M O O R E E X P E R I E N C E

"2023 was our first MOORE Expo! The expo was great and Camp Northology was the perfect setting to test out our new XVenture Trailer setup and figure out what it's like to camp with a baby."

-Cait Schutt

"This was our first time attending MOORE, and it did not disappoint! Such an impressive number and variety of vendors where we got lots of great ideas and products for our upcoming road trip! It was amazing to see all the incredible set ups, and we had a great time camping on site and hanging out at Camp Northology! Looking forward to next year!"

-Sara Freedman

"The MOORE is the event of the year for overland and offroad. It kicks off the season for the Midwest in all the right ways. The vendors, camping, after parties and of course seeing all those familiar faces is what make this expo one of the best. A large expo with a small town feel! We love it!"

-Justin Sturgill, Skinny Guy Campers

"MOORE 2023 was such a drastic change from 2022, the team really stepped up the event as a whole! I loved all the people I got to speak with, there were so many amazing stories shared in Camp Northology. Vendors were well stocked and ready to make a deal! It was cool to see so many different types of products. I also really enjoyed Alex from Northwoods Overland Adventures and her med talk in the ladies lounge."

-Christina Goodwin

"For us the best experience was being able to share our story on how we started out and what we would do different or keep the same. Also we were able to share some of our favorite adventures in Northern Michigan with others as they came by us on storyteller row. Plus it was enjoyable to listen to our fellow neighbors in the area and hear all about their adventures and bounce tips off one another. MOORE Expo did not disappoint this year at all."

-Skinners Adventures

"This is the 2nd year to be able to represent being a part of the Rebelle Rally as team Wild Mavens. We had a blast meeting and connecting with so many amazing and fun people. I love seeing people’s faces light up when they talk about their passion for the adventure, learning, and exploring the great outdoors. The 2023 MOORE Expo gave everyone at every level an opportunity to grow."

-Lisa Addington

"2023 MOORE Expo overall was a great time. Lots of vendors, products to checkout, socializing with story tellers and YouTube influencers...all pretty darn cool. As with anything that keeps growing, you run into some challenges. Day 1 was a little challenging waiting to get the wrist band to get into the expo. We waited in line at least 35-40 minutes which I suppose was not too bad seeing the massive amount of people there. I am not sure I really seen the "VIP" value in the "VIP" tickets but maybe I wasn't looking hard enough. After getting the wrist band and getting through the gate Day 1 then it was smooth sailing around the Expo. Tons of awesome folks, great displays and cold Coors Lite! The Recovery Room Lounge area was pretty cool with interesting speakers. We drove through Camp Northology and it was packed with campers. The Northology team did a great job kicking the camping in high gear from last year! I will be back next year and will spend more time at SMORR as well as The MOORE Expo."

-Dave Elliott

The Moore Expo is the best way to launch the season of overlanding, adventure & travel. One of the best overlanding buyer shows with a variety of vendors and attendees from all over, not just the Midwest. We were fortunate enough to be apart of the Hiker Trailer VIP Experience. The campground grew tremendously this year, much in part of the great staff over at Northology Adventures. Moore brings together so many people in this industry and it was a pleasure to see friends and meet so many new people. Cannot wait for the party next year!

-Jake Middaugh, Becker Supply

I’ve been attending the Moore expo for the last three years. The first year, I was an attendee and was blown away by the number of vendors and the overall positive vibe of the event. For the last two years, I’ve been proud to be a part of the storytellers at Moore. The opportunity to meet with and learn about the fans and other attendees as well as the vendors has been a game changer for me personally and for my YouTube channel. It’s amazing to see the impact we all have as a part of this community and it truly reinforces my desire to help people learn about the hobby. Each year the event grows and so do my friendships and love for everyone involved! Looking forward to Moore 2024!

-Jason Fletcher, All Things Overlanding

"Came from Northern Indiana first time for the Moore Expo had a great time I never new there was so many different overland setups from a simple tent to trailers that will blow your mind."

-James Griffis

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