Olsbergs MSE Company Presentation

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Olsbergs MSE

THE GLOBAL AUTHORITY

in the growing sport of rallycross

Olsbergs MSE

Olsbergs MSE designs, builds and operates winning competition cars for motorsport. The global authority in the growing sport of rallycross, OMSE is the only organization committed to a full slate of international competition, including winning campaigns in both the FIA World Rallycross Championship and the Red Bull Global Rallycross Championship.

Founded in 2009, OMSE represents a partnership between the century old Swedish industrial group Olsbergs and longtime rallycross specialists Motor

Sport Evolution. In 2013, the rapidly growing company expanded its business operations into the United States and now has more than 50 employees working in facilities in both Nynäshamn, Sweden, and Charlotte, North Carolina.

OMSE has won the FIA World Rallycross and Red Bull Global Rallycross championships, as well as the Rallycross Supercar Scandinavia Championship.

In 2016, OMSE will build the future of rallycross to the next level.

When we started in 2005, nobody was talking about tuning a two-Liter rallycross engine to MAKE 600 horsepower. IT was unheard of. But we were already there. — Andreas Eriksson, Olsbergs MSE CEO

2005

Racing driver Andreas Eriksson establishes Motor Sports Evolution (MSE).

Develops the first Ford Fiesta Supercar to campaign in European rallycross.

2007

Andreas Eriksson races a select season in the European Rallycross Championship and finishes third overall, with wins in Austria and Norway.

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TEAM

2008

MSE builds a pair of MK6 Ford Fiesta rallycross cars and campaigns them for rally stars Henning Solberg and Marcus Grรถnholm.

Grรถnholm, a two-time World Rally Champion, pilots his MSE Ford Fiesta to an outright win at the season highlight Swedish race.

1. Andreas Eriksson CEO

A rallycross visionary who has been at the forefront of the sport’s development over the past decade, Andreas Eriksson leads the organization’s efforts around the world. A four-time champion rally driver, Eriksson recognized the potential in the short-course version of the sport a decade ago and founded Motor Sports Evolution to develop and build rallycross cars for competition. In 2009, he formed a partnership with the historic Swedish industrial company Olsbergs, to create the current Olsbergs MSE organization.

2. Jan-Erik Steen CFO

Managing Director of the Electronics arm of Olsbergs, Jan-Erik Steen’s passion for motorsport sees him take an active role in the Olsbergs MSE partnership. He is involved in consulting and management of the company’s operations and frequently attends races with the team.

3. Stefan Johansson TECHNICAL DIRECTOR

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Longtime OMSE Technical Director Stefan Johansson leads engineering and development and oversees the technical team.

His experience with the organization dates back to its early days in Sweden, when he partnered with Eriksson on a racing vehicle development project. Before joining the OMSE effort, Johansson worked on winning campaigns with factory Volkswagen and Peugeot teams.

4. Yannis Loison Engine Engineer

Veteran tuner Yannis Loison is responsible for ensuring the Olsbergs MSE engine package reliably delivers more power per cylinder than the competition. He joined the team in 2015 after spending 15 years with the famed Pipo Moteurs, where he was responsible for the winning Peugeot and Ford engines in the World Rally Championship.

Andreas really is a visionary. As soon as he saw X Games in 2009, he said: ‘This will be like a videogame with cars, the way Americans want it.’

— Tanner Foust, leading rallycross driver

2009

Olsbergs and MSE form a partnership to bring rallycross around the world. The fledgling organization signs on with Ford in support of the global Fiesta launch to campaign a two-car factory team at the renowned Pikes Peak International Hill Climb. Driver Marcus Grönholm finishes second in the debut effort.

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FACILITIES

OMSE SWEDEN Located about an hour outside the Swedish capital of Stockholm, the Olsbergs MSE world headquarters are ideally situated for easy transport and shipping logistics both within Europe and around the world. The large facility serves as the team’s global operations center.

