SUNWEAR C OLLECTION
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ABOUT THE BRAND
CALLAWAY. IT’S A NAME THAT’S SYNONYMOUS WITH WINNING STYLE, LEADING-EDGE TECH, AND ELITE ACHIEVEMENT.
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ABOUT THE BRAND
Founded by Ely Callaway in 1982, Callaway has become legendary for developing innovative products that fuel high performance and deliver a winning edge to professional golfers, sports enthusiasts, and style aficionados alike. Callaway’s industry ascent was powered in the early 1990s by the now iconic Big Bertha driver and its next-generation successor, which Golf Digest called “the greatest club of all time.” Hundreds of tournaments and championships later, the stratospheric success of the Callaway brand has spawned product expansion across multiple categories, including clubs, balls, bags, apparel, footwear, and eyewear.
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ABOUT THE BRAND
Today, Callaway’s commitment to endless improvement and relentless innovation endures, setting the standard for excellence and inspiring the quest for elite achievement that it shares in common with those who will settle for…
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NOTHING BUT THE BEST.
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TARGET AUDIEN CE
• Adult men • Medium to upper income • Competitive by nature • High achieving • Style-conscious • Attracted to tech • Golfer or general sports enthusiast • Detail-oriented • Educated
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GET READ GAME-CH LENS TEC 10
DY FOR HANGING CH
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ABOUT THE C OLLECTION
CALLAWAY SUNWEAR BRINGS A WINNING BRAND TO THE OPTICAL WORLD. Just as the Callaway name sets the standard for excellence and high performance, the sunwear collection boasts technology-driven design rendered in premium materials.
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BLUE TECH POLARIZED Blue Tech Polarized is a game-changing lens technology. This scientifically-proven solution virtually eliminates glare and troublesome blue light to heighten colors, enhance depth perception, and deliver high-definition vision, both on and off the green.
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ABOUT THE C OLLECTION
Lens Layers A Easy Clean Oleophic Molecular Bond Repels water and resists smudging. BS ilver FLASH Mirror Reflects direct harsh light without reducing visible light transmission. Perfect for variable light conditions, in bright sun, overcast light and twilight conditions. C Superhard Scratch Protective Bonding Coat Protects your investment from abrasive conditions and hairline scratches. D Encased Polarized Polycarbonate Brown-Based Lens embedded with Blue Tech Polarized Virtually eliminates intense glare from water hazards and other reflective surfaces that can interfere with visual clarity. Increased depth perception for exceptional contour viewing. Maximum filtration of harsh blue light to eliminate haze for vivid color enhancement and high definition vision. EB ackside Multi-layer Anti Reflective treatment Increases light transmission and prevents distracting backside reflections.
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NEUTRAL GRAY SPORTS LENS Designs provide coverage for the wearer to ensure protection against harmful rays. Sporty features contour to the face and head available in both 6-base and 8-base options. Sculpted temples hold the sunglasses secure.
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ABOUT THE C OLLECTION
Lens Features • Polycarbonate
• Provides comfort and clarity
Thin and light
during outdoor activities in
• Impact-resistant • Non-polarized Allows you to clearly see adjustments in terrain with more accuracy • Sport Grey Tint
variety of lighting conditions • Anti-fatigue benefits Reflects additional light passing through the tinted lens by a further 10–40% • 100% UV protection
Suitable for both cloudy and sunny days • Fashion Mirrors in a variety of colorful options Blue, red, and gold
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POINT OF PURC HASE
Poster
Stand
Logo Block Counter Card
Line Sheet Name
Frame Color
Size
Lens
Base Curve
Tint Color
Mirror Color
Battleground
BLK
64-16-132
Sports Lens
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Grey
Blue Mirror
Battleground
GRY
64-16-132
Sports Lens
8
Grey
Red Mirror
Battleground Polar
S.BLK
64-16-132
Blue Tech Polarized
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Brown
Silver Flash
Beaumount
BLK
63-15-125
Sports Lens
8
Grey
Red Mirror
Beaumount
CRY
63-15-125
Sports Lens
8
Grey
Blue Mirror
Beaumount Polar
GRY
63-15-125
Blue Tech Polarized
8
Brown
Silver Flash
Booker
BLK
63-15-125
Sports Lens
8
Grey
Red Mirror
Booker
GRY
63-15-125
Sports Lens
8
Grey
Blue Mirror
Booker Polar
TOR
63-15-125
Blue Tech Polarized
8
Brown
Silver Flash
Comanche
BLK
62-18-136
Sports Lens
8
Grey
Gold Mirror
Comanche
WHT
62-18-136
Sports Lens
8
Grey
Silver Flash
Comanche Polar
BLU
62-18-136
Blue Tech Polarized
8
Brown
Silver Flash
Haskell
GRY
64-16-130
Sports Lens
8
Grey
Red Mirror
Haskell
TOR
64-16-130
Sports Lens
8
Grey
Gold Mirror
Haskell Polar
BLK
64-16-130
Blue Tech Polarized
8
Brown
Silver Flash
Keeton
BLK
59-16-138
Sports Lens
6
Grey
Blue Mirror
Keeton
CRY
59-16-138
Sports Lens
6
Grey
Pink Mirror
Keeton Polar
RED
59-16-138
Blue Tech Polarized
6
Brown
Silver Flash
Legendary
BLK
58-18-135
Sports Lens
6
Grey
Blue Mirror
Legendary
BLU
58-18-135
Sports Lens
6
Grey
Silver Flash
Legendary Polar
CRY
58-18-135
Blue Tech Polarized
6
Brown
Silver Flash
Quicksand
BLK
68-16-134
Sports Lens
8
Grey
Red Mirror
Quicksand
GRY
68-16-134
Sports Lens
8
Grey
Blue Mirror
Quicksand Polar
BRN
68-16-134
Blue Tech Polarized
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Brown
Silver Flash
Runaway
CRY
59-14-140
Sports Lens
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Grey
Blue Mirror
Runaway Polar
BLK
59-14-140
Blue Tech Polarized
6
Brown
Silver Flash
Sundance
BLK
70-16-131
Sports Lens
8
Grey
Purple Flash
Sundance
BLU
70-16-131
Sports Lens
8
Grey
Silver Flash
Sundance Polar
PNK
70-16-131
Blue Tech Polarized
8
Brown
Silver Flash
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WEBSITE
www.imagewear.com
PHONE
800.414.7656