business
YOUR
FALL 2016 ISSUE
BROUGHT TO YOU BY THE NEWMARKET CHAMBER OF COMMERCE
IT’S BACK!
THE BUSINESS THRIVES CONFERENCE RETURNS NOVEMBER 22ND
Small business owners Lynn and Lenny from The Sociable Gastropub
COVER STORY
SMALL BUSINESS TOO BIG TO IGNORE YOUR BUSINESS | Fall 2016
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EMPLOYMENT SERVICES Seneca’s Employment Consultants are available to assist you in finding employment and training opportunities – at no cost • Job Search Assistance and Workshops • Career Planning • Job Development Services • Second Career Program • Self-Employment Information • Apprenticeship Links and Resources
EMPLOYER SERVICES Seneca supports employers with hiring; connecting employers with qualified individuals who are eager and ready for work, accessing hiring incentives, support with job postings and hiring events - at no cost. • Job Posting Board and Website • Job Matching, Screening and Interview Support • Hiring Incentives • Organizing, Promoting and Hosting Job Fairs • Essential Skills Tools and Resources • Canada Ontario Job Grant www.workforceready.ca
EMPLOYMENT SERVICES / NEWMARKET 16655 Yonge Street, Unit 3 NEWMARKET, ON, L3X1V6 905-898-6199
CONTENTS
15
Business Thrives Conference
17 20
Small Business: Too Big To Ignore Words of Wisdom
business
YOUR
Features
Cover Photo by Jennifer Brien Lenny Occhiogrosso and Lynn Gallant Occhiogrosso from The Sociable Gastropub.
In Every Issue 4
From Debra’s Desk
5
Calendar of Events
6
Behind the Scenes
7 Learn News, Knowledge & Insights 9 Connect Bridging Business & Community 13 Thrive Tips, Trends & Intel Economic Development Update 22 Members
Board of Directors Chair Veronica Williams snapd Newmarket
1st Vice Chair Dave Peters FFM Capital Inc.
2nd Vice Chair Joshua Campbell Coldwell Banker The Real Estate Centre Brokerage
Secretary/Treasurer Pierre Bonhomme Chaggares & Bonhomme Chartered Professional Accountants
Past Chair Kevin Murdoch The Murdoch Group Private Wealth Management
Ron Pickett RDM Management Group
Magazine layout and design provided by Metroland Media Group Ltd.
Lorne Cooper Your Business is published quarterly by the Newmarket Chamber of Commerce. To Advertise: advertising@newmarketchamber.ca
Century 21 Heritage Group Ltd. Brokerage
Sabine Schleese Schleese Saddlery Service Ltd.
Leslie Yeates Collins Barrow Durham Consultants Inc.
Newmarket Chamber of Commerce Staff
470 Davis Drive (The Old Railway Station) Newmarket, ON L3Y 2P3 T: 905.898.5900 F: 905.853.7271 W: newmarketchamber.ca E: info@newmarketchamber.ca
President & CEO: Debra Scott Business Development Manager: Tracy Walter Office Manager: Lori Clayton Event Manager: Rosanne Antunes Member Services: Lauren Davie Program Coordinator: Tyler Nakeff Auditor: BDO Canada LLP Editor: Leslee Mason
Smart Commute Central York Staff Program Manager: Pat Lusink Program Services Coordinator: Jennifer Brien Program Services Coordinator: Andrea Stephenson YOUR BUSINESS | Fall 2016
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FROM DEBRA'S DESK
SMALL BUSINESS, TOO
Across communities all around Canada, small businesses make a huge difference. In Ontario, three million people rely on these companies for employment. In Newmarket, we can thank small businesses for helping to create a place we all love to call home. These businesses help drive the economic engine and shape our community. Their storefronts give our Town its unique personality, while the services they provide add convenience and ease to our lives.
BIG TO IGNORE
But the picture isn’t quite so rosy for business owners who face a number of challenges that impact the ability to thrive and grow, including the rising cost of doing business, lack of access to qualified workers and infrastructure gaps. The issues aren’t going away and that’s prompted the Ontario Chamber of Commerce and the Chamber network to launch the Small Business: Too Big To Ignore campaign. The initiative has been created to raise awareness, identify solutions and highlight the important contributions that small businesses make. Here in Newmarket, the Chamber has undertaken a number of efforts, including holding a roundtable for small business owners in July which explored some of the barriers as well as ways to ease the issues. This past spring,
the Chamber also teamed up with the Aurora Chamber of Commerce and the Ajax-Pickering Board of Trade to put forth a policy resolution on broadband which has been adopted by the Ontario Chamber of Commerce. (Learn more about the importance of ultra-highspeed Internet as well as some of the issues ailing business beginning on page 17.) We hope that you’ll join us in supporting this campaign. Along with the info in this issue of Your Business, you can also visit newmarketchamber.ca/smallbusiness. Please help us spread the message about the importance of small business and why it cannot be ignored.
