Customer data science company dunnhumby to offer services to Indian cos Noor Arora
London-based dunnhumby, fully owned by Tesco, will provide customer-centric services and data-driven solutions to Indian companies, mostly retailers. The London-based company currently already provides these services to its global clients such as Cadbury, Coca-Cola, ColgatePalmolive, Danone, Diageo, GloxoSmithKline, Johnson & Johnson, Kellogg’s, L’Oréal and Unilever through its R&D centre in Gurugram. It will use this Centre to now also provide services to Indian companies. The company has been in operation in India for ten years. When asked why it has taken so long for it to tap Indian companies, Guillaume Bacuvier, global CEO, dunnhumby said the company thinks that it is now at this stage that the Indian retail market space has reached the required maturity. He refused to divulge names of Indian companies that dunnhumby is in talk with, but said it will clinch the deal with a company next month. Its global clients such as Walmart are already in Indian space and will continue to be served by the company.
ARTICLE SOURCE: BS