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TOP-EVENT Roadshow: A complete success
In October and November, LÖWEN ENTERTAINMENT toured four football stadiums across Germany with the TOP-EVENT roadshow. The events were packed with new products, innovative solutions, entertainment and a big comeback: Just in time for NOVOLINE’s 15th anniversary, LÖWEN ENTERTAINMENT presented the brand’s return to the arcade.
NOVOLINE™ means pure gaming pleasure.
Arthur Stelter, Head of Product Management at LÖWEN ENTERTAINMENT.
On 14 October, LÖWEN ENTERTAINMENT’s TOP EVENT roadshow started in Leipzig – followed by the WWK Arena in Augsburg and the Signal Iduna Park in Dortmund. On 10 November, the roadshow ended in Frankfurt’s football stadium, the Deutsche Bank Park.
Christian Arras, CEO of LÖWEN ENTERTAINMENT, welcomed the guests to the events together with Sales Director Andreas Hingerl and with the respective Regional Sales Manager, Ralph Brunner, Stephan Heidrich, Ralf Reinisch and Adrian Sowada. “I am very pleased to welcome you all here. It is very nice to finally meet each other again in person and to be able to exchange ideas together,” said Christian Arras in his welcoming speech at the first roadshow event in Leipzig.
At the focus of the product show was the comeback of the NOVOLINE™ brand for the arcade. NOVOLINE™ will be available for all top cabinets from LÖWEN ENTERTAINMENT in the arcade segment. It includes 90 games, a new all-games game selection and the new LOCK ‘N’ WIN
jackpot feature, which is already very successful internationally. “LOCK ‘N’ WIN now enhances the strongest blockbusters in the LÖWEN ENTERTAINMENT gaming world even more,” explained Arthur Stelter, Head of Product Management at LÖWEN ENTERTAINMENT. “With this feature, we will once again significantly extend our lead in the software area: NOVOLINE™ means pure gaming pleasure.“
Andreas Hingerl also emphasised: “NOVOLINE™ is the perfect addition to compliment the already successful VOLUME 3 software generation and thus the next must-have in every arcade – another true performance booster.” The feedback from roadshow visitors on NOVOLINE™ was very positive, he said. “In particular, the new games with the LOCK ‘N’ WIN feature were extremely well received by our guests,” said Hingerl.
In addition to NOVOLINE™ for the arcade, LÖWEN ENTERTAINMENT also presented the NOVOLINE™ partnership for online gaming. With the NOVO Cash X8 and the LÖWEN DART HB10, two further products in the cash management and e-darts sector celebrated their premiere at the TOP-EVENT roadshow.
The events were complemented by attractive special offers for the guests, equally attractive raffles and an exclusive live cooking show by the wellknown TV star chef Frank Rosin. Visitors could also challenge world champion Chris Marks to a match at the table football table.
Andreas Hingerl, Sales Director LÖWEN ENTERTAINMANT.