Local Tourism for Urban India

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Craftsmen

Traditional music and folk art

Labor

Accommodation

Shopping & malls

Law

Import | Export Trading Safety and Security

Eating joints

Famous places of identity

Travel Agents

Old city area

Historical monuments

Heritage families Parks and public places

NRIs & NRGs

Health care

Locals

Students

Tourists

Living Heritage !


The ministry of Tourism India The Ministry of Tourism, is the nodal agency for the formulation of national policies and programmes and for the co-ordination of activities of various Central Government Agencies, State Governments/UTs and the Private Sector for the development and promotion of tourism in the country.  This Ministry is headed by the Union Minister of State for Tourism (Independent Charge). The Ministry of Tourism functions as the nodal agency for the development of tourism in the country. It plays a crucial role in coordinating and supplementing the efforts of the State/Union Territory Governments, catalyzing private investment, strengthening promotional and marketing efforts and in providing trained manpower resources. The functions of the Ministry in this regard mainly consist of the following: All Policy Matters, including: •Development Policies. •Incentives.

Infrastructure & Product Development. •Guidelines Human Resource Development •Institutions. •Setting Standards and Guidelines. Publicity & Marketing: •Policy. •Strategies. •Co-ordination. Research, Analysis, Monitoring and Evaluation International Co-operation and External Assistance •International Bodies. •Bilateral Agreements. •External Assistance. •Foreign Technical Collaboration

•External Assistance. •Manpower Development. •Promotion & Marketing. •Investment Facilitation.

Planning & Co-ordination with other Ministries, Departments, State/UT Governments. Regulation: •Standards. •Guidelines

The Functions of Attached Office viz. Directorate General of Tourism are as under [The office of DG (T) has now been merged with the office of Secretary (Tourism)]: •Assistance in the formulation of policies by providing feedback from the field offices. •Monitoring of Plan Projects and assisting in the Plan formulation •Coordinating the activities of field offices and their supervision.

Legislation and Parliamentary Work Establishment matters. Vigilance matters. Implementation of official language policy. Budget co-ordination and related matters. Plan-coordination and monitoring.


The ministry of tourism Union Minister of Tourism (Independent charge) Secretary Tourism | Director General Tourism

Tourism Development Corporation IITM

NCHMCT NIWS

Admin I Admin II HRD RTI Cell Domestic offices Market Research Division

Hotel and Restaurant Division

Travel and Trade Division

Integrated Finance division

Official Language Division Publicity and Information Technology Parliament section Planning and Co-ordinating Niche tourism

Monitoring division

Budget and Account division

NIC Cell


Gujarat Tourism Formed in 1978, the Tourism Corporation of Gujarat Ltd (TCGL) provides comprehensive travel assistance and services to the tourists coming to visit Gujarat. Some of the services of TCGL include accommodation, conducted tours and ground transport with a wide range of choice to meet diverse needs. The Corporation has a network of 18 accommodation units and 5 Cafeterias under the brand name Toran. Gujarat today offers a wide range of the most spectacular attractions - which includes breathtaking locations and scenic landscapes. Gujarat is also a melting pot of several civilizations resulting in a vibrant culture and a rich heritage. Gujarat is home to the unique with its exceptional archeological sites, several architectural marvels and witnesses of its glorious history and pilgrim centers for many faiths. Finally, it is also the land of several mythological and historical figures like the legendary Krishna and Mahatma Gandhi the apostle of nonviolence.

Places to go :

• Ahmedabad Metro • Jamnagar • Junaghadh • Kutch • North Gujarat • Rajkot • Surat • Vadodra

The USP of the INCREDIBLE INDIA TRAVEL BAZAAR ’14 would be the intensive and sharp focus on Inbound Tourism and Buyer– Seller Meet spread over two days. It shall result in significant transacting and capitalizing of business opportunities between International buyers and Indian sellers.

