Serving Santa Cruz, Monterey, San Benito and San Luis Obispo Counties
New tourism experience to service South County
Watsonville, Soquel Creek smash water reduction goals Possible winter rainfall no magic bullet
Experience SoMoCo Tours allows locals to visit the sights
By TODD GUILD Of the Land
By KELLIE HICKS Of the Land
SOUTH COUNTY – South Monterey County is filled with locations that visitors have been drawn to for decades. There are the many Missions, including Soledad’s Nuestra Senora, San Carlos de Carmelo and San Juan Bautista. The Pinnacles National Park and the wine corridor running from the Santa Lucia’s along River Road, south are all popular travel spots. A new tour company has been formed to allow the client to sit back and enjoy the ride through Steinbeck Country. Experience SoMoCo is owned by Soledad’s David Reynozo, he was talking to a friend about the need of a tour service to drive sightseers, who are unfamiliar with the roads, up to the Pinnacles. Reynozo said, “I can do that!” Experience SoMoCo (South Monterey County) is set to give tours of the Pinnacles National Park that give plenty of time for hiking and exploring, or travelers (or locals) can take part in wine tasting along River Road to three wineries for wine tasting. They offer a tour through Steinbeck Country through the Salinas Valley, the backdrop in many of novelist John Steinbeck’s books. There is also the Missions Tour in which travelers will visit Soledad’s Mission Nuestra Senora, Carmel’s Mission San Carlos de Carmelo and Mission San Juan Bautista. Most of the tours include a visit to the Soledad Gateway and Visitors Center in the heart of the city of Soledad. “Tours require at least four people and the fixed tours have a fixed price but tours can
Thousands celebrate cash crop By TARMO HANNULA Of the Land
WATSONVILLE — The 21st annual Watsonville Strawberry Festival filled downtown streets over the Aug. 1-2 weekend with live music, food, carnival
rides, dance and more as a tradition of celebrating the strawberry industry. With Main Street and several adjoining streets closed off to motor traffic, downtown became an arena for everyone, young and old, to stretch out
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Agricultural History Project celebrates 30 years By TARMO HANNULA Of the Land
WATSONVILLE — Thirty years of educating the public about the history of agriculture in the Pajaro Valley was the topic of celebration Aug. 1 at the Agricultural History Project. Held in the Borina Tractor Barn, which was also on the “to celebrate list,” the catered luncheon drew a crowd of 100. AHP CEO John Kegebein said the event came across well. Sheila Burke of the Borina Foundation smashes a bottle of “Overall, it was a very positive champagne over a steel support at the Borina Foundation day,” Kegebein said. “It was a Tractor and Equipment Barn at the Agricultural History great way to way to celebrate Project. Photo by Tarmo Hannula/The Land
September 2015
our first 30 years. People seemed happy, I got a lot of compliments and the cooks — Arnold Harvey and crew — did an excellent job.” Keynote speaker, Deputy District Attorney Jimmy Panetta of Monterey, suggested that people living in the Pajaro Valley “are blessed” to have such a strong and rich history. “We are here to honor the people that came here before us,” he said. “They took risks. My grandfather voluntarily chose to leave the known to move to the unknown to live a better life.” Panetta outlined the vast changes Please turn to Page 4
WATSONVILLE — Watsonville residents reduced their water use by 26 percent in June compared to 2013, according to the city’s Environmental Projects Manager Nancy Lockwood. That beats the city’s 20 percent goal for this year. Such efforts have become integrated into daily life across the state as residents see the fourth year of an historic drought. But the statewide response to the drought has shifted public perception away from an image of a cornucopia of water to a realistic picture of a finite resource that is quickly running short, Pajaro Valley Water Management Agency General Manager Mary Bannister said. “I think people have really recognized how critical water is,” she said. Lawns across Watsonville are fading to brown as residents either reduce or eliminate irrigation, Lockwood said. They are also opting to replace their grass entirely, in favor of droughttolerant and native plants. Dozens of people across the city have taken such steps, including Monarch Services at 233 East Lake Ave. City Hall, meanwhile, has stopped irrigating landscaping. “If you drive around town you can see a lot of brown lawns,” Lockwood said. “Our community is taking the drought seriously. They are sacrificing to protect our groundwater sources, and they are doing a great job.” Lockwood attributed the reduction to several initiatives the city launched to help deal with the drought, including a lawn replacement program, and incentives such as free low flow shower heads, aerators, faucets and rebates for water-saving washing machines. Customers in Soquel Creek Water District, meanwhile, reduced their use by 35 percent in May and 32 percent in June, compared to 2013, said Public Outreach Specialist Matthew Orbach. “Our customers take seriously the fact that these problems are longterm,” Orbach said. “People are not only making temporary changes, but permanently changing the way they use water.” Those reductions come after Gov. Please turn to Page 4
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