Location: Nynäshamn, Sweden Employees: 30 Facility: The 2,000 square meter (21,000 square-foot) multi-level facility features full design capabilities, fabrication and chassis building equipment, as well as a suite for dyno testing. As many as 14 vehicles can be accommodated at once, in various stages of active preparation,

with further space available for storage and shipping. There are also offices, an in-house gym for driver training, a restaurant-style cafeteria, and a comfortable employee lounge.

Capabilities: »» Design »» Fabrication »» Chassis construction »» Engine »» Transmission »» Dyno tuning »» General preparation »» Logistics

OMSE+Avitas

Olsbergs MSE joined Avitas Motorsport of Turkey in a joint venture on the worldwide production of Supercar Lites cars. Established in 1969, Avitas is a leading automotive company with a focus on research and design engineering. Its motorsport business unit was established in 2008 to produce racing cars.

The 12,000 square-meter (129,000 squarefoot) Avitas factory in Istanbul provides full industrial production capabilities to the Supercar Lites chassis-build program.

OMSE USA

The team extended its commitment to the U.S. in 2013 with the opening of its first American facility in Huntington Beach, California. The team rapidly outgrew its space and moved in 2015 to a larger facility in Mooresville, N.C., where has access to the technology and talent available to the many professional motorsport operations in the area. The U.S. operation is an extension of the Swedish headquarters, and is scalable for American execution of all aspects of the company’s racing business.

2009

OMSE and Ford enter X Games together with then-unknown driver Tanner Foust and Indy 500 champion Kenny Bräck behind the wheel of Ford Fiesta MK7 rallycross cars. Bräck wins, while Foust finishes third -- breaking a four-year Subaru stranglehold on the X Games podium.

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ACHIEVEMENTS

WIN WITH OMSE

Olsbergs MSE is a multi-time championship winner with proven results in every major rallycross series in the world. In the 10 years since Andreas Eriksson began campaigning cars in the sport, the team has achieved a podium result at more than a third of the races it has entered and boasts an astonishing win rate of 13 percent.

298 rallycross starts 40 overall rallycross victories 102 podiums

WORLD RX CHAMPIONS

In the FIA World Rallycross Championship, Olsbergs MSE is a contender. Since the series was promoted from regional to world status in 2014, OMSE has had it on lockdown. The series’ inaugural teams championship went to OMSE and the organization is a favorite to defend the title again in 2015.

1st(15) 2nd(12) 3rd(12)

UNDEFEATED IN GRC

XGAMES RECORD SETTERS

1st(25) 2nd(21) 3RD(18)

GOLD(8) SILVER(7) BRONZE(8) PODIUM SWEEP(2)

Olsbergs MSE was one of the driving forces behind the foundation of the Red Bull Global Rallycross Championship. OMSE was there when it started in 2011 and has committed top-spec cars to every race in series history.

The four-time defending champion team is undefeated in the series.

2010

Tanner Foust extends his relationship with the team beyond X Games and travels overseas to become the first American to race in the top class of the European Rallycross Championship. He races a partial season and immediately shows potential in his Rockstar Energy Drink/OMSE Ford Fiesta.

Olsbergs MSE scored its first X Games win in 2009 – the first year it entered – breaking a multi-year Subaru streak. Since then, OMSE hasn’t missed a single X Games medal ceremony and is the only team ever to achieve a podium sweep — twice, in 2011 and 2013.

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SUPERCARS

SUPERCA

ARS

The Olsbergs MSE Ford Fiesta rallycross Supercars are class of the field at any race they enter. The powerful, 600-horsepower all-wheel drive machines are top performers that have scored wins and podiums at races around the world. Featuring subtwo-second 0-60 times, the turbocharged, all-wheel drive OMSE Supercars represent the top class of rallycross machine.

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SUPERCARS

2010

With the encouragement of Andreas Eriksson and Olsbergs MSE, U.S. race organizers debut the European rallycross format in America with four demonstration events at a New Jersey racetrack. OMSE returns to X Games with two cars and again finds success: double gold for Tanner Foust and double silver for rallycross newcomer Brian Deegan.

EVOLVING THE FUTURE

Motorsport is about innovation. Through its commitment to technological development, Olsbergs MSE is building the future. Over the next decade, the innovations now powering winning race cars to championship titles will be integrated into technologies that are used routinely around the world.

