Student Niner Media Marketing Rates 2015-2016

STUDENT

NINER MEDIA

UNC CHARLOTTE

RATES & INFORMATION 2015 - 2016

CONTACT INFORMATION Advertising

Ad Production Department

(704) 687 - 7145 smpads@uncc.edu

(704) 687 - 7147 Fax- (704) 687 - 7139 production@uncc.edu

Circulation Information

Media Marketing Director

Marketing Advisor

Business Manager

(704) 687 - 7136 klmerges@uncc.edu

(704) 687 - 7146 mktdirector@uncc.edu

Kelly Merges (704) 687 - 7136 klmerges@uncc.edu

Laurie Cuddy (704) 687 - 7137 lcuddy@uncc.edu

Graphics & Production Coordinator (704) 687 - 7138

Follow Niner Media on Facebook, Twitter and Instagram!

Sanskrit Sanskrit Literary-Arts Magazine @SanskritUNCC

Niner Times

Niner Media

Niner Times @Niner_Times

Radio Free Charlotte Radio Free Charlotte @RadioFreeClt

UNC CHARLOTTE STUDENT UNION-LL 9201 UNIVERSITY CITY BLVD. CHARLOTTE, NC 28223

UNC Charlotte Niner Media @UNCCmedia

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Who We Are

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Valuable Exposure

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Advertisement Sizes

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Advertisement Rates

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Publication Calendar

Ninertimes.com

Niner Times App Radio Free Charlotte

On - Campus Locations

CONTENTS 13

Rack Posters

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Sposorship Opportunities

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Publication Policies

WHO WE ARE The Niner Times is UNC Charlotte’s campus newspaper which publishes every Tuesday during the school year. It is produced entirely by a student staff of more than 100 and has consistently won collegiate publishing awards and national recognition for marketing and advertising design. The Niner Times is produced through Student Niner Media which is also home to NinerTimes.com, Sanskrit Literary Arts Magazine, Radio Free Charlotte and Niner Media Technical.

ABOUT UNC

CHARLOTTE

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51% MEN

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49%

WOMEN

COUNTRIES REPRESENTED

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STATES REPRESENTED

VALUABLE EXPOSURE NINER TIMES IN PRINT

Printed once weekly - The most popular advertising option among local businesses.

NINERTIMES.COM

Online 24/7 and featuring breaking news.

Advertisers can choose from tiles or banners linked to their website.

TABLING OPPORTUNITIES

Bring your business face to face with more than 10,000 students who visit the Student Union on a daily basis.

RADIOFREECHARLOTTE.COM

Listeners tune - in to online radio featuring a diverse musical genre.

Bi-weekly sponsorships available.

POSTER ADVERTISING

Most print racks feature 17”x 21” posters in some of the most populated areas on the UNC Charlotte campus.

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ADVERTISEMENT SIZES

Regular Issue

Pull - Out Issue

REGULAR ISSUE PULL - OUT ISSUE STAND ALONE SPECIAL SECTION

1/4 VERTICAL 2.375 X 10.7

INSERTED SPECIAL SECTIONS

Living Guide, Spring Fever and Fall Fest

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Stand Alone Special Section

Inserted Special Section

ADVERTISEMENT RATES REGULAR ISSUE ON-CAMPUS RATES FULL PAGE 3/4 PAGE 1/2 PAGE 1/4 PAGE BANNER 1/8 PAGE 1/16 PAGE

$425 $375 $215 $120 $120 $60 $30

LOCAL RATES FULL PAGE 3/4 PAGE 1/2 PAGE 1/4 PAGE BANNER 1/8 PAGE 1/16 PAGE

INSERTED SPECIAL SECTION ON CAMPUS RATES FULL PAGE 1/2 PAGE 1/4 PAGE BANNER 1/8 PAGE

$250 $150 $80 $80 $40

LOCAL RATES FULL PAGE 1/2 PAGE 1/4 PAGE BANNER 1/8 PAGE

$500 $300 $150 $150 $80

NATIONAL RATES FULL PAGE $1300 3/4 PAGE $975 1/2 PAGE $650 1/4 PAGE $325 BANNER $325 1/8 PAGE $150 1/16 PAGE $75

$600 $500 $340 $170 $170 $85 $45

STAND ALONE SPECIALS ON CAMPUS RATES FULL PAGE 1/2 PAGE 1/4 PAGE 1/8 PAGE

$360 $220 $130 $70

LOCAL RATES FULL PAGE 1/2 PAGE 1/4 PAGE 1/8 PAGE

$500 $325 $180 $100

BLACK AND WHITE................ No charge REGULAR ISSUE ONE SPOT COLOR................. $85 INSERTED SPECIAL SECTION TWO SPOT COLOR................ $170 STAND ALONE SPECIAL SECTION FULL COLOR.......................... $250

COLOR RATES

PULL - OUT SPECIAL SECTION FREE COLOR! ON CAMPUS RATES FULL PAGE 3/4 PAGE 1/2 PAGE 1/4 PAGE BANNER 1/8 PAGE 1/16 PAGE

$425 $375 $215 $120 $120 $60 $30

LOCAL RATES FULL PAGE 3/4 PAGE 1/2 PAGE 1/4 PAGE BANNER 1/8 PAGE 1/16 PAGE

$600 $500 $340 $170 $170 $85 $45

INSERTS COST PER THOUSAND 1-8 PAGES 12-20 PAGES 24-32 PAGES

$90 $95 $100

NEED AN AD DESIGNED? Our award winning production team will be happy to create an ad for you. Give us your information and we will design a top - notch print or web advertisement that meets your approval! Email any questions about art work to production@uncc.edu

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PUBLICATION CALENDAR Consistantly reaching the local college crowd.

