O campeão 169

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O CampeĂŁo Agosto de 2016

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Índice

Agosto de 2016 | Edição 169

14

Estrelas

6

Eles são empreendedores que ocuparam

espaços vivenciando o por que o sucesso não acontece por acaso. Foram buscá-lo!

Imprevistos na organização do casamento Faltando 3 semanas para o casamento os noivos tiveram que repensar e se reorganizarem - incluindo gastos adicionais não previstos – toda a lua de mel estava comprometida...

AMAZING ARCHITECTURE: 6 SPECTACULAR HOMES FROM AROUND THE GLOBE” Amazing Architecture, conceituado site canadense voltado à arquitetura, classificou a mansão dos donos da Globo entre os seis espetaculares projetos mundo afora, que pela localização e a forma onde fora inserida, a tornava uma estrela entre os participantes.

18

10 A diferenciada Universidade Feminina O concorrido site Bolsa de Mulher lançou a Universidade Feminina. Abaixo, alguns dos cursos, que são livres: Apimentando a relação, Culinária light, Escola de Mães e outros.

20 Manter um Bonsai exige cuidados O bonsai, uma pequena árvore em um vaso, agrada todos os tipos de gosto e combina com qualquer ambiente.

Mais tradicional no Japão, no Brasil ele conta com muitos...

25 Casa flutuante que pode ser rebocada Austríaccos criaram um “ilha flutuante” que pode se tornar o novo desejo de alguns milionários. Possuindo área de 400 m2, seis quartos e espaço para quatro funcionários...

26 Criatividade de um espírito descolado

De Sumaré, Center Panos licencia franquias para o Brasil Sucesso na Associação Brasileira de Franchising, a Center Panos tornou-se uma marca que encanta pela objetividade de chegar a um mercado que desconhece crise.

Há filas o dia inteiro em seus caixas!

2

O Campeão Agosto de 2016

Flores naturais é indispensável às crianças que se apresentam como pagens

C

O retorno

ontratada, a profissional procura dar o melhor de seu conhecimento ao novo cliente, os noivos, que no decorrer da nova parceria iniciam contagem regressiva para a grande meta: o grande dia!

Agora, organizadora, ou melhor, a gerente e noivos passam ter algo muito mais que um relacionamento comercial entre as partes, pois caminham a uma convergência de pontos de vista, sentimentos mútuos que vão adicionando adrenalina, incontida emoção, algo muito próximo, pessoal vivido em equipe... Indescritível desafio de etapas, meses, ano, corrida ao ápice regido pelo implacável calendário!

Situação única, vivenciada intensamente pelo futuro casal e por alguém que quer que tudo dê certo: essa profissional, que incondicionalmente pelas circunstâncias, passa a fazer parte da nova família a ser constituída. Álvaro de Souza, gerente comercial do requintado salão de festas em Nova Odessa, o Le Velmont, esse profissional, enciclopédia humana de rica experiência no ramo de eventos, na sua enorme modéstia não aceita o termo, mas tendo acumulado uma vida como privilegiado observador de especiais momentos vivenciados pelos milhares de coadjuvantes, parceiros desse fulgurante mundo dos sonhos mencionou didaticamente a O Campeão a ação de conceituada profissional que fora incumbida de coordenar um casamento-desafio.

Ela, se posicionando na condição de ser um humano extrapolando a estrita formalidade profissional, surpreendendo a todos, ficou registrado em sua história de vida o desprendimento, ação-surpresa no retorno de seus clientes - agora, amigos -, que chegavam de viagem.

O que aconteceu? Lá estava ela e sua equipe, no aeroporto, armada de deslumbrante caminhão de flores a recepcionar o casal de pombinhos que retornava da lua de mel!

1 Ronaldo Aparecido Cordão, depois de largar a vida de bancário e iniciar sua Center Panos em Sumaré, hoje sua marca é sucesso Brasil afora e já licenciou dezenas de franquias em vários Estados e a meta de 100 unidades já é prevista!

2 Brilhando, a Advocacia Gazzetta é um dos três únicos escritórios de advocacia no interior do Estado de São Paulo a ostentar o respeitável selo ISO 9001, concedido pela rigorosa Associação Brasileira de Normas Técnicas. Sediada em Nova Odessa e com escritório em Sumaré, não deixa de ser orgulho para a região posuir esse nível de serviço aqui no quintal...

3 A família Fazan, 19 anos depois do “start”, hoje é uma grife que não sobe à cabeça de seus realizadores. Também contamos a história desses apaixonados por fogões que não abrindo mão da simplicidade ao receber as pessoas, a discrição não deixa de externar verdadeiras aulas do ser humano bem sucedido em tudo, principalmente nos princípios!

Aos 17 anos de atividade, O Campeão a cada dia tem o privilégio de descobrir pessoas com fantásticos projetos de vida.

Boa leitura, Eurípedes de Freitas

Motociclismo: uma viagem pelo tempo de uma atemporal tribo que sempre se renova e sempre despertou simpatias e se comunica mais com atitudes do que com o verbo...

28 Os Jeeps tornaram-se máquinas radicais Ainda criança o homem começa a se identificar com máquinas. Hoje, não se sabe quem está no comando dos veículos off hoad: o homem, ou o grande menino?

O Campeão

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Foto de nossa capa, o casal Fazan, cujas degustações oferecidas pelo festejado buffet são concorridíssimas porque junto vão parceiros que oferecem o mesmo nível de serviço.

O Campeão Agosto de 2016

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Casamento e imprevistos Imprevistos acontecem mas tudo da certo no final!

POR FERNANDA FLORET, FOTO DE JV

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ara o casamento da minha irmã mais nova, sempre que falamos por aí que ela está noiva, as pessoas comentam que para a gente deve ser fácil, afinal comando um e respiro casamentos há 6 anos!

Mas não é bem assim, vou contar para vocês algumas historinhas dos “bastidores” deste um ano planejando o casamento da Renata.

Achar o local do casamento foi um drama, nada dava certo! A primeira opção era um casamento fora de São Paulo, nas montanhas. Mas alguns convidados teriam dificuldade na locomoção até lá e desistimos.

Começamos a procurar um local com cara de casa e charmoso em São Paulo, foi difícil. Nos apaixonamos por um local, fomos lá umas 3 ou 4 vezes, imaginamos todo o casamento, iríamos assinar o contrato na semana seguinte quando a Renata recebeu uma ligação dizendo que o local foi a leilão e portanto não poderíamos fechar o contrato. Nosso mundo veio abaixo, faltava uns 10 meses para o casamento e ainda não tínhamos o local, começamos a procurar tudo de novo.

Como muitas noivas, a Renata estava super se dedicando no cuidado capilar, queria cabelos compridos e fortes para o casamento. Até que num fim de semana teve um casamento de amigos em outra cidade, marcou um cabeleireiro lá para fazer uma simples escova…

E do nada o profissional cortou uma franja nela!

Dá para acreditar? Uma franja longa, não curtinha, mas enfim, cortou o cabelo dela sem autorização, sem pedir!

E como vocês sabem, para noiva tudo toma proporções maiores, foram semanas de choro e frustração com o corte de cabelo.

Decidir a lua de mel é a parte boa. Os noivos escolheram por Los Cabos, no México, um lugar paradisíaco.

Lá tem um hotel que é meu sonho de consumo conhecer e era justamente nele que os noivos iriam ficar.

