Philanthropy

FALL 2012

tim tebow gives BACK

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Behind every fundraising campaign, gift, and grant there’s a knowledgeable, skilled professional.

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Table of Contents

FALL 2012 PATRICK MCMULLAN

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EDITOR BENJAMIN-ÉMILE LE HAY

PUBLISHER BARBARA GINSBURG SHAPIRO

ART DIRECTOR LAUREN DRAPER

ACCOUNT EXECUTIVE JONATHAN KLEIN

4

A BOOK ABOUT CHARIT Y

PRODUCTION & CREATIVE DIRECTOR ED JOHNSON

7

TIM TEBOW TIME

WRITERS YAEL BURLA DAVID HESSEKIEL MARINA GERNER MELISSA WILEY COPY EDITOR NOAM S. COHEN

PHOTO EDITOR PETER LETTRE ADVERTISING PRODUCTION LISA MEDCHILL

THE NEW YORK OBSERVER 321 WEST 44TH STREET, NEW YORK, NY 10036 212.755.2400 WWW.OBSERVER.cOm

Publisher

JARED KUSHNER

President

CHRISTOPHER BARNES

Executive V.P.

BARRY LEWIS

Editorial Manager

MICHAEL WOODSMALL

Senior Marketing Manager

ZARAH BURSTEIN

Controller

MARK POMERANTZ

ON THE COVER

TIM TEBOW PRESENTS A GAME BALL TO ETHAN HALLMARK, ONE OF HIS FOUNDATION’S W15H CHILDREN.

fall 2012

PHOTOGRAPH: COURTESY TIM TEBOW FOUNDATION tim tebow gives BACK

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9 17

David Hessekiel takes us inside the pages of his new book in his article, “Good Works for New York Companies and Nonprofits.”

Football’s man of the hour talks about his role in giving back to children.

TOP PHIL ANTHROPIC DONATIONS AND THEIR IMPACT

30

From Alec Baldwin to Bloomberg, the High Line and the Lauders, which contributions have made the most impact?

9

CORPORATE CHARIT Y

Many New York corporations dump millions of dollars into the city’s humanitarian projects and organizations. Yael Burla highlights a few.

22

FANCIFUL FALL FESTIVITIES

Save the date: A bevy of philanthropic events and happenings not to be missed!

15

PARTIES PARTIES PARTIES

30

SWIZZ BEATZ SUPPORTS THE KIDS

32

INDULGENCES THAT GIVE BACK!

They came in droves and gave a-plenty!

Find out all the charity buzz.

An special Q&A with the music star.

Just in time for the holiday season, make your next gift purchase a charitable one.

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Editor’s Note

WE WANT TO BE A PART OF IT patrick mcmullan

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The New York Public Library’s 2011 Library Lions Gala entrance.

It’s a busy fall for philanthropy this year in New York City. The parade of autumnal galas, benefits and events has already kicked off (see our calendar on page 22 and the party page on 15), as New Yorkers continue to throw their support behind a plethora of public service, health care, cultural and environmental initiatives. We open our issue with an informative book report by David Hessekiel on how New York nonprofits and corporations are being philanthropic in modern times.

One New Yorker who is certainly doing his part is the New York Jets’ new quarterback, Tim Tebow, who with his organization Tim Tebow Foundation is sure to make a positive ripple in the lives of children. Read our exclusive interview with star on page 7.

In this edition of Observer Philanthropy, we also investigate some of the city’s most impactful donations and charitable actions over the past 10 or so years; Melissa Wiley and Marina Gerner tell us who’s done what and where, starting on page 9.

Hip-hop producer/artist Swizz Beatz speaks with us about his big fall project for the Children’s Rights Gala on page 30.

Lastly, we deliver some beautiful luxury products and gifts that pledge portions of their proceeds to charities—both near and far—on page 32.

As the leaves turn and the weather turns cooler and crisp, please remember that this is a time of year when many New Yorkers, of all ages, need our support, compassion and help.

Be sure to do your part in any way you can.

Happy reading!

Cheers, Benjamin-Émile Le Hay

2 fall 2012

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Books

for New York companies and nonprofits

By David Hessekiel A COMMITMENT TO DOING the right thing is no guarantee of winning in the marketplace, but over the past 30 years numerous companies have demonstrated that you can simultaneously build a better world and the bottom line.

That is certainly the case in New York, birthplace of the term ‘cause marketing.’

It was back in 1983 that American Express coined that phrase to describe a groundbreaking program that linked contributions to the restoration of the Statue of Liberty and Ellis Island to usage of and applications for the American Express card.

The program raised more than $1.7 million for the project and provided a significant boost to the company’s business.

The concept of doing well by doing good has steadily gained credibility as a winning business concept. Corporate-backed endeavors have generated substantial resources for nonprofits here and around the world.

Even in these tough times, there are so many such efforts afoot that getting your mind around them can be challenging. That is why my co-authors Philip Kotler, Nancy Lee and I divvy them up into six categories in our recent book “Good Works! Marketing and Corporate Initiatives that Build a Better World and the Bottom Line.”

Here’s a short description of each approach, illustrated with examples featuring New York-based players:

Cause Promotion A business provides funds, in-kind contributions or other resources for promotions to increase awareness and concern about a social cause or to support fundraising, participation or volunteer recruitment for a cause.

Macy’s has made a science of collaborating with national nonprofits to field cause promotions that generate millions in customer donations and incremental sales. Between 2004 and 2011, Macy’s partnership with Reading Is Fundamental produced nearly $21 million for RIF, the nation’s largest children’s literacy nonprofit.

Each year the retailer uses multiple com-

4 fall 2012

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Books

The authors Philip Kotler, David Hessekiel and Nancy Lee.

and objectives (e.g. a technology company supporting science and math education, as opposed to an assortment of causes that happen to appeal to the interests of top management).

Since 1998, the pharmaceutical giantPfizer has partnered with global health organizations to eradicate the suffering caused to millions of people in the developing world by the disease blinding trachoma. Pfizer has contributed hundreds of millions of antibiotic treatments worth billions of dollars and helped fund the International Trachoma Initiative.

munications channels (e.g. print ads, mailings, online communications, PR) to invite shoppers to make a $3 donation to receive a voucher good for $10 off a $50 purchase.

RIF volunteers visit stores to educate Macy’s associates which leads them to more enthusiastically talk up the program with shoppers. The program has enabled RIF to purchase millions of books and help children learn to read, and coupon redemption has consistently been above average for Macy’s.

Cause-Related Marketing

A business links monetary or in-kind donations to product sales or other consumer actions.

Avon has been associated with fighting breast cancer since 1992, and its efforts have raised more than $700 million for the cause. About 37 percent came from sales of pink ribbon fund-raising products such as lipstick, pins and stuffed bears.

Mindful that some companies engaged in cause-related marketing are criticized for failing to be transparent, Avon is very precise in describing the donation each fund-raising product generates for the Avon Foundation for Women. One recent example: pink nail enamel that cost $2.99 and yielded a $2.27 donation.

WILEY

Corporate Social Marketing

A business supports the development and/or implementation of a behaviorchange campaign intended to improve public health, safety, the environment or community well-being.

The March of Dimes, based in White Plains, has partnered with many companies on campaigns promoting behaviors that produce healthy babies. For example, the Sounds of Pertussis campaign with vaccine-maker Sanofi Pasteur encourag-

The concept of doing well by doing good has steadily gained credibility as a winning business concept. es parents, grandparents and others in close contact with infants to get vaccinated against pertussis (a k a whooping cough) to reduce their risk of getting the disease and passing it to babies.

Corporate Philanthropy

A corporation makes a direct contribution to a charity or cause, most often in the form of cash grants, donations and/or inkind services.

This is the most traditional of all corporate initiatives, and many companies are now being more strategic by focusing giving in areas related to the company’s goals

Workforce Volunteering

A business supports employees, retail partners and/or franchise members to volunteer.

Accounting and consulting firm Deloitte is a leader in skills-based volunteering (contributions of time that leverage a person’s abilities) and has funded research revealing the powerful link between frequent participation in workplace volunteer activities and employee engagement.

Socially Responsible Business Practices

A corporation adapts and conducts discretionary practices that support social causes to improve community well-being and protect the environment.

One example: Hearst Corporation’s decision to invest in environmental design elements that made its headquarters building the city’s first LEED Gold skyscraper.

David Hessekiel is president of the Cause Marketing Forum (www.causemarketingforum.com), a resource for business and nonprofit executives seeking to do well by doing good together, and co-author of Good Works! Marketing and Corporate Social Initiatives that Build a Better World and the Bottom Line.

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Tebow Time

Exclusive

The charitable New York Jets quarterback talks about faith, football and philanthropy

By Benjamin-Émile Le Hay

Founded in 2010, the Tim Tebow Foundation, the brainchild of football star Tim Tebow, has developed quickly over the years, raising funds for a variety of children’s initiatives, including homelessness, health care and education. From opening a hospital in the Philippines to designing sportswear lines for charity and the wishgranting program W15H program, the Tim Tebow Foundation is doing its part to make a difference.

When it was announced in March that

somehow make a difference in people’s lives, and that is what I hope to do for a long time through the Tim Tebow Foundation. I am constantly reminded that true success is not measured by what happens on the football field; instead it is measured by the impact you can have in serving others and creating a brighter day for those in need.

Q.

In your view what is “giving back”?

What form(s) does it take, and why is it important? Is it more than just reciprocal action? Duty, responsibility? You certainly seem to play an intimate role in your foundation’s various outreaches—why? What does this type of philanthropy mean for you?

Tim Tebow with a child from his W15H foundation.

support of my friends and family allowed me to persevere through the difficult times. The book has also allowed me to say thank you in a special way to so many people who invested in me and made a difference in my life.

A. Giving back, to me, is serving others Q. Favorite, or particularly memorable, who need it most. I believe to truly live a life

Timmy’s Playroom.

the Denver Broncos had traded the popular quarterback to the New York Jets, Tebow caused a sensation in the city. Philanthropy Observer spoke with New York’s newest football star to find out what inspires him to be a leading humanitarian and how his charity carries out its mission.

Q. What inspired you to found the Tim

Tebow Foundation? The foundation site writes that faith was the “bedrock of your motivation.” To what extent has faith inspired your philanthropy? Playing football?

A. I’ve been blessed with two very loving

and supportive parents who taught me the importance of serving God through serving others. I knew growing up that I wanted to

of significance, you must serve others, and I want to use the platform God has blessed me with to make an impact on people in need.

The Tim Tebow Foundation’s mission is to bring faith, hope and love to those needing a brighter day in their darkest hour of need, and we fulfill that mission every day through four outreach initiatives that I am very passionate about. We are building a children’s hospital in the Philippines, supporting more than 650 orphans worldwide, building Timmy’s Playrooms in children’s hospitals, and we have the W15H program to fulfill wishes of children with life-threatening illnesses. The ability to impact the lives of people daily makes me very excited to be involved in everything we do as a foundation.

Q.

