Finding 3 • Finding 4
Growth in Smartphone Shipment ‐ India
000’ units
mn units a
x5 +z%
b
x4
c d
Smartphone Minimum Price Point ‐ India
x1
x2
b
x1
x3
f 20‐‐
x2
20‐‐
20‐‐
d 20‐‐
20‐‐
x4 x3
c
e 20‐‐
+z%
a
20‐‐e
20‐‐e
20‐‐
In 20‐‐, Company x launched its Tablet PC with a price tag of a mere INR xx
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SMBs operating in financial services, healthcare & retail shows significant interest in BI tools High Use in SMBs
Impact
• Finding 1 • Finding 2 Sub‐finding 1 Sub‐finding 2
• Finding 2 • Finding 3
SMBs in India
Using SaaS BI
Using Traditional BI
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Trends ‐ Summary
Adoption of Mobile BI
Trends
Emerging Social Media A l i Analytics
Focus on In‐memory A l i Analytics
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Discussions, meetings, consumers engagement with organizations are happening in real‐time on social media Emerging Social Media Analytics (2/2)
Time spend on social platform consumers across the world
of time spend online
Providing real‐time Providing real time data about their behaviors and preferences
No. of Active Users
with a median age of 26
I t Internet Users tU
Using one or more U i social networking sites
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Findings
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SAMPLE
Porter’s Five Forces Analysis
Impact High
Threat of New Entrants • xx
Impact Medium to High
Bargaining Power of Suppliers • xx
Impact Medium M di
Competitive Rivalry
Impact Medium
Bargaining Power of Buyers • xx
• xx
Impact Low to Medium Threat of Substitutes • xx
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Competitive Benchmarking (1/3) Key Ratios of 3 Major Companies – Operational Basis (FY 2012) (1/3) Operating Margin
%
Net Margin
x2
25 20
y2
x1
15
x3
y1
10
y3
5 0
Company A
Company B
Company C
• xx
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Major Private Companies ‐ Summary Net Profit/Loss 4,500
Size of the Bubble represents Total Assets in INR mn
4,000 3,500 3,000
t5 2,500 2,000 1,500 1 000 1,000
t4
500
t3
t2
0
t1 ‐500 0
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
18,000
20,000
22,000
24,000
Total income Company A
Company B
Company C
Company D
Company E
Note: All figures are in INR mn and are based on the latest financials available BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
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Private: Domestic Company – Company A (1/6) Company Information
Offices and Centres – India
Corporate Address
Company Address
Tel No.
+91‐xx‐ yyyyyyyyy
Fax No.
+91‐ww‐zzzzzzzz
Website
www.companyA.com
Year of Incorporation
19‐‐ Head Office
Products and Services Category
Products/Services
Segment
Product 1, product 2, product 3,………………….
Others
Product 1, product 2, product 3……… Product 1, product 2, product 3………
Key People N Name
D i ti Designation
Person 1
Designation
Person 2
Designation
Person 3
Designation
Person 4
Designation
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SAMPLE
Private: Domestic Company – Company A (2/6) Shareholders of the Company as on 30/09/2011
Ownership Structure Foreign holdings
Name
Directors or relatives of directors
No. of Shares held
Other top fifty (50) shareholders Other top fifty (50) shareholders Shareholder A
xx
Shareholder B
xx
Shareholder C
xx
Shareholder D
xx
100.0%
100.0%
x1%
y1%
100.0%
z1%
z2% Shareholder E Shareholder E
xx
x2%
y2% z3%
Others
xx
Total
xx
x3%
y3%
2009
2010
2011
Note: Ownership structure corresponds to Date of AGM: 30/09/2011
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Private: Domestic Company – Company A (3/6) Financial Snapshot i i lS h
K Key Ratios i
Total Income
Net Profit/Loss
INR 40,000
Particulars
36,631.8
30,000
2000 24,835.4
29,919.0
20,000
1500 1000
10,000
500
0
0
20‐‐
20‐‐
20‐‐
20‐‐
20‐‐
20‐‐
20‐‐
0.66
7.82%
7.17%
3.98%
7.02%
Profitability Ratios
INR 35,029.0
y‐o‐y change (2011‐10)
20‐‐
Financial Summary
Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales) Interest costs (% of Sales)
• The company earned a net profit of INR xx in FY 20‐‐, as compared to net profit of INR xx in FY 20‐‐ • The company reported total income of INR xx in FY 20‐‐, registering an increase of xx% over FY 20‐‐
Leverage Ratios
• The company reported debt to equity ratio of xx in FY 20‐‐, a decrease of xx% over FY 20‐‐
5.11%
6.50%
3.04%
6.16%
0.66
7.82%
7.17%
3.98%
7.02%
0.00
0.00%
0.00%
0.00%
0.00%
0.00
0.00%
0.00%
0.00%
0.00%
0.00
0.00%
0.00%
0.00%
0.00%
0.00
0.00%
0.00%
0.00%
0.00%
‐0.01
0.00%
0.01%
0.00%
0.00%
‐0.66
92.18%
92.83%
96.02%
92.98%
0.00
0.00%
0.00%
0.00%
0.00%
0.00
0.00% %
0.00% %
0.00% %
0.00% %
‐26.35%
1.86
2.52
2.18
2.85
‐69.71%
0.31
1.01
0.63
0.19
‐98.87%
0.00
0.07
0.07
0.53
‐98.79%
0.00
0.06
0.06
0.35
N.A.
N.A.
N.A.
N.A.
N.A.
Cost Ratios
Liquidity Ratios
• The company earned an operating margin of xx% in FY 20‐‐, an increase of xx percentage points over FY 20‐‐
‐1.39
Current Ratio Cash Ratio Debt to Equity Ratio Debt to Capital Ratio b i l i Interest Coverage Ratio
Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover
‐83.91%
0.00
0.00
0.00
0.00
5.18%
0.00
0.00
0.00
0.00 0.00
0.92%
0.00
0.00
0.00
31.97%
0.00
0.00
0.00
0.00
‐1.19%
0.00
0.00
0.00
0.00
Improved
BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
Decline
22
SAMPLE
Private: Domestic Company – Company A (4/6) Business Highlights Description
News
Overview
xx
Merger & Acquisition Merger & Acquisition
xx
Area of Focus
xx
Awards and Recognitions
xx
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Private: Domestic Company – Company A ‐ Product Information (5/6)
SAMPLE Some Targeted Industries xx
xx
xx
xx
xx
xx
Key Features Key Features xx
xx
xx
xx
xx
xx
xx
xx
xx
xx Note: The List is not Exhaustive BUSINESS INTELLIGENCE & ANALYTICS MARKET IN INDIA 2013.PPT
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Private: Foreign Company – Company A – SWOT Analysis (6/6)
SAMPLE
• Strength 1 • Strength 2 Strength 2 • Strength 3
• Opportunity 1 • Opportunity 2 • Opportunity 3
• Weakness 1 • Weakness 2 • Weakness 3
S
W
O
T • Threat 1 • Threat 2 • Threat 3
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Case Study 1 Client Organization
Industry
ICT Vendor
xx
xx
xx
Case: xx
• xx
Benefit
Solution
Requirements
• xx
• xx
Solution Used xx
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Strategic Recommendations xx
xx
• xx
• xx xx xx xx
xx
xx
xx
xx xx
• xx
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