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Hello, let me introduce myself. My name is
NUR MAULIDDINA or you can call me Dina. I describe myself like this picture, the position of the chair represents openness and describing myself as an outgoing person. The pillow and the carpet represent the soft and warm side of me. The compatibility of the chair and the desk is describing that I can adjust and adapt with new working place. As an open-minded person, I leave a blank canvas whenever I write new ideas. The clock on the wall not only describe my punctuality as well as my excellent time management. I like listen to music, I like arts, I like summer, and of course I love coffee.
Shortly, I am like everybody else. Except, I am me. So please take a look to my portfolio, and enjoy the experience in every page.
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TA B L E O F C O N T E N T
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Introduction
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Table of content
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Full Campaign Work Kiriman Kebahagiaan Keluarga
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Tiwus Website design Kopiko Website
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Branding Kampus Update
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Silverfox Tech
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Packaging Pringles Christmas Festive Pack
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Personal Projects Bittersweet Poster
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Illustration
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CV
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Contact
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ADVERTISING CAMPAIGN
KIRIMAN KEBAHAGIAAN KELUARGA TIWUS FOR FILOSOFIKOPI This campaign was run based on real data and research. The objective of this campagn was to make people choose Tiwus Drip, a product from Filosofikopi, rather than instant coffee. Tiwus Drip itself is a sachet drip coffee. The target audience are freshly-brewed coffee drinker aged 20-35 who work in the office around Jakarta. Phase
: Final Project
Client
: Filosofikopi
Softwares used
: Photoshop CC, Illustrator CC
These posters are ‘the face’ for the whole campaign. The main idea is to make Tiwus Drip like a coffeeshop on your office desk to calm you down.
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Motion was applied to some media because of audience’s insight, who tend to see moving images rather than still.
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The interaction of some medias are also important due to the increase of the audience’s interest about the campaign.
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Not only relevant, but the medias were designed specifically according to the ambience around them.
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The timeline and the various media used in the campiagn were picked based on the audience’s daily habits.
This campaign was ended by one big mural exhibition. The meaning of the mural is to complete the idea for people to choose Tiwus Drip for their daily coffee.
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WEBSITE DESIGN
KOPIKO This is an actual developing website for Kopiko. It
Phase
has been developing for a year. During my period of
: Intern Graphic Designer at Dentsu
internship in Dentsu, I was the designer who was
Client
: Kopiko
responsible for this project until the end.
Graphic Designer
: Nur Mauliddina
Art Director
: Irvan
Softwares used
: Photoshop CC
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For my other work while I was an Intern at Dentsu, please click the link below http://bit.ly/PortfolioDinaAtDentsu
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BRANDING
KAMPUSUPDATE.COM Kampus Update is a platform for college students to
Phase
: Freelance Graphic Designer
seek about working info or even scholarship. Kampus
Client
: KampusUpdate.com Organization
Update itself wants to be known as a brand that is trustworthy for companies, but not too formal for
Graphic Designer
: Nur Mauliddina
college students.
Illustrator
: Nur Mauliddina
Softwares used
: Photoshop CC, Illustrator CC
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PACKAGING
PRINGLES CHRISTMAS FESTIVE PACKAGING This packaging was from my Computer Graphic assignment. During that time, I made this packaging with a Christmas theme. The design is simple, so it is easy to carry, but also not boring. I rotate the Pringles cans inside a few degrees to elevate joyous feeling. The use of the colors and pattern are not far from the Christmas characteristics, which are the red, the green, and the snowflakes.
Phase
: Assignment
Graphic Designer
: Nur Mauliddina
Illustrator
: Nur Mauliddina
Software used
: Illustrator CC
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BRANDING
SILVERFOX
PT NUSANTARA CIPTA UTAMA SILVERFOX is an Indonesian-based IT start-up company that develops Web Applications, Native and Hybrid Mobile Applications, Virtual and Augmented Reality, and Business Intelligence.
Phase
: Internship
Client
: SILVERFOX
Art Director
: Nur Mauliddina
Graphic Designer
: Nur Mauliddina
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PERSONAL PROJECT
BITTER SWEET POSTERS
Phase
: Personal Project
This work tells a little about my past. I illustrated the
Art Director
: Nur Mauliddina
sweetness of boys’ compliments, but each sentence is
Illustrator
: Nur Mauliddina
actually a bad memory for me. It makes me angry
Copywriter
: Nur Mauliddina
because it was a lie. With this artwork, I try to eliminate the anger from the past and forgive.
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PERSOAL PROJECT
DIGITAL ILLUSTRATION Having to learn the technique since the 3rd semester of college, these are some of the many artworks I have made. These 3 artworks are the result of 6 hours work with high details. These artworks were made under the request of Kampus Update, but it’s also available for personal requests.
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Phase
: Freelance Graphic Designer
Client
: Kampus Update
Illustrator
: Nur Mauliddina
Software used
: Illustrator CC
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THANK YOU FOR TUNING IN THIS FAR I would love to work with you or your company, and allow me to tell you little more about myself, where I live, where I was born, my work and organizational experience.
WHERE I LIVE Komp. Sangrilla Indah II, No. A2, Petukangan Selatan,
WHERE I WAS BORN Jakarta July 27th, 1996
Jakarta Selatan, 12270
ORGANIZATIONAL EXPERIENCE March 2016 – February 2017 Himpunan Mahasiswa DKV (Visual Communication Design Student Organization) BINUS University As a Member
WORKING EXPERIENCE September 2017 – February 2018 Dentsu Aegis Network (Dentsu X) As an Intern Graphic Designer February 2017 – June 2017 This&That Design As an Intern Graphic Designer February 2016 – April 2017 Silverfox Technology As a Freelance Graphic Designer December 2015 – May 2017 Kampus Update Organization As a Graphic Designer
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L E T ’ S TA L K PHONE/WA: +62 813 1973 1822 EMAIL: mauliddina.nur@gmail.com LINE: siregar2728 ONLINE PORTFOLIO: bit.ly/PortfolioDina SOCIAL MEDIA: Dina Siregar @siregar2728 Dina Siregar
Once again, thank you for reading my porfolio until the end. Look forward to work with you.
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