Direct Hit Marketing & Design d/b/a
Pennysaver
316 NW 5th Street - Okeechobee, FL 34972
(863) 763-SAVE (7283) • FAX (863) 467-1674
AD SIZE OPEN 6 Wk. 13 Wk. 26 Wk. 52 Wk. Full
$758
$692
$626
$539
$484
Front w/Color
$1033
$934
$846
$759
$649
Back w/Color
$934
$853
$758
$681
$604
1/2 Page
$380
$348
$314
$274
$242
1/4 Page
$193
$176
$158
$141
$121
1/8 Page
$97
$88
$83
$72
$64
1/12 Page
$69
$57
$52
$47
$42
1/16 Page
$51
$46
$42
$37
$33
Full Color Available - Additional Cost Will Apply Pre-Printed Inserts (Per 1000)
1 - 12 Pages ............... 12-20 Pages ............... 21-28 Pages ............... 29-32 Pages ............... 33 Pages & Up ..... . . . . . .
$29 $31 $35 $37 $39
Classified Ads
Personal - 15 word........ $6.00 Commercial-15 word .... $7.00 Each additional word..... 20¢ Bold Headings, Boxes or Special Type............ $1.00 ea. AD SIZES AND SPECS ON REVERSE SIDE OF THIS FORM
Full Page Front Cover 1/2 Page 1/4 Page
1/8 Page
1/12 Page 1/16 Page
Here’s My Card $10.00/wk 3.2187” X 1.75” size - Four week minimum
AD DEADLINES ARE THURSDAY @ 12 NOON
Pennysaver Ad Sizes Width X Depth Front Cover Full Page 1/2 Page 1/2 Page 1/4 Page 1/4 Page
10” x 13.5” 10” x 15.5” (6x8) (4x12) (3x8) (4x6)
10” x 8” 6.625” x 12” 5” x 8” 6.625” x 6”
ART GUIDE LINES FOR ADS If submitting Camera Ready Art, please follow exactly the ad measurements for your ad size and the guidelines below. Artwork may be returned for adjustments if they are not correct, which could lead to delays. Digital artwork for Okeechobee Pennysaver may be supplied either via E-Mail or burned onto disc. Preferred Format: Black/White AD: PDF or EPS vectored files in grayscale color format with embedded fonts are preferred, but TIFF or JPEG files are acceptable. Color AD: PDF or EPS vectored files in CMYK color format with embedded fonts are preferred, but TIFF or JPEG files are acceptable. All TIFF or JPEG photo images should be scanned at 300 dpi within 80% of it’s printable size.
1/8 Page 1/8 Page 1/8 Page
(2x6) (3x4) (4x3)
3.25” x 6” 5” x 4” 6.75” x 3”
Vectored EPS files for logos are preferable format, however TIFF or JPEG files (300 dpi) are acceptable as well. Other acceptable formats: Collected MAC or PC InDesign CS3 Files (CS2 or earlier): *All fonts must be enclosed. *High-resolution 300 dpi images at 100% size, no local rotation or flipping in InDesign.
1/16 Page 1/16 Page
(2x3) (3x2)
3.25” x 3” 5” x 2”
1/12 Page
(2x4)
3.25 x 4
Lake Life ProShop ProShopDbl
3.2187” x 1.75” 3.2187” x 1.75 3.2187” x 3.625
Photoshop TIFF, EPS or JPG: *Raster images only - must be 300dpi at 100% size *Due to jpeg compression settings, we cannot guarantee quality jpeg reproduction Illustrator (CS3 or earlier) File Formats: *Vector images only, all fonts converted to paths/outlines.
If you have any questions regarding the art or transferring of files, contact the graphic designer at directhit.art@gmail.com
Electronic files can be emailed to: directhit.art@gmail.com