What do you touch upon in your book, and are there any particular chapters you would point readers of Observer Philanthropy toward?

A. My book has given me a great opportunity to let people know that although things were not always easy, my faith in God and

moments in your work with the foundation?

What have you learned from it, if anything?

A. My favorite moments in the founda-

tion are when I can brighten a child’s day and know that I was able to make a difference in their lives. I believe we are most successful when we are helping people 24 hours a day. Although that is accomplished primarily through our hospital, playrooms and orphanages, I really enjoy the W15H program, as that allows me to weekly, before every football game, spend time with a child with a life-threatening illness. They are amazing children, and I am so blessed by our time together.

Q.

What was the idea behind the Celebrity Golf Classic? Why golf? Has it been a successful event?

A. The celebrity golf tournament began as a

fun way to be able to invite some of my friends to play golf and help raise money for the Tim Tebow Foundation’s outreach initiatives. We have been very blessed, and the tournament has been very successful because of great sponsors, celebrities and fans.

photos courtesy tim tebow foundation

Q.(If you haven’t touched upon this, or to Orphan Care.

reiterate) Is there one phrase, or a guiding philosophy, that you live by?

A. Since a very young age, there is one

quote and one Bible verse that I live by. The quote “Hard work beats talent when talent doesn’t work hard,” and the verse “I can do all things through Christ who strengthens me,” Philippians 4:13, are both written on the walls of all our Timmy’s Playrooms. I hope that kids will see them and be inspired to work hard and rely on their faith in God to get them through anything. fall 2012 7

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Giving With Impact

Avery Fisher Hall, inset, Alec Baldwin.

New York’s Most Significant Philanthropic Actions

By Melissa Wiley and Marina Gerner

patrick mcmullan

From the 2004 construction of the High Line, to Mayor Bloomberg’s colossal donations to Alec Baldwin’s 2012 donation to the New York Philharmonic, here are Observer Philanthropy’s picks for the most significant contributions and humanitarian happenings that have taken place in the city over the past decade.

Michael Bloomberg: the Man of Many Philanthropies

Highlights of Mr. Bloomberg’s New York Philanthropy:

Mayor Bloomberg has for many years been prominent in the circle of philanthropy’s most generous people in America. In 2011, he donated $311.3 million of his personal finances, organized by Bloomberg Philanthropies, his family foundation on the Upper East Side, to different organizations and causes, many of which have a direct impact on the City of New York. Mayor Bloomberg does not always specify the amount donated to each cause or the conditions of the gift, making his contributions at times hard to quantify. He has gifted to the Alliance for Young Artists and Writers, the Natural Resources Defense Council and the Metropolitan Opera Association, among others. He is currently the second most giving American after hedge fund manager George Soros.

Mr. Bloomberg’s net worth as of March 2012, according to Forbes, is $22 billion.

A Cleaner City (reducing

carbon emission in New York City)

Mayor Bloomberg, as chairman of the C40 Cities Climate Leadership Group, contributes to the majority of the organization’s funding. The group targets climate change in 58 of the world’s major cities. Its goal is to eliminate 30 percent of municipal greenhouse gas emissions by 2017.

Young Men’s Initiative In 2011, Mayor Bloomberg founded the Young Men’s Initiative to improve prospects of minority men by fighting the economic and social disparities that inhibit their progress. In 2011, George Soros gave $30 million of a total $335 million donated to the project.

Art and Technology Beyond a general commitment to supporting the New York City arts scene, Mayor Bloomberg recently declared a partnership with tech startup and ticket search engine Seatgeek to found the Discover New York Arts Project. The project will help to promote live shows and events by connecting organizations with a broader audience via a new marketing platform. When New Yorkers search Seatgeek for tickets to more popular venues such as Broadway theaters and Yankee Stadium, they will also be connected to information about lesser-known arts experiences in the city.

Alec Baldwin Gifts $1 Million to the New York Philharmonic Philanthropic philharmonic aficionado, “30 Rock” star and frequent “Saturday Night Live” guest Alec Baldwin donated $1 million fall 2012 9

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Giving With Impact

Mayor Bloomberg.

to the New York Philharmonic at the beginning of July in honor of departing president and executive director Zarin Mehta, whose contract expires at the end of this year.

Mr. Mehta has been with the orchestra for 12 years and has overseen such programming choices as the Concerts at Park Avenue Armory, Concerts in the Park and the Young People’s Concerts. He hired two of the philharmonic’s music directors, realized major international orchestra tours in Asia and throughout Europe and secured the orchestra’s first global sponsor, Credit Suisse. The New York Philharmonic this Week, the only weekly radio show hosted by an orchestra, also launched under Mehta in 2009.

Mr. Baldwin has hosted the show and, on his personal site, cited the role as one of his favorite jobs that he has ever held. Mr. Baldwin also serves on the New York Philharmonic board.

Mr. Baldwin’s $1 million contribution derives from his profits from starring in Capital One ads, and constitutes only part of ongoing donations from the ads to his favorite cultural institutions.

Tamsen Ann Ziff Contributes Big to the Metropolitan Opera In 2010, Tamsen Ann Ziff gifted $30 million to the Metropolitan Opera, surpassing Mercedes Bass’s $25 million contribution as the largest single unrestricted gift in the opera’s history. Ms. Ziff, a publishing heiress and a jewelry designer who founded the upscale boutique Tamsen Z has had a lifelong interest in the opera. Her mother, Harriet Henders, was an opera singer in the ’30s and ’40s and performed at the Metropolitan Opera in 1939.

general. Her donation was intended to help maintain standards and push for the cultural best.

Leonard Lauder Donates to the Whitney “The $30 million donation to the Met from Ann Ziff and the Ziff family in 2010 was a leadership gift to the campaign for the Met,” a Met Opera representative told Observer Philanthropy in an e-mail.

“The campaign was undertaken in 2007 to underwrite a series of new initiatives which included revitalizing the Met’s repertory with an increased number of new productions, bringing Met performances to a greater worldwide audience through the groundbreaking Live in HD series, launching other new media programs, modernizing backstage systems and equipment and building the institution’s endowment.”

Ms. Ziff has been a longtime donor to the opera. “She contributes generous annual operating gifts and has supported various campaigns and special projects over the years,” the company wrote. “Previous to the 2010 gift, she and her family made a $15 million gift which sponsored the Met’s new production of Richard Wagner’s “Ring Cycle” that premiered last spring.”

Ms. Ziff joined the Met board in 1993 and currently serves as chair. In a 2010 New York Times article, Ms. Ziff cited the Metropolitan Opera as “perhaps the greatest arts organization of the world.” Cutting back on its funding would result in cutting back on cultural heritage, she reflected. She also suggested that the Met, with its new initiatives and the success of new productions, has contributed to opera’s higher profile in

In March of 2008, Leonard Lauder, chairman of famed cosmetics company Estée Lauder, donated $131 million to the Whitney Museum of American Art, the largest donation in the institution’s 81-year history. $125 million went toward the museum’s endowment to support the continuation of adventurous programming, with the stipulation that the Whitney would remain in its original building.

Another $6 million went to cover expenses until the donation was complete. Though the donation increased the Whitney’s endowLeonard Lauder. ment to $195 million, the sum is still small relative to other New York museum endowments, such as the MoMA’s at $850 million.

From 2002 to 2005, Mr. Lauder funded a three-year initiative to acquire around $200 million of popular art for the museum.

His wife, Evelyn H. Lauder, is the founder and chair of the Breast Cancer Research Foundation.

“I have been a board member of the Whitney Museum for over 35 years, as well as a long-term president and chairman,” Mr. Lauder was quoted as saying. “If i didn’t take the lead with my long history and love of the museum, who would? Leadership and philanthropy are vital.”

Getty Images: Mario Tama, Mike Coppola, Chris Pedota-Pool

Brooklyn Bridge Park.

fall 2012 11

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Ronald Stantonn and New YorkPresbyterian Hospital/Columbia University Medical Center.

Ronald P. Stanton Gives $50 Million to Cancer Care at New YorkPresbyterian Hospital Ronald P. Stanton’s $50 million donation to New York-Presbyterian Hospital/ Weill Cornell Medical Center in February of 2009 established the Ronald P. Stanton Clinical Cancer Program. The donation came at a great time for the hospital and supported the installment of new technology for enhanced radiation therapy.

Among the additions made possible by the donation were new linear accelerators and a cutting-edge infusion center. Mr. Stanton is a longtime supporter of New YorkPresbyterian, which also includes the New York-Presbyterian Hospital/Columbia University Medical Center, Morgan Stanley Children’s Hospital of New York-Presbyterian, the New York-Presbyterian Hospital Westchester Division and New York-Presbyterian Hospital’s The Allen Pavilion.

Joshua Rechnitz Funds A Field House for Brooklyn Bridge Park In 2012, 46-year-old Upper West Side resident and avid cyclist Joshua Rechnitz decided to enable others to share his passion for cycling. Mr. Rechnitz made a $40 million gift to build a field house for Brooklyn Bridge Park, which is located on Brooklyn’s East River Shoreline. His gift is the largest single donation ever made to a New York City park.

About a year earlier, the city had considered the construction of an indoor soccer field, but the plan did not come to fruition because the city failed to find a developer to fund the project. The plan’s collapse upset community leaders, who have been desperately demanding a recreational complex for many years. A multipurpose recreational facility had long been included in the General Project Plan for the park but was unattainable due to financial constraints. Mr. Rechnitz came to the rescue. He has shied away from interviews, but declared in a statement that he wanted the site to be a “community endeavor that will add amenities for park users.” Thanks to Mr. Rechnitz’s gift, a field house for Brooklyn Bridge Park can finally become a reality.

The field house will be built on Furman Street near Pier 5. At 115,000 square feet, it is going to be enormous. Its main fea-

ture is a 200-meter inclined cycling track with up to 2,500 seats. It will also include a 22,000-square-foot infield that can accommodate other sports, including basketball, tennis, volleyball and gymnastics. The plan for the site has been presented to neighborhood groups and local community boards asking for their feedback.

Mr. Rechnitz is the grandson of the late New York philanthropists Robert and Harriet Heilbrunn, who were very involved in the American Jewish Committee, created the Humanitarian Relief Fund and the Institute for International Inter-Religious Understanding and made large donations to the Metropolitan Museum of Art, the Museum of Natural History, Rockefeller University and Central Park.

They also founded the NYC Fieldhouse, an act that inspired their grandson’s later philanthropy.

Brooklyn Borough President Marty Markowitz said, “A year-round recreational facility would benefit not only our spectacular Brooklyn Bridge Park, but all of Brooklyn.” NYC Parks Commissioner Adrian Benepe described how “Brooklyn Bridge Park is rapidly taking shape as one of the great new parks of New York City.” On the role of the new field house, he said that it will “complement the romantic landscape and stunning vistas of the city’s harbor and Lizzie and Jonathan Tisch.

skyline with striking new facility for indoor sports and fitness, including track cycling and court sports, thanks to a remarkable private gift.”

