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PoCT Market for Blood Gas & Electrolyte and Cardiac Markers – India July 2015
• Executive summary • IVD Drivers and Challenges
• Market Overview PoCT Market Blood Gas & Electrolyte PoCT Market Cardiac Markers PoCT Market Blood Gas & Electrolyte and Cardiac Markers Drivers and Challenges
• Market Share Analysis • Competitive Landscape
• Appendix POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
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Main Findings 1
• The point-of-care testing (PoCT) market in India is growing at a CAGR of ‘x’% and is expected to reach a value of INR ‘i’ bn by 2019, from its 2012 value of INR ‘a’ bn
2
• The PoCT market for blood gas & electrolyte is expected to exhibit a CAGR of ‘y’% between 2014 to 2019 to reach INR ‘u’ bn by 2019
3
• The PoCT market for cardiac markers is expected to exhibit a CAGR of ‘z’% between 2014 to 2019 to reach INR ‘p’ mn by 2019
4
• In the PoCT market for blood gas & electrolyte, Company 1 is the market leader with a market share of a%, followed by Company 2 at b%, while Company 3 had a share of c%
5
• With p% market share, Company 1 leads in the PoCT market for cardiac markers as well, while Company 2 has a share of q% in the market
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
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Drivers & Challenges – IVD
Drivers High patient population growth rate
Challenges
Increasing number of hospitals and diagnostic labs
Faulty regulations leading to disorientation of IVD products
Increasing lifestyle based diseases
Lack of laboratories with proper accreditation
Demand for cost effective, faster and sensitive results
Increasing affluence
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
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Despite its several advantages over conventional methods, point-of-care testing is yet to be fully accepted in India Point-of-Care Testing – Market Overview • Point of Care diagnostics are diagnostic tests that are conducted at or near the site of patient care Use of these tests can provide faster results, helping patient management; they are also smaller in size, simpler in design and easier to operate; and there are already a number of PoC diagnostics in the market, with many more in the development stages
• Currently, there is a strong emphasis from the hospital segment on the use of PoCT devices • In India, POCT is at a nascent stage but fastest growing segment in IVD A major reason for the PoCT market still being in its nascent stages is the issue of affordability faced by several individuals
• In future, PoCT devices, will move towards compact designs, packing in further technology and networking features to use platforms such as mobile devices for enabling faster access to patient information and immediate care delivery
PoCT Market Size & Growth INR bn 25
i
20
g
15 10
h
+x%
a
b
c
2012
2013
2014
d
f
5 0
2015e
2016e
2017e
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
2018e
2019e
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The PoCT segment of the blood gas & electrolyte market is showing tremendous potential Blood Gas & Electrolyte – PoCT Market Overview • Indian PoCT market for blood gas & electrolyte is growing at a fast pace and is expected to reach a value of INR ‘u’ bn by 2019 from its current value of INR ‘p’ bn The market is expected to exhibit a CAGR of ‘y’% between 2014 to 2019
• Though a majority of the blood gas & electrolyte market is still dominated by laboratory instruments, more and more hospitals and other medical centers are shifting towards PoCT Innovations and technology improvements are driving the portable/handheld blood gas analyzers segment Moreover, growing awareness among physicians is aiding in the development of the PoCT segment of blood gas & electrolyte
• The blood gas & electrolyte market is also witnessing increased popularity of combined analyzers, which predominantly constitutes the PoCT segment
Blood Gas & Electrolyte – PoCT Market Size & Growth INR mn u
2,500
+y%
2,000 1,500 1,000
p
q
r
t s
500 0
2014
2015e
2016e
2017e
2018e
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
2019e
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PoCT market for cardiac markers is poised to exhibit strong growth in the coming years Cardiac Markers – PoCT Market Overview • Although cardiac markers are one of the fastest growing segments of PoCT in the world, in India the penetration of PoCT for cardiac markers has been limited However, the Indian market has picked up pace in the last few years and is expected to grow at a faster rate than the overall PoCT market in the country
• With more and more Indian physicians now being exposed to western medical practices, high importance is now being given to cardiac marker tests which is leading to strong growths in the market • Company 1 dominates the PoCT cardiac markers market with Company 2 being another company with a good presence in this segment
Cardiac Markers – PoCT Market Size & Growth INR mn 600
p
500
+z%
400 300 200
j
k
l
n m
100 0
2014
2015e
2016e
2017e
2018e
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
2019e
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Roche dominates the PoCT market for blood gas & electrolyte in India Blood Gas Electrolyte – Market Share Analysis (2014)
f%
• Company 1 is the market leader in the PoCT market for blood gas & electrolyte in India
g%
d% a%
c%
Company 1 dominates the market due to its high experience in this market as well as due to the advantages as an early entrant in this segment However, it is not being able to consolidate its position as well as expected and may see some of its market share slipping away in future
• Company 2 accounts for a quarter of the market and has been successful due to its strong experience in this market In the next 2 years, Company 2 has plans to launch a few new products in this segment which may help it to gain a higher market share
b% Company 1 Company 2 Company 3 Company 4
Company 5
• Company 5 has a low share in this market • Company 6 which currently accounts for a low share in the market will benefit significantly from the strong distribution network of Company 7 This will help the company to grow its share in the market in the next few years
Others
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
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The PoCT market for cardiac markers is dominated by Roche followed by Alere Cardiac Markers – Market Share Analysis (2014)
s% r%
q%
p%
Company 1 Company 2
Company 3 Others
• In case of the PoCT market for cardiac markers, Company 1 once again dominates the market • It accounts for ‘p’% of the market • The company’s ‘Product A’ and ‘Product B’ is immensely popular in the PoCT segment of cardiac markers • In the PoCT segment, ‘Product C’ from Company 1 also experiences high demand • Apart from Company 1, Company 2 has a strong presence in this market • It accounts for ‘q’% of this market • ‘Product L’ rapid diagnostic test system from company 2 is finding increased use among medical personnel • Apart from Company 1 and Company 2, other players operating in the PoCT market for cardiac markers include Company 3 and Company 4 • Company 3’s ‘Product Q’ system is quite popular in this market
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
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Major Players Company Company 1 Company 2 Company 3 Company 4 Company 5 Company 6 Company 7 Company 8
Blood Gas & Electrolyte
Cardiac Markers
Website
POCT MARKET FOR BLOOD GAS & ELECTROLYTE AND CARDIAC MARKERS IN INDIA 2015
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