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Competence
Exclu sivit y
Passion
A single real estate shop became a global network spanning several continents and cultures.
Opened in Hamburg, now in 600+ locations including London, Paris, Hong Kong and New York.
Launched as a local real estate business and today is an international lifestyle brand.
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Global statu s and local focu s Since 1977, Engel & Völkers has been building a reputation for superior service in real estate, country by country. Along the way, we expanded into related lifestyle businesses, offering services including yacht and aircraft brokerage, resort development and even a polo school. Now in 39 countries, the Engel & Völkers name is synonymous with quality and inspires trust. Our marketing attracts significant attention and provides an ideal environment for the properties that we represent. Our New York City shop opened in the 2014, in response to demand from Engel & Völkers’ clients around the world. We embody the culture, quality and connectivity that drive our network’s ongoing growth and success.
A network of shops providing recognition and referrals 600+ SHOPS 6,000+ ADVISORS
Our advisors operate on the Engel & Vรถlkers technology platform, providing seamless access to referring colleagues and marketing opportunities in over 600 locations. Among these are important U.S. markets including Miami, Dallas, San Francisco and Los Angeles. While our network and marketing reach are broad, our focus is singularly on New York City. We are members of the Real Estate Board of New York (REBNY) and offer decades of local real estate experience at the leadership and advisor level. We provide the market knowledge and professionalism that buyers and sellers should expect, along with services and outreach available only through Engel & Vรถlkers.
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200,000 copies 20,000 in NYC 6 Languages 4 x per year gg-magazine.com
Int er nat ional insight and acce ss Engel & Völkers provides sellers access to a multi-platform marketing strategy that includes opportunities they won’t find anywhere else. Foremost among these is GG (Global Guide) magazine. Since 1988, GG has been offering insightful reporting on the latest international news and trends in the world of art, architecture, design, travel and luxury living. Each issue also includes a selection of Engel & Völkers listings from around the world. Published in six languages and distributed globally to our shops, clients and select newsstands, GG magazine exemplifies the quality, sophistication and reach of the Engel & Völkers brand. Every quarter, our office distributes over 20,000 copies of GG to potential purchasers in New York City.
Engel & Völkers real estate shops around the world – most in prime retail locations, are another unique source of exposure for our listings. They offer storefront window displays for property exposés and feature E&V TV, prominently displaying listings on high-definition flat screens. Our global website, engelvoelkers.com, is constantly updated with the most recent news from the world of Engel & Völkers. The site is offered in 15 languages, and attracts an average of 1 million visitors per month. All of our listings appear on engelvoelkers.com where they can be searched and viewed in more than 20 currencies.
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Customized Campaigns Our global presence allows us to seamlessly present every listing to an international audience along with local prospects. We combine emerging media and proven traditional marketing methods to create a tailored, multi-channel marketing campaign for every listing.
Positioning and targeting:
All encompassing digital distribution:
Setting the right price and reaching qualified buyers is the foundation of every successful marketing campaign. Our advisors will develop a competitive pricing strategy and define the most likely buyer profiles. Then they will work with our marketing team to build a plan to attract them.
Maximizing exposure to bring more buyers from more places to the table ▪▪
Engel & Völkers platforms: -- engelvoelkers.com -- nyc.evusa.com -- evusa.com -- E&V Mobile -- E&V Shop TV -- Engel and Völkers local and global social media platforms
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Branded placements on the most visited news, lifestyle and real estate sites and mobile apps: -- Zillow.com -- Trulia.com -- Realtor.com -- NYtimes.com -- WSJ.com -- MansionGlobal.com -- JamesEdition.com
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Published on over 70 top global real estate portals in 45 countries, reaching 100 million potential buyers in their native language
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Placements on the websites of all NYC firms participating in IDX or VOWs
Brokerage community engagement: ▪▪
Immediate distrubution to all REBNY member firms
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Distribution to NY State MLS and StreetEasy.com
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Targeted agent outreach and open houses
Local, national and global print: ▪▪
Engel & Völkers publications: -- Branded exposés and mailing pieces -- Shop window exposés -- GG Magazine -- Private Residences
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Advertising in premier publications including: -- The New York Times -- The Wall Street Journal -- International New York Times -- Luxury Listings -- AVENUE -- Modern Luxury -- Architectural Digest -- Condé Nast Traveler
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Media placements from Hamburg and NYC-based public relations teams
Innovative and effective outreach locally and globall y
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Nicole Beauchamp Global. Local. Connected. Nikki Beauchamp brought expertise and experience from success as a business and technology consultant to selling real estate in New York City over a decade ago and joined Engel & Völkers New York City in 2014 as one of the firm’s first advisors. A native Manhattanite, she’s is a source information and guidance for friends, colleagues and clients who have decided to make New York their home. Nikki counts data and financial analysis, negotiation, marketing and a deep appreciation for the arts among the skills that help her understand the diverse perspectives of clients and customers, whether they are selling, purchasing or leasing. She is trusted and respected by clients and peers for her command of the local market and understanding of how it intersects with the national and international real estate markets, as well as her extensive personal network throughout the world. Nikki is sought out for market observations and expertise by respected media outlets, such as The New York Times, The Real Deal, Huffington Post, Inman News and The New York Observer. She is an involved member of local, national and international industry organizations.
Nicole A. Ramos Beauchamp, Licensed Real Estate Salesperson Engel & Völkers New York City 430 Park Avenue · 11th Floor · New York · NY 10022 Phone +1 646-757-2521 Nicole.Beauchamp@evusa.com · nicolebeauchamp.evusa.com
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Engel & Völkers New York City 430 Park Avenue • 11th Floor • New York • NY 10022 • USA Phone +1-212-616-7600 nyc.evusa.com • nyc@evusa.com © 2015 Engel & Völkers. All rights reserved. Certain Engel & Völkers brokerages are independently owned and operated. If your property is currently represented by a real estate broker, this is not an attempt to solicit your listing. Engel & Völkers and its independent License Partners are Equal Opportunity Employers and fully support the principles of the Fair Housing Act.
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