Debra Scott President and CEO
Membership Survey Winner Congratulations to Jamie Lee Mezzapelli, Independent Consultant–Executive Area Manager for Arbonne International. Jamie is the winner of a one-year Chamber membership renewal. Event pics: Page 10
A b i g t h a n k y o u t o o u r C o r p o r at e a n d C o m m u n i t y Pa r t n e r s 2016 CORPORATE PARTNERS
2016 COMMUNITY PARTNERS
Newmarket
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newmarketchamber.ca
EVENTS For a list of all events, information and registration, visit newmarketchamber.ca/events
SEPTEMBER SEPTEMBER 8 LEARN Seminar: Content Marketing — What To Say And How To Say It 9:00-11:00 am | Newmarket Public Library SEPTEMBER 13 Breakfast Networking 7:00-9:00 am | Silver Lakes Golf & Conference Centre SEPTEMBER 19–25 Smart Commute Week sccy.ca/smartcommuteweek SEPTEMBER 20 NYPG/Newmarket Chamber Mini-Putt & After Hours 5:00-7:30 pm | Cardinal Golf Club SEPTEMBER 27 Social Media Surgery: Facebook Ads—How To Create The Right Ad For Your Business 8:00–9:00 am | Newmarket Chamber of Commerce
NOVEMBER NOVEMBER 8 Breakfast Networking 7:00–9:00 am | Silver Lakes Golf & Conference Centre NOVEMBER 10 LEARN Seminar: Rock Your Holidays With A Great Promotion 9:00–11:00 am | Newmarket Public Library NOVEMBER 22 Business Thrives Conference 8:00 am–4:00 pm | Cardinal Golf Club NOVEMBER 29 Social Media Surgery: Learning Video For Sales—How To Get The Most Out Of Your IPhone 8:00–9:00 am | Newmarket Chamber of Commerce
DECEMBER DECEMBER 1 Chamber Members’ Holiday Mix ‘n’ Mingle & AGM 5:30–7:30 pm | RedCrest Cardinal Golf Club DECEMBER 13 Breakfast Networking 7:00–9:00 am | Cardinal Golf Club
OCTOBER OCTOBER 6 LEARN Seminar: Measuring Your Marketing— How To Use Reports And Analytics To Evaluate Your Marketing Campaigns 9:00–11:00 am | Newmarket Public Library OCTOBER 11 Breakfast Networking 7:00–9:00 am | Pheasant Run Golf Club OCTOBER 13 Business Excellence Awards 5:30 pm–10:00 pm | The Manor, Event Venue
ONGOING SEPTEMBER 29, OCTOBER 27, NOVEMBER 24 Member Orientations GRANT APPLICATION DEADLINES, 15TH OF EVERY MONTH Awesome Foundation Newmarket EVERY FRIDAY Entrepreneurs In Motion Networking Group THIRD TUESDAY OF THE MONTH Small Business PeerGroup
FEATURED EVENTS OCTOBER 13 November 22 Business Excellence Awards For the past 27 years, the Newmarket Chamber’s Business Excellence Awards have recognized businesses whose achievements or community involvement have made significant contributions to the economic and social well-being of the Town of Newmarket. This year’s Awards gala takes place Thursday, October 13, 2016 at The Manor by Peterandpauls.com. Register: newmarketchamber.ca/Business-Awards
Business Thrives Conference This resource-packed all-day event is designed with your success in mind. Get high-impact tips, tools and takeaways to help your business thrive in today’s evolving landscape. You’ll find additional info on page 15. Early bird price of $75 per person available for Chamber members until October 31, 2016 Register: newmarketchamber.ca/bizexpo YOUR BUSINESS | Fall 2016
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BEHIND THE SCENES
GET TO KNOW THE NEWMARKET CHAMBER
In this new section, we'll introduce you to some of the people working behind the scenes to support our member businesses.
BOARD PIERRE BONHOMME, Secretary/Treasurer Q. What’s your day job? A. I am a CPA, CA and partner with Chaggares & Bonhomme, Chartered Professional Accountants. I regularly advise clients of all sizes on a variety of matters that arise and help guide them to make the most informed decision based on available information. Q. How are you involved with the Chamber? A. I have recently been appointed the Treasurer of the Chamber. However, before this new role, I was serving on the finance committee. I am also on the Business Excellence Awards committee and was the past Chair of the golf tournament. Q. What do you like best about Newmarket? A. I like the small town feel that it retains while keeping a close proximity to Toronto. Being originally from Timmins, I appreciate the closeness of the community while having easy access to various cultural events in the city and the amenities that are offered both in Newmarket and surrounding areas. I also think that Newmarket is a great place to raise my children with the numerous programs offered. What’s your favourite quote or motto? Use good sense, because common sense (however common), doesn’t always mean it’s good! 6
newmarketchamber.ca
STAFF
Committee
TYLER NAKEFF, Program Coordinator
RAMZI KARIM Chair of the Business Excellence Awards Committee
Q. What are your main responsibilities at the Chamber? A. I work with Rosanne, the Events Manager, to help plan, prepare and carry out the numerous events that are hosted by the Newmarket Chamber. I also help to maintain registrations in our database and interact with Chamber members. Q. What’s your favourite part of the job? A. I enjoy getting to know our members and learning about how our events can benefit them, as well as getting involved in the technical aspects of event management. Q. What do you love doing outside of work? A. I enjoy being active. I can usually be found rock climbing, running or cycling. Alternatively, there’s nothing better than watching a good movie. Q. Name one thing on your bucket list. A. Top of my list would be to rappel out of a military Blackhawk helicopter!
Q. What’s your day job? A. I’m the General Manager of Staples Newmarket. Q. Tell us one thing that most people don’t know about you. A. In 2009, I climbed Mount Kilimanjaro, the world’s highest free-standing mountain. Q. Name one thing on your bucket list. A. To write a second book! My first is called How to Master the Art of Interviewing: All You Need to Know to Increase Your Hire Power.
