1 minute read

Shmoo gear up for their third summer shake tour

Leading thickshake brand, Shmoo, are gearing up for their third summer shake tour with stop offs at Southport, Scarborough and Whitby, and further locations to be revealed.

The Shmoo tour will allow passers-by to try a small serving of their preferred flavour Shmoo shake for free before being directed to their nearest Shmoo vendor for those that wish to enjoy a full-sized cup.

Visitors to the Shmoo van will also be introduced to Shmoo’s convenient online vendor locator (https://www. shmoodrinks.com/find-shmoo/) as well as encouraged to enter Shmoo’s selfie competition (T&C’s apply*) which provides milkshake lovers with an opportunity to win a £25 voucher for a retailer of their choice.

These efforts are one that Karen Green, Marketing Manager at Aimia Foods, is confident will help Shmoo stockists to increase their sales:

“We are delighted to be preparing for the third Shmoo summer shake tour and to be helping Shmoo vendors gain new customers.

This summer is looking extremely promising for UK tourism, and what better way to attract these tourists than offering delicious Shmoo shakes that can be enjoyed on the move or when dining in.”

Available in five of the most popular flavours: Chocolate, Strawberry, Banana, Vanilla and Cappuccino – as well as limited edition flavours which include Raspberry White Chocolate, Chocolate Mint and brand new flavour, Bubblegum – Shmoo shakes are suitable for vegetarians, free from artificial colours, flavours and preservatives, and when mixed to instructions, are low in fat.

To create a Shmoo shake in as little as 30 seconds, simply add a scoop of the milkshake mix into a branded cup, pour milk to the line and mix using the Shmoo’s in-cup mixer. The mix will double in size and create the perfect thickshake consistently every time, providing a cost-effective milkshake concept that all ages will love!

If you would like to find out how you can be part of the Shmoo craze by either by stocking or adding Shmoo to the menu, please call us on 01942 408 600 or visit www. aimiafoods.com.

To find out updates on the 2022 Shmoo Tour, head to Shmoo’s Facebook/Instagram page @ShmooThickshakes where dates, places and live updates will be posted.

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