OBC WELCOMES NEW PRODUCERS TO THE BOARD

Ohio Department of Agriculture (ODA) Director Dorothy Pelanda announced in Dec., 2022 the following new appointments to the Ohio Beef Council (OBC) Operating Committee. Congratulations to Mark Goecke of Allen County. Reappointed for additional OBC terms were Lou Ellen Harr, Ashland County; Becky Reed, Clark County; Stan Smith, Fairfield County and Barb Watts, Licking County.

At the Jan. board meeting, Erin Stickel, Wood County was re-elected Chairman; Allan Robison, Champaign County was elected Vice-Chairman and Stan Smith, Fairfield County, was re-elected as Treasurer. Becky Reed, Clark County, re-elected as Federation Checkoff Director for OBC.

Sam Roberts of Clark County retired at the end of 2022. OBC thanks him for his leadership and service as a beef council member.

OBC engages with consumers to strengthen the demand for beef and promotes a profitable and growing beef industry. It is part of a coordinated state/national marketing effort funded by beef producers through the beef checkoff program. OBC collects the $2 per head beef checkoff each time cattle are sold. Fifty cents of the federal dollar is invested in national beef demand building programs by the Cattlemen’s Beef Board. The remaining fifty cents and the state $1 are invested in Ohio by the OBC. The organization is directed by a 15-member Operating Committee of cattlemen appointed by the Ohio Department of Agriculture, representing the state’s beef, dairy and veal producers.

The Ohio Beef Council is also excited to announce this year’s digital Beef Passport. This free mobile-exclusive digital Beef passport allows visitors and locals to check in at partnering restaurant locations to experience signature beef dishes and redeem loyalty points from May thru September. The more points you collect the better chance you have to win a prize at the end of the program.

OBC would like to have partnering restaurants across all of Ohio and are looking to you for help. Where are your favorite locations for a great beef breakfast, lunch, or dinner? Do you have connections to restaurants that would like to participate? Send them to Kelly Keirn at kkeirn@ ohiobeef.org or give her a call at 614614-873-6736.

Let’s help Ohioans experience the best of beef!