Não sei se vocês acompanharam, mas em Setembro passou um furacão por lá e a destruição foi feia. OK, ainda era Setembro, faltavam dois meses para a lua de mel, daria tempo dos resorts se recuperarem. Só que 3 semanas antes do casamento fomos informados que o resort ainda não estava pronto e decidiu postergar a reabertura. Sim, faltando 3 semanas para o casamento os noivos tiveram que repensar e reorganizar -incluindo gastos adicionais não previstos – toda a lua de mel.

Chegou a semana do casamento. Semana de sol, céu azul. Faz séculos que não chove em São Paulo.

Está certo que estamos muito precisando de chuva na cidade, mas tinha que ter chuva prevista justo para o dia do casamento? O problema não é a chuva, eu como 4

O Campeão Agosto de 2016

moradora de São Paulo estou até torcendo para as represas se encheram novamente. O problema é que vamos usar a parte externa do local do casamento para cerimônia e justo no caminho da sala da noiva até a cerimônia não tem cobertura. Faltando 3 dias para o casamento tivemos que contratar cobertura, mais uma despesa não planejada.

E ainda por cima hoje é dia das bruxas, espero que mais nada aconteça!

Por que estou contando tudo isso? Para saberem que não é só com vocês que alguma coisa não dá certo na organização do casamento. Toda recém-casada fala que foi tudo perfeito e fica parecendo que foi tudo fácil. Mas é normal ter mudança de planos, imprevistos, ideias que não dão certo. O diferencial é saber levar com leveza todos os obstáculos, porque no fim dá tudo certo!

Estamos felizes com o local escolhido para o casamento, a franja cortada cresceu, a lua de mel vai acontecer, a cobertura foi contratada, pode chover o mundo!

Renata, para você minha irmã, agora é só aproveitar o dia e ser feliz.

Para todas as noivas, organizem e planejem tudo com leveza, sabendo que imprevistos vão acontecer, mas com calma e bons profissionais tudo dá certo, qualquer detalhe fica pequeno, o importante é casar cercada de amor. n O Campeão Agosto de 2016

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GASTRONOMIA

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Os Fazan dão a receita do sucesso Há dezenove

anos, o fim de semana para eles é sinônimo de trabalho com prazer.

Afinal, fazem o que semre gostaram.

A especialidade de Fazan e Renata?

Eles simplesmente realizam sonhos!

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O Campeão Agosto de 2016

M

ais do que um bom negócio, um epreendimento de sucesso, o Fazan Buffet apresenta uma história de amor entre um casal, a arte de cozinhar e um empreendi ento. A história deste casal, se mistura com a do buffet, que teve início há 19 anos com o casamento deles. “Nós fizemos tudo no nosso casamento, eu fiquei descascando batatas até às 15h e ele na churrasqueira até às 17h, nosso casamento era às 17h30.

Muitos convidados vieram nos cumprimentar pelo que foi servido, recebemos muitos elogios e a partir dai começaram a surgir convites para que fizéssemos outros casamentos e assim começamos”, explicou Renata Fazan.

Renata e o chef Fazan casaram-se em maio e em setembro do mesmo ano realizaram seu primeiro evento. Ela tinha apenas 17 anos e ele 23 e já trabalhava em uma cozinha industrial, dai a experiência, porém ambos gostavam de cozinhar e desde que se casaram disputavam o fogão para ver quem cozinharia a cada dia. Um estava sempre querendo agradar o outro e mais do que isso, mostrar suas habilidades na cozinha.

Quando iniciaram os preparativos para o casamento, plantaram uma horta, em um terreno emprestado, para adquirir recursos com o objetivo de realizar a festa.

E para aumentar a renda Renata e sua cunhada ainda faziam ovos de páscoa.

Depois de casada, Renata continuou com doces, ovos de chocolate e trufas, apresentando os produtos aos funcionários de várias empresas da região nos horários de almoço, jantar e ceia (isso mesmo, a 1h da manhã, lá estava ela grávida de oito meses, vendendo trufas no restaurante das empresas), tudo isso paralelamente ao buffet, onde todo o valor que conseguiam ganhar era revertido em compra de materiais e utensílios para o buffet.

A pouca idade, porém foi um obstáculo para muitas das contratações no começo, os clientes os achavam jovens demais e não os creditava confiança. As festas a serem realizadas por eles eram longe uma da outra, quatro meses, sete meses. Até adquirirem estabilidade, com pelo menos um evento por mês, mantiveram outro trabalho.

Renata parou de trabalhar fora há 10 anos e logo depois seu marido a seguiu.

Para manter o negócio trabalharam muito e ainda mantêm este ritmo, investiram em propagandas e feiras. Porém, as indicações que recebem são a melhor propaganda.

Um dos eventos marcantes foi o realizado pelo Sintercamp (Sindicato dos Cozinheiros), com o Fazan Buffet.

“Eram 3,5 mil cozinheiros comendo a nossa comida”, comentou Renata.

Ela e o esposo, ambos chefs, acompanham de perto todo o serviço, literalmente colocam a mão na massa.

Os temperos e molhos são feitos com antecedência pelo casal. E não é raro Fazan começar a cozinhar às 5h30 da manhã.

“Além de cozinhar, o que é muito prazeroso, há o fato de que contribuímos para que nossos clientes vivam seus sonhos. Por isso, nos dedicamos para sempre oferecer o melhor em relação a sabor, cheiro, textura, atendimento e atingir o paladar, pois isso ficará gravado em suas memórias”, acrescentou Fazan.

Com este atendimento tão especial eles conseguem a fidelização do cliente. Muitos dos que se casaram e tiveram o atendimento do Fazan Buffet, buscam o mesmo serviço para aniversário dos filhos ou outros eventos da família. “A gente se envolve com a família, nos tornamos amigos. Mantemos um vínculo. Alguns trazem as fotos depois de alguns meses, outros nos ligam da lua de mel para agradecer. Esse sentimento que demonstram de satisfação, não tem preço”, frisou.

Em termos de carinho e atenção o casal defende que todos os eventos são importantes. Cada um é único, independente do cardápio escolhido ou da disposição financeira. “Nós nos desdobramos para o evento, queremos sempre oferecer o nosso melhor.

O que almejamos não é o financeiro.

Tudo é proporcionado por Deus para vivermos o momento. Queremos ser uma marca lembrada com excelência em todas as refeições. Como um sabor de infância que marca décadas.”, afirmou Renata.

O resultado do trabalho deles e da equipe é mais do que positivo. Isso é notado na pesquisa de satisfação realizada a cada final de evento através de um questionamento apresentado a um membro de cada mesa. O feedback é o melhor possível, sempre com retorno ao buffet de ótimo, excelente ou parabéns! n O Campeão Agosto de 2016

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EMPRESAS

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Advocacia Gazzetta tem selo ISO 9001 Apenas três escritórios de advocacia no interior do Estado de São possuem certificação ISO 9001- Advocacia Gazzetta é um destes.

Advocacia Gazzetta se destaca com o certificado de qualidade.

O

escritório de Advocacia Gazzetta se destaca entre os demais, pois desde fevereiro de 2015 conta com o certificado ISO 9001, concedido pela ABNT – Associação Brasileira de Normas Técnicas. Este certificado foi conquistado com muito trabalho e atesta o bom atendimento e excelência no serviço que o escritório oferece.

