We are the combination of creativity and technology - passionate about inNOVAtion. We design concepts and ideas, position brands and transform organizations.
Value Proposition
Mission
Vision
Digital leaders in the
We transform the world with
We are the place where we
development, maintenance
passion and technological
have fun working, to be
and testing of software
innovation, to make it a
happy.
solutions, transforming
better place.
organizations through knowledge and innovation.
Our Team
Claudia Selva
Marketing & Communication Director
Mariam SiĂŠzar
Marketing Assitant
Ericka GonzĂĄlez
Community Manager
Danny Solano
SEO/SEM Specialist
Ilanid García
Graphic Designer
Juan Pablo Hernández
UX/UI Specialist
Brenda Villalobos
UX/UI Specialist
Felipe Blanco
UX/UI Specialist
Olser Herrera
Back-End Developer
Brands need to connect with consumers in innovative and exciting ways.
Solutions
Strategy We help you create your roadmap to achieve your goals, creating a clearly defined Marketing plan that describes the specific steps, on the path to a Digital Transformation.
Our Process
Objective
Understand
Develop
Implement
Evaluate
Marketing Objective to identify KPIs
Understand the customer and the market
Develop a Stategic Plan
Implement the Plan
Evaluate
Strategy
Services PLANNING • Investigation of the current situation and the specific need.
• Research of the competitive environment via a benchmark.
• Strategy development: setting objectives that meet business goals.
PROJECT MANAGEMENT • Establishment and management of the project scope.
• Schedule and budget planning.
• Task assignments.
• Project progress and monitoring.
• Double verification of all project deliverables for greater precision.
• Progress updates for client.
Design From a logo to an entire website, and much more. We take your brand to the next level – covering every detail, designed with the purpose of strengthening your presence.
Our Process Define
the problem
Improve
Collect
your design
information
Feedback
Brainstorm & analise ideas
form stakeholders
Develop a solution
Design
Services BRANDING • Buyer Persona Definition
• Corporate Identity
• Naming
• Artwork for Promotional materials and Merchandising
• Stationery
• Brand Book
GRAPHIC DESIGN • Printed Materials
(Brand Book, Banners, Magazines / Catalogs / Brochures, Posters / Brochure / Flyers, Roller Up, Large print formats, Merchandising and Stationery)
• Digital Materials
(Interactive or static banners, Landing Page / Websites, Email signatures, One-Pagers, Photographic editing, Video editing, 2D animation, E-books, Artwork for Social Media Platforms, Corporate Presentations)
WEB DESIGN • Domain and web hosting
• UX-UI: Wireframe and Prototype Design
• HTML5, CSS3, JavaScript and CMS Implementation
• Sliders, Galleries, Forms
• Map, Video and Social Media Module Integrations
• Customer Journey Map: Investigation, Analysis & Creation
• Product Matrix Page & PDP (Product Detail Page) Optimization
BACK-END • SSL Certificate
• Forms
• Data bases
• E-Commerce
• Payment Methods
• SEO
Digital Marketing Digital is no longer optional. It has forced brands to change the way they attract, engage, and convert. Consumers are more demanding and have to navigate endless amounts of content on a daily basis.
Our Process
Develop a Mision
Situation Analysis
to be matched up with Marketing
identify the Problems and work on getting solutions
Marketing strategy
Marketing Mix
developing the alternatives plan that respond to the needs of the customers
Implement & control implement the plan and
start measuring the success
Digital Marketing
Services SOCIAL MEDIA
• Platform Management
• Strategy creation / Audience management
• Massive advertising campaign focused
• Generation of original content
• Customer service management
• Management of influencers
SEO
• Keyword Analysis
• Benchmark
• Web position monitoring
• SEO On Page / SEO Off Page
• International / Local / Social / Localized SEO
• Technical SEO auditing
• Content Optimization
• Web Architecture Optimization
• Link Building Services
SEM
• Programmatic / Automation purchase
• Lead Generation
• Paid Media
• Facebook Ads / Google Ads / LinkedIn Ads
• Paid ads on social networks
• Remarketing and Retargeting
• Development of creatives, ads, Landing Pages
CONTENT MARKETING
• Inbound Marketing / Content Marketing
• Buyer Personas
• Blog management
• Multimedia
• E-books, Infographics, podcasts
• Content distribution
• Buyer Journeys
Data We are driven by data. Information, research and our expertise - allow us an optimal and directed media purchase. All based on KPI’s and objectives.
Our Process
Goals and
objectives
Data mannagement
Analysis and Reporting
Defining what you want to achieve and how you will measure performance.
Systematically collecting and integrating information from your various systems.
Creating visualizations and marketing analytics dashboards that communicate results.
Data
Services DATA ANALYTICS • Creation of personalized audiences based on data
• Data-driven decisions
REPORTING • Summary (key points,
achievements, challenges and goals achieved)
• Social Listening
• Traffic / Interaction / Conversion metric reports
• Dashboards
• Market Impact Report
• Google Analytics
• Social Media Campaign Reports (organic and paid)
• KPI Analysis
• SEO Reports
• Marketing Content Reports
UX/UI Through user-centric methodologies, we create experiences according to the user’s specific needs - guaranteeing usability and satisfaction.
Our Process
research
ai & wireframes
Goal setting
Objectives
Analysis
Information Architecture
Leyouts
Wireframes
Prototypes
User test
Look and Feel
Identity
Storyoard
On-site / Remote Design System
test
Iconography User test
Handoff Ready to start programing
UX/UI
Services User Experience Design
User Interface Design
Interaction and Animation Design
Service Design
• User research
• Visual Design
• 2D & 3D animation
• Customer Journey Map
• Competitive Analysis
• Colors and typography
• Micro-Interacctions
• Service Blueprint
• Wirefremes
• Branding
• User flow
• Layouts
• Information Architecture
• Accessibility
• Prototypes
• User test
• Workshops
• Stakeholder map
https://www.crnova.com/en-us
https://www.crnova.com/en-us/services-marketing
https://www.crnova.com/en-us/service-ux-ui