Q. What’s your favourite quote or motto? A. “The road to excellence is always under construction.”
LEARN
FOCUS BOOSTERS The noise, the interruptions, the constant multi-tasking… sometimes getting any work done is, well, work. Here are a few strategies that may help: Disrupt distractions. Add some white noise via a fan, play some background music (the kind you don’t want to hum along to) or pop on a set of noise-cancelling headphones to muffle unwanted sounds. Zen out. Learn to clear the clutter of a busy mind. Not a meditator? There are
a slew of apps that can help, including Headspace. Available online or via mobile app (iOS, Android), Headspace teaches users to meditate through daily 10-minute sessions. The first 10 sessions are free. Time it. The Pomodoro technique is a time management system where specific work periods (typically lasting 25 minutes) are interspersed with short breaks. While there are plenty of Pomodoro-like apps out there, a low-tech approach using a timer works just as well.
TRY THIS! Want to get the ideas flowing at your team’s next brainstorming session? Start with a quick mental exercise. Set a timer for 60 seconds and ask participants to think up and write down as many uses as they can for an everyday item. Hint: Paper clips, soup cans and bricks are all great choices.
TAKE ADVANTAGE OF YOUR Chamber
Membership
From exclusive savings programs that include Member to Member (M2M) discounts to marketing and networking opportunities and professional development, the list of membership benefits is long. Here’s a snapshot of just some of our offerings. Discover more (or get an info refresh) at one of our monthly orientations or visit newmarketchamber.ca.
Small Business PeerGroup Looking for your very own “board of directors”? The small business PeerGroup is a group of non-competing businesses that meet once a month to talk through challenges, opportunities and best practices.
First Data Merchant Processing Services
31, 2016), where they will “Meet or Beat” your current rates or they will give you a $1000 pre-paid MasterCard.
Savings on Office Supplies
The Newmarket Chamber has a terrific new Affinity Program in partnership with Grand & Toy. The specialized program extends preferred pricing to all qualified members. Get up to 85% off over 7,500 quality office products, including office supplies and technology.
CONNECT
A leader in merchant services, First Data is currently offering Chamber members a free cost analysis promotion (ends December
Group Insurance Available to all Chamber members, the Chambers of Commerce Group Insurance Plan provides small businesses with comprehensive group benefits, including dental and health insurance.
Fuel Discounts
Fill up for less; B RsaveI D3.5 G cents I N GperBlitre U Swith I N EEsso’s SS Business and Fleet, an exclusive program offered to Chamber members (including employees).
& CO
AWESOME STRONG FOUNDATION NEWMARKET’S STRONG BUSINESS. COMMUNITY.
USINESS & COMMUNITY
TRULY AWESOME TRUSTEES!
what
The success of local business goes hand in hand with a strong and positive community. In keeping with that, the Chamber operates programs and initiatives designed to foster both business and community vibrancy, including:
MS
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ainable ble
NEWS, KNOWLEDGE & INSIGHTS
Newmarket Young
Awesome Foundation Newmarket The chapter supports projects that benefit youth In the Newmarket in 2012, Newmarket through a $1,000 no-hassle grant Chamber of Commerce made available each month. Discover more launched Awesome about Awesome at newmarketchamber.ca/awesome Foundation Newmarket. Newmarket Young Professionals Group The chapter part of Created for isthe under-40 business crowd, the the Awesome Foundation, global together initiative like-minded individuals NYPGa brings that encourages and promotes micro grants to improve the lives of people locally. Every month, the chapter makes a $1,000 no-stringsattached grant available to help fund an idea
during evening events that incorporate professional development, networking and socializing. Learn more at nypg.ca. Magnet An online job-matching network, Magnet connects local employers and job seekers based on skills, preferences and needs. Get started at newmarketchamber.magnet.today.
makes us the most trusted source of community news and inform YOUR BUSINESS | Fall 2016
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newmarketchamber.ca
CONNECT
BRIDGING BUSINESS & COMMUNITY
DRIVE ALONE? NOT IF SHE CAN HELP IT
Y
ork Region District School Board employee, Branislava travels to work many different ways, but driving alone is not one of them.
HONOURING BUSINESS
EXCELLENCE The Newmarket Chamber of Commerce Business Excellence Awards recognize local companies whose business achievements or community involvement have made significant contributions to the economic and social well-being of the Town of Newmarket. Congratulations to the 2016 finalists (listed below). Winners will be announced at the awards gala on Thursday, October 13, 2016.
WHAT ARE THE DIFFERENT WAYS YOU COMMUTE? My husband and I carpool on most days. It gives us a chance to enjoy each other’s company. In spring, summer and fall I bring my bike along in the morning when we carpool and pedal home at the end of the day. If our schedules don’t allow for carpooling, I take public transit and enjoy some “me” time. Commuting sustainably is good for my physical and mental health, saves me money and it helps the environment.
WHAT ARE SOME OF THE CHALLENGES YOU FACE? Carpooling sometimes requires flexibility because it is an interdependent arrangement, but it’s worth it; we spend half the amount on gas and it’s less wear and tear on one of our cars. When I bike, unpredictable weather can be an issue, but it’s very easy to mount my bike on the bus if it rains. Also, some roads make me feel unsafe, so I plan my route to avoid those with no shoulder or bike lanes as much as possible. Sometimes public transit is delayed, but this is no different than encountering a traffic jam when driving.
WHAT ADVICE DO YOU HAVE THAT WOULD INSPIRE OTHERS TO GIVE UP DRIVING ALONE? Biking, for even part of your commute, gives you exercise and will save you the cost of a gym membership. Try taking public transit and your commute time becomes your own. Try it; you’ll love it. Just give it a chance.