Olsbergs MSE’s design and development team works on the latest equipment to continually evolve its products. Through strategic partnerships, these initiatives move into industry. As racing cars become stronger and faster on the track, street cars become safer and more fuel efficient for consumers than ever before.

DESIGN

DEVELOPMENT

EVOLUTION ANALYSIS

IMPROVEMENT

2010

Ken Block moves from Subaru to Ford and chooses OMSE as his constructor. The OMSE built Ford Fiesta is introduced to the world in the wildly popular Gymkhana THREE video and is later campaigned successfully in both rallycross and Rally America.

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LITES

SUPERCAR

LITES 2011

As part of Olsbergs MSE’s commitment to driver development, Andreas Eriksson pushed for the introduction of an affordable platform to showcase the talent of emerging young drivers.

Conceived and produced by OMSE, the Lites concept is a proven development vehicle for the new talent that will build the future in the sport of rallycross.

The Global Rallycross Championship is formally created as a national championship in the United States. OMSE commits to a full season, with star drivers Marcus Grönholm and Tanner Foust racing fulltime while Andreas Eriksson and Brian Deegan make select appearances.

Of eight races, OMSE takes seven wins and scores a one-two championship finish for Foust and Grönholm.

2011

A three-car team at X Games in Los Angeles sees OMSE earn the first-ever Ford podium sweep.

Brian Deegan gets gold, Tanner Foust earns silver and Marcus Grรถnholm is third.

2011

Tanner Foust becomes the first American ever to win a European Rallycross Championship event.

He finishes runner-up in the 2011 European Rallycross Championship.

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LITES

SHOWCASING YOUNG TALENT

TECHNICAL SPECIFICATIONS

Designed and constructed by OMSE in partnership with Turkish firm Avitas, the Supercar Lites first joined Red Bull Global Rallycross as a support series in 2013 and are now raced around the world. The tightly controlled spec vehicles produce about

half the power of a Supercar while offering similar handling characteristics to the top-class vehicles. This manageable package fosters driver development, maximizing learning opportunities while minimizing production and maintenance cost.

POWER

310 HP

TORQUE

300 lb-ft at 4000 RPM

BODY

Tubular Spaceframe Structure combined with high performance composite plastic exterior and interior body / CDS rollcage

DIMENSIONS

Length: 150 inches (3800 mm) / Width: 71 inches (1800mm)

WHEELBASE

98 inches (2489 mm)

WEIGHT (DRIVER INCL.)

2425 lbs (1100 kg)

ENGINE

Naturally aspired Ford Duratec 2400cc (Olsbergs/Mountune design) / four cylinders, 16 valves / AEM Electronics Infinity ECU

TRANSMISSION

Permanent four-wheel drive, with two limited-slip differentials / Six-speed sequential Sadev gearbox with Alcon two-plate carbon clutch

SUSPENSION

Front: Double wishbone suspension with Öhlins TTX adjustable dampers Rear: Double wishbone suspension with Öhlins TTX adjustable dampers

BRAKES

Front: Alcon 330 mm ventilated brake discs with four-piston brake calipers Rear: Alcon 330 mm ventilated brake discs with four-piston calipers

WHEELS & TIRES

Lightweight 8×17 KMC rallycross wheels / Yokohama rallycross radials (GRC) / Cooper (World RX)

We can’t have a new sport if we rely on old stars. We need the best drivers in the world and they need somewhere to race as they’re growing. Until we introduced Lites, Rallycross was the only motorsport without a professional development platform. Now, as we graduate champions to the next level of competition, we’re already seeing how it works.

— Andreas Eriksson, Olsbergs MSE CEO

2012

OMSE again scores the Global Rallycross Championship title with driver Tanner Foust. He returns to Europe for a partial season on the European Rallycross Championship and finishes third.

2012

Andreas Eriksson pushes to create a development series to support and discover new talent in rallycross. He and his design team innovate the new OMSE Lites race vehicle, and he partners with Avitas Motorsport in Turkey for construction.

