The Community for Community & Urban Design Website Design and Content for Bringing Web 2.0 to Community & Urban Design Lisa Nisenson Nisenson Consulting June 19, 2013 www.nisenson.net
Unlike interior design, urban and community design lacks Web 2.0 tools and go-to site for ideas, networking, links, ratings, and best practices. This project will build that network.
This pamphlet shows content and presentation for a new business of bringing the community and urban design community together. Next: Audiences
Audience: The audience for community design is currently fractured. The drop down box shows the variety of potential community members. Each of these groups will approach community design with different levels of experience and objectives. Any resource will provide information on how to navigate the presented material.
Next: Plan Topics
information related to community and urban design can be classified The in five main categories: placemaking, plans, policies, participation, and publications.
Next: Elements of Placemaking
Elements of Placemaking: These are the various elements that make up the places we share in buildings, on the street, in parks and in schools. Next: Hot Topics
Hot Topics: One advantage of Web 2.0 is the ability to track which topics are most popular in discussions, posting, and news. This increases the ability to develop content based on user needs.
Next: Content Thumbnails
Content - Thumbnails: Like other photo sharing apps, users can upload photos and graphics that link to more detailed material. Community and urban planning lack an organized, go-to site that features material dedicated to how communities are designed and operate.
Next: Content Summary
Summary: Users will be able to get more information on a summary page. Sought after information includes location, contact and submitter, as well as Web 2.0 tools (sharing, tags, rating, notes, and discussions. Companies can tag various items with a direct link to the seller’s site. Next: Member Pages
Member page: One of the attractive features is the ability for users to organize their own feeds and material. This can include job postings, requests for proposals, and calendars. Next: Files and Tools
Files and Metrics: User tools are incredibly important. A filing system will enable use of folders to store examples, products, plans and policies. Templates can help streamline information either in print or electronic. One of the most sought after features are high resolution photographs. Users will also want to track analytics on their posts and shares. Next: Professional Profiles
Professional Profiles – Planners and professionals will have one place to post their profiles. These then can be sorted by geographical location and specialty areas. Next: Product Profiles
Product profiles: Currently manufacturers, distributers and inventors have no one place that connects decision makers, influencers and other vendors. This site will allow easy sharing of products that could be useful in communities. This is particularly important for clean tech as new products come onto the market. This will increase exposure and decrease the costs of having to post in multiple trade association magazines.
Lisa Nisenson 202-744-6854 lisa@nisenson.net www.nisenson.net Copyright: Nisenson Consulting LLC, 2013