Independent Beauty Consultant Guide
My Independent Beauty Consultant Information
My Independent Beauty Consultant ID
My Independent Beauty Consultant Email
My Independent Beauty Consultant Direct Sponsor
SHABOOM PRODUCTS / 2261 Market Street Suite 128 / San Francisco, CA 94114
support@shaboomproducts.com / Monday - Friday: 8:30AM - 5:30PM PST / (415) 863 - 7648
UNDERSTANDING YOUR IMPACT OneMama Action Heroes
Congratulations! By becoming an Independent Beauty Consultant for ShaBoom Products, you have also become a OneMama Action Hero...And for that, we thank you! We are so excited to have you as a very integral part of our team on a mission to fight for joy through your gift of beauty to the world. As an Independent Beauty Consultant, you have the power to build your own business and save lives at the same time! With nearly 20-40% of proceeds from your sales going back to the OneMama Organization, you have the ability to create this social change with every product sold. Your sales provide everything from birthing kits and medical supplies to even building the next OneMama clinic with your direct inscription. And guess what? YOU are a hero!
Helping Change Mother Earth by Empowering Earth’s Mothers.
YOUR BEAUTY BUSINESS ESSENTIALS Tools for Your Beauty Boom!
• Product Knowledge & Training • Trend & Cosmetology Training
• Establishing Your B.O.O.M Network • Marketing Your Booming Business • Your First Appointment(s)
• Understanding the Impact of Your Business
PRODUCT KNOWLEDGE & TRAINING Zoom Into Your Boom!
We understand that learning a new product and its benefits can at times be overwhelming. With that in mind, we have created two product catalogs to help you get your boom on! In your Independent Beauty Consultant Product & Sales Kit, you will find that one product catalog is solely for you and your business to help you understand our amazing product lines as well as application tips, trick and uses. Also in your Independent Beauty Consultant Product & Sales Kit, you will receive 25 product catalogs for your customers with your official Consultant Promotion ID number. This number is specifically created for you so that you can always gain the appropriate recognition and compensation for your awesome efforts representing ShaBoom Products when your customers shop online. Additionally, our Independent Beauty Consultants can contact any ShaBoom Products sales specialists to coordinate additional training support.
TREND & COSMETOLOGY TRAINING What’s Your Style? Va-va-Boom!
Our products were created to accommodate people on the go. The ShaBoom Products that we created were meant to ease the chaotic lives of our cutomers - including ourselves! There is no need for a degree in cosmetology to use or sell our products...only a passion for improving your own idea of beauty and helping others achieve the same goals.
Here’s a sneak peak of some of the best free online sites to get your boom on: • MakeupAndBeautyBlog.com • ChicFactorGazette.com • Refinery29.com
• MissWhoeverYouAre.com • HarpersBazaar.com • Stylist.com
• MakeupsGeek.com • Fashion.com • & 100+ sites for tutorials & tips...
For that, we recommend that all of our Independent Beauty Consultants take control of their trend research. After all, researching trends is part of the basis of customizing your marketing strategy for your ShaBoom Products business! Traditional reserach routes are beauty magazines like Allure and Elle that are a great start. More contemporary trend research focuses around renowned blogs and trend sites as seen on the previous page. We encourage creative research as well for your business! Our greatest tips for staying up to date and moving ahead of trends are through email newsletters sent to us from other beauty companies and media. Because we are building a community of support of boom-worthy consultants like yourself, we always encourage sharing your tips and tricks to the ShaBoom Products community for a chance to win fun prizes and features! Go ahead...get your boom on!
ESTABLISHING YOUR NETWORK Get Your B.O.O.M on!
Besides acing ShaBoom Products knowledge and understanding the latest trends for your business, it is very important to understand the independent nature of your business. As the versed social butterfly that you are, be sure to create your own outreach - what we call a Leads List. At ShaBoom Products, we have created a simple listing strategy that is sure to help you grow your business. Always remember that the best way to grow and nurture your business as an entrepreneur starts with your personal network who can then refer you to others outside of your network. Here’s the basis of your B.O.OM Network:
B - Best friends & family O - Others in your personal circle O - Outside of your established network M - MORE! Get more clients! Go and get your B.O.O.M on!