I was hesitant about trying public transit, but one day I took the plunge when my husband was running late. It was great and now I even have a PRESTO card. Want more ideas for your own commute? Read Branislava’s full story at sccy.ca/herstory Smart Commute Week September 19 – 25 sccy.ca/smartcommuteweek
Smart Commute is a program of Metrolinx
ENTREPRENEUR OF THE YEAR Joe D’Addario, Nature’s Emporium Robert Johnson, Treasure Mills Inc. Dr. Rob Murray, Murray Family Chiropractic INNOVATION OF THE YEAR Canco ClimateCare Heating & Air Conditioning Myostat Motion Control Inc. Shadowpath Theatre Productions LARGE BUSINESS OF THE YEAR Benson Kearley IFG Nature’s Emporium Util-Assist MANUFACTURER OF THE YEAR CPG Aerospace Exco Engineering Treasure Mills Inc. NEW BUSINESS OF THE YEAR Brainspace Magazine Dreamwinds Equine Assisted Learning Centre Vitality Wellness Centre
NOT FOR PROFIT OF THE YEAR Community Living Newmarket/Aurora District Doane House Hospice Inc. Ontario SPCA PEAC PROFESSIONAL SERVICES OF THE YEAR Chiropractic on Eagle Davis Orthodontics Wasim Jarrah - Royal Lepage Your Community Realty SMALL BUSINESS OF THE YEAR Mr. Janitorial Supplies R.M.G. Agencies Inc. Sigma Promotions Inc. YOUNG PROFESSIONAL OF THE YEAR Constantino Kotsikas, Atlas Landscape Inc. Dr. Rob Murray, Murray Family Chiropractic Mena Bashta, Skycare Pharmacy FOR the full list of winners VISIT newmarketchamber.ca/business-awards after the event.
YOUR BUSINESS | Fall 2016
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CONNECT
EVENTS There’s always something going on at the Chamber! Check out these highlights from the last several months.
v First Annual Regional Chair’s Luncheon
v Javed S. Khan (Chair, Aurora Chamber), Veronica Williams (Chair, Newmarket Chamber), Wayne Emmerson (Chairman and CEO, Regional Municipality of York) and Debra Scott (President and CEO, Newmarket Chamber).
v Elizabeth Johnson (Women’s Business Network of York Region), Joe D’Addario (Nature’s Emporium), and Ramzi Karim (Staples Newmarket).
v The team from the York Small Business Enterprise Centre (left to right): Daniela Mazzaferro, Pauline Nagelmakers and Jenifer Benakis.
v Breakfasts
v June’s Breakfast was sponsored by Bell Let’s Talk. Seen here: Ryan Charron (Sun Life Financial) with Katie Gilligan (Timeless Harmony Salon & Spa).
10 newmarketchamber.ca
v Pat Lusink (Smart Commute Central York) with the team from Treefrog Inc., Amanda Schubert, Jennifer Chase, Sarid Layton, Heather Ann Stuart and Rachel Guthrie.
v May Breakfast Networking. Pictured here (left to right): Brian Northwood (CIBC Wood Gundy - York Region), Craig Evans (Pheasant Run Golf Club), Dennis Paradis (RE/MAX Hallmark York Group).
CONNECT
BRIDGING BUSINESS & COMMUNITY
EVENTS v Annual Barbeque
v The mouth-watering menu from Rick’s Cookhouse was a big hit!
v The Team from Taylor Funeral Home.
v Sara Fairbarn and Michael Sheridan (both Michael Sheridan Communications).
IN 2016
STAND OUT
Looking to promote your company or organization in Newmarket?
Make advertising in Your Business magazine a part of your marketing plan. With low advertising rates and a reach that includes 2300+ local businesses, this is an opportunity you don’t want to miss!
business business SPRING
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NEWMAR BY THE T TO YOU
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WINTER 2016 ISSUE
BROUGHT TO YOU BY THE NEWMARKET CHAMBER OF COMMERCE
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DATION E FOUN AWESOM T KE yours? idea be NEWMAR winning Will the
HELP, I’VE BEEN HACKED! Crucial steps after a breach
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HIGHLIGHTS FROM THE BUSINESS EXCELLENCE AWARDS
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2015 ENTREPRENEUR OF THE YEAR YOUR BUSINESS | Winter 2016 1
Visit newmarketchamber.ca/marketing for more information 905 898-5900 | advertising@newmarketchamber.ca
YOUR BUSINESS | Fall 2016 11
CONNECT
BRIDGING BUSINESS & COMMUNITY
EVENTS v Annual Barbeque
v Kathleen Redmond (The Centre for Character Leadership) and Todd Kyle (Newmarket Public Library).
v Nina Doiron (iStage & Organize), Michael Trapani (Incube8 Creative) and Patrick O’Grady (LegalShield).
v Left to right: Brian Sperry (Floors Direct North) and Rick O’Connor (SMSnet, the Sports and Event Text Messaging Company).
Want to see more event pics?
Access our photo galleries by visitinG n e w m a r k e t c h a m b e r .c a a n d c l i c k i n g t h e F l i c k r i c o n at t h e t o p r i g h t o f t h e pa g e .
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THRIVE
TIPS, TRENDS & INTEL
MARKETING: 3 Strategies There are as many marketing strategies as there are budgets. And while not every approach works for every type of business, there’s much to be gained from taking a look around you and seeing what others are doing. We did just that. Here, a few ideas to consider.
