Let the Big Dogs Roar!

Meat products continue to make up the majority of menus options, despite much media attention regarding the surge of veganism. The fact remains that ‘86% of the UK population are meat eaters, with 6% choosing a vegetarian diet, 5% opting for a pescatarian diet and just 3% following a vegan diet.’*

Charles Coleman, Sales Director at The Sausage Man says, “The hot dogs and sausages market is reported to grow by $13.03 bn over the next two years, progressing at a CAGR of over 3%.** Hot dogs represent a perfect, practical menu choice for a grab and go offer, a winner with customers; full of flavour and easy to eat on the go, they are also a convenient, speedy and simple to prepare product for operators, providing a good profit margin with the opportunity for add on sales.

“The demand for German sausages has seen growth throughout the year – it’s no longer just a treat at Christmas markets or for Oktoberfest. Awareness of world foods, supported by the popularity in global street foods, has grabbed the attention of a new demographic –many consumers are looking for authenticity, something different and alternative to the British sausage, which offers premium quality and a great taste.

“Alongside cafés and restaurants, we supply caterers at Glastonbury, Latitude, Wilderness… at many large events and festivals our bratwurst and currywurst are firm favourites from the grill. As our products are fully cooked and frozen, they’re incredibly safe and versatile – a great advantage for caterers. They don’t require a huge amount of skill to serve; bratwurst can be cooked on a grill or in an oven in around five minutes from chilled, 10 minutes from frozen.”

Famed for their vast range of authentic, gourmet sausages, The Sausage Man supplies only the best quality produce from award-winning butchers across Germany. A popular on-the-go choice, with a sausage to cover all meal occasions including breakfast, lunch and dinner, these delicious sausages offer an easy to prepare, quick to serve, convenient choice.

Favourites include Cheese Käsekrainer Frankfurters which offer a balanced blend of beechwood smoked pork and creamy Emmental cheese, perfect for barbecue season. Another top grill choice, steeped in tradition, and one of the most famous German sausages Bratwurst, has a natural casing that gently snaps and a delectable, seasoned pork filling.

Both varieties are available in 25cm sizes, pre-cooked, gluten-free and delivered frozen for convenience and minimum wastage.

For those foodies seeking a true connoisseur’s experience, try the gourmet range of sausages which includes Wagyu Beef & Bacon Bratwurst, Iberico Pork Bratwurst and the Black Angus & Pork Gourmet Bratwurst!

*Finder ‘How many vegetarians and vegans are in the UK’ Jan 2022

**Research & Markets ‘Global Hot Dogs and Sausages Market 2021-2025’

To find out more about our products visit https://wholesale.sausageman.co.uk