For the design of the field house, the architecture firm Thomas Phifer and Partners has been chosen. Mr. Phifer, who is known for combining man-made structures with nature, is going to work closely with Michael Van Valkenburgh, the landscape architect for the park. Their aim is to ensure that the field house is seamlessly integrated into its surroundings. In the long term, the facility aims to generate sufficient revenue through activities and events in order to be selfsustaining.

Tisch Family Supports the Metropolitan Museum Costume Institute In January 2011, Lizzie and Jonathan Tisch, of the famously philanthropic Tisch family, made a $10 million donation to the Metropolitan Museum. The Tisch family is one of New York’s and America’s wealthiest and most influential families, with assets in the billions controlled through their holding company, Loews Corporation. Jonathan Tisch is one of seven cousins (children of Larry and Bob Tisch) who are all known for their philanthropic contributions to society. The family has a decentralized approach to philanthropy, whereby each family member picks the causes and institutions that are dearest to him or her.

The purpose of Lizzie and Jonathan Tisch’s $10 million gift to the Metropolitan Museum was to renovate the Costume Institute. A 4,200-square-foot gallery will be created for its collection that will hold an archive of over 35,000 items. The idea for this donation came from Jonathan’s wife, Lizzie, who heads the volunteer group Friends of the Costume Institute. She believes that fashion is an art that needs to be recognized as such. The donation will enable the Costume Institute to display its collection in the form of rotating installations, which will bring visitors in closer dialogue with the works on display.

The fashion industry is a pillar of support for the work of the Costume Institute. Under the leadership of Anna Wintour, an annual Gala Benefit is organized each May that serves as the institute’s primary fund-raising event. The gala has become a very visible

patrick mcmullan; DON EMMERT/AFP/Getty Images

Giving With Impact

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7+( 7,0 7(%2: )281'$7,21·6 0,66,21 ,6 72 BRING FAITH, HOPE AND LOVE TO THOSE NEEDING A BRIGHTER DAY IN THEIR DARKEST HOUR OF NEED. WE ARE FULFILLING THAT MISSION EVERYDAY BY: Building the “Tebow Cure Hospital” for children of the Philippines in partnership with CURE International. )XOÀOOLQJ WKH GUHDPV RI FKLOGUHQ ZLWK OLIH WKUHDWHQLQJ LOOQHVVHV WKURXJK WKH : + 3URJUDP. Building ´7LPP\·V 3OD\URRPVµ LQ FKLOGUHQ·V KRVSLWDOV DURXQG WKH ZRUOG 3URYLGLQJ FDUH IRU PRUH WKDQ 650 orphans worldwide.

Encouraging service to others through 7HDP 7HERZ.

FOR MORE INFORMATION OR TO DONATE, PLEASE VISIT:

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Giving With Impact

Hannah McFarland Chapions New York Public Library’s Young Lions Program Hannah McFarland asked actor Ethan Hawke to help her turn the New York Public Library into a center of literary life for New Yorkers in their 20s and 30s. Together with Jennifer Rudolph Walsh and Rick Moody, they founded the New York Public Library’s Young Lions Program, a nonprofit organization to celebrate and encourage the work of young authors. The Young Lions host an annual gala and award a prestigious fiction prize for writers under 35. Previous winners have included Jonathan Safran Foer and Colson Whitehead.

The New York Public Library’s 2011 Library Lions Gala entrance.

Inset: Hannah McFarland.

Young Lions membership fees range from $350 to $10,000 and up on an annual basis. It gives members access to screenings, authors and a wide range of events. In addition, the library now has a program for children, led

by Ms. McFarland, which raises money for those branches of the library that are most in need. Ms. McFarland wanted to bridge the gap between fund-raising events and the actual content of a cause or charity, and has done so very successfully.

The Creation of the High Line No trains have run on the High Line since 1980. Today it is a popular green lane and public park for New Yorkers, comparable to the Promenade Plantée in Paris.

Originally, the High Line was built in the 1930s, as part of the West Side Improvement infrastructure project, aiming to remove dangerous trains from the streets of Manhattan’s largest industrial district by lifting the trains 30 feet in the air and having them run on the High Line instead of the street.

When the High Line’s historic structure came under threat of demolition in 1999, Joshua David and Robert Hammond, both

residents of the neighborhood through which the High Line ran, formed the community-based nonprofit named “Friends of the High Line.” Broadened community support of public redevelopment for the High Line for pedestrian use grew and, in 2004, the New York City government committed $50 million to establish the proposed park. Mayor Bloomberg was an important supporter.

Ever since, Friends of the High Line has worked together with the City of New York to preserve and maintain the structure, which has been transformed into an elevated public park with open-air cafes, live music and a skating rink. It is open daily and can be reached through nine entrances, four of which are accessible to people with disabilities. The park offers naturalized plantings of over 210 species, many of which were inspired by the selfseeded landscape that grew on the disused tracks. Its visitors discover new views of the city and the Hudson River. Public art projects take place on and around the High Line, showcasing a range of artworks in exhibitions, performances and billboard interventions, fostering dialogues with the surrounding urban landscape of Manhattan.

patrick mcmullan; Spencer Platt/Getty Images

and successful charity event, drawing a stellar list of attendees.

“This gift is truly transformative,” said Thomas Campbell, director of the museum.

“The Lizzie and Jonathan Tisch Gallery is designed as a distinctly flexible space, so the possibilities for creative interpretations of the collection are unlimited. We thank and applaud Lizzie and Jon Tisch for their generosity and for taking a leadership role to launch this project.”

“We are so pleased to help the Met, one of New York City’s great cultural institutions, make their unique and historic collection more accessible to its millions of visitors each year,” said Lizzie and Jonathan Tisch.

“In today’s world, fashion, art and culture are becoming more intertwined, and the renovation of the Costume Institute will give this interrelationship the proper focus it deserves at the museum. The new gallery will allow young designers and students to see and learn while advancing both art history and the art of fashion design.”

The High Line.

14 fall 2012

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At ORT schools in the United States, 80% of the Class of 2011 are employed in their field of study, and Rachel Cohen is one of them.

Rachel Cohen, Graphic Designer

ORT bridges the gap between good intentions and great results every day, as we have done for over 130 years. ORT educates over 300,000 students around the world every year.

Are you ready to join the education revolution?

For more details on becoming involved with ORT America, contact Georges Berges, National Director of Corporate, Foundation Relations & Special Projects at 212.547.9124 or gberges@ORTamerica.org.

ORTamerica.org | twitter.com/ORTamerica | facebook.com/ORTamerica | info@ORTamerica.org

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Joint effort {

}

As the only medical center in the country ranked in the top 10 in orthopaedics, rheumatology and rehabilitation by U.S. News & World Report, NYU Langone Medical Center is setting a new standard in bone and joint care. The gateway to seamlessly integrated care, from office visits and diagnostic imaging to outpatient surgery and physical therapy, is our state-of-the-art Center for Musculoskeletal Care. Complex inpatient orthopaedic surgery is performed at our world-renowned Hospital for Joint Diseases. Patients complete their recovery with the help of the rehabilitation experts at Rusk Rehabilitation. To find the right musculoskeletal specialist for you, call 646-501-7070 or visit NYULMC.org/boneandjoint.

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Corporate Donors

Ronald McDonald.

Financial Corporations

That Go Beyond

By Yael Burla

Getting the most for your money can be interpreted differently, but a large part of defining “good” value is analyzing how purchases affect the buyer. One key way major titled companies successfully distinguish themselves is through social responsibility. Partnering with nonprofits raises awareness about various causes, is fulfilling on many levels, and has become something of a trend adopted by profitable corporations around the world. New York City is a prime location for this practice.

The Ronald McDonald House New York provides temporary housing for young cancer patients and their families, establishing a system of extreme medical and emotional support. It is the largest facility of its type in the world: over 25,000 families have stayed at the house since its foundation in 1978.

Serving as a “home away from home,” as noted in its mission statement, the Ronald McDonald House New York charges only $35 per night; the coordination of emotional and physical services, psychologi-

cal care, wellness programs, tutors, music and more are guaranteed for this daily fee. But who makes this affordable system possible?

The Royal Bank of Canada Capital Markets partnered with the Ronald McDonald House New York in 2007 and continues to support the organization in a number of ways. In February of this year, RBC Capital Markets sponsored the 18th annual “Skate with the Greats” event, raising nearly three quarters of a million dollars for Ronald McDonald House New York. As Mark Standish, president and co-CEO of RBC Capital Markets, commented, “Giving back to the communities in which we live and work has been an important part of our culture and is essential to the well being of RBC clients and employees.” This is also the impression held by Robert Grubert, head of U.S. equity sales and trading at RBCCM. In a fall 2010 interview with him featured in Ronald McDonald House New York’s Around the House magazine, Grubert discusses the recent shift from the partner-

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Corporate Donors

ship being a financial commitment to having an emotional connection with the RBC employees, ultimately leading to volunteer opportunities at the House: “It’s difficult to try to articulate the depth of what it does for people and organizations that are involved; you can not fake that.” Also in November 2011, with the help of the New York Rangers, RBC sponsored the new Rangers Room in the Lower Level Lounge of the Ronald McDonald House New York, giving children the opportunity to exert any excess energy they have and supplying them with games such as PS3, Wii and Xbox. Natalie Greaves, director of communications at the House in New York, similarly to Mr. Grubert, promotes the emotional (versus simply monetary) connection and support RBC has given over the past few years as something that makes their relationship special and helpful: “Their entire organization comes out to support the house, from serving dinners to participating in the events, making them part of the family.”

RBC Capital Markets is the corporate and investment banking sector of RBC and is ranked as the 11th largest investment bank globally. RBC itself is the fourth largest bank in North America by market capitalization and the largest financial institution in Canada. In 2010 alone, RBC donated over $56 million dollars to communities across Canada and around the world. This strong culture of corporate responsibility makes RBC one of Canada’s largest corporate donors, generously contributing 1 percent of its yearly profits to organizations like Ronald McDonald House New York.

Bank of America is another corporate institution dedicating huge portions of its revenue to philanthropies supporting health care in New York. In 2005, the Bank of America Charitable Foundation set a $1.5 billion philanthropic goal for the next 10 years. The corporation announced it will donate $200 million in 2007, making Bank of America one of the most generous corpo-

‘Giving back to the communities in which we live and work has been an important part of our culture and is essential to the well being of RBC clients and employees.’

Mark Standish, president and co-CEO of RBC Capital Markets rate donors in the country. It has established “neighborhood excellence,” a strategy that involves working with local leaders to identify and meet the needs of communities in the area. Like RBC, Bank of America has

employee volunteers throughout the nation who contribute more than 650,000 hours each year to improve the quality of health care in their communities.

In the fall of 2011, Bank of America brought advanced cancer radiation treatment to residents in Chinatown, improving and extending the lives of patients living in lower Manhattan. According to Tracy Ng, a doctor living in Chinatown for the last 20 years, it was time to build a state-of-the-art facility in the neighborhood, due to “the reluctance for people to get on a subway and go uptown for treatment,” which resulted in patients suffering from their cancer rather than doing anything about it. “So you have to come to the mountain,” said Ng. Bank of America financed almost all of the construction of the facility, matching Dr. Ng’s vision with its financial wherewithal.

