CENTS 2014 Attendee Planning Guide

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GREATER COLUMBUS CONVENTION CENTER

JANUARY 13-15 THE STAGE IS SET FOR SOMETHING

GRAND. NEW.



CENTS wants to transport you. To take your breath away. To inspire you the way you inspire others every day. With color and images and ideas you just don’t see all the time—or maybe ever. With speakers and classes and surroundings that thrill you, engage you, and engross you. Who says a business conference has to be boring? CENTS thinks it should be amazing.

IMMERSE

The phone is ringing, the orders are coming in, the customers need help. When is the time to think about anything else? To immerse yourself in something more? This is the time. Time for taking in an experience that surprises you. A course that fascinates you. A speaker that wows you. Time to listen and learn and ponder with those who share passions and perspective, and those who see the world altogether differently. This is the time.

INFORM You are our business, and we take our job seriously. That’s why CENTS insists on continuing education customized for you through the acclaimed OSU Nursery Short Course and Program Chair, Dr. Hannah Mathers. World-class curriculum customized to your interests, your needs, your wants. Add in powerful business courses through CENTS University on technology, sales, marketing, operations and more. Top it off with emerging industry trends. Information overload? Absolutely.

IMAGINE

Imagine all of the best, brightest and greenest in the green industry come together in one place at one time. Imagine they’re together to learn, speak, laugh and enjoy. Imagine it’s the best of what it’s always been, yet this time it’s something wildly unexpected, too. Imagine in the middle of it all is you. Can you imagine?

IGNITE

The stage is set to ignite your senses. To help you shake off the January bluster and take center stage. To find new motivation, new excitement and new direction. It’s time to really show up, to ignite your own fire and chart a new course to success. This is your moment to shine.

EXPERIENCE CENTS Sometimes you need to get away to remember why you want to go back. This is CENTSMarketplace.com.

CENTS

EXPERIENCE

INSPIRE


CONVENTION AGENDA

SUNDAY, JANUARY 12

TUESDAY, JANUARY 14

MONDAY, JANUARY 13

WEDNESDAY, JANUARY 15

7:00 a.m. – 4:00 p.m. 9:00 a.m. – 5:00 p.m. 12:00 p.m. – 5:00 p.m. 8:00 a.m. – 12:00 p.m.

CENTS Exhibitor Move-In Exhibitor Registration Open Attendee Registration Open Pre-Conference Workshop: Diving Into Irrigation Installation p. 13 9:00 a.m. – 4:00 p.m. Pre-Conference Workshop: APLD’s Landscape Design as Ecological Art p. 13 9:00 a.m. – 4:00 p.m. Pre-Conference Workshop: Bioplastics Horticultural Container Conference p. 13 9:00 a.m. – 4:00 p.m. Pre-Conference Workshop: Built to Last: Dry-Laid Stone p. 13 1:00 p.m. – 4:00 p.m. Pre-Conference Workshop: Identifying Winter Plants p. 13

7:00 a.m. – 7:45 a.m. 7:00 a.m. – 5:00 p.m. 7:00 a.m. – 6:00 p.m. 8:00 a.m. – 9:00 a.m.

Morning Yoga Registration Open Coat Check Convention Keynote: Victory By Design! p. 5 8:15 a.m. – 11:45 a.m. OSU Nursery Short Course p. 16 ONLA Business Classes p. 14 8:45 a.m. – 11:45 a.m. Ohio Certified Nursery Technician Garden Center Exams p. 10 9:00 a.m. – 5:00 p.m. CENTS EXHIBITS 9:00 a.m. – 5:00 p.m. OSU Bookstore 10:00 a.m. – 4:00 p.m. PLANET Certification Exams p. 10 12:30 p.m. – 5:00 p.m. ONLA Management Master Class p. 22 1:30 p.m. – 3:45 p.m. OSU Nursery Short Course p. 16 ONLA Business Classes p. 14 5:00 p.m. – 6:00 p.m. CENTS Opening Night Party p. 24 6:00 p.m. – 6:30 p.m. ONLA Landscape Awards Presentation 7:00 p.m. – 10:00 p.m. Blue Jackets NHL Game (614.246.3280 for tickets) p. 4

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7:00 a.m. – 7:45 a.m. 7:00 a.m. – 5:00 p.m. 7:00 a.m. – 5:00 p.m. 8:00 a.m. – 9:00 a.m.