ITCDC + FICCI

Tours : • • • • •

Suggested tours Offers by TCGL Offers by Travel Agents Tourist guides Rent a Car

Attractions:

Accommodation:

• Toran Hotels • Private Hotels • Heritage Hotels

• Weekend getaways • Beaches • Eco- Tourism • Heritage • Golf Tourism • Gandhi Circuit • Museums • Religious sites • Fairs and Festivals • Cusine • Handicrafts


Ahmedabad

Pols

Thalis

Adalaj

Utsavs

River front

Vishala

Patang hotel

Natrani

Manekchowk

Sarkhej

Kankaria Lake

Law garden

Heritage-walk

Kite museum

Old city Market

Gandhi ashram

Shreyas Museum

Siddi saiyad jali Sunday market

Kankaria Zoo

Navratri

Malls (shopping)

Kankaria lake

Uttrayan (kite festival)

Visitor mapping Spouses

Families

Students

Relatives

Visiting Families of students

Post Retireme nt settlers

People Exchange Nature enthusiasts International transferred investors students Bird watchers for work Gandhians Shoppers Cultural Investors Sports People People on enthusiasts visit for NRIs Interview Foreigners Spouses Food lovers work givers Day visitors NRGs Low budget traveling to Villagers Artists Backpackers from nearby the city cities Spiritual followers

Wedding shoppers


Current Model:

Visitors Local & Foreign

Locals and their Businesses

Arts and cultural Hubs

Handicrafts and Artisans

Marketing and Advertising

Local Tourism (of Ahmedabad)

Local infrastructure

Industries


Projected Benefits

Integrate tourism into broader planning and management tools and functions •The recommendations should ensure that sustainable tourism policies and priorities are reflected in the wider policies of the local authority towards sustainability, and vice versa. However, this synergy should also be carried forward into actual management processes on a day-to-day basis. Promote more sustainable transport Transport and traffic management is a major issue for sustainable tourism, including: • Encouraging use of less polluting transport, with global and local benefits. • Reducing traffic congestion, noise, and related problems. Actions should address transport to and within destinations, and should cover information and marketing as well as physical provision.

Conserve and promote natural and cultural heritage resources • Conservation and restoration projects at specific sites; • Visitor management initiatives; • Promotion of natural and cultural heritage themes and features to visitors. • Methods of raising more support from tourism for conservation, including use of admission charges and encouraging voluntary donations; and • Improving information and interpretation, including developing events programmes and training local people as guides

Spread tourism benefits and opportunities to all Opportunities for local people to benefit from tourism should be pursued without discrimination. In addition to the participatory measures outlined in the previous section, relevant action includes: • Promoting employment opportunities widely throughout the community; • Providing necessary skills training; • Seeking to improve pay and conditions; • Pursing equal employment opportunity policies with respect to race, gender, disability, etc.; • Making tourism and leisure facilities available to local residents. Equity principles should also apply to visitors. Relevant action includes: • Improving accessibility to the destination and its facilities for people with disabilities; • Promoting a wide selection of accommodation and attractions with a range of prices; • Maintaining surveys of visitor satisfaction and other feedback processes; • Taking steps to meet the needs of different types of visitor.

Women empowerment for financial independence and job opportunities for ladies who are homemakers. Women can train as guides and take people around in the places like the “pol” area . And also start their own home industries for products like pickles and other snacks.


By altering the existing structure of the model for local tourism, we have here a structure that is self sustaining and also uplifts the community and its infrastructure and economy. Where Tourism becomes an avenue for revenue generation not only for the investors but also for the local community who participates. Tourism has a major impact on local communities in tourist destinations. It can be a significant source of income and employment for local people. It can also pose a threat to an area’s social fabric and its natural and cultural heritage, upon which it ultimately depends, but if it is well planned and managed it can be a force for their conservation. • Ensure that tourism planning and development address key issues relating to the economic, social, and environmental impact of tourism in the long and short term; • Place tourism within the overall context of the sustainable development and environmental management of the community; • Provide a framework for, and give legitimacy to, the participation of a range of stakeholders in tourism and representatives of the local community; • Raise the profile of tourism and the tourism strategy within the community; • Strengthen the position of the authority as an organization that takes sustainable tourism seriously, with national and international support; and • Help the destination to attract the attention of visitors and tour operators keen to visit or work with sustainable destinations.

ADMIN -1

STAKE HOLDERS

Participatory structures Gujarat Tourism

BENIFICIARIES

Local Businesses

Local Craftsmen

Trade Unions

Communities

M.D TGCL

PARTNERSHIP & LEADERSHIP

Ahmedaba d Municipal Corporatio n

Investors & Sponsors

Policies & Laws

+$

DEVELOPMENT & INFRASTURCTURE

STRATEGY

Community Groups

Management

Movers

Promotions

MICRO ENTERPRISES BENIFICIARIES OF THE RISE IN TOURISM

Goals

Religious organizations

Travel Agencies

Levels of Government

Ahmedabad Tourism


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