AUGUST

SEPTEMBER

Most Niner Times issues are published every Tuesday during the school year.

Special sections are produced for sports & other special events.

OCTOBER

NOVEMBER

PULL OUT ISSUES

INSERTED SPECIAL SECTIONS

GOLDRUSH Goldrush covers football at UNC Charlotte with reviews, previews, and other exclusive content. Goldrush hits stands on home football game weeks and is distributed to fans on their way to the games on Saturdays.

Publishes September 8, September 22, September 29, October 20 and November 10.

Sales Deadline: Week before each issue

FALL FEST When the weather gets a little cooler, find out about area festivals, special events, fall fashion and more in this issue.

Publishes Tuesday, October 6 Sales Deadline: Tuesday, September 22

BASKETBALL PREVIEW The Basketball Preview features exclusive photos and news on the Niners, from players’ profiles to season predictions.

Publishes November 3, 2015 Sales Deadline: October 20, 2015

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DECEMBER

LIVING GUIDE The student guide for finding a place to live and everything else they need for a life on their own.

Publishes February 16, 2016 Sales Deadline: February 2, 2016 SPRING FEVER A great way to reach students when the weather starts to get warmer is the Spring Fever issue which will focus on sports, fashion, culture, area events, and things to do.

Publishes March 22, 2016 Sales Deadline: March 8, 2016

2015 - 2016 JANUARY

FEBRUARY

APRIL

MARCH

MAY

STAND ALONE SPECIAL SECTIONS WELCOME BACK Approximately 28,000 students, faculty and staff will fill the halls of the UNC Charlotte campus - let them know what products and services you have to offer. Access to this market is invaluable from a business standpoint.

Publishes August 21, 2015 Sales Deadline: August 7, 2015 PARENT SURVIVAL GUIDE This guide for parents of UNC Charlotte students can be an excellent resource when they need to know where to shop, eat, or find services for their children throughout the school year.

Publishes May 31, 2016 Sales Deadline: May 15, 2016 SURVIVAL GUIDE The Survival Guide is a student’s guide to the new and exciting world of college. The guide is distributed to every student undergoing orientation all summer long!

Publishes May 31, 2016 Sales Deadline: May 15, 2016

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NINERTIMES.COM Unc Charlotte’s news and entertainment website that keeps up with what is happening on campus and the rest of the world. It is the online home of The Niner Times and contains exclusive web content, blogs and other multimedia. It is UNC Charlotte’s source for the latest in campus news, entertainment, and student created content. With over 18,000 visitors per month, Ninertimes.com is a hub for the UNC Charlotte community. NinerTimes.com hosts produced programs which feature UNC Charlotte’s students.

YOUR AD HERE

ONLINE ADVERTISING

Web advertising with Niner Times is easy, and will expose your business to high level of internet traffic, which consists of local students, faculty and staff. This is a great way to get your business noticed.

MONTHLY ONLINE RATES

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TILE.............................................................................. $450 300 x 250 pixels BANNER.......................................................................$600 728 x 90 pixels HALF PAGE................................................................... $600 300 x 600 pixels VIDEO SPONSORSHIP................................................... $100 Ask a sales representative for details

NINER TIMES APP

Connect with the Niner Times and other Niner Media departments no matter where you are using our mobile application. The Niner Times app delivers all of the written and video content that we produce, access to the live Radio Free Charlotte stream, a convenient find-a-paper locator and more. Stay on top of local and campus news, entertainment updates and more with the easy to operate tile board and emergency alert notifications.

TO DOWNLOAD GO TO

NINERTIMES.COM/APP Iphone

Android

RADIO FREE CHARLOTTE

RADIO FREE CHARLOTTE

TWO WEEK SPONSORSHIP...........................................

Radio spots feature your business three times a day, Monday through Friday for two weeks. For a complete list of programming please visit RADIOFREECHARLOTTE.COM

$120

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ON-CAMPUS LOCATIONS

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Epic

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Student Union

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The Niner Times is distributed to over 75 locations both on and off campus. The map below displays our on-campus coverage. We have stands in every residence hall and most academic buildings within the university. We also offer a number of off-campus locations to extend the reach of our paper and your advertisements to the surrounding University City community.

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Atkins Library

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Halton Arena

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CAMPUS BUIDLINGS...............................................