Morning Yoga Registration Open Coat Check ANLA Wholesale Plant Sales Professionals Meeting p. 10 8:15 a.m. – 11:45 a.m. OSU Nursery Short Course p. 16 ONLA Business Classes p. 14 8:45 a.m. – 11:45 a.m. Ohio Certified Nursery Technician Grower Exams p. 10 9:00 a.m. – 5:00 p.m. CENTS EXHIBITS 9:00 a.m. – 5:00 p.m. OSU Bookstore 11:30 a.m. – 1:00 p.m. ONLA Luncheon & Business Meeting 1:00 p.m. – 4:00 p.m. PLANET Certification Exams p. 10 1:30 p.m. – 3:45 p.m. OSU Nursery Short Course p. 16 ONLA Business Classes p. 14 4:00 p.m. ­– 5:30 p.m. ONLA Job Fair p. 9 7:00 p.m. – 11:00 p.m. CENTS Party @ Brothers Bar & Grill p. 28

7:00 a.m. – 7:45 a.m. 7:00 a.m. – 2:00 p.m. 7:00 a.m. – 5:00 p.m. 8:15 a.m. – 11:45 a.m.

Morning Yoga Registration Open Coat Check OSU Nursery Short Course p. 16 ONLA Business Classes p. 14 8:45 a.m. – 11:45 a.m. Ohio Certified Nursery Technician Landscape & Core Exams p. 10 9:00 a.m. – 12:00 p.m. FFA Nursery/Landscape Career Development Event & Student Tours 9:15 a.m. – 11:45 a.m. ONLA Conference of Women Leaders p. 32 9:00 a.m. – 2:00 p.m. CENTS EXHIBITS 9:00 a.m. – 2:00 p.m. OSU Bookstore 1:30 p.m. – 3:45 p.m. OSU Nursery Short Course p. 16 ONLA Business Classes p. 14


PASSION VISION

Persuasive. Powerful. Timeless.

Green industry professionals have the potential to do amazing things. But, after speeding through your daily challenges, when is there a moment to get to what really matters most? There isn’t. So CENTS created one.

Warriors defend, protect and motivate, whether on a traditional battlefield or on the frontlines of business. When obstacles drain people of vision, drive and success, it’s a warrior spirit, a will to win, that gets a team moving forward. But how?

CENTS is providing a new way to tap into your warrior energy: D.J. “Eagle Bear” Vanas. A former U.S. Air Force Captain, D.J. rose through the ranks of poverty to become an entrepreneurial leader who inspires others to practically apply the power of the warrior spirit in business and life to stay resilient, lead with courage, and thrive in tough, changing environments. He’s coming to CENTS 2014 to “strengthen our tribe” as he has other top corporate audiences (IBM, Walt Disney, NASA) and governments (Belgium, Germany, Italy). This motivating, funny, and thought-provoking presentation will show you how to be resilient, be fearless, increase results, and engender a new sense of purpose and performance. Grab a seat – this one you don’t want to miss.

Join us for the all-convention keynote. Monday, 8:00 a.m. - 9:00 a.m. *Admission included in all registration types. See page 19.

