SUNDAY SATURDAY
Sunday, November 2, 2014
Vol. 1 No. 257
Sanctity of Truth
/newtelegraph
N150
@newtelegraph1 www.newtelegraphonline.com
Meet CEOs of Nigeria’s advertising agencies
POLITICS
Why North dominates judiciary }31
I
n any economy, you could glimpse the relevance of any sector by its sheer impact on the wellbeing of other businesses. Although a few sectors that exert such enormous influ-
nigerians murdered abroad
ence could be cited, but there’s hardly any one that commands the sort of indispensability that the advertising industry flaunts. In simpler terms, a company’s bottomline is inevi-
SPORT
N1.2BN MESS: HOW FRAUDSTERS RUINED EX-SUPER EAGLE, WILSON ORUMA FEMALE INMATE SMUGGLES TWO NOKIA PHONES INTO PRISON IN PRIVATE PART }32
Why most outlets don’t use POS }23 Bed, Work & Life
20
Time to call it a spade
CONTINUED ON PAGE 7
OVER VISIT TO JONATHAN
BUSINESS
jewelry’ 17
In its place has emerged a bustling industry with turnover figures that are just as impressive as those posted by the blue chips they manage.
IN TROUBLE
}60
‘I invest in expensive
ple slice of the market. So the era - like the 60s and 70s - when the few advertising agencies that existed then were mere fringe players in the country’s economic life, is long gone.
SANUSI
}4
My Passion
tably tied to the ability of the advertising agency that oversees its marketing communications profile to create for it a cutting edge campaign which could help such company gain an am-
}6
15
Body Soul
l Kwankwaso jittery, summons Kano Emir l May withhold staff of office
SUNDAY, 02 NOVEMBER, 2014
Sexy mini power
JONATHAN
KWANKWASO
RANCOUR, VIOLENCE AS PDP HOLDS CONGRESSES NATIONWIDE Business} 23
Politics}31
Education} 39
Faith} 51
}9