Booklet

Page 1

TREND PREDICTION BOOK


A/W 2016


Synopsis Rustic Faraway’s is an A/W trend inspired by elemental designs, road trips and nostalgic memories. It encapsulates escaping to past times and remembering younger, happier pockets of life. The trend uses these sepia filtered recollections to ignite a reminiscent experience. Burnt orange, forest green and pale peach, as well as deep navy, brown and grey make up the colour palette. These earth tones help to create the correct mood of the trend, highlighting nature and simpler times. Check prints, chunky knits and thick wool fabrics add to this. These heavier materials are appropriate as the trend is A/W. The silhouettes focus on outerwear and warm knitwear in the form of jumpers and knitted dresses. Details include cable knitted accessories such as scarves and hats. Aviator sunglasses are key as they are an important nod to the past. Practicality is another element to the trend, with leather rucksacks and cosy accessories being vital and fit well against the inspirational imagery and the zeitgeist of the trend. Menswear is similar, however the colour palette varies with darker tones such as navy and green being the core colours. Burnt orange is present as a highlight colour and therefore still ties in with womenswear. Leather and wool are important fabrics as well as knit textures. Outerwear silhouettes, checked scarves and leather backpacks add to the overall feel of the trend.


Inspirational Imagery






WOMENSWEAR



Colour Proportion

Accent Colours

Core Colours


Print & Graphics


Texture


Fabric


Silhouette


Detail & Styling



Phase 1

Phasing


Phase 2

Phase 3



MENSWEAR


Colour Proportion

Accent Colours

Core Colours


Print & Graphics


Texture


Fabric


Silhouette


Detail & Styling


A/W 2016


Power of the People is a trend stemming from the empowerment of humans within society. Norms may be broken down for new ways of thinking to be accepted and social groups that might have suffered injustice are feeling a new found strength. Armour, feathers and metal elements make up the imagery based around this trend. The colour palette holds a deep mauve, dark navy and an ash grey. The highlight colours include a deep dusky pink, earth brown and a dark blue. The prints within this trend include feather and architectural, structured graphics. Leather, metallic knits and sequined fabric create thick and luxurious textures. Structured silhouettes are used to hint at the structure within the inspirational imagery. This is further highlighted within the details and styling. Menswear uses a darker colour palette, with some of the more traditional feminine tones either replaced or darkened. Mosaic graphics and metal textures add to the spirit of the trend. Strong silhouettes and styling allows the trend to be well represented through the clothing.


Inspirational Imagery






WOMENSWEAR



Colour Proportion

Accent Colours

Core Colours


Print & Graphics


Texture


Fabric


Silhouette



Detail & Styling


Phase 1

Phasing


Phase 2

Phase 3



MENSWEAR


Colour Proportion

Accent Colours

Core Colours


Print & Graphics


Texture


Fabric


Silhouette


Detail & Styling



Images sourced from: wgsn.com pinterest.com tumblr.com lookbook.nu


Nicola McGregor


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