THE NOVELLO GROUP LISTING SPECIALISTS
NG
(Ofc) 954-653-4406
(Fax) 954-809-3003
www.SoldinSouthFlorida.com
THE NOVELLO GROUP G E TS R E S U LTS 2009 Homes Sold & Pending Sales!
“I was very pleased with the process of selling my mother’s home. Aaron was professional and understanding of my situation. If I should need to sell or purchase another home, I would contact Aaron.”
79 88
2010 Homes Sold & Pending Sales! 2011 Homes Sold & Pending Sales!
100 103
2012 Homes Sold & Pending Sales!
2013 Homes Sold & Pending Sales!
120 128
2014 Homes Sold & Pending Sales!
2015 Homes Sold & Pending Sales!
137 155
2016 Homes Sold & Pending Sales!
Aaron is selling a home
EVERY 72 HOURS!
4 GOALS
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To assist in establishing a fair and competitive listing price based on an exhaustive analysis of current market conditions. To channel as many qualified buyers as possible into your home until it is sold. To communicate to you weekly the results of our activities. To assist in negotiating the highest dollar value between you and the buyer.
“Mr. Novello proved his expertise in handling the sale of Estate property. He and his team were professional and completely adept at handling this special type of sale. Everything from the sale and removal of property contents to prep for sale and leading up to closing they were on top of the details and always responded to my concerns.�
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STEPS TO SUCCESS
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OUR OBJECTIVES ARE THE FOLLOWING
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To assist you in getting as many qualified buyers as possible into your home until it is sold.
To communicate to you weekly the results of our activities. To assist you in negotiating the highest dollar value between you and the buyer.
THE FOLLOWING ARE THE STEPS WE TAKE TO GET A HOME SOLD (The Proactive Approach)
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Submit your home to the local Multiple Listing Service. Price your home competitively to open the market versus narrowing the market. Develop a list of features of your home for the Brokers to use with their potential buyers.
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Call all agents who have sold a property in your area in the past six months to see if they have any other buyers who are interested in purchasing.
Call surrounding neighbors to see if they know anyone who wants to buy or sell in that area. Suggest and advise as to any changes you may want to make in your property to make it more saleable. Constantly update you as to any changes in the marketplace. Prospect at least three hours a day and talk to 40-50 people per day looking for potential buyers. Contact over the next seven days our buyer leads, sphere of influence and past clients or their referrals and prospective buyers. Add additional exposure through a professional sign (if applicable) and lock-box. Whenever possible, pre-qualify the prospective buyers.
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Place your home on several websites, including Realtor.com, Zillow, Trulia, Yahoo Homes, our personal site and more for local and international marketing. Keep you aware of the various methods of financing that a buyer might want to use.
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Follow up on the salespeople who have shown your home for their feedback and response Use the latest technology in social media (Facebook, Twitter, YouTube) to advertise your property and connect with potential buyers around the world.
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Represent you on all offer presentations to assure you in negotiating the best possible price and terms.
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Handle all the follow up upon a contract being accepted - all mortgage, title and other closing procedures.
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Deliver your check at the closing.
THE NOVELLO GROUP SCHEDULE
6:30 - 7:30 a.m. Prepare phone numbers and leads to con-
tact buyers and sellers. Role-play with top agents across the country to prepare for prospecting.
7:30 - 11:00 a.m. Contact people who are looking to buy
and/or sell Real Estate on the phone. Go knocking on doors or make calls in our seller’s neighborhoods to see if we can find buyers who are interested in moving to our area.
11:00 a.m. - 12:00 p.m. Follow up on e-mails, phone calls, showings and contracts. Call all agents that have shown our listings and see how we can put a deal together. Call sellers to update them on the market and what is going on with their listing.
12:00 - 1:00 p.m. Lunch. 1:00 - 3:00 p.m. Preview the competition for any listing
appointments we are going on. Research market and pull up statistics to keep up with trends.
3:00 - 7:00 p.m. Go on listing appointments.
Show our own listings to qualified buyers. Negotiate contracts.