No interior do Estado de São Paulo existem apenas outros dois escritórios de advocacia com este certificado, um em Jundiaí e outro em Americana.

Dr. Eduardo Gazzetta, fala com orgulho desta conquista. “Antes da ISO já implantamos modificações, nos adequamos. Trabalhamos muito para conseguir esta certificação e mantê-la. Estamos satisfeitos com o resultado, existe uma pesquisa de qualidade feita à risca e os clientes sentem a diferença e nos elogiam. É gratificante”, afirmou.

Com isso, a Advocacia Gazzetta apresenta alguns diferenciais no 8

O Campeão Agosto de 2016

segmento, e desta forma o escritório se destaca em relação aos demais prestadores de serviço.

Um dos diferenciais é o foco na disponibilidade ao cliente.

“Nenhum cliente que nos procura fica sem obter as informações que busca. A equipe toda está preparada para atendê-lo, diz Dra. Rafaela Santa Chiara, sócia do escritório.

O sistema de gerenciamento que possuímos disponibiliza todos os processos e andamentos, assim todos os profissionais, inclusive as secretárias podem atender o cliente e dar um suporte”, explicou Dra. Rafaela.

Dr. Eduardo acrescentou ainda que o sistema de comunicação que possuem, disponibiliza uma agenda compartilhada, todos sabem a agenda de cada um. E na ausência de um advogado o sistema garante que outro colega de trabalho faça o acompanhamento, desta forma o processo nunca fica parado. “Trabalhamos em equipe, uma equipe muito unida, que se ajuda, que se empenha.

Todas as informações são lançadas no sistema”, frisou.

Dra. Rafaela comentou ainda que o escritório foca muito na as-

sessoria preventiva, não esperam que o cliente traga uma processo para atendê-lo, agem antes, buscam tomar medidas para minimizar qualquer possível ação. Para isso, atuam com consultorias e orientações. Por exemplo, as empresas são orientadas a cumprir e exigir seus direitos, além de fiscalizar que os funcionários ajam da forma que a lei determina.

“Buscamos ser não apenas um escritório de advocacia e sim um escritório de soluções. O objetivo principal é ajudar o cliente, através de ações e parcerias”, afirmou Dr. Eduardo. Segundo ele, procuram ajudar as pessoas a entender mais da empresa e dos clientes, pois tendo um maior desenvolvimento, com certeza a rentabilidade será maior. Hoje o escritório mantem alguns clientes que nem processo têm, pois querem manter o serviço de orientação e assessoria. “Alguns clientes quando começaram com a gente, tinham muitas ações, hoje tem uma ou nenhuma, pois trabalhamos para evitar as ações e efetivamente resolver as existentes”, esclareceu.

A Advocacia Gazzetta tem um total de oito advogados, atua em todas as áreas, com exceção da criminal. Mantém um ponto de

atendimento em Sumaré e Nova Odessa.

Com o certificado ISO 9001 afirmam que a engrenagem está maximizada no quesito detalhes, informações, acompanhamento.

Traz agilidade aos processos e tudo é muito ordenado. Todos os anos passam por auditoria, são avaliados para manterem a certificação.

A conferência na auditoria é rigorosa, checam processos, andamentos, arquivos, cartilha, acima de duas inconformidades não conseguem renovar o certificado. ___________ “A adoção das normas ISO 9001confere maior organização, produtividade e credibilidadeelementos facilmente identificáveis pelos clientes-, aumentando a sua competitividade nos mercados nacional e internacional.

Os processos organizacionais necessitam ser verificados através de auditorias externas independentes.

Qualquer que seja o país ou a linguagem, a abreviatura é sempre ISO, que vem do grego “isos” que significa igual, igualdade, pois o sistema prevê que os produtos detenham o mesmo processo produtivo”.

- Wikipédia

O Campeão Agosto de 2016

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FAMÍLIA

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CASAMENTO

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Nora - Mãe só quer o filho para ela

Cachorro na festa

“Eu não conheço mãe que não queira os filhos só para ela”.

Danuza Leão, prestigiada colunista, pontua a “difícil” relação entre sogras e noras

M

uito já se falou sobre as relações entre sogras e noras, que continuam, aliás, tão difíceis quanto sempre foram. Como uma mãe pode ser feliz se alguém arrancou de sua vida a pessoa que ela mais ama? E às vezes, em momentos de puro delírio, esse alguém pensa até que seu filho gosta mais dela do que de você? Ah, são amores diferentes? Pois, na cabeça de uma mãe, amor é amor e pronto. Afinal, a quem ele corre agora para dizer que fechou um negócio maravilhoso? Ou que vai trocar de carro? Que está com febre? Com quem ele planeja viagens? Com quem tem filhos? É com você ou com ela? Vai dizer que não dói?

Dói, sim, e muito.

Há quem diga que é falta de maturidade, muito espírito de competição, mais uma porção de bobagens, mas eu não conheço mãe que não queira ter os filhos só para ela – e, se alguma diz que eles foram criados para o mundo, saiba que se trata de uma mentirosa, falsa ou anormal.

Os filhos têm que ser só nossos, é evidente. Seja sincera: dá para suportar seu filho se apaixonar por aquela gata e chamá-la de “meu amor” na sua frente, sem cerimônia?

Claro que não. Mas a vida não é o que se quer e, já que é preciso aceitar a realidade, aqui vão alguns mandamentos para as mães não deixarem que essas relações acabem em chacina.

1. Esteja sempre à disposição.

2. Tome conta das crianças quando for preciso, em fins de semana ou férias, para que eles possam curtir sozinhos uma nova lua de mel.

10 O Campeão Agosto de 2016

Se o seu animal de estimação é mais do que parte da família, natural pensar que ele também deve ir ao seu casamento, certo? Mas nem todo mundo aprova...

P Com o tempo as coisas se ajeitam - mas ao modo da sogra... Quem nunca observou?

3. Jamais chegue para uma visita sem avisar e nunca aceite o convite para passar o feriado na casa de praia – até porque nem sempre é sincero.

4. Não telefone. Nos aniversários, no Natal e em outras datas, use o e-mail. E, se quebrar a perna ou tiver um infarto, peça ao porteiro ou a alguma vizinha que providencie uma ambulância. Não incomode, jamais, a não ser que esteja correndo sério risco de vida.

5. De vez em quando, abra aquela gaveta e dê um anelzinho ou uma pulseirinha – nada muito importante – para ela, a nora, só para disfarçar o que verdadeiramente sente.

6. Nunca dê palpite. Não pergunte, não se meta, não diga que cor de parede prefere, nem ouse uma só palavra sobre a educação das crianças. Seja neutra, aliás, seja NA-DA. Só assim sua existência será aceita (para não dizer tolerada).

Sempre pensando na paz fami¬liar, o con-

selho para a querida no¬ra é simples: quando estiverem to¬dos reunidos, o que deve acontecer raramente, o casal precisa se sentar bem longe um do outro e nunca trocar uma só palavra. Dizer que estão infelizes não pode e, felizes, menos ainda. Contar como se divertiram na véspera, que estão pretendendo trocar de apartamento, de carro ou de sofá, nem pensar. Gestos de carinho... bem, disso nem é preciso falar. E a suprema gentileza: que ela, a nora, nem olhe na direção dele. A única coisa que pode apaziguar o coração de uma mãe é pensar que a lua de mel já acabou.

