A series of 4 mood boards demonstrating the following:
Moodboard 1: Connotation and annotation of two ads and deconstructing the imagery and visual inspiration.
Moodboard 2: Illustration of a big idea for Dazed & Confused magazine.
Moodboard 3: Gathering visual inspiration for dots.
Moodboard 4: Application of dots to two supermarkets through recipe cards.