As you can see, we work hard and do whatever it takes to make sure your home gets sold and that you get what you want in the time you want. We are so excited for the opportunity to earn your business!
Frequently Asked Questions 1 2 3
CAN WE LIST FOR A 30 OR 90 DAY TIME PERIOD? The Novello Group does not want to keep you in an agreement if you are not happy with our service. Therefore, unlike most agents, we put in our contract that you can cancel at any time with no charge to you. We want you to tell your friends and family how honest and fair we were with you. Our standard agreement is 6 months. WE’VE NEVER HEARD OF YOUR COMPANY. We can understand your concern, and we’re sure you realize a company doesn’t sell a home... it’s the individual agents activities. Our track record shows that we have the skills and experience to sell your home. LET’S LIST HIGH, WE CAN ALWAYS COME DOWN LATER. We understand you want to list high to leave room for negotiating, and have you considered the problem it creates for you? Most people won’t even bother looking at properties that are priced too high. Would you rather have a bidding war on your home or not have an opportunity to negotiate any offers at all?
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I HAVE A FRIEND IN THE BUSINESS. We can appreciate that, and almost everyone does. So the important question is, do you absolutely have to sell this home, or are you looking to do your friend a favor? Obviously, you set an appointment with The Novello Group for a reason, right?
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ANOTHER AGENT SAID THEY COULD GET ME MORE MONEY. We are glad you brought this up. An agent that will list your property overpriced is often afraid to tell you the truth up front or just wants a listing to cultivate other leads. Buyers are the ones that tell us what they are willing to pay for a house like yours, not the agent.
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WILL YOU CUT YOUR COMMISSION? No. Something to seriously consider is this. Do you really want to be at a clear disadvantage when marketing your home? We have to market your home to two sets of people... the agents and the buyers. We will aggressively market to both.
The
DREAM TEAM Realtor
AARON NOVELLO went into the Real Estate business in 2006 right after graduating from the University of Florida. Since he started, he has personally helped more than 700 people buy and sell a home. Even in this challenging market, Aaron and his team, The Novello Group, have been able to help so many people accomplish their goals and objectives because of their exceptional service, assertive sales skills, top-of-the line marketing, cutting edge technology and most importantly -- hard work. Aaron is the lead generator, prospects daily for qualified buyers, lists properties, negotiates offers and manages staff. Aaron consistently sells a home every 3 days and made REAL TRENDS top 1000 agents in the country in 2014. Realtor
CARLA NOVELLO met Aaron at the University of Florida and started working with him shortly after she graduated with a degree in Public Relations in 2006. Carla is a licensed realtor and is responsible for preparing CMAs for Aaron’s appointments, reviewing and writing contracts, inputting listings, processing all paperwork and creating marketing pieces for each property. Her specialty is using the Internet and social media to bring buyers and sellers together to achieve their goals. Residential Field Expert
MARIA MILIAN is The Novello Group’s residential field expert. She is the team photographer and makes sure properties are staged if necessary and ready to show. Maria specializes in customer service and also assists The Novello Group in making sure each transaction is most efficient and productive. She has a very eclectic background ranging from Finance to Retail Management that adds to The Novello Group’s well-rounded team. Transaction Coordinator
DONNA FERNANDEZ is our transaction coordinator and contract specialist. Once we find a buyer for your property, she will follow your contract from start to finish, making sure it closes smoothly and efficiently. She has experience closing hundreds of transactions and has cross trained in both the title and mortgage fields. Donna is a wealth of knowledge and will be able to answer all of your questions. Executive Administrative Assistant
LORI EBANKS-BURROWS A true “people person” who loves what she does and it shows in her work. As a licensed Realtor with over 15 years experience, her vast knowledge allows her to better serve our clients’ real estate needs. Lori manages the office and works with our buyers, sellers and other agents to make sure everyone is informed and has the information they need. If you call the office, you will likely hear her cheerful voice.
