Treebo Hotels plans expansion and looks to enter homestay market Noor Arora
Ruptub Solutions, which owns and operates budget hotel chain Treebo Hotels, is planning to enter homestay business as it seeks to tap the nascent but fast-expanding non-hotel accommodation, a popular option among new-generation travellers. The Bengaluru-based company will initiate a pilot for the same by the end of this year, said Siddharth Gupta, co-founder of Treebo. Encouraged by the potential in the budget hotel segment, the app-based hotel aggregator is also preparing to set its foot in “India-like� markets in a bid to scale up its business and have a diversified customer base, said Gupta. The plans, however, will come to fruition only after the firm achieves the target in its home market.
ARTICLE SOURCE: BS