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AgFuel Energy Systems • Vista Data Systems • Tri State Foliage • Creative Sales, Inc. • Reading Rock, Inc. • Dendrological Sales • Century Equipment • Berry Marketing, Inc. • J. C. Bakker • Phoenix Stone Co. • 2Plant International • R. A. Dudley Nurseries, Inc. • George F. Ackerman Co. • Curv-Rite • Orion Stone Wholesale • Hoffman Nursery • R & J Farms, Inc. • J. Frank Schmidt & Son Co. • Hans Nelson & Sons Nursery, Inc. • Pleasant Cove Nursery, Inc. • Grayhawk Greenhouse Supply, LLC • Nursery Supplies, Inc. • Liquid Fence Co., Inc. • Northland Farms, LLC • GIE Media, Inc. • B. A. Heskett, Inc. • EasyPro Pond Products • Simple Pleasures Flowerbulbs & Perennials, Inc. • Weeks Roses • Blue Sterling Nursery LLC • POS Solutions LLC • La Crosse Forage & Turf • W. W. Manufacturing Co., Inc./King of Spades • M&M Plant Sales, Inc. • Star® Roses and Plants / Conard-Pyle • Michell’s • Certified Roses, Inc. • Monrovia Growers • Snyder Hardscapes • Redskin Transport Ltd • Mt. Hope Fence Ltd. • Forrest Keeling Nursery, Inc. • Pave Mor by Gro Mor, Inc. • Bobbex, Inc. • Kurtz Bros., Inc. • Rusty Mangrum Nursery • Compost Facility-City of Columbus • Eads Fence Company • T. H. Blue, Inc. • SATO America, Inc. • Advanced Turf Solutions • McHutchison, Inc. • Diesel Energy Systems LLC DBA Bandit of Ohio • FL Tanks, Inc. • The Andersons Lawn Products • M. D. Bolin & Associates • Progressive Commercial Insurance • Ridge Manor Nursery • EcoDepot, LLC • USDA/ARS • Schofield Stone • Hobby Nursery • Dry Shave Mountain Nursery • Stoneboro Nursery Corp. • BFG Supply Co. • Kuert Concrete, Inc. • Sester Farms, Inc. • Jerry Eller & Associates • John Deere Landscapes • K & M Nursery • May Nursery • The Grounds Guys • The Trunk Mat Co. • Murphy Tractor & Equipment Co. • Boyd & Boyd Nursery • National Salvage & Service Corp. • Liner Source, Inc. • Ludy Greenhouse Mfg. Corp. • Meyer Design Inc. • Oak Brook Farms, Inc. • Robinson Nursery, Inc. • Vermeer of Ohio • Waldo & Associates, Inc. • Heather Farm Nursery, Inc. • Riceland Foods • Godwin’s Nurseries & Trees • Allen Lund Company Transportation Brokers • Bizon Nursery • Finn Corporation • Turner & Sons Nursery • All About Groundcover, Inc. • North Coast Perennials, Inc. • Studebaker Nurseries • Central Power Systems • Natorp’s Landscape Supply • Nexus Greenhouse Systems • Oly-Ola Edgings, Inc. • Agrium Direct Solutions • Cline Church Nursery • Whitacre Greer • BioLogic Company • Ariens / Gravely • Eastern Shore Nursery of Virginia • Red Flint Rock and Stone • The Cottage Gardens, Inc. • L S Training • C & G Nursery, Inc. • Engel’s Nursery • Oaks Concrete Products, Inc. • Ammon Wholesale Nursery, Inc. • Berger • Raco Industries, LLC • Smokey Holler Tree Farm, LLC • Home Nursery, Inc. • Everris • Alpha Nurseries, Inc. • Ohio CAT • PRO Landscape by Drafix Software • Ameriscape, Inc. • CareWorks • Eden Stone Company • Greenleaf Nursery Co. • Odom Nursery Co. • Dimex LLC • Nursery Growers of Lake County Ohio, Inc. • Central Ohio Bag & Burlap, Inc. • DeVroomen Garden Products • Kenneth Myers & Sons Nursery • Haviland Plastic Products Co. • Bryan Wagoner Tree Farm LLC • G. & G. Nursery, Inc. • Ball Horticultural Company • Harrell’s LLC • Ground Cover Industries, Inc. • Haston Farm Nursery • John Holmlund Nursery • The Davey Nursery • Alpha Nursery, Inc. • Botanico, Inc. • Carderock® Stone/Tri-State Stone & Building Supply • Davis Tree Farm & Nursery, Inc. • Hearth Products Controls Co. • Hillis Nursery Co. Inc. • Surface Nursery, Inc. • Tennessee Valley Nursery, Inc. • Zanfel Laboratories, Inc. • Triple B Nursery • Walters Gardens, Inc. • My Olde Shoppe • Briggs Nursery • ML Irrigation Systems, Inc • Cedarwood Nursery • Kankakee Nursery Co • North Creek Nurseries, Inc. • Belgard Hardscapes • Hudler Tree Farm, LLC • GrowTech Solutions, LLC • Visual Impact Imaging / Earthscapes • Kelly Wholesale Nurseries • Smith Evergreen Nursery, Inc. • Riverfarm Nursery • Pinelands Nursery & Supply • Powers Tree Farm • Meadow Beauty Nursery • Sure-loc Edging/Wolverine Tools • Hulton Tool Co. LLC • Donna Shepard Company • Florida Pine Straw Supply Co • Riverbend Nurseries LLC • Gardner • Miller’s Groundcover • Rubley’s Nursery • Powell Nursery • Irrigation Association • Sunleaf Nursery, LLP • Boar Hog Diamond Tools LLC • RootMaker® Products Co. • Ohio Stone, Inc. • Flower Framers of Cincinnati • Sawyer Nursery, Inc. • Roemer Nursery, Inc. • Cash Flow Management, Inc. • Garden Sales Associates, Inc. • TURFCO • Klyn Nurseries, Inc. • Arnold Sales & Marketing, Inc. • Bobcat Enterprises Inc. • Leo Gentry Wholesale Nursery • Phelps Ohio Nursery • Stonecasters LLC • Sunrise Marketing, LLC • Tidwell Nurseries, Inc. • Unilock Ohio, Inc. • Wolf Creek Company, Inc. • Columbus Turf Nursery, Ltd. • Medina Sod Farms, Inc. • Q & Z Nursery, Inc • Badger Evergreen Nursery LLC • Decker’s Nursery, Inc. • Twixwood Nursery LLC • Beardslee Nursery, LLC • Cherokee Manfacturing, LLC • Dayton Bag & Burlap • Faron Green Nursery • A. M. Leonard, Inc. • Barr Evergreens of NC, LLC / Kline Nursery Sales • Berlin Gardens LLC • Buckeye Resources, Inc. • Outdoor Dreamscapes LLC • Rusty Oak Nursery, Ltd. • Cedar Lane Farms Corp. • Eby’s Evergreen Plantation, Inc. • Acorn Farms, Inc. • JCB of Ohio • Carroll Nurseries • Irrigation Supply, Inc. • Pond Supplies of Ohio, Inc. • David’s Nursery • Earth Shades, LLC • Lake County Nursery • Spring Meadow Nursery, Inc. • Techo-Bloc Corp. • Van Bloem Gardens • Willoway Nurseries, Inc. • Millcreek Gardens LLC • Buckeye Power Sales Co., Inc. • Burt W. Schwab • CLC LABS • D & B Plants • Hidden Valley Nursery, LLC • Ohio Mulch Supply, Inc. • W. S. Yoe Nurseries, Inc. • Woody Warehouse Nursery, Inc. • Arrowhead Ornamentals • Eason Horticultural Resources, Inc. • Evergreen Nursery Co., Inc. • Hackett Sales Group/Lynx Associates • Hunter Industries • Rainbow Treecare Scientific Advancements • Richey Nursery Co., LLC • Split Rail Nursery • Arcola Creek Nursery • CST Products, LLC • Ernst Conservation Seeds, Inc. • Gilson Gardens, Inc./Integra Hort • JRM Chemical, Inc. • Prides Corner Farms, Inc. • Schmidt Bros. • Sheridan Nurseries Ltd. • The Siebenthaler Co. • Tree Tyme Nursery, Inc. • Wengerlawn Nursery Co. • Wilson’s Country Creations, Inc. • Hale & Hines Nursery • Art Form Nurseries • C. M. Brown Nurseries, Inc. • Don Marjama Nursery Company • Fairview Evergreen Nurseries, Inc. • Fisher Farms, LLC • Floral Plant Growers • Glenn Walters Nursery • Kelco Industries • Lilyblooms Aquatic Gardens • Listerman & Associates, Inc. • National Nursery Products, Inc. • Ohio Utilities Protection Service • Oliger Seed Co. • Poly-Tex, Inc. • Scarff’s Nursery, Inc. • Van Belle Nursery • NYP Corp • The Seed Center • Agro-Chem, Inc. • Bailey Nurseries, Inc. • Brotzman’s Nursery, Inc. • Gardenscape • Gold Hill Sales, Inc. • Ohio Landscape Association, Inc. • Smith Bros., Inc. • Carlton Plants, LLC • Herman Losely & Son, Inc. • Massarelli’s • Myers Lawn & Garden -- Dillen, ITML, Listo, ProCal • Oberfield’s LLC • Horticultural Marketing & Printing • Cherry Springs Nursery • Sturgill Tree Farms • Central Ohio Rain Garden Initiative • North Branch Nursery, Inc. • Iseli Nursery, Inc. • Eisler Nurseries, Inc. • Imperial Nurseries, Inc. • Permaloc Corporation • Country Craft • Dutchman Tree Spade • Green Velvet Sod Farms, Ltd • Ayers Supply, Inc. • BASF Professional Turf & Ornamental Products • Mulch Manufacturing, Inc. • United Label & Sales Co. • Evergreen Seed Supply, LLC • Freedom Tree Farms, LLC • Fabriscape, Inc. • Arysta LifeScience America • Braun Horticulture, Inc. • Dykes & Son Nursery & Greenhouse • Green Ridge Tree Farm, Inc. • Kuykendall Nursery • Trupointe, Inc. • Bartlett Arborist Supply • Northern Family Farms • Stirgwolt & Associates • Rush Truck Centers of Ohio • Alliance Designer Products