Jarrah also sometimes uses customized Tim Hortons cards as part of follow ups and in thank you cards. He’s also given some away to charities and done small giveaways on Facebook. “We want our business to always be in people’s minds and we want our information to be accessible.” The cards, he says, do both. Wasim Jarrah and fellow realtor Rick Kucan holding their customized Not quite ready for the Tim Hortons cards. investment? Try personalizing your existing cards instead. Before handing NEW TAKES ON TRADITIONAL one to someone, write something on the back STRATEGIES such as your cell number or a product discount. Wasim Jarrah, a real estate salesperson with That small touch can mean the difference Royal Lepage Your Community Realty, uses between a card getting filed or binned. the power of plastic to keep his business cards working hard. The first, he says, is a SHARING KNOWLEDGE corporate discount card program. Featuring If people can benefit from your knowledge, why his business info on the front, the card allows not share some of it? As one of the coaches of the card holder to access hundreds of online the Chamber’s monthly Social Media Surgery discounts to restaurants, sporting events, family Clinics, that’s a strategy Bob Minhas, a small entertainment and more. It’s been a big hit, business consultant, regularly employs. “I says Jarrah, adding that people have called him looking for replacements when they’ve lost them. share my expertise with the entrepreneur
community because it not only allows me to brand as a thought leader within my sector but also builds out a community that I can later leverage for other benefits, including paid opportunities,” he says, noting sharing info is a great way to build credibility and inspire confidence. And the learning, he says, often goes both ways. “Each time I share something, I have an opportunity to learn something new from someone else based on their feedback.” Along with workshops and seminars, social media is another great way to share info and engage potential customers. GET INVOLVED IN YOUR COMMUNITY While marketing shouldn’t be the sole reason you get involved in the community, there’s no doubt that doing so often has benefits for businesses. It’s a great fit for Jarrah who is involved with a number of local initiatives, including Awesome Foundation Newmarket. “I’m naturally a person who loves to give back and be part of the community,” he says. Along with doing your part to create a better place for everyone, giving to your community—through your time, sponsorship and/or donations, is a great way for people in your area to get to know more about you.
FOR BUSINESS OR LEISURE
Voyageur Place Hotel
17565 Yonge Street, Newmarket, ON, L3Y 5H6 info@newmarkethotel.com | NewmarketHotel.com Each Best Western® branded hotel is independently owned and operated. ©2015 Best Western International, Inc. All rights reserved.
YOUR BUSINESS | Fall 2016 13
THRIVE
TIPS, TRENDS & INTEL
NEWMARKET REMAINS ONE OF THE
best places to live in Canada
Healthy population growth, household income and low crime rates keep Newmarket in great standing.
Photo Courtesy of the Town of Newmarket.
Old Town Hall.
Each issue, the Town of Newmarket provides an overview of accomplishments, initiatives and projects that are impacting business and the community. Here, Chris Kallio, Economic Development Officer with the Town, discusses Newmarket’s standing in MoneySense magazine’s annual ranking of best places to live in Canada.
T
his issue of Your Business magazine could not have come at a better time. In early June, MoneySense—Canada’s leading personal finance magazine and website—published its annual list of the best places to live in Canada. Not surprisingly, Newmarket took a prominent spot on the list of the 219 communities that were evaluated in 2016, coming in at number 24. Every year, MoneySense ranks more than 200 cities and towns across the country based on a number of measurable categories to get a detailed picture of what life is like in each community. This time around, some of the categories include population growth, estimated unemployment, household income, housing, transit, taxes, crime, doctors, health-care professionals, amenities as well as culture. Along with being ranked overall, cities were also given a ranking against their peers in three categories: Small (population below 100,000), mid-size (population of 100,001 to 400,000) and large cities
of the best places to live, but thanks to the innovative projects and collaborative efforts of large community partners in recent years, it is also an up-and-coming hub for development opportunities and new business. With its extensive improvements and modifications through the vivaNext rapidway, Davis Drive is ready to live up to its newlypolished potential. We continue to build a great community Adding to the work on Davis—and by focusing on innovation and now Yonge Street— collaboration. With the right foundation are innovative in place, a bright and prosperous future for organizations such as CreateIT Newmarket is assured. Now at Southlake Every year that this survey is published, Regional Health Centre and the NewMakeIt Newmarket consistently remains within the makers’ space, bringing innovators and top 25 communities in Canada. It is clear professionals together to develop and test that our Town’s unique value proposition is new technologies, products and ideas. We being recognized, appreciated and coveted continue to build a great community by well beyond its geographical confines. focusing on innovation and collaboration. With Taking this achievement one step further, the right foundation in place, a bright and we believe that not only is Newmarket one prosperous future for Newmarket is assured. (population of more than 400,001). Newmarket ranked 14th on the list of best small cities. The survey also recognizes Newmarket as one of the best communities when it comes to household incomes and healthy population growth and one of the top 10 safest communities in the country based on the Town’s low crime rates.
“
”
Chris Kallio is the Economic Development Officer with the Town of Newmarket. He welcomes questions and comments on this article or overall economic development within Newmarket. He may be reached at 905.953.5131, ext. 2 or ckallio@newmarket.ca.
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I T ’ S B A C K ! THE SECOND ANNUAL BUSINESS THRIVES CONFERENCE R E T U R N S N O V E M B E R 2 2 ND Get ready—the Business Thrives Conference returns Tuesday, November 22nd. The all-day event focuses on high-impact tips, tools and takeaways to help your business thrive in today’s evolving landscape. Whether you are a start-up, scale-up or established business, you won’t want to miss the 2016 Business Thrives Conference. Register at newmarketchamber.ca/bizexpo.
ON SALE NOW
EARLY BIRD BENEFIT!
Get Your Ticket Early And Save $10 Off Admission! Early Bird Pricing Ends September 24.