Successful financial corporations in today’s world acknowledge the importance of social responsibility, both for the company as a whole and for the employees as caring individuals. There are other notable examples in the greater New York area like the two above: the National Eating Disorders Association (NEDA), a nonprofit organization centered on sustaining individuals and families affected by eating disorders, is supported by many large New York-based corporations, such as JPMorgan, Brookfield, Newmark Knight Frank, and Citi. Wells Fargo helps veterans who served their country and, as a result of that service, have special needs.

Regardless of any inefficiencies affecting a company’s profits, the opportunity cost for financial institutions to give back to rising communities is microscopic given the substantial returns. These returns are not based on a better reputation for the company but on a better brand in the eyes of consumers, giving corporations a humanistic facet that has more impact than mere financial statistics in the annual reports of nonprofit organizations.

STAN HONDA/AFP/GettyImages

Bank of America, Times Square.

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10/4/12 6:28:20 PM

Lincoln Center Transformation

The following individuals, foundations, and corporations have contributed gifts of $1 million and more to Lincoln Center’s Capital Campaign. We salute their generosity, and extend our deepest gratitude to them on behalf of the millions of visitors—audiences, artists, and students—who will enjoy the revitalized Lincoln Center for decades to come.

LEADER

Ellen and Daniel Crown

Leon Levy Foundation

McKinsey & Company

The City of New York

Anne and Joel Ehrenkranz

Stavros Niarchos Foundation

Macy’s Foundation

The State of New York

The Hauser Foundation

Omnicom Group Inc.

Nancy Abeles Marks

United States Department of Transportation

Mr. and Mrs. Peter L. Malkin

Charles H. Revson Foundation

The Andrew W. Mellon Foundation

The Peter Jay Sharp Foundation

Sir Deryck and Lady Va Maughan

Michael R. Bloomberg Bruce and Suzie Kovner Ronald P. Stanton The Starr Foundation

BENEFACTOR Ford Foundation Leon and Norma Hess Hess Corporation Alice and David Rubenstein The Alice Tully Foundation

PATRON Adrienne Arsht Katherine G. Farley and The Speyer Family Foundation

Cheryl and Philip Milstein

The Donald and Barbara Zucker Family Foundation

Morgan Stanley

Anonymous (1)

Oak Foundation

SUPPORTER

Ralph Lauren Corporation

American Express

Ingeborg and Ira Leon Rennert

Judy and Ron Baron

Josie and Julian Robertson

Baron Capital Foundation

Anonymous (3)

Mercedes T. Bass

FRIEND Hugh Trumbull Adams

Mary Lake and Frank A. Bennack, Jr.

BNY Mellon

Mr. and Mrs. James A. Block

Bank of America

Richard and Susan Braddock

Barclays

Charina Endowment Fund / Horace W. Goldsmith Foundation

The Frances and Benjamin Benenson Foundation, Inc.

The Ambrose Monell Foundation Edward John Noble Foundation, Inc. Lynne and Richard Pasculano PepsiCo Foundation Amy and Joseph Perella David Rockefeller Susan and Jon W. Rotenstreich The Fan Fox and Leslie R. Samuels Foundation, Inc. Daisy and Paul Soros Joan H. Tisch Lizzie and Jonathan Tisch Bruce and Robbi Toll Turner Construction Company

Deutsche Bank

UBS

Cheryl and Blair Effron

Ann and Thomas Unterberg

Susan and David Coulter

Frieda and Roy Furman

Verizon Foundation

Credit Suisse

Goldman, Sachs & Co.

Mildred and George Weissman

James G. Dinan and Elizabeth R. Miller

Anonymous (1)

Ann Ziff and the Ziff Family

Roberta and Harvey Golub

PARTNER

The Walt Disney Company

Audrey and Martin Gruss Foundation

Robert and Renée Belfer Family Foundation

Gertrude and Louis Feil and Family

Margaret and William R. Hearst III

Steffi and Robert Berne

Jerome L. Greene Foundation

Cecilia and Jim Herbert

The Carson Family Charitable Trust

J.P. Morgan

The Kraus Family Foundation

Roslyn and Elliot Jaffe Family

Citi Foundation

William R. Kenan, Jr. Charitable Trust

Mr. and Mrs. Leonard A. Lauder and The Estee Lauder Companies Inc.

The Hearst Foundations and Hearst Corporation Stephen M. Ross Laurie M. Tisch Illumination Fund

Dan Benton and Anna Nikolayevsky Benton

Betty and John Levin

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Thomas H. Lee and Ann Tenenbaum

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®

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newyork.bbb.org

Look for the BBB Accredited Charity Seal and give with confidence. It’s your assurance that the charity meets the rigorous 20 BBB Wise Giving Alliance Standards.

52nd Street Project www.52project.org 92nd Street Y www.92y.org Abyssinian Development Corporation www.adcorp.org ACCIÓN USA www.accionusa.org ACE: Association of Community Employment Programs for the Homeless www.acenewyork.org Adults and Children With Learning and Developmental Disabilities (ACLD) www.acld.org AIDS Community Research Initiative of America (ACRIA) www.acria.org All Stars Project www.allstars.org Alzheimer's Association Long Island Chapter www.alz.org/longisland Alzheimer's Association, New York City Chapter www.alznyc.org American Lung Association in New York www.alany.org AMIT Children www.amitchildren.org Angela's House www.angelashouse.org Arab-American Family Support Center (AAFSC) www.aafscny.org Armory Foundation www.armoryfoundation.org Baby Buggy www.babybuggy.org Bailey House www.baileyhouse.org Bedford Stuyvesant Restoration Corporation www.restorationplaza.org Bethany House of Nassau County www.bethanyhouseny.com Bideawee www.bideawee.org Big Apple Greeter www.bigapplegreeter.org Big Brothers Big Sisters of New York City www.bigsnyc.org Big Brothers Big Sisters of Rockland County www.bbbsofrc.com Black Veterans for Social Justice (BVSJ) www.bvsj.org Bottomless Closet www.bottomlessclosetnyc.org Bowery Mission and Kids with a Promise www.bowery.org Bowery Residents' Committee (BRC) www.brc.org Boys & Girls Harbor www.theharbor.org Boys Town Jerusalem Foundation of America www.boystownjerusalem.org Broadway Cares/Equity Fights AIDS www.broadwaycares.org

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Bronx Council on the Arts www.bronxarts.org BronxWorks www.bronxworks.org Brooklyn Community Services (BCS) www.wearebcs.org Cardinal Hayes Home for Children (CHHC) www.cardinalhayeshome.org Care for the Homeless www.careforthehomeless.org CAREERS for People with Disabilities www.careersforpeoplewithdisabilities.org Casita Maria www.casitamaria.org The Catalog for Giving of New York City www.cfgnyc.org Catholic Charities of the Archdiocese of New York www.catholiccharitiesny.org Catholic Charities Brooklyn and Queens (CCBQ) www.ccbq.org Catholic Charities of the Diocese of Rockville Center www.catholiccharities.cc Center for Adult Life Enrichment Center for Family Representation (CFR) www.cfrny.org Center for Independence of the Disabled, New York (CIDNY) www.cidny.org Central Park Conservancy www.centralparknyc.org Centurion Foundation Child Abuse Prevention Program (CAPP) www.cappnyc.org The Children's Aid Society www.childrensaidsociety.org The Children's Village www.childrensvillage.org Children's Cancer and Blood Foundation (CCBF) www.childrenscbf.org Children's Medical Fund of New York (CMF) www.cmfny.org Chinese-American Planning Council (CPC) www.cpc-nyc.org Citizens' Committee for Children of New York www.cccnewyork.org City Harvest www.cityharvest.org Citymeals-on-Wheels www.citymeals.org Coalition for the Homeless www.coalitionforthehomeless.org Committee for Hispanic Children and Families (CHCF) www.chcfinc.org Community Access www.communityaccess.org Community Resource Exchange (CRE) www.crenyc.org Community Service Society of New York (CSS) www.cssny.org Creative Response to Conflict (CRC) www.crc-ny.org

Cultural Vistas www.culturalvistas.org Dancing Classrooms www.dancingclassrooms.com Demos www.demos.org The Doe Fund www.doe.org DOME Project www.domeproject.org The Door - A Center of Alternatives www.door.org DOROT www.dorotusa.org Dutchess Land Conservancy (DLC) www.dutchessland.org East Harlem Tutorial Program (EHTP) www.ehtp.org East River Development Alliance (ERDA) www.erdalliance.org Education Through Music (ETM) www.etmonline.org Educational Video Center (EVC) www.evc.org Episcopal Charities of the Diocese of New York www.episcopalcharities-newyork.org Erase Racism www.eraseracismny.org Eviction Intervention Services (EIS) www.eisny.org Family Service League of Suffolk (FSL) www.fsl-li.org Family Services of Westchester www.fsw.org Federation of Protestant Welfare Agencies (FPWA) www.fpwa.org Fight for Sight www.fightforsight.org Food Bank For New York City www.foodbanknyc.org Food Bank for Westchester www.foodbankforwestchester.org Food Bank of the Southern Tier www.foodbankst.org The Fortune Society www.fortunesociety.org Fountain House www.fountainhouse.org Freedom From Fear www.freedomfromfear.org Friends In Deed www.friendsindeed.org Friends of Karen www.friendsofkaren.org Gabrielle's Angel Foundation www.gabriellesangels.org Gay, Lesbian and Straight Education Network (GLSEN) www.glsen.org Gilda's Club New York City www.gildasclubnyc.org Girl Scout Council of Greater New York www.girlscoutsnyc.org Global Kids www.globalkids.org Goddard Riverside Community Center www.goddard.org God's Love We Deliver www.glwd.org

Scan this code with your smartphone to see information about the Metro NY BBB Charity Seal Holders listed here or visit www.newyork.bbb.org/charityguide Good Shepherd Services www.goodshepherds.org Goodwill Industries of Greater New York & Northern New Jersey www.goodwillny.org Green Guerillas www.greenguerillas.org Greenhope Services for Women www.greenhope.org Greenwich House www.greenwichhouse.org Greyston Foundation www.greyston.org GrowNYC www.grownyc.org Habitat For Humanity New York City www.habitatnyc.org Harlem RBI www.harlemrbi.org Harlem United Community AIDS Center www.harlemunited.org Head Injury Association (HIA) www.lihia.org HeartShare Human Services of New York www.heartshare.org Helen Keller Services for the Blind www.helenkeller.org Henry Street Settlement www.henrystreet.org Hispanic Counseling Center www.hispaniccounseling.org HIV Law Project www.hivlawproject.org Holy Apostles Soup Kitchen www.holyapostlessoupkitchen.org HOPE Program www.thehopeprogram.org Housing Works www.housingworks.org Hudson Highlands Land Trust (HHLT) www.hhlt.org Human Rights First www.humanrightsfirst.org Ifetayo Cultural Arts Academy www.ifetayo.org Imani House www.imanihouse.org inMotion www.inmotiononline.org