E, agora, o conselho mais importante às mães: não conte a ninguém, jamais, sobre seus sentimentos em relação às suas noras, nem o quanto elas são responsáveis por seu sofrimento. Vão dizer que você é louca – com razão. Porque, quando se trata dos filhos, as Por Revista Claudia mães são todas loucas.

or mais que você ame seu animal, veja se ele já tem uma natureza mais social e comportada. Não dá para colocar o pet no ambiente estranho, se ele não for naturalmente mais bonzinho. “É possível contratar um serviço de adestramento para a ocasião, mas em geral cachorros a partir de um ano e meio já são mais comportados para a situação”, recomenda Alexandre Rossi, especialista em comportamento animal.

Igreja, nem pensar A maioria das igrejas não permite a entrada de pets. As dedicadas a São Francisco de Assis, padroeiro

dos animais, em geral têm essa flexibilidade - mas não é regra. O ideal, sempre, é checar com o padre antes..

Pense que é uma criança Lidar com o animal na cerimônia pode ser tão surpreendente quanto uma criança que será pajem.

Lembre-se que mesmo com treino ele pode não cooperar no dia - e até sujeira no altar. “Ele pode não entrar, pode correr e também pode derrubar algo. Por isso, evite qualquer coisa que possa causar acidente nas duas situações, como velas em torno do corredor de entrada”, explica Alexandre. n

O Campeão Agosto de 2016

11

} GENTE QUE FAZ

} GENTE QUE FAZ

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Sumaré exporta franquia de sucesso O empreendedor é um visionário que no deserto realiza sonhos transformando a tórrida

Na região, ao longo de seus 17 anos, esse veículo testemunhou e aplaudiu de pé, inúmeros projetos que ao olhar de terceiros poderiam ter destino certo ao fracasso, mas contrariando a tudo e todos, tornaram-se cases de sucesso, referências para outros empreendedores.

Anualmente a Associação Brasileira de Franchising comemora consecutivamente ampliação do número de associados que por sua vez multiplicam seus franqueados.

Cidades como Sumaré e Nova Odessa passaram em poucos anos a ostentar bandeiras das principais marcas do comércio nacional com naturalidade em suas ruas.

DE SUMARÉ PARA O BRASIL Como a perspicácia não se aplica por decreto, mas se realiza graças a dons naturais, estamos aplaudindo a marca Center Panos fincar bandeiras Brasil afora.

A diferenciada loja nascida na Rua Dom Barreto, no centro de Sumaré, hoje é sucesso de licenciamento para o seguimento de artesanato.

Com 19 unidades, a marca conhecida como Supermercado do Artesanato, ao longo do tempo foi se aperfeiçoando e em dado momento teve estrutura para ministrar cursos com presença de popstars da TV e renomados artistas do ramo que encantam a todos ministrando cursos diariamente à mulherada do Brasil.

Claudinei Fontes

areia em prazerosos oásis!

Essa a tradução que O Campeão faz das ações que malucos realizam e daí beneficiando a sociedade.

Ronaldo Aparecido Cordão, executivo da Center Panos já possui mais de franqueados, alfinetes espetados no mapa do Brasil. A meta é chegar aos 100 melhores mercados.

Sabido que o sucesso não acontece por acaso, mais de cdécada acompanhando a evolução dessa marca, O Campeão, entrevista o fundadador da Center Panos, Ronaldo Aparecido Cordão: O Campeão - De como nasceu a Center Panos?

Ronaldo - A Center Panos nasceu a partir da necessidade de reunir em único local, ponto de venda, todos os materiais voltados para pratica do artesanato.

A loja que incialmente era somente de panos de limpeza, daí o nome, criou um supermercado de matéria prima para que os artesãos não precisassem buscar em vários lugares os produtos necessários para criar e customizar seu artesanato. Criamos também os ateliês, que tratam se de oficinas, onde eles capacitam se e podem a partir de técnicas ensinadas em nossas lojas gerar uma renda extra e ou muitas vezes o sustento da família. Além

12 O Campeão Agosto de 2016

do mais, os cursos ministrados nas lojas , atendem a necessidade de pessoas que precisam de terapias ocupacionais, para o tratamento de depressão .

- É uma franquia nova mas desperta admiração. Quantas unidades já possui?

- A Center Panos, trabalha desde 2003 para apresentar um mundo repleto de cores e brilho, dedicado a pessoas que vivem intensamente a criatividade e o bom gosto em todos os momentos de sua vida. Desde 2013 atuamos como franquia, contamos hoje com 18 lojas físicas, a mais nova na cidade de São José do Rio Pardo e uma loja virtual, totalizando 19 unidades.

- Como é a política de relacionamento com as estrelas da televisão?

- Hoje a marca é a líder no segmento contado com o maior mix de produtos do mercado, o que facilita o relacionamento com os

reconhecidos artistas do artesanato que sempre nos atendem com muito carinho e ensinam técnicas únicas aos nossos clientes.

Além disso, investimos em ações de marketing no programa Ateliê na TV (uma das principais mídias do segmento), apresentado por Dotan Mayo, presença confirmada em todas as nossas inaugurações. Fora isso, junto a marca contamos com apoio de uma equipe de assessoria de imprensa para aproximação de mídias ligadas não somente ao artesanato como ao meio dos negócios, economia, entre outros.

Artistas os professores da Center Panos números, frase de muitos empresários. Achamos de suma importância, tratar o RH da empresa com seriedade e com política definida. Temos um programa de cargos e salários onde o funcionário tem a perspectiva de crescimento profissional.

Hoje nosso quadro de funcionários, são treinados e todas em sua maioria que ocupam cargos de gerencia e adm de loja, bem como cargos financeiros, vieram de funções onde ingressaram na empresa. Portanto, sempre quando buscamos profissionais para lojas próprias ou mesmo para as franquias, buscamos dentro da nossa própria estrutura, pois temos um plano de carreira. Conseguimos igualar os benefícios da indústria e implantamos um beneficio que julgamos importante, o plano de saúde que pode ser estendendo também para os familiares dos mesmos.

Acreditamos que para nosso crescimento e expansão da rede a criação de uma universidade Center Panos, é de suma importância.

Possuir uma loja, algumas filiais, são passos importantes de posicionamento. Entretanto, tornar-se franqueador é algo diferenciado. Como tem sido a experiência, visto que muitos empreendedores retrocederam?

Bem, as vezes chegamos a pensar que o crescimento através

Sobre a primeira unidade, de Sumaré, quais os últimos investimentos na unidade e na cidade?

Na Rua Dom Barreto, a Center Panos foi crescendo, crescendo... de lojas próprias parece ser mais fácil. Afinal, quando o erro acontece fica dentro de casa. Mas quando percebemos que isso pode ir além, redobramos nossas ações para que a falha não afete nosso franqueado. Sempre testamos e qualquer processo ou ação em nossas lojas próprias antes de levarmos adiante para as franquias, afinal com o dinheiro alheio não devemos arriscar.

Portanto, achamos que o modelo é muito positivo para ambas as partes: franqueado e franqueador; para tanto ambos devem fazer a escolha de forma que acha de ambos os lados de tornar o negócio um ganha, ganha .

Como a Center Panos se projeta daqui a cinco anos?

Além de estar com uma rede com mais de 100 lojas, estamos caminhando na criação da nossa

distribuidora que irá fortalecer ainda mais o negócio com produtos exclusivos vindos de todas as partes do mundo.