LOCATION: Cardinal Golf Club
WHEN: Tuesday, November 22, 2016
AT THIS YEAR’S EVENT: The sharing economy What is it, how can you benefit from it and how it is impacting the way consumers buy
The continual rise of technology and the web How this is changing marketing, communications and customer service and how your business can attract, engage and keep customers and employees in this dynamic era of continuous change
The critical role of leadership and culture and how to lead your organization to success Hear from respected leaders in this unique opportunity (see Conversations with Leaders right)
+
The influence of millennials on marketing, purchase decisions and on the workplace What’s changing and what it means to your business presented by Darrell Keezer, author of 37 Ways Your Website Died. Keezer is the founder of Candybox Marketing, a Digital Agency that helps companies generate
new customers using social media, search engine optimization, and websites. Founded in 2008, Candybox Marketing has worked with hundreds of clients, including; Spin Master Toys, Fox Entertainment, and The Weather Network. Check them out at candyboxmarketing.com or visit darrellkeezer.com.
NEW! Conversations with Leaders Imagine getting an opportunity to listen in on a conversation between business leaders whose opinions you respect and admire. You’ll have the chance at this year’s event in this very special afternoon session. How do they handle the situations you face? What might they do differently? Here’s your chance to gain a unique perspective on the issues that are important to you. Rather than a traditional question and answer panel, the set-up of this dynamic discussion is designed to keep the conversation lively and flowing. Guided by experienced facilitator and Leadership Expert Bill Hogg, participants engage directly with each other to discuss their experiences on key topic areas—so interactions are spontaneous, spirited and dive deeper into areas not typically captured with a more conventional structure.
YOUR ALL-DAY ACCESS INCLUDES: ◆ Compelling
Keynote Speakers, Including Darrell Keezer, Candybox Marketing ◆ Business Boosters: Breakout Sessions Designed With Your Company’s Success In Mind ◆ Ample Opportunities To Connect And Network
IN PARTNERSHIP WITH: Canada Business Ontario Constant Contact Ontario Network of Entrepreneurs (ONE) Ontario Trillium York Small Business Enterprise Centre (YSBEC)
SPONSORS: Chaggares & Bonhomme The ERA RBC
YOUR BUSINESS | Fall 2016 15
what
makes us the most trusted source of community news and information?
Our readers provide feedback and participation to help
shape our strategies in content, editing, and design. Our readers are our partners.
Our histOry began in 1852, and over many decades we’ve
compiled a written record of the key people, places and events that have shaped Newmarket and surrounding communities. Then, as now, we proudly serve local residents as their newspaper of record.
Our advertisers carefully invest in the Newmarket era
-They know we we deliver results. Well-crafted local advertising is vital in keeping our readers informed.
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are our most valuable asset. They are local residents like you, and are active in our community. Their dedication and experience continues to win media awards, both nationally and internationally.
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to We are theConnected community 905-853-8888 • www.yorkregion.com
SMALL BUSINESS:
TOO BIG TO IGNORE
Photo Courtesy of The Town of Newmarket.
COVER STORY
A LO O K AT SO M E O F TH E ISSU E S HAT’S AILING SMALL BUSINESS? Plenty, it turns out. From the rising costs of doing business to lack of access to talent, small businesses across the country are shouldering increasingly heavy burdens. And yet, small businesses—those with fewer than 100 employees—are hugely important to our economy and communities such as Newmarket. That’s why the Newmarket Chamber of Commerce, in partnership with the Ontario Chamber of Commerce (OCC) and the Ontario Chamber Network is proud to be a part of the ambitious campaign, Small Business: Too Big To Ignore. Across the province, the initiative is helping to highlight the significant contributions of small businesses, while seeking input and feedback on some of the biggest barriers to small business growth and identifying solutions to overcome those challenges. The OCC has released Top 3 Obstacles to Small Business Success, a report that identifies a number of underlying challenges that are weighing on small businesses and stifling job creation. We’ve excerpted parts of it here.
A LACK OF ACCESS TO THE WORKERS WE NEED Too many employers are unable to find workers to fill jobs. In fact, 39 percent of employers have had difficulty filling a job opening over the past year and a half (an increase of 11 percentage points since 2014), because they could not find someone with the right qualifications.* This gap is felt most strongly in sectors like manufacturing, transportation/infrastructure, and health care and is hurting these businesses’ ability to grow. A number of current or pending
Ontario has the highest journeyperson-to-apprentice ratio in Canada, impacting access to skilled trades TOO BIGTO IGNORE YOUR BUSINESS | Fall 2016 17
COVER STORY public policies are contributing to the skills gap. Ontario’s skills gap is exacerbated by the province’s disproportionately high journeyperson-to-apprentice ratios.* While the recent recommendations of the Dean Review regarding the Ontario College of Trades are encouraging, more work remains. High ratios are forcing many employers to lay off apprentices and leave apprenticeship positions vacant, since they cannot afford to hire additional journeypersons. KEY INFRASTRUCTURE GAPS Ontario’s estimated $60 billion infrastructure funding gap is delaying economic recovery in all parts of the province. Approximately half of the infrastructure gap is accounted for by
Small business needs government investment in infrastructure TOO BIG TO IGNORE
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road and bridge assets, the repair of which is costly for rural and northern communities in particular.* Insufficient infrastructure congests our roads, creates delays, and impacts quality of life – addressing the infrastructure gap is a top priority for small businesses. Inadequate access to high-speed, broadband internet is compromising the ability of communities across Ontario to attract and retain businesses. Broadband is internet service that is always on (as opposed to dial-up, where a connection must be made each time) and offers higher speeds than dial-up service. Canada ranks 33rd in the world when it comes to available speed, and its broadband shortcomings are weighing on the ability of suburban and rural small businesses to compete.* THE RISING COST OF DOING BUSINESS Since 2004, electricity prices in Ontario have grown from a flat rate of 4.7 cents a kilowatt hour, to the 18 cents a kwh at peak times.* That is an increase of 383 percent. OCC survey results show that one in twenty businesses in
Rising electricity costs are impacting business investments TOO BIG TO IGNORE the province expect to close their doors in the next five years due to rising electricity prices. In addition, 38 percent will see their bottom line shrink, with the cost of electricity delaying or canceling investment in the years to come.* The new cap and trade system, while laudable in its aim to reduce greenhouse gas emissions, will impose new costs on consumers and businesses. The system is expected to raise the costs of gasoline prices by 4.3 cents a litre and increase home heating costs by $5 a month.* *Works Cited can be found in the full report Top 3 Obstacles to Small Business Success. Excerpted with permission from the Ontario Chamber of Commerce. To read the report visit occ.ca.