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DRIVERS

Cultivating future stars is a core value for OMSE and its driver roster has become increasingly focused on younger drivers in recent years. In the 2015 season, the youngest championship contender on the roster is just 16 – barely old enough to drive a car on the street. OMSE is the only racing organization in the world to campaign full seasons in Supercars and Lites in both World RX and Red Bull GRC, while also fielding a toptier national effort in Sweden.

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Many leading drivers have raced for Olsbergs MSE »» Following a successful run on Pikes

Peak in 2009, the team brought twotime World Rally Champion Marcus Grönholm back to America for the first full season of Global Rallycross in 2011.

»» Motocross superstar Brian Deegan

debuted in rallycross behind the wheel of an OMSE Ford Fiesta.

»» Tanner Foust joined OMSE in 2011 to

become the first American ever to win a European Rallycross Championship event.

»» WRC favorite Gigi Galli wowed the crowd

at the 2014 FIA World RX of Italy at the Franciacorta Circuit, near his hometown.

He finished off the podium but impressed with his speed and big air.

»» British Touring Car champion Andrew

Jordan returned to his native England for a stint behind the wheel of an OMSE Ford Fiesta at the Lydden Hill Racetrack in 2014 and finished third.

»» Ex-Formula One driver Scott Speed

joined the team in 2013 and won his debut – at Foz do Iguassu, Brazil – and led an X Games podium sweep for Olsbergs MSE and Ford.

»» Brazilian Nelson Piquet Jr. moved to

Olsbergs MSE after a disappointing first season in GRC with a Mitsubishi rallycross car that saw him rarely contend for a spot in a main event.

He joined the SH Racing team – and technical partner OMSE – in 2014 and was an immediate threat for the title, taking four podiums in 10 starts.

»» Finn Toomas “Topi” Heikkinen won the 2013 GRC title with OMSE.

»» Swedish rally star Patrik Sandell drove

for OMSE in the United States for two years with the title support from Ford and, in 2014, major motorsport player Lowe’s. He scored his first outright race win for the team in 2014.

»» Motorsport Hall of Famer Ricky Johnson

joined OMSE for X Games in 2014 as a guest driver. The veteran, who has raced in motocross, trucks and NASCAR, was impressed by the speed and handling of the OMSE car.

2012

With the blessing of Ford, OMSE develops a top-spec rallycross car for Dodge to campaign in the U.S. Global Rallycross Championship with driver Travis Pastrana. Ford and Dodge both hope to build an American rivalry in the U.S. series. OMSE moves the project from concept to competition in a record three months. Pastrana earns a podium at his first race.

2013

X Games goes global and OMSE and Ford earn their second podium sweep together at the series opener. Former Formula One driver Scott Speed takes the win in the 2012-spec Ford Fiesta, followed by young Finn Toomas Heikkinen and Swede Patrik Sandell, both driving the latest Fiesta model for Ford.

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SPECIAL PROJECTS

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More than a motorsport operation, OMSE engages with partners to develop special automotive projects that support marketing and communications initiatives.

1. PEAK PERFORMANCE In support of global launch activities surrounding the Ford Fiesta, Olsbergs MSE partnered with Ford for a campaign on the famed Pikes Peak International Hill Climb.

OMSE designed and built a pair of heavily modified, 900-horsepower Ford Fiesta cars for the project, which Ford supported with a considerable promotional push – including a remake of the classic “Climb Dance” short film starring team driver and two-time World Rally Champion Marcus Grönholm. It was a first motorsports outing for the Fiesta in the United States and it was a resounding success: the car was a contender in its U.S. debut and Grönholm finished second overall. The partnership would later grow to include X Games and rallycross efforts in the United States.

2. NEW PLATFORM IN 90 DAYS When U.S. auto manufacturer Chrysler was considering an entrée into rallycross in support of their new Dodge Dart launch, they turned to OMSE with a three-month turnaround and asked what could be done to turn their new sedan into a rallycross machine. OMSE agreed to the project, with the blessing of partner Ford, and worked closely with Chrysler’s U.S. engineers to accelerate development. The team produced a winning car for Travis Pastrana to drive in the 2012 and 2013 Red Bull Global Rallycross Championship seasons.

Pastrana drove the new Dodge Dart rallycross car to a podium at its first race.