Em alguns materiais da rede, a marca expõe que é um negócio anti-crise, quais são os fundamentos para essa ousada proposta?

A Center Panos em momentos em que a economia encontra se em crescimento, vendemos decoração para as casas, cama mesa e banho e artesanato para complementar renda e como terapia ocupacional.

Já em circunstâncias como a atual, vendemos matéria-prima para que as pessoas possam usar técnicas ensinadas em nossas lojas e vender os produtos criados e assim superar esse momento de dificuldade que assola nosso pais, mas que com certeza, em breve passará.

A Loja de Sumaré temos um carinho especial. Foi aqui que tudo começou e temos uma gratidão com o consumidor da cidade que sempre nos prestigiou.

Por isso, estamos ampliando nossas instalações, trazendo novidades no mix de produtos, além do que estamos criando mais um ateliê climatizado, para capacitação dos artesãos através de profissionais renomados e sempre com novidades.

Quais são os diferenciais da marca que encantam os franqueadores e clientes?

Nossos diferenciais são muitos.

Somos a única rede de franquia de artesanato no País; temos um mix completo, um verdadeiro supermercado do artesanato e o que é mais importante temos muito respeito com nossos cliente e artesãos.

Qual dica você deixa para aquele que quer iniciar um novo negócio?

Faça investimentos em capacitação pessoal; escolha um negócio ecologicamente correto; faça um plano de negócios e saiba trazer para seu lado pessoas que supram a sua deficiência. n

- O sucesso de uma grande empresa está na sensibilidade da visão de seus administradores.

Como é a política de RH na Center Panos?

- Nós acreditamos que nenhuma empresa se constrói e consolida-se no mercado, sem dar importância às pessoas.

Não tratamos pessoas como O Campeão Agosto de 2016 13

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O triplex dos Marinhos Paraíso particular - Casa encravada na melhor localização da Mata Atlântica, a mansão de veraneio dos herdeiros do magnata da Globo, Roberto Marinho, é um triplex e também está sendo investigada pelo Ministério Público Federal, mas num processo em ritmo bem mais light e sem publicidade.

Os arquitetos que a projetaram e os engenheiros que a ergueram zombaram das leis ambientais: ela está totalmente irregular.

ORIGINAL: DIÁRIO DO CENTRO DO MUNDO RENAN ANTUNES DE OLIVEIRA, DE PARATY (RJ)

D

as fundações ao teto, localiza-se em área desmatada de um parque federal. E parte sobre terra pública, grilada logo por quem não precisa – a família mais rica do Brasil.

A mansão tem um andar quase subterrâneo e outros dois empilhados de forma engenhosa, parece que não se tocam. Fica na baía de Paraty, na costa do Rio. Ela foi alvo de fiscais do Ministério de Meio Ambiente desde o início da construção, em 2008 e a batalha parecia terminada quando a Vara Federal de Angra dos Reis mandou demolir a mansão, em 2010, poucos meses depois de concluída.

Mas os Marinhos não se curvaram à Justiça e seus advogados recorreram e fugiram das intimações, mantiveram em pé por seis anos e vão lutar para que fique assim até o último juiz.

Como um caso tão pequeno se arrasta no Judiciário por mais tempo do que o da Lava Jato só pode ser explicado pela nova teoria do “abuso do direito de defesa”.

14 O Campeão Agosto de 2016

A sentença da primeira instância não tem previsão para sair, mas os desembargadores do TRF já devem estar se acotovelando para ver quem terá a sorte de pegar o caso na segunda.

Preço sem crise: US$ 20 mi Seu tamanho original era menor, apenas 50 mil m². Corretores da cidade disseram que os Marinhos compraram mais áreas lindeiras, para evitar gente comum quebrando a privacidade acessando por morros e costões.

A mansão é para causar inveja a estrangeiros, tanto que seu projeto é descrito em inglês e seu preço varia entre zero reais e US$ 20 milhões, quase R$ 80 mi, com o terreno.

Mas o preço pode ser zero se for demolida.

Vista de longe, mansão da família bilionária é única na costa. Para ser erguida hoje a mansão custaria cerca de R$ 8 mi, pelas dificuldades técnicas e qualidade do material, cerca de R$ 6 mil por metro quadrado. Como todo mobiliário é assinado por artistas, tem

um valor agregado incalculável. Mais dois milhões? Três? Eles levariam os quadros?

A vida intramuros é de um conforto com que a gente comum pode apenas sonhar como exemplo, suítes feitas com lascas de árvores e outros requintes.

A cozinha da mansão não é para alguém fritar um ovo com arroz. Sempre que a família vai veranear provoca azáfama – correria com atrapalhação – entre os empregados, para abastecer freezers e prateleiras. Em geral, um chef escolhido entre os melhores do país acompanha a comitiva.

Em Paraty, não se sabe o porque a prefeitura ao imprimir mapas para turistas e escuneiros, fez a cortesia de omitir a (as) praia (s) dos Marinhos...

Motosserra O problema da Paraty House na Justiça é que para ser construída, premiada e desfrutada pelos filhos dos bilionários, alguns operários tiveram que derrubar árvores protegidas por lei federal. Não foi possível apurar o nome dos homens que passaram a motosserra nas árvores. Assim, eles não poderão ser responsabilizados.

Mas, na outra ponta, nenhum Marinho jamais será punido ou multado – eles usaram uma empresa de fachada para erguer a House.

A empresa aparece como ré no processo do MPF. Chama-se Agropecuária Veine. O responsável é um tal de Celso Campos – ele conseguiu a proeza de ficar de outubro de 2011 a abril de 2014 sem ser localizado por um oficial de justiça.

Alguém no infalível MPF errou o endereço dele da Avenida Copacabana XXX para XYY, apenas 30 metros, o suficiente para Campos nunca ser encontrado. O truque funcionou bem até uma recente troca de procuradores, quando foi descoberta a patacoada.

Os procuradores que se debruçaram sobre o caso disseram à revista americana Bloomberg que “os ricos brasileiros usam as praias públicas como se fossem sua propriedade” – só não deram entrevista para a Globo.

Nos bastidores, eles dizem horrores dos Marinhos, mas sem jamais citá-los oficialmente, já que o réu de fachada é o tal Celso Campos.

O que talvez tenha faltado para andar rápido uma ação tão simples – casa erguida irregularmente, praia ocupada na marra, tudo documentado pelo MMA – tenha sido um juiz como aquele paranaense, com seu apetite por enfrentar poderosos.

Na Vara de Angra dos Reis, o processo da Veine se arrasta porque é uma batata quente que ninguém quer segurar. Até o porteiro sabe quem está por trás dela – e não é Celso.

Uma avó combativa Quem levantou a lebre foi uma servidora pública federal, concursada, Graziela de Moraes Barros, fiscal do Instituto Chico Mendes (ICMBio), órgão do MMA. Ela tem apenas 39 anos e já é avó. Mora num sítio escondido numas quebradas e implora para que o repórter não diga onde é, porque teme represálias. De quem?

“Quando fiz a denúncia da casa dos Marinhos, alguém atacou a minha e incendiou meu carro”, conta, sem acusar ninguém.

A Polícia Federal investigou o caso, óbvio que sem sucesso. Hoje, ela anda sempre em carro oficial e acompanhada de uma colega.