YOUR BEAUTY BUSINESS ESSENTIALS Boomworthy Materials Customized for You
• Customized Business Cards
• Comprehensive Consultant Product Catalogs • Customer Product Catalogs • Product Splash Cards
• Customized Marketing Materials
• Consultant Portfolio & Testimonial Editing • New Client Referral Materials
• Consultant Website Content & Photos
• Consultant Social Media Content & Photos • And so much more!
MARKETING YOUR BUSINESS Support that Sells!
Establishing your B.O.OM Network and marketing strategies are essential to boosting your ShaBoom Products business to a boomworthy level. Our creative team has created a series of pre-made marketing materials as well as templates for your own creations or custom marketing needs from our printing vendor. We will also help all of our consultants with custom portfolio and testimonial splash cards and one sheets as well as new client referral materials used to boost both your business and your income potential. Additionally, we have pre-made website and social media content and photos so that you can create your own marketing content as well as a comprehensive and proven social media strategy for your business pages. Other content is also available upon request and always welcomed to represent ShaBoom Products in the best way that we know you can! All of our marketing materials are available at an additional cost that can be quickly reimbursed after your first few sales. We have amazing deals with our printers and can provide efficient and quick materials for all of your boomworthy business needs.
Best friends & family B - 1)_____________________________ 2)_____________________________ 3)_____________________________ 4)_____________________________ 5)_____________________________
Others in your personal circle O - 1)_____________________________ 2)_____________________________ 3)_____________________________ 4)_____________________________ 5)_____________________________
Outside of your established network O - 1)_____________________________ 2)_____________________________ 3)_____________________________ 4)_____________________________ 5)_____________________________
MORE! Get more clients! M - 1)_____________________________ 2)_____________________________ 3)_____________________________ 4)_____________________________ 5)_____________________________
YOU FIRST APPOINTMENTS
Your Network is the Key to a Booming Business! It’s a proven fact that writing things down improves not only your memory for long-term goals, but also your commitment to them. To get you started on your first appointments, brainstorm the first part of your leads list by filling out your first five picks of your B.O.O.M Network and follow up with them to schedule an appointment. Or, use this introductory list as a means to jumpstart your guestlist for your first ShaBoom Products party! Don’t be afraid of some people saying “No” - it happens. What wil make you an amazing Independent Beauty Consultant is understanding that this list is only an introduction and that the possibilities are endless! The beauty of sales and marketing is that everyone has their own boomworthy tactics. Of course we have our own methods, but what is more important is that you are comfortable and confident with your own skills. If you ever need a little assistance, feel free to call your sponsor or follow these simple points to guide you with your introductory outreach:
• Always share who you are! Your B.O.O.M Network will always support your role with ShaBoom Products!
• Make your clients feel comfortable by telling them why you are calling. • Flatter your client and remind them of your appreciation for their time.
• Make your elevator pitch boomworthy! Tell them the ShaBoom Products Story. • Schedule your appointment and confirm with your client.
• Most importantly, ALWAYS be you! Tips are great, but do what is natural to you!
BOOMWORTHY BUZZ! I just love the mineral makeup! I wear it everyday, and I always buy extra so I don’t run out. I also really believe in OneMama and want to support that organization in any way I can!
I think of you everyday as I put on my Men’s SPF minerals and how great my skin looks and how many lives it saves! I’m so hooked on this stuff!! The mineral bronzer is so cool. Especially when I am on the red carpet. How do I get more?
- Dee Wallace, E.T.
- Jeremy Jackson, Baywatch
This ShaBoom gift set is so nice and the products are nice! I love how they lay on my skin and keep my skin looking youthful. Thanks Siobhan for all that you give and what you do! - Christina Derosa, Days of Our Lives
I really love what you are doing with OneMama! It’s very admirable and touching…and I must say that I love how this lip gloss feels and that it supports such a great cause! - Jennifer Love Hewitt, Actress
This stuff is great!! I just had a facial and it covers my skin, but still looks natural like I don’t have anything on. I love it.
I can’t believe how smooth Shaboom Extra Dark mineral makeup looks on my skin! It feels really fresh & I love what you are doing with your organization. I will wear this OneMama dress and share your story. It’s such a great story!
My girlfriend wants to have a party at my house to show all of our friends and raise money for OneMama at the same time.
- Angela Basset, Actress
- Steven Tyler, Aerosmith