Market Research Report : Juice market in india 2014 - Sample

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Juice Market – India September 2014


Executive Summary Market

Drivers & Challenges

Trends

 Juice industry is one of the growing sectors in India that has attracted a number of players  Changing lifestyle of consumers and increase in income levels have led to increased consumption of juices  Many national and international brands are entering the packaged fruit juice segment

Drivers

Challenges

 Growth in Income and Consumption  Increasing Level of Health Consciousness  Untapped Market Potential  Rising Fruit Imports in India  Growth in Retail Market  Marketing Campaigns

 Reluctant Attitude Towards Fruit Farming  Unorganized Nature of the Market

SAMPLE

 Emergence of Juice Bars  Fruit Juice as Holistic Solution for Health Improvement  New Strategies are Being Adopted  Introduction of Newer Flavors and Variants

Key Players

Competitive Landscape

Company A

Company B

Company C

Company D

Company E

Company F

JUICE MARKET IN INDIA 2014.PPT

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•Macroeconomic Indicators •Introduction •Market Overview •Market Segmentation •Manufacturing Process •Import & Export •Drivers & Challenges •Government Rules & Policies •Trends •Consumer Insights •Competitive Landscape •Strategic Recommendations •Appendix JUICE MARKET IN INDIA 2014.PPT

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Continued rise in fruit drinks’ consumption, followed by juices and nectars, is fueling growth in the market Indian Juice Market – Overview (1/2)

SAMPLE

• xxx

Market Size & Growth - Packaged Juice INR bn x

2013

2014e

2015e

2016e

2017e

JUICE MARKET IN INDIA 2014.PPT

2018e

2019e

2020e 4


Packaged juices are gradually cementing their place in the urban household in the metros and tier I cities Indian Juice Market – Overview (2/2) Market Share of Major Players (2012-13) Dabur

Share of Organized Sector (2012-13)

Others

Organized Sector

PepsiCo

Unorganized Sector

SAMPLE

Consumer Buying Behavior (2012-13)

Share of India in Global Beverage Consumption(2012-13) India Others

Unplanned Juice Consumption

Pure Impulse

Outside Home Juice Consumption

JUICE MARKET IN INDIA 2014.PPT

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Increase in the number of health-conscious consumers has given a boost to fruit juice market in India Indian Fruit Beverage Industry – Market Segmentation (1/2) • xxx

SAMPLE Fruit Beverage Industry Segmentation (2012-13) Fruit Drinks Fruit Juices Nectar Drinks

JUICE MARKET IN INDIA 2014.PPT

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Fruit beverages market can be divided into three segments Indian Fruit Beverage Industry – Market Segmentation (2/2) Fruit Beverages Market

Fruit Drinks

Fruit Juices

Nectar Drinks

SAMPLE • xxx

• xxx

• xxx

xxx JUICE MARKET IN INDIA 2014.PPT

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Manufacturing Process – Packaged Fruit Juices (2/3) The manufacturing process can be categorized into the following stages

Harvesting

• xxx

SAMPLE Collecting

• xxx

Cleaning/ Grading

• xxx

Extraction

• xxx

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SAMPLE

Import of Major Types of Juices (1/7) Fruit Juices INR mn

Major Importing Nations – Value-Wise (2014) Volume

Value

‘000 unit

China United States of America United Arab Emirates Brazil Pakistan

2010-2011 2011-2012 2012-2013

Others

20132014(AprJun)

Other Grapefruit Juice Volume

Major Importing Nations – Value-Wise (2014) Value

INR mn

‘000 unit

South Africa

United Arab Emirates Sri Lanka

100

United States of America 0 2010-2011 2011-2012 2012-2013

20132014(AprJun) JUICE MARKET IN INDIA 2014.PPT

Bangladesh Others

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Low per capita consumption of juices creates strong opportunity for players to tap this market Untapped Market Potential

Impact

• xxx

SAMPLE Per Capita Fruit Juice-Based Beverage Consumption (2013) Liter

Germany

Switzerland

United States of America

JUICE MARKET IN INDIA 2014.PPT

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Increasing fruit imports is fostering growth of the fruit juice sector Rising Fruit Imports in India

Impact

• xxx

SAMPLE Rise in Imports of Fruits (2011-12)

Metric Tons x

200,000 0 2011

2012

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The industry is witnessing a wide variety of strategic activities by the players associated with this industry New strategies are being adopted • xxx

Company

SAMPLE

Strategy

Analyst view

JUICE MARKET IN INDIA 2014.PPT

Securing market share and strengthening existing infrastructures

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Consumer Insights on Juice Products (4/6) Q: Do you consume fruit drinks/ fruit juices or nectars for health and fitness benefits?

Q: What is your monthly budget for purchasing fruit drinks/ fruit juices and nectars? Options • Les than 100 • 100-500 • Greater than 500

Options • Yes • No

Consumption based on health benefits

Budgetary allocation for juices 3.8%

Yes

Less than 100 100-500

No 36.5%

41.2%

Above 500

59.6%

SAMPLE JUICE MARKET IN INDIA 2014.PPT

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Consumer Insights on Juice Products (6/6) Q: From where do you generally purchase these beverages?

