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NEWS NEWLY LAUNCHED
CABLE TIES MINI SIDE PANEL Installs easily and works perfectly on sides of shelving Ideal for IMPULSE BUYING hot spots very VISIBLE & SUFFICIENTLY stocked
Cat Phones introduces the Cat S52 Cat Phones has launched the Cat S52, the thin and sleek truly rugged phone. The Cat S52 defies user expectations of what a rugged phone looks like.
C
ombining military grade toughness with a pocket-friendly design that is thinner than a mainstream smartphone which is often housed
in a bulky case offering limited protection. The new Cat S52 is as tough as ever, setting the standard in rugged protection. At just 9.69mm thin and 210g, the S52 is
waterproof connectors completing the design. The latest Cat phone is built to last,
strengthened by a high-grade aluminium frame
subjected to extremely rigorous drop tests
with a thin but tough non-slip rubberised TPU
onto steel, 30 times from 1.5 metres, including
backplate, ensuring a sleek, classic look and feel
drops on every side and corner. It is dirt and
that is never out of place wherever your day takes
dustproof, and can be fully submerged in water,
you. The front face of the product is fully covered
with an Ingress Protection rating of IP68.
by scratch and crack-resistant Corning Gorilla
It’s also MIL SPEC 810G, this means Cat has
glass 6, slightly recessed below a surrounding
put the product through a barrage of Military
protective ridge, with full metallic keys and
Spec robustness tests, including thermal shocks, high and low temperature extremes,
// THE NEW CAT S52 IS AS TOUGH AS EVER, SETTING THE STANDARD IN RUGGED PROTECTION //
vibration tests, tumble tests, and salt mist conditions, ensuring that with the Cat S52, accidents don’t happen. The main camera boasts fast and accurate focusing thanks to its dual pixel Sony sensor, and its bright f/1.8 aperture and large 1.4µm pixel size delivers great low-light performance. This, combined with advanced multi-frame image processing software, provides a classleading camera experience for a rugged phone. “Statistically, one in three consumers have severely damaged their phones from everyday mishaps in the last three years – that’s a lot of phones breaking. Not only is that hugely inconvenient for consumers but repairing or replacing phones can prove prohibitively expensive. With the Cat S52, we’ve made a smartphone that life won’t break. It’s a true rugged Cat phone at its core, but with a mainstream design that looks and feels great. Sleek and tough – it’s one less thing to worry about,” said Peter Cunningham, VP product portfolio at Bullitt Group.
Contact us today! For more information, call +27 (0)11 471 0800
MARCH 2020 DIY & INDUSTRIAL TRADE NEWS
The Cat S52 has a recommended retail price of R10 999 and is available from leading cellular network operators in South Africa or from Takealot.com.