BEST IN SHOW


MON - TUES, 9 a.m. - 5 p.m. WED, 9 a.m. - 2 p.m. Exhibitors are rolling out the red carpet and giving you the exclusive VIP treatment you deserve. In our fast-paced, web-based, text-dependent world, face-to-face connections are few and far between. Relationships matter. And relationships are personal. Get connected: meet, greet, develop trust, evaluate people and products, discover something new, and engage all your senses. Experience all that CENTS Markeplace exhibitors have to offer. We recommend you check out the Exhibit Floor plan at www.centsmarketplace.com. We’ve made it easy for you to track down who and what you’re looking for with product and exhibitor searches.

PICTURE PERFECT

WORLD CLASS EXHIBITS @ CENTS

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CENTER STAGE

DECIDEDLY UNEXPECTED @ CENTS MON - TUES, 9 a.m. - 5 p.m. WED, 9 a.m. - 2 p.m. At CENTS, we believe business shouldn’t be boring. And conventions can be uplifting. So… expect a new experience. See a new viewpoint. Indulge in all that is fresh and inspiring and exciting—an interpretation of what you do for your customers every day. But this time, it’s all for you. The main stage showcases your exhibits, your products, your people… all of whom are waiting until you arrive to lift the curtain on a thrilling 2014. Then there are the small sets, the “off-Broadway” vignettes, the new voices that tell a surprising story all their own.

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Landscaper’s Challenge

What would you do with a big pile of landscape material? Be amazed by the creative, on the spot ideas of student landscapers who join in a spirited competition to mold materials into the magnificent. The Landscaper’s Challenge takes place right on the show floor.

NEW Ahlum & Arbor Tree House What’s that huge tree doing in

the Exhibit Hall? Come on back and see. Check out classes and demonstrations at the Ahlum & Arbor Tree House featuring tree climbing champion Rick Denbeau, Ronin Modern Arboriculture and Education (Louisville, KY) and Chris Ahlum, Ahlum & Arbor Tree Preservation (Columbus, OH). Learn from the best at these free training sessions on the trade show floor: • Climbing Systems (Rick Denbeau) – Discussion and showing of different climbing systems. Every tree is different and there are many different climbing systems to use depending on the situation. We will dive into these systems and discuss the pros and cons of each one. • Chainsaw Use (Rick Denbeau) – No matter if you are in a tree or on the ground, chainsaws are an important tool, but also can be very dangerous. Learn about proper chainsaw use. • Rope/Rope Splicing (Rick Denbeau) – Learn about the different types of ropes used in climbing and know the differences on splicing different types of rope. • Single Rope Ascent (Chris Ahlum) – Getting into the tree doesn’t have to be what it used to. No more sweating trying to pull yourself into the tree. Learn the pros and cons of setting up a single rope system to ascend into the tree. • Structural Pruning (Chris Ahlum) – Everyone wants their tree pruned when its overgrown. Sometimes the best way is to structural prune and train the tree just like a child so it grows up well-mannered and not unruly. • Aerial Rescue (Chris Ahlum) – Discussion and showing of different Aerial Rescue Senarios. We hope it never happens, but if it does do you have what it takes to rescue an injured worker in different situations of your day to day tree work.