COVER STORY In our May 2016 Member Survey, we asked “What are the top issues currently impacting (or potentially impacting) your business?” Here are the top issues mentioned by member businesses:
ECONOMY
BROADBAND
SMALL BUSINESS TAXES
LOCAL INFRASTRUCTURE IMPROVEMENT & IMPACT
COST OF DOING BUSINESS
REGULATORY BURDEN
→ Economic uncertainty → Lack of opportunities in tough economy → Housing prices → Ongoing broadband issues → Ability to compete → Taxes at all levels of government → Small business tax rate → Payroll taxes → HST → Davis Drive and Yonge Street Construction → Impact of construction on business & community
BROADBAND-IMPORTANT FOR NEWMARKET BUSINESS
Currently, York Region, along with Peel, Halton, Durham and other areas, falls short of the speeds primarily available in large urban centres such as Toronto. To help level the competitive playing field across the province, the Newmarket and Aurora Chambers of Commerce and the Ajax-Pickering Board of Trade put forth a policy resolution on broadband which has been adopted by the Ontario Chamber of Commerce. Visit newmarketchamber.ca/policy to read the final policy resolution. Ultra-high-speed Internet is a crucial success factor for cities to attract and retain businesses. Over the past two decades, broadband has become key infrastructure for economic development. It has become as important as roads, highways, railways and airports. Broadband will play an increasingly critical role in all of the following transactions: E-service: delivery of services and information over the Internet E-democracy: citizen participation and engagement in decision making E-commerce: the ability to pay fees etc. and improve procurement services E-management: technology to improve internal business processes.
Stay current on the Small Business Too Big To Ignore campaign at newmarketchamber.ca/smallbusiness.
We’ll continue to update our website with findings from the Chamber’s roundtable and survey as well as info from the OCC and the Chamber network.
→ Rising utility costs → Staff/administrative costs → Import/export duties → Wages →Transportation → WSIB → Paper burden → Too much red tape → Government interference → Legislative changes
YOUR BUSINESS | Fall 2016 19
F E AT U R E
WORDS OF WISDOM What’s the best business advice you ever received? We asked, you answered!
W
hether it came from a magazine, a mentor or a trusted friend, some advice just has more staying power than others. That top-of-mind timeless wisdom was what we were looking for when we asked a group of business pros for the best advice they ever received. Here’s what they had to say. WATCH WHAT YOU SAY “‘If you can’t change your story, change your story’; a powerful message I learned from Tony Robbins at a fire walk in New York in 2002 that has changed the way I approach my life and my business. Our self-talk is either hugely motivating or damaging. Are you going to be a victim or a champion? The things you tell yourself, people you surround yourself with, books you read and choices you make lead you in one direction or the other. Decide to decide. It starts today!” -Jennifer Clements, Realtor, RE/MAX Realtron Realty Inc.
Taylor Funeral Home: a special place to remember Save on car and home insurance with rates available to group plans Save on car and home insurance Be sure to mention you’re from the Newmarket Chamber of Commerce available to group plans towith receiverates your group savings. First Commerce 404 you’re & Wellington Be sure to mention from the Newmarket Chamber of Commerce 16toFirst Commerce Drive, Unit 16B receive your group savings. Aurora, Ontario L6G 0H5 First Commerce 404 & Wellington 905-841-7505 16 First Commerce Drive, Unit 16B Aurora, Ontario L6G 0H5 905-841-7505
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Talk to us today, call 1-800 ROYAL 2-9 or visit rbcinsurance.com/quote/newmarketcc
Talk to us today, call 1-800 ROYAL 2-9 or visit rbcinsurance.com/quote/newmarketcc
Products distributed by RBC Insurance Agency Ltd. and underwritten by Aviva General Insurance Company. ® / ™ Trademark(s) of Royal Bank of Canada. Used under licence. Home and Auto insurance products are only available to residents of Canada. As a result of government-run auto insurance plans, RBC Insurance does not offer auto insurance in Manitoba, Saskatchewan and Products distributed RBConInsurance Agency Ltd. and underwritten Aviva General Insurance Company. British Columbia. Discountedby rates auto insurance are not available in some Atlanticby Provinces. The insurance being sold is individual ® / ™ Trademark(s) of Royal Bank of Canada. Useditunder licence. Autotrademarks insurance products are only of available to residents of insurance, but it is offered at preferred rates, where is allowed byHome law. Alland other are the property their respective owners. Canada. As a result of government-run auto insurance plans, RBC Insurance does not offer auto insurance in Manitoba,104528 Saskatchewan and VPS95008 (06/2016) British Columbia. Discounted rates on auto insurance are not available in some Atlantic Provinces. The insurance being sold is individual insurance, but it is offered at preferred rates, where it is allowed by law. All other trademarks are the property of their respective owners. VPS95008 104528 (06/2016)
20 newmarketchamber.ca
Taylor Funeral Home Newmarket Chapel by Arbor Memorial
524 Davis Drive, Newmarket, ON Arbor Memorial Inc.
Family Owned. Proudly Canadian.