Graziela não é mais fiscal. A House agora está fora de sua jurisdição.

“Desisti porque passei cinco anos dando murro em ponta de faca. O Estado e a Justiça não enfrentam e nem punem os poderosos.

Minha função acaba sendo fazer o papel de polícia contra pescadores e pequenos posseiros”, resmunga, amargurada.

Ela aponta o processo contra os Marinhos como um exemplo de desrespeito: “Eles poderiam ter erguido uma casa menor, de até 200m², o que seria permitido pela lei. Mas fizeram aquele monstrengo de concreto derrubando mata. Foi uma afronta à lei e à natureza”.

Graziela é a estrela da acusação. Ela inspecionou a praia Santa Rita uma vez durante a construção e outra depois que a mansão ficou pronta: “Heliponto e casa devem ser derrubados. A piscina está na praia…” E ela despeja os argumentos que estão no processo iniciado pelo procurador Fernando Lavieri, tintim por tintim.

Ela quer os Marinhos fora: “Eles entram com recursos e vão rolando. Pagam multas e continuam ocupando a área, esperando tudo cair no esquecimento. Calculo que gastem mais de um milhão em multas e advogados, mas vão continuar lá, porque podem tudo.”

Graziela enumera uma lista de milionários que cometeram crimes ambientais na mesma região. Está desiludida: “Nada vai mudar”.

Na hora da fotografia, Graziela entra em pânico: “Tenho medo de ser exposta”, diz preocupada com sua segurança como se vivesse no meio de uma guerra de gangues e pede que a foto seja tirada pelas costas, solicitação atendida.

A Paraty House foi desenhada pelo arquiteto paulista Márcio Kogan e esse projeto já ganhou inúmeros prêmios e sua equipe. Não foi possível localizá-lo para saber se ele nunca ouviu falar da proibição de derrubar Mata Atlântica.

Um arquiteto de Paraty, ligado à Organização Caiçara e defensor de quanto mais verde melhor, acha que “a mansão é até bonitinha, mas está totalmente deslocada do entorno.

Na mata é um horror. Ficaria bem na Avenida Paulista.

O dono de uma pousada – nome omitido porque teme represálias – contou que sua ex-namorada, a bióloga Xis, fez um plano de manejo de pesca em cativeiro nas águas da Santa Rita: “Na verdade, o objetivo deles não era pescar, e sim lançar o emaranhado de bóias para demarcar o cativeiro, impedindo atracação de barcos”.

O dono da pousada disse também que a bióloga ficou seis meses só assinando papéis, até que se fartou do negócio e foi morar na Bélgica: “Por favor, não bote o nome dela na reportagem”.

O Campeão Agosto de 2016 15

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A diferenciada Universidade Feminina

P Pela extensão desse ambiente percebe-se a afirmação de que as suítes da mansão dos Marinhos não têm muitas rivais no mundo, segundo o site canadense Amazing Architecture.

HELENA STHEPHANOWITZ, VIA RBA, EM 2/3/2016

A

autorização para construir e abrir ao tráfego aéreo helipontos privados exige licença ambiental, manda a lei brasileira.

Porém, a Agência Nacional de Aviação Civil (Anac) autorizou o heliponto privado Praia de Santa Rita, em 2009, localizado dentro do terreno em que foi construído o chamado tríplex de Paraty, sem licença ambiental – conforme registra o processo 02629.000090/2010-67 no Instituto Brasileiro do Meio Ambiente e dos Recursos Naturais Renováveis (Ibama).

A planilha de registros aeronáuticos da ANAC, atualizada em dezembro do ano passado registrava como operador do helicópte-

16 O Campeão Agosto de 2016

Há evidências de que documentos ambientais fraudados possam ter sido utilizados para obter a licença.

Em tese, toda a documentação necessária ao processo pode ter sido falsificada. Ou ainda, funcionários públicos podem ter sido corrompidos. ro Agusta A-109, matrícula PT-SDA, utilizado pela família Marinho, o Consórcio Veine-Santa Amália. A Veine é a empresa que, formalmente, é “dona” da Mansão dos Marinho em Paraty, e tem participação de empresas panamenhas, representadas por “laranjas” brasileiros.

A trama é razoavelmente complexa. Os processos no Ibama e na Justiça Federal de Angra dos Reis (RJ) também têm como responsável a Agropecuária Veine, que por sua vez tem como sócia uma empresa offshore em Las Vegas chamada Veincre LLC que, também por sua vez, é controlada por uma offshore do Panamá, a Camille Services no Panamá, e foi registrada por uma empresa do grupo Mossack Fonseca, investigado nas operações Lava Jato e Ararath, ambas da Polícia Federal.

Os misteriosos donos da Agropecuária Veine conseguiram burlar normas da Anac, outro escândalo dentro do escândalo Mossack Fonseca em torno da mansão em Paraty.

Fato é que o chamado tríplex de Paraty está se mostrando um caso difícil de ser explicado, dadas as inúmeras controvérsias. n

ara colocar um pouco de tempero no relacionamento, é preciso se conhecer bem e conhecer o outro, para saber exatamente a dose certa de pimenta que agrada a vocês. O curso “Apimentando a relação” tem a intenção de lançar um novo olhar sobre a relação do casal.

Mostrar que não basta reclamar, é necessário encontrar soluções criativas e prazerosas para a cama e para a vida a dois.

Arte da sedução Com um belo sorriso você pode conquistar muitas coisas. Mas não pode ser qualquer sorriso simplesmente bonito, que não diz nada. Ele deve ter confiança,

alegria, para que tenha efeito. E essa energia que emanamos é a verdadeira essência da sedução.

Mas muita gente julga que não a possui, que não é capaz de cativar pessoas e atrair olhares.

Ledo engano.

Finanças para mulheres O curso ensina fundamentos básicos sobre como poupar dinheiro e investir, além de conter informações sobre orçamento doméstico e planejamento financeiro.

Escola de mães O curso procura esclarecer questões fundamentais, mostrando que, além de amor, paciência e compre-

ensão, a informação também é essencial na criação dos filhos.

Culinária light 1 Todo mundo é o que come! Sendo assim, é fácil concluir que beleza e saúde estão intimamente ligados. Portanto, é importante saber escolher o que colocar no prato e dentro do organismo. O curso Culinária Orgânica e Light I vai ajudar você a se alimentar de forma saudável e saborosa. Afinal, para comer bem ninguém precisa abrir mão dos prazeres da mesa.

Culinária light 2 Alimentação saudável não precisa ser sinônimo de comida sem gosto e sem charme. Muito pelo

contrário. O curso Culinária Orgânica e Light II traz deliciosas receitas de molhos, saladas, entradas especiais e sobremesas - tudo nutritivo e pouco calórico. O curso ainda fornece dicas de preparo, conservação dos alimentos e informações nutricionais.

Como planejar seu casamento Da marcação da igreja à lista de presentes, da escolha do refrigerador ao modelo do vestido: todos os passos que você tem que dar até subir ao altar. Neste curso, você terá acesso a informações importantes para não deixar nada para a última hora. http://www.bolsademulher.com/ universidade-feminina/

O Campeão Agosto de 2016

17

}

HOBBY

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Manter Bonsai bonito exige cuidados

O

bonsai, uma pequena árvore em um vaso, agrada todos os tipos de gosto e combina com qualquer ambiente. Mais tradicional no Japão, no Brasil ele conta com muitos apaixonados.