I cannot express how much Aaron Novello and the entire Novello Group helped me in the sale of my father’s home. I am a NJ resident and not familiar with FL real estate and Aaron and his team made the sale of my father’s condo the easiest part of settling his estate. He provided service that was above and beyond the call of a real estate agent. The condo sold in less than a week for the asking price and we were able to close long distance with the help of Aaron and his team.
SELLER’S GUIDE LET YOUR HOME “SMILE” A WELCOME
FIRST IMPRESSIONS ARE LASTING: The front door greets the prospective buyer. Make sure it is fresh and clean. Replace door mats if needed. Keep lawn and lawn edges trimmed and remove debris from the yard each day. Make sure that the first impression from the exterior of your home is a great one. DECORATE FOR A QUICK SALE: Faded walls and woodwork reduce appeal. Why try to tell the prospect how your home could look when you can show them by redecorating? The result: A quicker sale at a higher price. You can’t find a better investment when you’re selling a house than a few cans of paint to brighten up the interior.
ARRANGE BEDROOMS NEATLY: Remove excess furniture. Use attractive bed coverings. Minimize personal items, including photographs. HARMONIZE THE ELEMENTS: Music playing softly. TV off. All lights on, day or night. Drapes and blinds open in the daytime, closed at night as appropriate. If it’s hot, cool it; if it’s cold, light a crackling fire. YOU CAN SELL PRIDE OF OWNERSHIP faster and for more money: It’s called cleanliness and cleanliness has more buyers than used dirt. Put sparkle in your bedrooms and kitchen and you’ll take lots more silver out.
LET THE SUN SHINE IN: Open draperies and blinds and let the prospect see how cheerful your home can be. Dark rooms do not have appeal. FIX THAT FAUCET: Dripping water may discolor sinks and suggest faulty plumbing. REPAIRS CAN MAKE A DIFFERENCE: Make sure appliances are in good working order. Loose knobs, sticking and squeaking doors and windows, warped cabinet drawers, holes in window screens and other minor flaws detract from home value. Have them all fixed. Don’t let minor repairs be a buyer’s objection. For every problem seen, buyers believe that there will be ten more. FROM TOP TO BOTTOM: Display the full value of your home from the attic to the basement to your utility space and garage by removing all unnecessary items. Make sure storage areas are as neat and clean as they should be. Organize items in cabinets and remove items to enhance spaciousness. SAFETY FIRST: Keep stairways clear. Avoid cluttered appearances and possible hazards. MAKE CLOSETS LOOK BIGGER: Neat, well-ordered closets show that there is ample space. Remove unnecessary clothes and other items to maximize appearance. BATHROOMS HELP SELL HOMES: Check and repair caulking in bathtubs and showers. Store as many items as possible to keep counters clutter-free. Make this room sparkle!
WHEN AN AGENT SHOWS YOUR HOME NEVER STAY IN YOUR HOME WITH HOUSE HUNTERS: Avoid being present in your home when it is shown. The seller’s presence tends to unnerve possible buyers and can sometimes prevent a sale because the potential buyer will feel like an intruder and will hurry through the house. Let the agent handle it. Remember that agent has worked many hours with the prospect, knows what they’re looking for and how to work with them. Let him or her do their job without interference. You may feel that an agent won’t show the important features of your home to the prospect, however, the agent knows people aren’t sold by details until they’ve become emotionally involved with the big picture of your home. Don’t put this obstacle in your path – leave your home when buyers are coming. MUSIC IS MELLOW: Turn off the blaring radio or television. Background soft playing music is okay but should not interfere with the agent and buyer being able to freely converse. PETS UNDERFOOT: Keep pets out of the way….preferably out of the house. Many people are actually uncomfortable around some animals. WHY PUT THE CART BEFORE THE HORSE? Trying to dispose of furniture and furnishings to a potential buyer before he has purchased the home often loses a sale.
List of References Alan Ehrlich (954) 224-3108 Please feel free to contact one or all of these people before our appointment. Any of these people will be glad to talk about the quality of the service they received.
Margaret Richard (716) 445-0245 Ray Wyant (204) 792-7498 Benita Hind (262) 242-3385