10/3/12 10:28:49 AM

Instit www Intern Tub www The J www Jerich www Jewis Agi www The J (Th www Junio www Kips www Lawy www Leake www Lenox www Lesbi Tran www Light www Litera www Litera www Local Eas www Long I www Long www Long www Long www Long www Long www Madis www Make New Cha www Make Cou www Make Hud www Marty www Maryk www Ment Cou www Ment Cou www Mercy www Mercy www Mercy www Metro www

ur ation harity visit yguide

ersey

en

Blind

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HHLT)

Institute for Student Achievement www.studentachievement.org International Union Against Tuberculosis and Lung Disease www.theunion.org The Jed Foundation www.jedfoundation.org Jericho Project www.jerichoproject.org Jewish Association Serving the Aging (JASA) www.jasa.org The Jewish Guild for the Blind (The Guild) www.jgb.org Junior Achievement of New York www.jany.org Kips Bay Boys and Girls Club www.kipsbay.org Lawyers for Children www.lawyersforchildren.org Leake and Watts Services www.leakeandwatts.org Lenox Hill Neighborhood House www.lenoxhill.org Lesbian, Gay, Bisexual & Transgender Community Center www.gaycenter.org Lighthouse International www.lighthouse.org Literacy Partners www.literacypartners.org Literacy Suffolk www.literacysuffolk.org Local Development Corporation of East New York (LDCENY) www.ldceny.org Long Island Alzheimer's Foundation (LIAF) www.liaf.org Long Island Cares www.licares.org Long Island Coalition for the Homeless www.addressthehomeless.org Long Island Housing Partnership (LIHP) www.lihp.org Long Island Housing Services (LIHS) www.lifairhousing.org Long Island Teen Challenge (LITC) www.longislandtc.com Madison Square Boys & Girls Club www.madisonsquare.org Make-A-Wish Foundation of Metro New York and Western New York Chapter www.metrony.wish.org Make-A-Wish Foundation of Suffolk County www.makeawish-suffolkny.org Make-A-Wish Foundation of the Hudson Valley www.hudson.wish.org Marty Lyons Foundation www.martylyonsfoundation.org Maryknoll Lay Missioners (MKLM) www.mklm.org Mental Health Association in Suffolk County (MHAS) www.mhasuffolk.org Mental Health Association of Nassau County (MHANC) www.mhanc.org Mercy Haven www.mercyhaven.org Mercy Home for Children www.mercyhomeny.org MercyFirst www.mercyfirst.org Metropolitan Council on Jewish Poverty www.metcouncil.org

Montauk Historical Society Montauk Point Lighthouse Museum www.montauklighthouse.com My Sisters' Place (MSP) www.mspny.org National Foundation for Facial Reconstruction (NFFR) www.nffr.org Nazareth Housing www.nazarethhousingnyc.org Neighborhood Coalition for Shelter (NCS) www.ncsinc.org Neighbors Together www.neighborstogether.org New York City Audubon Society www.nycaudubon.org New York City Coalition Against Hunger (NYCCAH) www.nyccah.org New York City Mission Society www.nycmissionsociety.org New York City Police Foundation www.nycpolicefoundation.org New York City Police Reserve Association www.nycpra.org The New York Historical Society www.nyhistory.org New York Police & Fire Widows' & Children's Benefit Fun www.answerthecall.org New York Restoration Project (NYRP) www.nyrp.org The Osborne Association www.osborneny.org Palladia www.palladiainc.org Partnership for the Homeless www.partnershipforthehomeless.org Phoenix House Foundation www.phoenixhouse.org Planned Parenthood of New York City (PPNYC) www.ppnyc.org Port Washington Youth Activities (PYA) www.pyasports.org Project FIND www.projectfind.org Project Renewal www.projectrenewal.org Puppies Behind Bars www.puppiesbehindbars.com Queens Library Foundation www.queenslibraryfoundation.org Rainforest Foundation US www.rainforestfoundation.org Reach into Cultural Heights (RICH) www.richinc.org Reach Out and Read of Greater New York www.reachoutandreadnyc.org Research to Prevent Blindness (RPB) www.rpbusa.org Resources for Children with Special Needs www.resourcesnyc.org The Retreat www.theretreatinc.org Riverdale Neighborhood House www.riverdaleonline.org Riverkeeper www.riverkeeper.org Ronald McDonald House of New York www.rmdh.org Room to Grow www.roomtogrow.org

Roundabout Theatre Company www.roundabouttheatre.org Rye Arts Center www.ryeartscenter.org Sanctuary for Families www.sanctuaryforfamilies.org Safe Horizon www.safehorizon.org Safe Space NYC www.safespacenyc.org Scenic Hudson www.scenichudson.org SCO Family of Services www.sco.org Selfhelp Community Services www.selfhelp.net Services and Advocacy for GLBT Elders (SAGE) www.sageusa.org Sesame Workshop www.sesameworkshop.org Sexuality Information & Education Council of the United States (SIECUS) www.siecus.org Sick Kids Need Involved People (SKIP) www.skipofny.org The Sikh Coalition www.sikhcoalition.org The Society of St. Vincent de Paul in the Diocese of Rockville Centre www.svdprvc.org South Bronx Overall Economic Development Corporation (SOBRO) www.sobro.org Sports and Arts in Schools Foundation www.sasfny.org St. Christopher's www.sc1881.org St. Vincent's Services (SVS) www.svs.org Stanley M. Isaacs Neighborhood Center www.isaacscenter.org Starlight Children's Foundation NY*NJ*CT www.starlight-newyork.org Staten Island Center for Independent Living (SICIL) www.siciliving.org Staten Island Mental Health Society (SIMHS) www.simhs.org Staten Island Museum www.statenislandmuseum.org Suffolk County United Veterans Halfway House Project (SCUVP) www.scuv.org Suffolk Y Jewish Community Center www.suffolkyjcc.org Teatown Lake Reservation www.teatown.org Theater for the New City Foundation (TNC) www.theaterforthenewcity.net The Theatre Museum www.thetheatremuseum.org Thursday's Child www.thursdayschildofli.org Timothy Hill Children's Ranch www.timothyhillranch.org Trail Blazer Camps www.trailblazers.org Twenty-First Century Foundation www.21cf.org Union Settlement Association www.unionsettlement.org Unique People Services www.uniquepeopleservices.org

United Cerebral Palsy Association of Nassau County www.ucpn.org United Hospital Fund www.uhfnyc.org United Neighborhood Houses of New York (UNH) www.unhny.org United Way of New York City www.unitedwaynyc.org University Settlement Society of New York www.universitysettlement.org Urban Pathways www.urbanpathways.org VISIONS www.visionsvcb.org Volunteer Referral Center (VRC) www.volunteer-referral.org West Islip Youth Enrichment Services www.yesnews.org Westchester Institute for Human Development (WIHD) www.wihd.org Westchester Land Trust (WLT) www.westchesterlandtrust.org WhyHunger www.whyhunger.org Wildlife Conservation Society www.wcs.org Women in Need (WIN) www.women-in-need.org Women's City Club of New York (WCC) www.wccny.org Women's Housing and Economic Development Corporation (WHEDCO) www.whedco.org Women's Prison Association (WPA) www.wpaonline.org World Lung Foundation www.worldlungfoundation.org World Rehabilitation Fund (WRF) www.worldrehabfund.org Wyandanch Homes and Property Development Corporation (WHPDC) www.whpdc.com YES Community Counseling Center www.yesccc.org YMCA of Central and Northern Westchester www.ymca-cnw.org YMCA of Long Island www.ymcali.org Yorkville Common Pantry (YCP) www.ycp.org Young Audiences New York (yaNY) www.yany.org

For a free national charity guide, send name and address to: BBB Wise Giving Alliance Attention: Giving Guide 3033 Wilson Blvd, Suite 600 Arlington, VA 22201 Or email: give@council.bbb.org

Look for the BBB Accredited Charity Seal.

速

newyork.bbb.org

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This mark of excellence shows that a charity has met all 20 BBB Standards for Charity Accountability.

Visit newyork.bbb.org/charity Check out BBB reports on 785 New York charities, plus over 10,000 other national and local BBB charity reviews.

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10/3/12 10:29:10 AM

Fanciful Fall Festivities

FRANCOIS GUILLOT/AFP/Getty Images

Le paiement du tribut by Pratt alumnus Kehinde Wiley.

October 10 Children’s Rights Gala Power-player producer, deejay and charitable man-abouttown Swizz Beatz is lending a helping hand for the 2012 Children’s Rights Gala. The music star has amassed a handful of friends to sponsor the benefit

soiree, which will take place at the Plaza’s Terrace Room.

Guests will enjoy fine food, drinks and plenty of dancing— all while raising funds for the national watchdog organization, which advocates for children through government reform and children welfare services initiatives.

Check out our exclusive interview with Swizz Beats on page 30. www.childrensrights.org

Ricochet being honored by the ASPCA at last year’s Humane Awards Luncheon.

October 14-15 The History of Jewish Giving: Center for Jewish History

bash commemorating Pratt’s impressive history in the creative and art worlds. Decorated alumni and faculty members will join patrons of the school to generate financial support for student scholarships.

Guests will kick off the night with cocktails, followed by a seated dinner and a special ceremony to pay tribute the Pratt family, steadfast supporters of the institute since it was founded by Charles Pratt in 1887. Maximilian Josef Riedel, CEO of Riedel Crystal of North America, director Julie Taymor and visual artist Kehinde Wiley will also be honored.

125.pratt.edu

October 22

The Center for Jewish History will host a two-day symposium on “Jewish giving, from its roots in biblical times to its relevance and application in today’s philanthropic world.” The Center and the Jewish Funders’ Network will unite philanthropists, foundation professionals and Jewish community leaders to connect this history with their work today and into the future. Seminars include “The Apparatus of Charitable Giving,” “Forms of Communal Charity” and “The Future of Jewish Philanthropy” The events are open to the public.

30th Anniversary Princess Grace Awards

www.cjh.org

Emery Awards

October 15

Star-studded supporters of LGBTQ youth will take over the Altman Building and the Metropolitan Building for the Hetrick-Martin Institute’s 2012 Emery Awards, which honor leaders and visionaries who

Pratt Institute 125th Anniversary Gala There is no better location than the Waldorf Astoria for a big

This glamorous occasion will once again celebrate the work of foremost talents in performing arts and film, after 30 successful years. Princess Grace Foundation trustee Lynn Watt will be sure to see that her $15,000 tables are glittering with society heavy-hitters who love to give back. www.pgrusa.com

October 29

patrick mcmullan

By Benjamin­-Émile Le Hay

calendar 2012

Our list of the best charitable galas, benefits and events this fall

22 fall 2012

PHIL_1012_Calendar.indd 22

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Bennett Raglin/Getty Images for Macy’s

Fanciful Fall Festivities

William Kapfer, above, of Vogue magazine and designer Ralph Lauren attend the 2011 Emery Awards at Cipriani Wall Street.