O que pouca gente sabe é que são necessários cuidados especiais para manter a planta bonita e saudável.

Márcio Leão Costa, especialista da Esalflores, explica qualquer planta pode virar um bonsai. “O tamanho do bonsai depende do vaso, que é essencial para fazer essa tradicional planta”, explica. A troca do vaso também deve ser realizada frequentemente (de dois em dois anos), de preferência por profissionais especializados.

Para o bonsai crescer e ser saudável, o sol, a água e os adubos são indispensáveis. A árvore deve ficar próxima da janela para ter incidência solar direta por no mínimo 3 horas diárias. Ela também pode ficar nos ambientes externos, mas deve-se evitar que a planta sofra com as mudanças climáticas, como sol demais ou, até mesmo, geadas.

A quantidade de água é um dos cuidados mais importantes. Essa medida depende da temperatura. “A terra deve estar sempre úmida, nunca encharcada, e a planta não deve ter um pratinho embaixo. A checagem visual deve ser feita com frequência para perceber se o bonsai está precisando de água”, destaca o especialista.

O fertilizante deve ser usado no mínimo a cada 20 dias, sempre seguindo as indicações do criador. Em excesso, pode até mesmo matar o bonsai. “O tipo do produto pode ser tanto os genéricos, quanto os específicos para árvores com flores e frutas”, completa Marcio Leão Costa.

Casa flutuante que pode ser rebocada A

empresa austríaca Orsós criou um “ilha flutuante” que pode se tornar o novo desejo de alguns milionários. Custando 5,2 milhões de dólares e com área de 400 metros quadrados por cada piso, a ilha acomoda até 12 pessoas divididas em seis quartos, além de oferecer um espaço para quatro funcionários. As informações são do Daily Mail.

A Orsos Island não tem um motor, mas pode ser rebocada e fixada em qualquer lugar que o dono preferir. A ilha terá uma edição limitada porque seu criador, Gábor Orsó, quer que apenas um grupo seleto de pessoas tenha a oportunidade de adquiri-la.

A luxuosa ilha também tem duas jacuzzi, decoração elegante, área para churrasco, bar, restaurante, sala de cinema, de dança e de karaokê, aquário, cômodos aconchegantes e uma grande área de lazer.

Para complementar, o Orsos Island é ambientalmente correto e conta com painéis solares e geradores eólicos de fornecimento de energia. O projeto ainda não saiu do papel.

Criar um Bonsai é gratificante, mas ele também retribui em resultados

18 O Campeão Agosto de 2016

O Campeão Agosto de 2016 19

Land Rover, ou Mr. 007. Para toda eventualidade, todo terreno...

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Puro objeto de desejo!

Poderia ser assim a definição dessa máquina que passa a ser fabricada no Brasil.

TATIANA BABADOBULUS

E

m junho passado a Jaguar Land Rover, do grupo indiano Tata Motors, inaugurou no Brasil sua primeira fábrica própria fora do Reino Unido, gerando 400 empregos diretos em Itatiaia, sul do Rio de Janeiro.

O Land Rover Evoque, com design inspirado nas grandes metrópoles do mundo, o Range Rover Evoque, nome pra lá de invocado do novo modelo da Land Rover, faz bonito na cidade, na estrada e também nos terrenos off road. Embora já esteja circulando pelas ruas brasileiras e até emplacado em Nova Odessa, por onde passa chama a atenção das pessoas nas ruas.

Isso porque o modelo da montadora escolhida pela realeza britânica mistura o luxo e a tecnologia à possibilidade de se poder sair por aí enfrentando qualquer terreno.

Eleito o utilitário do ano pelo prêmio 2012 North American Truck of the Year, durante o Salão de Detroit, nos Estados Unidos, o Range Rover Evoque está a frente de veículos como BMW X3 e Honda CR-V. A eleição é feita por jornalistas norte americanos do setor.

Além desse prêmio, o Evoque já venceu outros 54 ao redor do mundo, sendo três concedidos pela imprensa brasileira, e outros trantos na América do Norte, e foi nomeado um dos sete finalistas para o Carro do Ano na Europa, durante o Salão de Genebra.

Embora o Evoque seja um utilitário, não é um “caminhão”, por exemplo, de difícil manobra.

Ao contrário. O Evoque vai (muito) bem, inclusive nas apertadas garagens de edifícios, shopping centers, nas ruas estreitas da cidade, mas, principalmente, na estrada, quando consegue desenvolver uma boa velocidade, oferecendo conforto e prazaer ao dirigir. É o momento no qual o eficiente motor gasolina Si4 de 2.0 litros, capaz de gerar 240 cavalos de potência e torque de 340 Nm (a 1.750 rpm), mostra a que veio.

De 0 a 100 km/h, segundo a montadora, o Evoque precisa de 7,6 segundos. O fato é que como utilitário é compacto e leve, é fácil de embalar.

Destaque também para o câmbio automático de seis velocidade AISIN AW F21, com 20 O Campeão Agosto de 2016

Em Itatiaia, Rio de Janeiro, a Jaguar Land Rover está montando os modelos Range Rover Evoque e o Discovery Sport, vendidos no mercado nacional a preços a partir de R$ 224 mil e R$ 212,5 mil, respectivamente. opção de mudança sequencial com ajuda de botões localizados na parte de trás do volante. Para agilizar o motor na subida de serra, por exemplo, ou quando o trânsito caótico da cidade dá uma trégua, o utilitário conta com a ajuda do propulsor de alta tecnologia, que inclui injeção direta de combustível e distribuição dupla variável. É aí que, quando o motorista o chama no pedal do acelerador, o Evoque comparece e faz bonito!

Conforto Motor bom e eficiente é o que se procura essencialmente em um carro, alé, de seu design inovador. Mas conforto é fundamental. E, quanto a isso, o Range Rover Evoque ganha nota 10 não apenas para o motorista, mas também para quem viaja no banco do passageiro e na fileira de trás.

Por falar em banco de trás, o passageiro aproveita bem o espaço oferecido para acomodação das pernas, mas também pode se divertir com o sistema de entretenimento que traz, na versão topo de linha, aqui deno-

minada Prestige Tech Pack (que está sendo vendida no Brasil por R$ 231.900,00), duas telas de LCD independentes nos encostos dos bancos dianteiros. Isso quer dizer que para o caso de uma família, por exemplo, enquanto os pais viajam no banco da frente, a criançada pode ficar à vontade assistindo ao que quiser e pode, inclusive, instalar o videogame. Para ouvir, sem atrapalhar os demais ocupantes, os fones de ouvido wireless dão conta do serviço. Ah, e se o motorista precisa ter os olhos atentos na estrada enquanto ouve as instruções do GPS (instalado em uma tela de 8 polegadas no painel), o passageiro ao lado pode assistir, a partir da mesma tela, à TV digital ou a um DVD, por exemplo, graças à tela Dual View, que permite ter duas posições de canais diferentes sumultaneamente.

Também faz parte da versão topo de linha o acabamento de couro e sistema de câmera 360º, de modo que não apenas a traseira é mostrada, mas todos os lados do carro.

E, então basta selecionar dois ângulos que prefere e deixá-los na tela principal. Simples assim!

Simples também é o modo de acender a luz interna, dividida em três partes: basta deslizar os dedos, como é feito para atender a um celular.