CIRCULATION LOCATIONS.......................................

ATHLETIC FIELDS......................................................

PARKING DECK.......................................................

Main Entrance

RACK POSTERS

Put your business front and center! Advertising with a poster on our newspaper racks is a guaranteed way to get your business noticed. With a large 17” x 21” full color poster, students will definitely see what you have to say!

Printing is free of charge.

FOR FURTHER DETAILS AND A MORE EXTENSIVE LIST OF RACK LOCATIONS AND PRICES CALL (704) 687 - 7144.

RACK POSTER LOCATIONS

C.H.H.S. 1st Floor C.H.H.S. 2nd Floor C.O.E.D. 1st Floor Woodward Back Entrance Prospector Left Entrance Prospector Right Entrance Denny-- Commuter Lounge Hawthrone Entrance Bioinformatics Duke Grigg Epic

901 Place Apartments U Club (49 North) Robinson Hall Rowe Reese King Friday Smith Fretwell Main Ent. Fretwell Café Entrance Cato

MONTHLY RATES................................................. $350 - $500

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SPONSORSHIP OPPORTUNITIES TABLING OPPORTUNITIES

Bring your business front and center, to the heart of our campus - the Student Union. You can man a table for a day in the Student Union where you can pass out information about your products and services. Your business will also be featured in an online ad starting two weeks prior to your arrival.

TABLING RATE PER DAY................................................. $500

SPECIAL EVENTS

October 6, 2015 11:00 - 2:00

March 24, 2016 11:00 - 2:00

Fall Fest Expo

The Fall Fest will take place from 11 am to 2 pm in the CHHS Plaza across the street from the Student Union on Thursday, October 8. The Fall Fest publication will be published on Tuesday, October 6 and hand distributed in addition to rack stand distribution.

Spring Fever Expo

The Spring Fever Expo will take place from 11 am to 2 pm in the CHHS Plaza across the street from the Student Union on Thursday, March 24. The Spring Fever publication will be published on Tuesday, March 22 and hand distributed in addition to rack stand distribution.

Vendors receive: - Table at the event from 11a – 2p where you can hand out information (flyers, brochures) and collect email addresses from students.

- Online ad to run two weeks prior to the event announcing that you will be there.

- Full page, full color ad in the Fall Fest publication that is coordinated with the event.

Value: $1000

ASK FOR A SPECIAL RATE FOR BOOKING BOTH EVENTS JUST CALL (704) - 687 - 7145 or EMAIL SMPADS@UNCC.EDU

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PUBLICATION POLICIES DISPLAY DEADLINES One week prior to publication day, i.e.: space reservation and ad copy are due on Tuesday for the following Tuesday issue by 5 p.m. Any advertisements to be provided by the advertiser that are not received by the deadline will be considered cancelled, and will be billed as such.

ELECTRONIC SUBMISSION Media Marketing prefers ads submitted in PDF format (Make sure the “embed fonts” option is selected).

Use CMYK setting for all color. Ads sent by mail should be on a CD and include a hard copy. Proper display advertising resolution is 300 dpi. Therefore, we do not accept Publisher, Word, Powerpoint and other low resolution files. Detailed electronic submission guidelines may be obtained from your sales representative or by calling our production team at (704) 687-7147 or the graphics advisor at (704) 687-7138.

CANCELLATION Retail advertising cancelled after the deadline will be charged at 50% of the cost of publishing the ad. Changes to the advertisements after the deadline may not be possible.

TEARSHEETS Display advertising tearsheets will be mailed to each advertiser after each issue date as proof of publication.

PROOFS Advertisers will receive a proof at least two business days before publication. Media Marketing is not liable for errors in original copy received from the advertiser or corrections/copy substitutions submitted after deadline. Deadline for corrections is noon the day prior to publication. Repeat and camera-ready ads will receive proofs only if requested.

COMPOSITION AND ARTWORK Composition and artwork produced by Media Marketing becomes property of Student Niner Media and may only be used with written permission.

BORDERS Media Marketing may place a border around ads.

RATES All rates are net/non-commissionable.

REFUSAL Media Marketing reserves the right to decline, discontinue or revise any advertisement. Ads found to be defamatory, lacking factual basis, misleading or false in nature may be rejected. Commercial advertisements that discriminate on the basis of race, creed, color, famlial status, national origin, handicap, age or sex will not be accepted. Media Marketing reserves the right to include “Paid Advertisement” in any ad.

MAKE GOODS In the event an advertisement runs containing an error that is clearly the fault of the newspaper and detracts from the advertising message, it is the advertiser’s responsibility to notify Media Marketing within 30 business days of the publication date in which the ad ran. After this period the newspaper is exempt from any liability due to error. Advertisers will be credited the proper amount for the portion of the ad in error.

CREDIT AND BILLING Pre-payment is required for all advertisements unless the advertiser is approved for billing. Approved advertisers will be billed net 30. After 60 days past due, further advertisements will not be accepted. Accounts will be turned over to a collection agency when 90 days past due. Make checks payable to Student Media Marketing.

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