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SPECIAL PROJECTS

1. KEN BLOCK DRIVES A FORD Gymkhana superstar Ken Block made the switch from Subaru to Ford with an OMSE built Ford Fiesta he campaigned in rally, rallycross and gymkhana competition.

The car also starred in Block’s Gymkhana THREE video project, which has racked up more than 59 million views on YouTube since its 2010 launch. OMSE now manages a display program for the car, and its familiar dripping paint livery still draws crowds.

2. DISPLAY CAR FOR MOTEGI RACING Wheel company Motegi Racing needed a show car that would turn heads while still being easy to maintain and comfortable to drive on the street. They approached OMSE to build a rallycross-inspired

2013

Toomas “Topi” Heikkinen wins the driver’s title in Global Rallycross while OMSE teammate Tanner Foust finishes in the runner-up position.

vehicle based on the current competition model campaigned by sponsored drivers Tanner Foust and Brian Deegan. The resulting street-legal show car was used for multiple promotional campaigns including an appearance at SEMA, and a livery design contest.

3. DETROIT X GAMES BID When the city of Detroit announced that it planned to bid for the X Games, Olsbergs MSE partner Ford supported the project with a contribution to the ‘Game On’ YouTube video featuring a sliding, tire-smoking OMSE Ford Fiesta stunting through the urban landscape.

CEO Andreas Eriksson handled the driving, while team technicians ensured the car ran strong, take after take.

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2014

Andreas Eriksson inks a partnership with the new FIA World Rallycross Championship to introduce the new RX Lites Cup as a support series at six rounds. A full field of between 10 and 14 developing drivers races at select rounds of the championship. Teenager Kevin Eriksson seizes the title and is rewarded with a drive in a top-spec OMSE Supercar at the season ender. He finishes third, further proving the Lites concept.

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PARTNERSHIP

Olsbergs MSE brings success to its partners. Major global brands including Ford, Red Bull, and Best Buy, as well as development partners Motegi Wheels, Mountune Performance, Sparco and Alcon, have all chosen the winning Olsbergs MSE to achieve their motorsport objectives.

2014

A steady season of podiums and victories, including 18-year-old Reinis Nitiss becoming the youngest-ever World RX driver to score an outright win in the championship, brings OMSE its first FIA World Championship as winners of the teams’ title. In the United States, Joni Wiman takes the drivers’ title in his debut GRC season in the top class, and Ford wins the manufacturer’s championship title for the fourth year in a row.

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RALLYCROSS

Modern rallycross is inspired by the longstanding European tradition, which began in February, 1967, with a made-forTV short-course variation on traditional rally competition.

Described as “action sport, with a roll cage,” the rapidly growing sport is a blend of circuit racing, off-road racing and rally competition. It promises intense crowd-pleasing action in a fan-friendly track environment. As many as 10 drivers line up to start at once, piloting highhorsepower compact cars through race traffic over a challenging short course that features jumps, unbanked turns, hills and transitions between pavement and gravel.

Events are held on a mix of purposebuilt dirt and tarmac tracks, as well as on temporary circuits that are designed and built for each race.

The incredible diversity of past venues speaks the potential of the sport to bring motorsport to eager audiences around the world. In recent years, Olsbergs MSE has competed at a century-old logging mill in the U.S. Pacific Northwest, in the sport’s spiritual homeland of Lydden Hill in southeast England, at the famed Hockenheimring, and on the Las Vegas strip.

THE WINNING FORMULA

Olsbergs MSE’s proven track record and global reach make it the ideal partner for companies exploring a rallycross campaign. With industry leading capabilities in engineering and construction, along with an eye for the best young talent in the world, Olsbergs MSE is in the best position to bring a new platform to the podium in record time.

Concept To Championship »» Innovation and design »» Prototype development »» In-depth testing and analysis

»» Competition »» Evaluation and evolution »» Championship results

Ols Olsb Olsber Olsbe Andreas Eriksson Olsbergs MSE B채ckv채gen 2 S-149 45 Nyn채shamn Sweden Phone: +46 8 520 603 51 E-mail: info@omse.se