• •

Student Session: Climbing 101 – Our industry has evolved, and so have climbing techniques. Come learn the basics to get you started. Student Session: What are the essentials – Come touch and try on the essential gear you need to get started in today’s tree world. We will also touch on types of rope and knots to use.

NEW Outdoor Living Area According to a 2013 survey from the American Society of

Landscape Architects – American homeowners increasingly are drawn to adding outdoor rooms for entertainment and recreation. Explore the outdoor living area to see what the latest trend is about. Learn how to create the perfect space for your customers and see how different products in the industry are used.

JOB FAIR TUESDAY

CAREER MARKETPLACE

NEW Live Cooking Demonstrations Interested in providing cooking demonstrations at

Attend the only professional green industry job fair in Ohio. ONLA Job Fair is: • a one-stop shop for employers and job seeker connection • a networking opportunity • a place to exchange information • a green industry and company promotion venue • a mentorship opportunity • a recruiting and hiring event

Demonstrations will be provided by Tricia Wheeler, Publisher and Editor in Chief of Edible Columbus, a magazine dedicated to the way lives are touched by fresh, locally grown foods. Tricia will be focusing her demonstrations on cooking with Ohio foods.

NEW Job seekers can schedule an appointment for a “resume building session.” This is a one-on-one consultation

your business? Don’t know where to begin? Cooking demonstrations will take place in the outdoor living area throughout the convention. Learn how to take these ideas back to your business.

NEW Auction House Come place your bid on a variety of great items at the

ONLPAC silent auction! The auction house is located in the green house in the back of the exhibit hall. Proceeds from the auction supports the Ohio Nursery & Landscape Political Action Committee.

SPONSORED BY: GRAYHAWK GREENHOUSE SUPPLY, LLC. BOOTH 1825

with a professional HR administrator in the green industry. You bring your resume, the expert will give you tips, and you’ll leave with action items to improve your presentation. BY APPOINTMENT ONLY! LIMITED OPPORTUNITY. Call the ONLA office for details and to sign up at (800) 825-5062. SCHEDULE 1:00 – 3:45 p.m. Exhibitor Set-Up 3:00 – 4:00 p.m. Resume Building Sessions 3:45 – 4:00 p.m. Attendee Orientation 4:00 – 5:30 p.m. Job Fair

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RISING STARS

CERTIFICATION EXAMS & PROFESSIONAL MEETINGS You want to be the best at what you do. We want to help. Bring on the excellence, the knowledge, and the delivery by keeping your professional fires burning bright. CENTS fuels industry opportunity for stars like you to shine by hosting national and state association meetings and certification exams. OHIO CERTIFIED NURSERY TECHNICIAN (OCNT) EXAMS 8:45 – 11:45 a.m. each day Monday: Garden Center Exams Tuesday: Grower Exams Wednesday: Landscape & Core Exams Pre-registration required. Contact 800.825.5062 for details. PLANET LANDSCAPE INDUSTRY CERTIFIED EXAMS Monday: Technician Exams, 10:00 a.m. – 4:00 p.m. Tuesday: Exterior Technician Exams, 1:00 – 4:00 p.m. Pre-registration required. Contact 800.825.5062 for details. AMERICAN HORT WHOLESALE PLANT SALES PROFESSIONAL MEETING Tuesday: 8:00 – 9:00 a.m. No registration required.

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ONLA ANNUAL BUSINESS MEETING & LUNCHEON Tuesday: 11:30 a.m. – 1:00 p.m. Organizational updates, board elections, professional awards, and scholarship recognitions and more. $25 lunch registration required / business meeting is free SPONSORED BY: B.A. HESKETT, INC., BOOTH 2121


CONTINUING EDUCATION CREDITS You make a real effort to keep up-to-date on your recertification credits. The Ohio State University Nursery Short Course and CENTS University can make that process a little easier. At downright affordable prices, this is easily the most efficient way to get all your credits in one place! This year, we cover all green industry related pest credit categories. Nearly all of our classes offer credits for at least one kind of certification program. Most offer credits for multiple kinds. So go ahead. Double-dip. We don’t mind.