Q: What is your most preferred flavor?

Options • Mango • Orange • Apple • Mixed Fruit • Others

Options • Super/ Hyper markets • General mom and pop stores • Both

Place of purchase

Flavor Preference

Super/Hyper Markets

Mango

General stores

Orange

Both

Apple Mixed Fruit Others

SAMPLE JUICE MARKET IN INDIA 2014.PPT

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Porter’s Five Forces Analysis

SAMPLE

Threat of New Entrants

Impact High

• xxx

Impact Low

Impact High

Competitive Rivalry

Bargaining Power of Suppliers • xxx

Impact Medium

Bargaining Power of Buyers

• xxx

• xxx

Impact Low Threat of Substitutes • xxx

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Public: Domestic Company – ABC (x/x) Company Information

Offices and Centres – India

Corporate Address

Tel No. Fax No. Website Year of Incorporation Head Office

Ticker Symbol Stock Exchange

Products and Services Category

Products/Services

Chennai

Key People

Juice Name

Designation

Others

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Public: Domestic Company – ABC (x/x) Financial Snapshot Total Income

Key Ratios Net Profit/Loss

Particulars

INR mn

INR mn

0 2010

2011

2012

2013

Financial Summary • The company reported total income of INR a mn in FY 2013, registering a decrease of b% over FY 2012 • The company earned an operating margin of m% in FY 2013, an decrease of n percentage points over FY 2012 • The company reported debt to equity ratio of q FY 2013, a decrease of r% over FY 2012

Key Financial Performance Indicators Indicators Total Enterprise Value (INR mn) EPS (INR) PE Ratio (Abs)

2013

2012

2011

2010

Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets

Cost Ratios

• The company incurred a net profit of INR x mn in FY 2013, as compared to net profit of INR y mn in FY 2012

Market Capitalization (INR mn)

y-o-y change (2013-12)

Value (-/--/2014)

Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales)

Liquidity Ratios Current Ratio Cash Ratio

Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover Improved

JUICE MARKET IN INDIA 2014.PPT

Decline

17


Public: Domestic Company – ABC (x/x) Key Business Segments

Key Geographic Segments

OTC Products

Chemicals

Beverages

Other

India

xxx 0% 2010

2011

2012

2013

2013

Business Highlights (1/2) Description

News

Overview

• xxx

SAMPLE JUICE MARKET IN INDIA 2014.PPT

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Public: Domestic Company – ABC (x/x) Business Highlights (2/2) Description

News

Distribution Network

• xxx

Acquisition

• xxx

Exports

• xxx

Expansion Plans

• xxx

SAMPLE

JUICE MARKET IN INDIA 2014.PPT

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Public: Domestic Company – ABC– SWOT Analysis (x/x)

• xxx

SAMPLE

• xxx

S

W

O

T

• xxx

• xxx

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Private: Domestic Company – ABC (x/x) Company Information

Offices and Centres – India

Corporate Address

Tel No. Fax No. Website Year of Incorporation Mumbai

Head Office

Products and Services Category Juice

Products/Services

Key People Name

Designation

Others

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Private: Domestic Company – ABC (x/x) Shareholders of the Company

Ownership Structure Directors or relatives of directors

Name

No. of Shares held

Total

100%

SAMPLE Ownership structure corresponds to Date of AGM: 30/09/2013

JUICE MARKET IN INDIA 2014.PPT

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Private: Domestic Company – ABC (x/x) Financial Snapshot Total Income

Key Ratios Particulars

Net Profit/Loss

y-o-y change (2013-112

2013

2012

2011

2010

Profitability Ratios

250

Operating Margin Net Margin Profit Before Tax Margin Return on Equity

200

Return on Capital Employed

150

Return on Working Capital

100

Return on Assets

50

Return on Fixed Assets

INR mn

INR mn

300

0

2010

2011

2012

2013

Financial Summary

Cost Ratios Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales)

• The company incurred a net profit of INR a mn in FY 2013, as compared to net loss INR bmn in FY 2012

Liquidity Ratios

• The company reported total income of INR x mn in FY 2013, registering an increase of y% over FY 2012

Leverage Ratios

• The company earned an operating margin of m% FY 2013, an increase of 1npercentage points over FY 2012 • The company reported debt to equity ratio of q in FY 2013, an increase of r% over FY 2012

Current Ratio Cash Ratio Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio

Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover Improved

JUICE MARKET IN INDIA 2014.PPT

Decline

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Private: Domestic Company – ABC (x/x) Business Highlights Description

News

Overview

• xxx

Manufacturing Facilities

• xxx

Packaging Facility

• xxx

Distribution Network

• xxx

SAMPLE

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Private: Domestic Company – ABC – SWOT Analysis (x/x)

• xxx

SAMPLE

• xxx

S

W

O

T

• xxx

• xxx

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Thank you for the attention Juice Market – India report is part of Netscribes’ Retail and Services Series. For any queries or customized research requirements, contact us at: Phone:

+91 22 4098 7600

E-Mail:

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•About Netscribes, Inc. •Netscribes, Inc. is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes, Inc. is a one-stop shop designed to fulfil clients’ profitability and growth objectives. •Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction. JUICE MARKET IN INDIA 2014.PPT

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