Fashion’s most recognizable faces gather every year to support the more than 23 million Americans who require treatment for substance abuse.

Phoenix House supports men, women and teenagers battling addiction and substance abuse, and the entire evening will benefit the organization. www.phoenixhouse.org

have helped to advance the organization’s mission of protecting and serving LGBTQ youth. Andy Bell of Erasure, comedienne Judy Gold, Project Runway’s Tim Gunn, Cheyenne Jackson, Kimora Lee Simmons, and actor B.D. Wong are just a few celebs slated to turn up. www.hmi.org

October 31 UNICEF Masquerade Ball

Stephen Lovekin/Getty Images for UNICEF; patrick mcmullan

Despite the ghouls and mayhem that will rule the city on Halloween night, you can be sure that the U.S. Fund for UNICEF will attract a massive crowd of young movers and shakers to benefit underserved and impoverished children around the world. Keeping with its youthful focus, the event will take place at the Angel Orensanz Foundation on the Lower East Side. Expect costumes and merriment beyond your wildest dreams!

November 8 Central Park Conservancy Benefit The first “Autumn in the Park” shindig took place underneath a lavish tent where guests enjoyed a multi-course meal and live entertainment, and schmoozed with the city’s cultural and finance power-players. The 2012 benefit will be no different; expect bigger fanfare and colossal donations. www.centralparknyc.org

ASPCA HumanE Awards Luncheon New York’s animal lovers will tote their fabulous pets to the Pierre Hotel for a refined afternoon affair to support the ASPCA, where awards will be bestowed on supporters of our four- (and two-) legged friends.

Well-heeled city folk will mingle with animal-rescue champions and everyday volunteers at this fabulous event. www.aspca.org

November 15 Metropolitan Museum of Art’s Apollo Circle Gala New York’s cultural princes and princesses will don their finest couture and garb for this young people’s event that supports the Met and its initiatives. An attractive host committee will ensure that all guests enjoy the museum exhibits, have plenty of libations in their hands and dance the night away inside the Met’s Temple of Dendur. www.metmuseum.org

Temple of Dendur at the Met.

November 28 Christopher and Dana Reeve Foundation Gala This fanciful affair returns to Cipriani Wall Street for its “Magical Evening,” which last year raised a record $3 million toward finding a cure for spinal cord injuries and helping to fund research. The presence of Alec Baldwin, Mark Ruffalo and Meryl Streep surely helped the foundation, but this year will promise more miraculous celebs, without a doubt. www.christopherreeve.org

December 12

www.unicefusa.org

MoMA’s Friends of Education Jazz Interlude

November 7 Phoenix House Fashion Award Dinner For a cool $50,000 you can score an “Underwriter Table” at this year’s Phoenix House Fashion Awards, which will celebrate the legendary designer and philanthropist Diane von Furstenberg, Neiman Marcus Group’s Jim Gold and Andrew Rosen of the Theory Group.

November 8

2nd Annual UNICEF Masquerade Ball at The Angel Orensanz Foundation

The Museum of Modern Art’s education affiliate Friends of Education will honor director, producer and writer Spike Lee and art royalty Mera and Donald Rubell. The gala, which will take place at the museum, will feature a splendid banquet and a special performance by Jason Moran and Terence Blanchard. www.moma.org

fall 2012 23

GIVING DoGS MoNEY. WHAT A WoNDERFUL FAMILY TRADITIoN.

We are Bideawee, a community of caregivers, volunteers, and friends dedicated to helping animals and people build safe, loving, life-long relationships. Please give to all the dogs and cats who give so much back. To donate, call 1.866.262.8133 or visit bideawee.org

animal people for people who love animals 速

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2012 South-South Awards September 23 As the United Nationâ&#x20AC;&#x2122;s General Assembly began to arrive in New York, dignitaries, philanthropists and cultural legends assembled at the Waldorf Astoria for the South-South Awards, which honored leaders, celebrities and musicians in e-government and sustainable tourismâ&#x20AC;&#x201D;many for their charitable contributions in these categories. Film and television star Laura Prepon served as mistress of ceremonies, and various musical talents such as Don Felder, Angelique Kidjo and Miri Ben-Ari performed for guests.

www.southsouthawards.com

don felder, miri ben-ari

cassandra seidenfeld, governor david paterson

yue-sai kan Leila Lopes (Miss Universe 2011)

galas that give

Parties

laura prepon sammy sosa

fall 2012 25

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TRIM: 8.125 x 10.75 LS/COLORS: 133/CMYK INSERTION: 2012

LIVE: 7.125 X 9.75 PUB: NY Observer FOR QUESTIONS CALL:

BLEED: 8.625 x 11.25 AD: Invest In Futures Kelley Cowles 214.891.5823

Invest in futures.

They come from humble beginnings. But even in the face of poverty, thousands of children across the country still hope for a better life. Which is why The Salvation Armyâ&#x20AC;&#x2122;s

youth programs offer the physical, mental, and spiritual enrichment they need to break free. All thanks to your donations at 1-800-SAL-ARMY or salvationarmyusa.org.

Yo u t h S e rv ic e s

Utility Assistance

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R e h a bil i tat ion

Emergency Response

Evangelism

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big apple bash 2012

PHOTOGRAPHS

BY FRAYLIE NORD, COURTESY OF THE MUSEUM OF THE CITY OF NEW YORK

Museum of the City of New York’s Big Apple Bash August 9

young members circle committee and event chairs

Southampton Hospital Annual Summer Party August 4 The hospital’s 54th annual Summer Party, named Grand Prix Monaco, took place in Wickapogue Road in Southampton. Chaired by Laura Lofaro Freeman, the event benefited the Hospital’s Jenny and John Paulson Emergency Department. Sponsorship support for Grand Prix Monaco came from Prudential Douglas Elliman Real Estate and Graff Diamonds. Attendees danced with delight to The Alex Donner Orchestra after sitting down to a fabulous catered dinner by Robbins Wolfe Eventeurs. Naturally, three excessively expensive Formula One racing cars were on display for all to ogle.

The Museum of the City of New York’s Young Members Circle hosted its fifth annual Big Apple Bash, a fun evening of cocktails and music on the museum’s Fifth Avenue terrace. In addition to schmoozing, the young movers and shakers had free range of the museum’s galleries and current exhibitions. The fund-raiser, for ages 21 to 39, benefits the museum’s operations exhibitions, and educational programs.

www. mcny.org

MUSEUM OF THE CITY OF NEW YORK; PATRICK MCMULLAN

www.southamptonhospital.org.

GALAS THAT GIVE

Parties

Jean Shafiroff Melanie Wambold, Somers Farkas Debbie Bancroft, Bruce Lewin

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galas that give

Parties Patrick stewart, Sunny Ozell, Wynton Marsalis

Bruce Ratner, Maryanne Gilmartin, Mikhail Prokhorov

Anna Kendrick with her brother, Michael

Pamela Codispoti, Irina Prokhorova

Brooklyn Academy of Music Marks 150 September 2

an independent nonprofit that works to provide cancer patients, survivors and their caregivers the experience of sailing or boating aboard world-class vessels. The organization partners with Memorial SloanKettering and offers sails from various New York City marinas. Observer Philanthropy had the opportunity to experience one of these special cruises around Manhattan’s harbor.

“It’s truly a unique program that has been enthusiastically embraced by our volunteer host captains,” said Sailing Heals Executive Director Trisha Boisvert. “[The experience] is greatly appreciated by the VIP patient guests and their families.”

www.sailingheals.org www.panerai.com

www.prokhorovfund.com www.BAM.org

patrick mcmullan; panerai n.a. sailing heals

Panerai N.A. founded Sailing Heals,

BAM celebrated an artistic partnership with The Mikhail Prokhorov Fund, “TransCultural Express: American and Russian Arts,” at its annual autumn gala. The $1 million grant from Brooklyn Nets owner Mikhail Prokhorov will facilitate a threeyear program of cultural exchange between the two nations, starting in 2013. The alliance with BAM also coincides with the nearby opening of the Barclays Center, home of the Brooklyn Nets.

BAM’s resplendent gala featured a cocktail party, a performance by Wyston Marsalis and a lavish dinner at 1 Hanson Place in Fort Greene, Brookyn.

28 fall 2012

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Hunger_Ad_2012_Layout 1 10/4/12 1:12 PM Page 1

Helping the Hungry.

Catholic Charities serves 6.4 million meals a year.

Providing help to our neighbors.

Creating hope for New Yorkers.

DONATE. GIVE. VOLUNTEER.

www.catholiccharitiesNY.org

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Beatz that benefit

Philanthropy Observer got the rare chance to ask legendary hip-hop artist Swizz Beatz (né Kasseem David Dean) about his involvement with the 2012 Children’s Rights Gala taking place October 10 at the Plaza Hotel. The nonprofit will also honor the producer, deejay and philanthropist.

Children’s Rights is a national watchdog organization that advocates for children by reforming government children welfare services across the country.

Swizz Beatz has invited a few of his close celebrity friends to celebrate the evening with him; perhaps his wife Alicia Keys will make an appearance?

Here’s what the stellar humanitarian, father and talent had to say:

sionately about the welfare of our youth, I’d want to get involved and support the organization’s mission.

Q.

What do you love most about the organization?

A. That it uses the power of the courts to

change entire child welfare systems. This is the most effective way to improve the lives of hundreds of thousands of foster kids.

Q.

Have you attended the Children’s Rights Gala before?

A. Yes, I attended the benefit last year and

was moved by the great work their attorneys are doing and the kids whose lives they’ve changed.

Q.

Q. What are you looking forward to most

A.

A. Showing others how easy it is to make a

How did you get involved in Children’s Rights?

Their board chair, Alan Myers, knew that as a father and someone who cares pas-

at this year’s gala?

difference and making sure they understand

An exclusive Q&A with a music superstar and charitable leader

By Benjamin-Émile Le Hay

what is at stake. We’re talking about the future of our youth, about making sure they have the happy lives they deserve. If I can do my part save even one child, it’s a blessing.

Q.

How can other New Yorkers get involved?

A.

Visit www.childrensrights.org to learn more about the realities of U.S. foster care. People can make donations there and find out how to become advocates by spreading the word on social media channels. There are so many ways people can get involved to save our children.

Q.

We hear you’re going to deejay the event too! What will be on your party play list?

A. Nothing but the HITS!

Tickets for the 2012 gala start at $1,000 and tables at $10,000. More information is available at www.childrensrights.org.

courtesy swizz beatz

Q&A

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(40;

Building Israel. One Child at a Time )\PSKPUN 0ZYHLS 6UL *OPSK H[ H ;PTL

• Providing the highest levels of academic excellence.

• Teaching Jewish values and helping each child reach his/her fullest potential.

• Enabling graduates to become productive members of Israeli society with the skills necessary to build a successful future.

