Ideation

The first two concepts for this piece were very different: the first being a lipstick decorated with burning moths and midnight forest imagery, and the second being an elaborate chocolate box designed to be a nod to Mary Shelley’s possession of her husband’s heart.

The final concept that I landed on, however, was one that, unintentionally and unfortunately, vaguely resembles the cover of a Twilight novel. I wanted the piece to have drama– a grayscale background contrasted by vibrant and rotting flora, displayed elegantly on a lace tablecloth. I thought the font should have an edge to it (both figuratively and literally) yet be delicate and feminine, and that, on the back of the package, each shadow being sold should be colored and named in neat and even circles, again against a dark background and adorned with flowers but this time with the addition of crawling maggots.