Krystal Neuhofel {Visual THinker}
316.841.0205 I creative@krystalneuhofel.com
.....................................................................................................................................................................................................
Profile
Art Director/Designer experienced at incorporating creative thinking, coupled with excellent people skills, to successfully allocate company resources and manage client expectations in order to meet project goals for strategic branding and market visibility. • Effective negotiation skills and experience in successful media and vendor relations • Knowledge of brand image and marketing essentials • Effective at multi-tasking several complex initiatives • Provide forward thinking solutions and proactive at managing creative thinkers
Experience
Owner/Operator of kn creative I 03.10 - Present
Assist small businesses with development of visual identity and marketing strategies. • Built my magazine client base from one monthly magazine to four within six months • Designed template, editorial layout and advertisements for nationally published magazine Twisted South Magazine • Negotiate printer cost for clients and provide a cost effective solution for all projects • Deal directly with advertisers and other second party clients to assure satisfaction in final product • Stage and manage cover photo shoots and direct the photographers to achieve desired results • Brand and manage social media marketing campaigns and websites
Lead Graphic Designer I Advertising Anything I 03.11 - 11.11
Worked directly with sales representatives, their clients, and art director to create various marketing collateral. • Produced ad campaign strategies • Designed thumbnails, roughs, and final compositions for print advertising • Wrote copy for television and print media • Created consumer packaging using PMS and four-color processing • Prepared design files for various vendors, printers and web producers.
Art Director I Vype Sports Magazine, Corporate Headquarters I 04.06 - 03.10
Managed in-house graphic design/production staff, as well as freelance writers, designers, and photographers. • Promoted from Graphic Designer to Art Director within three months • Expanded magazine distribution from one magazine to 13 within 12 months • Created transfer and communication protocol by using File Transfer Protocol (FTP) for remote clients/markets • Directed a full redesign and implemented corporate style guidelines accordingly • Supervised the workflow for nine in-house magazines and supported five outside publications • Proofed, organized and designed editorial layout, covers and advertisements • 2009 Employee of the Year
Education
Friends University | Wichita, KS BFA Visual Communications 8.01-06.06
Skills • Adobe CS5 ▪ Flash ▪ Microsoft Office ▪ HTML & CSS
▪ ▪ ▪ ▪
WordPress FrontPage Constant Contact MySQL & PHP
.....................................................................................................................................................................................................