Support AMIT online at www.amitchildren.org 817 Broadway • New York, NY 10003 • 1.800.989.AMIT • info@amitchildren.org

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Parties Non-Guilty Pleasures

MAKE Beauty Line and WeSeeBeauty.com, Price Upon Request This fall, Nikos Mouyiaris, founder and CEO of Mana Products, will officially launch his own cosmetics line on WeSeeBeauty.com. Onethird of all MAKE product sales will support nonprofit We See Beauty to help start women-led businesses in the U.S., beginning in Brooklyn.

MAKE will aspire to pair two unlikely artists each season to create a unique palette/collection, because women’s cooperatives take cooperation and collaboration between women. www.weseebeauty.com

Sheila Johnson Scarves, $475 Entrepreneur, philanthropist and designer Sheila Johnson has debuted a scarf collection created from her own photography and produced in Prato, Italy, out of a soft, finely knit modal fabric. A portion of the proceeds will be donated to the Lady Salamanders, the first national all-women’s team with Street Soccer USA, a nonprofit that works to combat homelessness and promote social change through the sport. www.sheilajohnsoncollection.com

Indulgences that give back

By Benjamin­-Émile Le Hay and Melissa Wiley

This autumn, we go global with a sampling of luxury gifts and goodies that benefit charities and nonprofits from New York to sub-Saharan Africa and beyond!

Swarovski Elements Bracelet, $70 Swarovski is supporting the American Breast Cancer by donating a portion of the funds raised from its Swarovski Elements Entwined Glamour bracelet in rose. The limited edition is also available at the Swarovski Crystallized concept store in Manhattan. www.swarovski-crystallized.com Gucci Boston Bag, $1,520 In its seventh year of partnership with UNICEF, Gucci is has introduced a special edition “Gucci for UNICEF” Boston bag, designed by Creative Director Frida Giannini. Gucci will donate 25 percent of the retail price of each bag to support UNICEF’s “Schools for Africa” and “Schools for Asia” initiatives, which aim to provide access to quality education for millions of children. The “Gucci for UNICEF” Boston bag will be available in Gucci stores worldwide and on Gucci.com through May 31, 2013. www.unicefusa.org and www.gucci.com 32 fall 2012

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Susan Rockefeller Mermaid Collection $62-1,000+ Susan Rockefeller has introduced a fine jewelry line that is dedicated to “giving back to the earth and creating the lightest carbon footprint possible.” As chairwoman of Oceana’s Ocean Council, a member of the Global Leadership Council for the Natural Resources Defense Council and a committee member of the Stone Barns Center for Sustainable Agriculture, Ms. Rockfeller leads a life dedicated to environmental philanthropy and action.

The collection focuses on ocean themes and encompasses earrings, necklaces, bracelets and rings. www.susanrockefeller.com

F4D Shawl by Alexandra Taylor Collection, $85-100 The Fashion 4 Development scarf and shawl collection launches this fall, available in two prints, two sizes and two fabrications.

Proceeds will benefit Fashion 4 Development, a global platform that encourages economic growth and autonomy for individuals and communities worldwide, in partnership with the United Nations, by creating opportunities in fashion and beauty. www.alexandrataylor.net and www.voguevert.com

polo Ralph Lauren’s Pink Pony Umbrella, $95 10 percent of the purchase price of products bearing Polo Ralph Lauren’s Pink Pony will be directed to the Pink Pony Fund of the Polo Ralph Lauren Foundation. Launched in 2000, the mission of Pink Pony is to reduce disparities in cancer care in medically underserved communities and ensure that treatment is available at an earlier, more curable stage.

The campaign has raised over $40 million for distribution to breast cancer charities in 13 countries worldwide in the past decade. www.ralphlauren.com

Non-Guilty Pleasures

Rebecca Taylor Blouse, $225 Rebecca Taylor is also doing her part for October’s Breast Cancer Awareness Month. The brand is selling an exclusive neon pink blouse to raise awareness and funds for the Triple Negative Breast Cancer Foundation. An impressive 50 percent of the proceeds from this top will go directly to TNBC. www.RebeccaTaylor.com

Orlebar Brown 5th Year Anniversary Swim Shorts, $295 Orlebar Brown has issued a special fifth anniversary edition midlength Bulldog swim short, which features a print created from an anonymous vintage 1950s photo from the Getty Image Archives.

Ten percent of all proceeds go to the Blue Marine Foundation, an organization that fights for conservation of our oceans. www.bluemarinefoundation.com and www.orlebarbrown.com fall 2012 33

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10TH ANNIVERSARY CELEBRATION! STROLLING SUPPER WITH BLUES & NEWS JOIN US TO FIGHT LUNG CANCER November 14, 2012, 6:30-9:30 pm

HONORARY CHAIRMEN Tom Brokaw and Brian Williams

MASTER OF CEREMONIES Bill Ritter HONOREES Uniting Against Lung Cancer Medical Committee SPECIAL PERFORMANCE BY Grammy Award-Winning Blues Artist Delbert McClinton LOCATION Gotham Hall, 1356 Broadway at 36th Street, New York City RSVP 212.627.5500 or Events@UnitingAgainstLungCancer.org Joanâ&#x20AC;&#x2122;s Legacy, the founding partner of Uniting Against Lung Cancer, was created to honor Joan Scarangello, whose life was claimed by lung cancer at age 47. Since 2003, we have funded over $8.5 million in lung cancer research.

For more information about the foundation visit: www.UnitingAgainstLungCancer.org

10 years of planting seeds

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Man took to flight when we believed.

Women won the vote when we believed.

Children will stop dying from preventable causes when you believe.

Every day, 19,000 children die of causes we can prevent.

We believe that number should be ZERO.

TAKE ACTION visit unicefusa.org

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Translating Neuroscience Into Effective Solutions BTF saves lives and improves outcomes for traumatic brain injury (TBI) patients worldwide through research, development, and education.

Brain Trauma Foundation 7 World Trade Center, 34B 250 Greenwich St. New York, NY 10007 P: 212-772-0608 F: 212-772-0357 www.braintrauma.org

BTF is the only organization in the world that develops and implements best practice guidelines for severe TBI, which— when used routinely—account for a 50 percent decrease in TBI deaths and improved quality of life for TBI patients and their families according to the Centers for Disease Control and Prevention.

With research contracts from the Department of Defense, BTF’s advanced research team has developed the science and technology to measure focused attention, which will improve concussion diagnosis and treatment.

To learn more about BTF, our research, and how you can help us in our efforts, please visit braintrauma.org.

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Directory

AMIT nurtures and educates Israeli children to become productive, contributing members of society. Its 108 schools, youth villages, surrogate family residences, and other programs are located in 29 cities, development towns and communities throughout Israel, and provide a continuity of values-based, academic excellence from kindergarten through junior college.

A majority of AMIT’s more than 25,000 students come from families facing economic or other social challenges and live in what are termed the “peripheral” areas of Israel. Yet, the children of AMIT also reflect all Israel: religious and secular, Ashkenazi and Sephardi, Sabra and new immigrant. All students are welcome in AMIT’s educational environment, and

tolerance, respect and the unity of the Jewish people are basic tenets of AMIT’s philosophy.

We are proud that more than 95 percent of our graduates serve in the Israel Defense Forces or perform National Service.

The bagrut, or matriculation

In the next decade, the majority of new jobs in America will require a college degree, yet more than one million youth drop out of high school each year. This education crisis disproportionately affects children in high-needs neighborhoods and perpetuates a cycle of inter-generational poverty.

For the past 160 years, The Children’s Aid Society has worked hard to help New

York City’s neediest children succeed and thrive. Every year, we provide a comprehensive range of services to more than 70,000 children – each of whom deserves a permanent escape from poverty and a chance to take part in the American Dream.

At Children’s Aid, we surround our youth with the vital health, education and family support systems they need to become healthy, well-adjusted and productive adults. We know

exams, are the key to success in Israeli society, and more than 70 percent of AMIT students are today graduating high school with a full bagrut diploma, in contrast to 62 percent of all Jewish high school students in Israel. AMIT has instituted unique programs

these supports must be comprehensive and long-term – spanning all stages of a child’s development from birth to young

and curriculum, including individual tutorial hours, an extended school year, small group instruction and off-site study retreats, to assure our students’ academic success.

With American headquarters in New York City and offices in Israel in Jerusalem and Petach Tikva, AMIT is supported by 50,000 families in the United States and hundreds of volunteers in Israel and Europe, working together on behalf of Israel’s most precious resource, its children. Join us as, together, we build Israel.

One child at a time.

AMIT 817 Broadway New York, NY 10003 Tel: (212) 477-4720 E-mail: info@amitchildren.org Web site: www.amitchildren.org

adulthood – in order to be truly effective.

To meet this challenge, we focus our work on a collective goal: to inspire the children in our care to achieve college graduation. By insisting on this aspiration for all children, we embrace the promise in each and every child.

Join our efforts. www.childrensaidsociety.org/ help

We’re speaking at the top of our lungs on behalf of all those affected by lung cancer.

Lung cancer is the nation’s #1 cancer killer. Yet it remains severely underfunded and misunderstood. Anyone can get lung cancer, including those who have never smoked and those who have quit smoking.

Uniting Against Lung Cancer funds innovative scientific research that will lead to a cure.

We have awarded $8.5 million in grants to academic investigators around the country who are engaged in innovative research that has led to clinical trials and new patient treatment options.

Join Honorary Chairmen Tom Brokaw and Brian Williams on November 14, 2012, as we raise funds to fight lung cancer at our 10th Anniversary Strolling Supper with Blues and News. For more information about the event and Uniting Against Lung Cancer, visit www.UnitingAgainstLungCancer.org

animal people for people who love animals

For more than a century, Bideawee has been dedicated to cultivating and supporting the life-long relationships between pets and the people who love them. Bideawee accompanies pets and pet lovers on their life-long journey together by offering an array of services including: adoptions, animal hospitals, behavior and training classes, pet therapy and humane education programs, volunteer opportunities, pet memorial parks and bereavement counseling.

Join our community by calling 866-262-8133, visiting Bideawee.org or joining the conversation on Facebook.

FALL, 2012 37

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Directory

Broaden Your Expertise in Fundraising and Grantmaking NYU-SCPS GEORGE H. HEYMAN, JR. CENTER FOR PHILANTHROPY AND FUNDRAISING Fundraising and grantmaking are new professions for a new age. The nonprofit sector’s need for highly trained, creative professionals in these areas has never been greater. A contracting economy has tightened donors’ belts, and organizations must find new ways to fund their missions.

As a result, these fields are expanding and job opportunities remain healthy, even in a down economy.

In response, the George

H. Heyman, Jr. Center for Philanthropy and Fundraising at NYU-SCPS has expanded its master’s degree program to offer advanced opportunities for professional growth and training in fundraising and grantmaking.

Professionals already established in the industry, as well as those just starting out or contemplating career change, enroll in the M.S. in Fundraising and Grantmaking to expand their credentials, or to gain new skills and launch their careers.

Recent college graduates and career changers also can add a valuable credential to their résumés by enrolling in one of the Heyman Center’s noncredit certificate programs in Fundraising, Global Philanthropy,

and Grantmaking and Foundations.