O Evoque é o mais leve, mais compactto econômico Range Rover já produzido. E, por se tratar de uma marca que costumava produzir veículos destinados a terrenos fora de estrada, com o Evoque a Land Rover pretende consquistar o público urbano e que antes não cogitava comprar um. Ainda que seja inspirado nas grandes cidades, vale lembrar, o Evoque não deixou de ter o DNA da montadora, ou seja, vai muito bem no off road.

Prova disso é o exclusivo sistema Terrain Response, que adapta as configurações de tração, motor, suspensão e torque de acordo com o tipo de terreno que trafega. Basta selecionar o modo deserto, neve, pedra ou esporte e partir.

As versões mais complestas inda contam com rodas de liga leve, aro 20 que dão ar mais esportivo, tero panorâmico, sistema de chave inteligente keyless (funciona com aproximação). Na parte de áudio, a Tech

Peck traz o sistema de som Meridian com 17 auto-falantes e 825W de potência, entrada para iPod e duas saídas USB, além de bluetooth e sistema de TV analógica e digital.

Embora seja de fácil manobra, a contar com os espelhos que dáo ótima visão do carro e das câmeras, o veículo dispõe ainda da oção park assist, que o faz estacionar sozinho!

O design e a tecnologia estão impressos também na iluminação interna mood lighting, que oferece a possibilidade de mudanças de cores de acordo com, vá lá, o humor do motorista, e realça o acabamento do painel e das portas, que mescla couro de costura dupla e o alumínio escovado. A luz de cortesia que é acionada quando o carro é aberto é outro destaque. Assim, que as portas são destravadas, uma luz, instalada nos espelhos retrovisores, é acesa, iluminando o chão, de modo que o motorista (e o passageiro) enxergue por onde pisa.

Para não ficar tão mixuruco, o designer do carro tratou de projetar os traços que formam o desenho do Evoque: bravo!

A partir do volante, é possível controlar os sistemas do rádio e o celular, que pode ser facilmente conectado ao aparelho de som. Ao permitir a conexão com um iPhone via bluetooth, por exemplo, o usuário cria uma senha, e, automaticamente, a agenda de telefones passa para o sistema de som.

Quando recebe a chamada, a tela principal mostra quem está ligando e o motorista opta por atender a ligação viva voz, ou continuar ouvindo a música preferida que pode estar, aliás, no próprio telefone.

Sistema de senha também é utilizado quando o carro é entregue ao manobrista.

Assim, ele não tem acesso aos dados gravados.

Como se vê caro leitor, o Range Rover Evoque tem tudo. Basta escolher o terreno preferido que quer desfilar e, por a partir de R$ 164.900,00, está máquina pode ser sua. n Referências: amagazine.com.br, Exame

O Campeão Agosto de 2016 21

} CRIATIVIDADE

} LE MANS

A Grande briga

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O que é um espírito descolado?

Se você quer ser feliz por 1 dia, embebede-se; Se você quer ser feliz por 1 ano, case-se; Se você quer ser feliz por toda a vida, pilote uma moto!

Porsche e Toyota levam público ao delírio

A

história do motociclismo é uma viagem pelo tempo, tendo como protagonista uma tribo que sempre se comunicou mais com atitudes do que com a ferramenta verbo.

Visionários de uma vida diferenciada, tornaram-se naturais formadores de opinião sempre despertando admiração pela ousadia que outros que bem gostariam de ter assumido.

Então, deixemos que algumas instigantes imagens digam mais do que esse limitado verbo consegue exprimir.

Os protótipos de Porsche e Toyota brigaram pelo primeiro lugar durante toda a corrida definida apenas ná última volta

Nas 24 Horas de Le Mans, o Toyota quebrou na penúltima volta e deu a 2ª vitória seguida à Porsche

C

om mais de 13 quilômetros de extensão, o Autódromo de La Sarthe presenciou uma das mais disputadas edições dos últimos tempos da 24 Horas de Le Mans. A vitória da corrida francesa, que começou no sábado (18) e terminou por volta das 10 horas (de Brasília) deste domingo (19), foi definida na penúltima volta.

Pelo segundo ano consecutivo, o primeiro lugar ficou com a Porsche. Porém, diferentemente

22 O Campeão Agosto de 2016

das últimas edições, a corrida foi decidida nos trechos finais, após quebra do protótipo da Toyota que liderava a competição até então - com cerca de um minuto de vantagem.

Em Le Mans, é mais comum que o líder encerre a corrida ao menos uma volta à frente do segundo colocado. É importante abrir grande vantagem para garantir a vitória, pois as quebras são imprevistas e constantes, já que os protótipos são levados ao extremo durante as 24 horas de corrida. Foi o que ocorreu com a Toyota.

A prova foi bem disputada, com alternâncias na liderança principalmente entre a Porsche, que era mais rápida, e a Toyota, que conseguia dar mais voltas

sem parar no boxes. Foi este, aliás, o fator crucial para determinar que a japonesa assumisse a liderança na parte final da corrida - aliado às quebras de outros carros.

O brasileiro Lucas di Grassi faz parte do trio da Audi que conquistou o terceiro lugar A Audi, terceira montadora a disputar com time oficial a LMP1, principal categoria de Le Mans, corria por fora, mas acabou saindo da briga a cerca de quatro horas do final.

O trio que venceu a corrida é formando por Neel Jani (que cruzou a linha de chegada em primeiro), Romain Dumas e Marc Lieb. O segundo lugar ficou com a Toyota, mas não com o carro que quebrou e perdeu a vitória, e sim com o outro protótipo TS050, comandado por Stéphane Sarrazin, Kamui Kobayashi e Mike Conway.

A vitória foi a segunda consecutiva da Porsche após seu retorno à 24 Horas de Le Mans (e a estreia no Campeonato Mundial de Endurance, do qual a corrida faz parte). Considerando todo o histórico da competição, esta foi a 18ª vez que a montadora venceu, consolidando sua posição como maior campeã dessa prova.n

O Campeão Agosto de 2016 23

}

LAZER

Enquanto a Jeep se tornava lenda na América, na Europa berço do automóvel, uma estrela não pára de de se reinventar, brilhar...

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Ainda criança e le começa a se identificar co m máquinas...

Não se sabe qu em está no comando dos ve ículos das foto s: o homem, ou o grande menino ?

24 O Campeão Agosto de 2016

O Campeão Agosto de 2016 25

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A

Freedom, o Smartphone mais barato do mundo

indiana Ringing Bells lançou o que promete ser o smartphone “mais barato do mundo”: o Freedom 251. O aparelho custa menos de 500 rúpias (US$ 7,30), o equivalente a um centésimo do preço do último iPhone, em dólares. Em reais a diferença é ainda maior.

O valor do Freedom 251 equivale a R$ 29,40. Ou seja, 0,7% do preço de

26 O Campeão Agosto de 2016

um iPhone 6s, vendido na Apple Store do Brasil por R$ 4 mil. O aparelho possui tela IPS de 4 polegadas e resolução 960 x 540, processador quad-core de 1,3 GHz, 1 GB de RAM e 8 GB de armazenamento (expansível por microSD). Câmera traseira de 3,2 megapixels, câmera frontal de 0,3 MP e bateria de 1.450 mAh. Ele roda Android 5.1 Lollipop.

O Campeão Agosto de 2016 27

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28 O CampeĂŁo Agosto de 2016