PRESS INFORMATION Olympus multiple-axis technology sets multiple benchmarks
STYLUS Traveller creates a higher class of compact World’s first 5-axis movie IS changes category forever Southend-on-Sea, 8 January 2013 – A new launch, a new technology, a new world first! Olympus innovations have done it again, and this time it’s their mid-priced, high-zoom STYLUS Traveller compacts that have hobby photographers licking their lips: the new SH-50 and SZ15. The flagship Traveller SH-50 comes with manual M settings and multiple-axis image stabilisation (IS), a world-first technology for compact digital cameras. Hybrid 5-axis Movie IS is so effective you can record a blur-free Full HD movie literally on the run. In addition to the usual yaw and pitch, it compensates for movement around the axis of the lens as well as horizontal and vertical shift. The SH-50 comes with advanced iHS sensor and processing technologies that raise the image-quality bar in low-light conditions. The new cameras also offer Telephoto Macro and 120fps high-speed movie recording – with the slow-motion videos available in HD on the flagship model. Both Traveller cameras outstrip rivals with a 24x super wide (25600mm*) optical zoom lens and Super-resolution Zoom that doubles zoom capability to 48x with effectively no notable loss of still image quality. At £249.99, the SH-50 is ideal for very ambitious photographers, while the SZ-15 is the most affordable new Traveller model available with a 24x optical zoom atjust £179.99. The SH-50 comes in black, silver and white, the SZ-15 in black, silver and red. Both cameras will be available from mid-March 2013.
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