This fall, the NYU-SCPS Heyman Center will offer a broad array of noncredit courses and certificates with start dates in October, November, and December. The Accelerated Certificate in Fundraising winter intensive provides a comprehensive grounding in fundraising in one economical,

week-long session that covers the subject matter of five courses.

For more information on the M.S. in Fundraising and Grantmaking, please visit scps. nyu.edu/msfr or call 212-998-7100.

For more information on noncredit courses and certificates, please visit scps.nyu edu/ce or call 212-998-7150.

Look for the Mark of Charity Excellence

1,300 BBB reviews of national charities, available at www.give. org. It also includes 785+ Metro New York charity reports as well as thousands of additional charity reviews from other areas, accessible through www.newyork. bbb.org.

Generous givers are actively seeking worthy charities to support with their dollars and their time.

How do you choose a great charity?

To help donors connect with trustworthy charities, the Better Business Bureau reviews charities against its BBB Standards for Charity Accountability and publishes reports on the findings.

About 11,000 national and local BBB charity reviews are available in all. This includes over

AFFORDABLE EXCELLENCE WITH GLOBAL AND LOCAL IMPACT The Touro College and University System Touro is a Jewish sponsored network of non-profit institutions of higher and professional education. Chartered in 1970 to enrich Jewish heritage and serve the larger community, approximately 19,000 students are enrolled in our schools and divisions. Touro has campuses in New York, Berlin, Jerusalem, Moscow, Paris and Florida.

Touro University California and its Nevada branch campus, Touro College Los Angeles, Touro University Worldwide and

New York Medical College are separately accredited institutions within the Touro system.

Touro is a leader in academia that excels in numerous fields and is proud of its record of public service. A Touro education means affordable excellence and provides our diverse student body with a solid foundation for future accomplishments. Touro proudly celebrates the achievements of over 90,000 alumni. Graduates are accepted into the nation’s most competitive advanceddegree programs and attain career success.

Philanthropic support for scholarships, academic programs and student services helps empower students to

achieve, succeed and give back to humanity. Your investment in Touro will make a powerful difference and will inspire the next generation of professional, business, academic, religious and community leaders.

Opportunities include annual, corporate, foundation and planned giving, bequests, naming gifts and matching gift programs.

For information on becoming a partner in the mission and vision of Touro, to explore giving opportunities or give online, visit http://www.touro. edu/giving or call 212-463-0400, ext. 5203.

Reviewed charities voluntarily provide BBB with details about their practices in these types of areas: • Effective governance • trong financial management • How the charity spends its money • Self-assessment of charity impact

Touro College Office of Institutional Advancement 43 West 23rd Street New York, N.Y. 10010

38 fall, 2012

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“AS A LONGTIME VIEWER OF PBS, THIS IS ONE OF THE MOST IMPORTANT NEW SHOWS YOU HAVE.” * + + + + +

“KUDOS TO PBS AND THE NEED TO KNOW STAFF FOR BRINGING BACK GRASSROOTS JOURNALISM ON TIMELY ISSUES!” * *viewer feedback, 2012”

+ + + + +

“THE AMERICAN PUBLIC HAS RATED PBS THE MOST FAIR INSTITUTION WHEN IT COMES TO NEWS COVERAGE, INVESTIGATIONS AND DISCUSSIONS OF MAJOR ISSUES.” SOURCE: ORC INTERNATIONAL - ONLINE CARAVAN, JANUARY 2012

Please help us support the next generation of PBS journalism at www.pbs.org/needtoknow

For more information or to become a member go to Thirteen.org/50

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es/

com

Directory

We do so much good together.

UJA-Federation of New York believes in the power of community. It’s the only way we can multiply the impact of each gift.

With close to 60,000 donors and nearly 100 network agencies, we’re transforming the lives of 4.5 million people in New York, in Israel, and around the world — helping the sick and the hungry, connecting our community’s children to their Jewish roots, and

offering humanitarian relief to people devastated by crisis.

In a difficult economy, we’re strengthening a critical safety net for all New Yorkers, and creating new opportunities for people to earn their way out of poverty. At home, and in Jewish communities around the world, we’re helping older adults cope with the painful challenges of aging.

We’re giving impoverished children a chance to reduce illiteracy rates and dropout trends. We’re enabling

youth at risk to find the right treatment for substance abuse, eating disorders, and depression. We’re offering critical support to families raising children with autism.

And, we’re imagining new ways for Jews to connect to each other — in their own communities and beyond.

Thanks to every donor, volunteer, and beneficiary agency, we can do the most good for the greatest number of people. Because together we can accomplish so much more than anyone could accomplish alone.

Carnegie Hall Notables On Monday, November 5 at 7:00 p.m. in Zankel Hall, the Carnegie Hall Notables—a membership and ticket program for music enthusiasts in their 20s and 30s—host (un) common threads, a special performance curated by singersongwriter, instrumentalist, and composer Gabriel Kahane, seeking to uncover ties between seemingly disparate musical styles. Gabriel Kahane is at the forefront of a generation of artists who are reinventing the landscape of music in the 21st century.

Kahane’s collaborators for

For Nearly 100 Years, Catholic Charities Has Provided Help and Created hope In a city where restaurants are a hot topic, Catholic Charities of the Archdiocese of New York (Catholic Charities New York) gives nearly 6.4 million meals a year to hungry New Yorkers. In a city where real estate rules, Catholic Charities provides shelter for nearly 17,000 homeless individuals and 6,000 homeless families annually.

Every year, Catholic Charities gives nearly 35,000 children a year a safe place to play.

A Federation of over 90

(un)common threads include virtuoso jazz guitarist Julian Lage, indie-folk singer Aoife O’Donovan, and four genredefying musicians of ACME: American Contemporary Music Ensemble. Following the

agencies in 10 counties, the organization has offices in Manhattan, the Bronx, Staten Island and throughout the Hudson Valley. Day laborers in Westchester find guidance through Catholic Charities. So do immigrant farm workers in Orange County. Catholic Community Services in Rockland feeds the hungry with food from its own community garden.

Catholic Charities New York eases nearly every human need.

And religion does not enter into the equation for Catholic Charities NYC. As Monsignor Kevin Sullivan, Catholic Charities executive director says, “We serve people non-Catholic and

exclusive event, the Notables will gather at the Empire Hotel Rooftop for an after-party with cocktails provided by Bacardi and music by DJ Timo and Alan. (un)common threads is generously underwritten

by Linda and Stuart Nelson.

Additional support provided

by Ryan Brown, Alexander Goldberg, Adriana Herrera, Daniel and Sasha Montilla, Jason Soloway, and Pia and Jimmy Zankel. The New York Observer is the media partner of (un) common threads.

The Notables, Carnegie Hall’s young patrons, come together all season long to celebrate music at its finest through

Catholic alike. Need is our only criterion.”

Now, when the donor dollar is more precious than ever, Catholic Charities uses more of it – 88 cents of every dollar – to support direct services for New York’s needy. A former New York mayor once said: “Without Catholic Charities, I couldn’t run

discussions with musicians, concerts, private performances, and Notables-only gatherings.

For the November 5 performance and afterparty, Notables members at the Supporter level (annual contribution of $500) and higher receive complimentary admission for two. Admission for non-members is $80 each with the price of each ticket applied toward a Notables membership.

Join today to receive your invitation!

For more information, please contact the Notables office at 212-903-9734, notables@ carnegiehall.org, or visit carnegiehall.org/notables.

New York.” It is a friend when a New Yorker is friendless, a guide when a New Yorker has lost the way, help when a New Yorker has nowhere else to turn, and a source of hope when life seems bleak. Catholic Charities provides help and hope in the darkest corners of need, by treating every individual with dignity.

To Help: 646-794-2051 For Help: 888-744-7900 www.CatholicCharitiesNY.org www.facebook.com/ CatholicCharities http://twitter.com/ CathCharitiesNY

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Savvy investors are going places – namely Indonesia, Vietnam and Turkey.

Does your portfolio cover these growing markets?

Fund an investment account as an HSBC Premier client2 today.

Call 866.959.8657 or visit hsbcpremierusa.com/wealth.

HSBC Securities (USA) Inc. Investments and Annuity products are provided by Registered Representatives and Insurance Agents of HSBC Securities (USA) Inc., member NYSE/FINRA/ SIPC, a registered Futures Commission Merchant, a wholly-owned subsidiary of HSBC Markets (USA) Inc. and an indirectly wholly-owned subsidiary of HSBC Holdings plc. In California, HSBC Securities (USA) Inc., conducts insurance business as HSBC Securities Insurance Services. License #: 0E67746.

Investments and Annuity products:

ARE NOT A BANK DEPOSIT OR OBLIGATION OF THE BANK OR ANY OF ITS AFFILIATES

ARE NOT FDIC INSURED

ARE NOT INSURED

BY ANY FEDERAL GOVERNMENT AGENCY

ARE NOT GUARANTEED

BY THE BANK OR ANY OF ITS AFFILIATES

MAY LOSE VALUE

All decisions regarding the tax implications of your investment(s) should be made in connection with your independent tax advisor.

1 International investing involves a greater degree of risk and increased volatility that is heightened when investing in emerging or frontiers markets. Foreign securities can be subject to greater risks than U.S. investments, including currency fluctuations, less liquid trading markets, greater price volatility, political and economic instability, less publicly available information, and changes in tax or currency laws or monetary policy.

2 To qualify for an HSBC Premier relationship, you need to open a Premier checking account and maintain $100,000 in combined U.S. personal deposits and/or investment balances. Business owners may use their commercial balances to qualify for a personal Premier relationship. A monthly maintenance fee of $50.00 will be incurred if minimum balance requirements are not maintained. You have up to 90 days after account opening to meet the full $100,000 balance requirement.

United States persons (including U.S. citizens and residents) are subject to U.S. taxation on their worldwide income and may be subject to tax and other filing obligations with respect to their U.S. and non-U.S. accounts — including, for example, Form TD F 90-22.1 (Report of Foreign Bank and Financial Accounts (“FBAR”)).

U.S. persons should consult a tax advisor for more information.

Deposit products in the U.S. are offered by HSBC Bank USA, N.A. Member FDIC. ©2012 HSBC Securities (USA) Inc.

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You don’t have to be on the trading floor to know that the emerging markets are changing the world economy. HSBC has global expertise and local solutions, which allow you to access opportunities in the developed, emerging and soon-to-be emerging markets.1

RALPH LAUREN Pink Pony

The Pink Pony Fund of the Polo Ralph Lauren Foundation is Ralph Laurenâ&#x20AC;&#x2122;s worldwide initiative in the fight against cancer.

Our mission is to reduce disparities in cancer care in medically underserved communities and ensure that treatment is available at an earlier, more curable stage.

Ten percent of the purchase price from Pink Pony products benefits the Pink Pony Fund of the Polo Ralph Lauren Foundation.

TO LEARN MORE, PLEASE VISIT

RALPHLAUREN.COM/PINKPONY

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