F E AT U R E DON’T FORGET FIT “Truly understand your market and know when to say no; not all opportunities are worthy of your time.” -Rob Clark, Owner/Founder, RC Design
BE OPEN TO CHANGE “I have had some great advice on personal development, especially on goal setting and time management, but the best ‘business’ advice came from my father-in-law who encouraged me to take a look at the investment industry as a career; 24 years later I have a great Wealth Management Practice.” -Ted Kurello, Portfolio Manager, HollisWealth
HIRE PEOPLE SMARTER THAN YOU “I’ve been blessed with working with and for exceptional leaders and business-builders. One great piece of advice was from a former boss who grew several profitable businesses by focusing on his people. He told me, ‘Always
hire people who have strengths where you don’t, or who are smarter than you. Listen to them, then make your own decisions. Hiring people who are just like you is a dangerous game that has a very low chance of long-term success.’” -Lara Veltkamp, Chief Engagement Officer & the “Small Business Therapist”,Watershed Marketing Group Inc.
MAKE IT MATTER “As you go to work each day ask yourself what you want to be remembered for. At a youth retreat (when I was 18) the question asked was ‘What do you want written on your gravestone?’ It stuck with me.” -Victor Woodhouse, Life and Benefits Specialist, Fenn & Fenn Insurance Practice Inc.
TRUST YOUR GUT “Ignore other people’s fear about what you’re up to—it’s usually about them, not you. Trust your own passion, intuition and
tolerance for risk. By all means seek input and then reserve the right to override it.” -Sue Bowe, Leadership & Life Coach, Wildfire Wisdom
What’s your best productivity tip? Maybe you work off a daily “to do” list, or keep the email avalanche at bay with a clever file system—whatever your tips to creating a more efficient day, we want to hear about it. Email leslee@newmarketchamber.ca.
More than Just a Great Golf Course Chaggares & Bonhomme Chartered Professional Accountants is an established and reputable full service accounting firm. Whether you are a small or large size company, we offer financial guidance and solutions to achieve business success. Give us a call today for a consultation if you are ready to take your business to the next level.
905-895-9922
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1-888-353-8085
4-355 Harry Walker Parkway North, Newmarket, ON L3Y 7B3
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YOUR BUSINESS | Fall 2016 21
M EM B ERS
MEMBERSHIP ANNIVERSARIES The following companies have reached milestones as members of the Newmarket Chamber. Thanks for being members!
20 YEARS RE/MAX Hallmark Lind Group Realty Ltd.
15 YEARS Mercedes-Benz Canada Inc. HollisWealth Turf Care Products Canada
Davis Drive Pharmacy Michael O’Leary, CPA, CGA Monteith, Baker, Johnston & Doodnauth Mr. Janitorial Supplies Taylor Funeral Home – Newmarket Chapel The Shop Vehicle Donation Program/Youth Unlimited Victor F Woodhouse CFP, CHS, CLU
10 YEARS
5 YEARS
Borealis Naturopathic Health Centre Can-Cro Installations Inc. Chaggares & Bonhomme Chartered Accountants Chartwell Barton Retirement Residence Chiropractic on Eagle, Dr. Jon Saunders
Aurora Overhead Doors BaseTech Consulting Inc. Bateman Graham & Fitzpatrick Chartered Accountants Borden Bean Counters
Butler Girl Lifestyle Solutions Child and Adolescent Psychotherapy Cora’s Breakfast and Lunch Floors Direct North Hartley Custom Construction High Tech Communications Inc. Invis Kwik Kopy design & Print Michael Walshe Tax & Bookkeeping Services National Bank of Canada Qwertynomics – Learn2type.ca The Murdoch Group Private Wealth Management Walk It Off Spinal Cord Wellness Centre Inc. Zander Sod Co. Limited
MEMBER SPOTLIGHT RE/MAX Hallmark Lind Group Realty Ltd. and its Broker of Record, Lenard Lind, have been serving Aurora, King, Newmarket and the surrounding area since 1989. The company has been a member of the Newmarket Chamber for the past 20 years. Company Name: RE/MAX Hallmark Lind Group Realty Ltd. Years in business: 27 years Number of employees: 8 Something unique about the company: Along with being a licensed realtor and broker of record, Lenard Lind is a licensed mortgage broker as well as a licensed builder. Lind also has the unique distinction of holding ISO 9001:2008 certification—the only realtor in Canada
Lenard Lind. Photo by Crystal Walsh, Aurora Chamber of Commerce.
to have obtained it. (ISO 9001:2008 is an international standard that defines and outlines effective quality assurance system
for manufacturing and service industries.) Company philosophy: “Service with professionalism.”
Stay up-to-date on new members—and M2M discounts—at newmarketchamber.ca.
Looking For A Particular Business? Check out our online directory to view our full list of members, and details about the products and services they offer. 22 newmarketchamber.ca
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Each month, we award $1,000 to an individual or group to implement an idea that benefits youth in Newmarket. Submit your idea today!
www.newmarketchamber.ca/awesome
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NewRoads proudly sponsors community events and organizations. Featured: National Cycling Champion, Ed Veal | Awesome Foundation Newmarket | Newmarket Young Professionals Group
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