BEST VALUE & CONVENIENCE to pick up all your credits

WHAT DISCOVER? WILL YOU

Certified Arborists: Look for this icon to find courses approved for International Society of Arboriculture (ISA) credits. Key code: M=Municipal, Bs=BCMA Science, Bp=BCMA Practice, Bm=BCMA Management

Registered Landscape Architects: Look for this icon to find courses approved for LACES credits. HSW

Look for this icon to find courses approved for LACES Health Safety & Welfare (HSW) credits.

*credits are one unit or hour, unless otherwised noted

Commercial Pesticide Applicators: EXPANDED! Look for this icon to find courses approved for The Ohio Department of Agriculture (ODA) pesticide applicator recertification credits (credits available in every horticulture category). Out-of-state pesticide recertification credit hours have been approved for Indiana, Kentucky, Michigan, Pennsylvania, Tennessee, West Virginia, and others. Contact Jennifer Emerick at (614) 2474353 for details.

Professional Landscape Designers: Look for this icon to find courses approved for Association of Professional Landscape Designers (APLD) credits.

Ohio Certified Nursery Technicians: Earn one recertification credit per day of Short Course attendance for the Ohio Certified Nursery Technician (OCNT) program. You may earn one credit each for the Management Master Class, the Conference for Women Leaders, and preconvention workshops. Landscape Industry Certified Technicians (CLTs, etc.): Earn up to 23 CEUs for Landscape Industry Certified programs (one hour of instruction equals one CEU). Subject matter must pertain to the designation held.

Certified Irrigation Technicians: NEW! Look for this symbol to find courses approved for Irrigation Certification credits.

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DIVE DEEP p. 12

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PRE-CONVENTION WORKSHOPS @ OSU SUNDAY, 01.12.14 in-depth sessions deliver in-depth results Located on The Ohio State University Horticulture & Crop Science campus, Howlett and Kottman Halls, Columbus, OH

*Credits are one unit or hour, unless otherwise noted. See page 11.


8:00 a.m. – 12:00 p.m.

Diving Into Irrigation Installation

HSW

3 hrs;

Tier 1, 4 CEUs;

3

This can’t-miss workshop is a comprehensive, hands-on demonstration of irrigation installation, plus some tips and tricks from expert Scott Knowles. The class is specifically designed to assist irrigation installation beginners, and attendees will learn how to be more productive and efficient during installation. Leave with a good sense of how to avoid common mistakes and how to properly install an irrigation system for the nursery, landscape or greenhouse. (Takes place in the Howlett Greenhouse.) *wear work clothes and bring proper eye protection Scott Knowles, Wolf Creek Company $65 on/before 12.30.13 / $105 after HSW

9:00 a.m. – 4:00 p.m.

6;

APLD’s Landscape Design as Ecological Art (with Darrel Morrison)

5.5

Join Darrel Morrison for this inspirational and fun workshop. Morrison will be discussing the relationship between ecology and design and will show examples of his work in which art and ecology intersect. The workshop will include a series of hands-on quick design concept studies and musical exercises to provide initial designs, which will then be translated into preliminary planting plans for a hypothetical site. Students should bring 18” tracing paper, chalk pastels, colored pencils, triangles/circle templates and their creative minds. (Takes place in Howlett Hall.) *includes lunch Darrel Morrison, University of Georgia (Emeritus) $195 on/before 12.30.13 / $235 after HSW

9:00 a.m. – 4:00 p.m.

6 hrs

Built to Last: Dry-Laid Stone Workshop

This stimulating workshop with John DeVore is back on the schedule due to popular demand. Built for all experience levels, from beginners to advanced, participants will learn the basics of wall construction, the physics of dry-laid stone and the tools of the stonework trade. As a hands-on course, attendees should be prepared to work with stone and will construct both serpentine and straight walls, as well as features like corners and arches. (Takes place in the Turf Center.) *wear work clothes and bring proper eye protection *includes lunch John DeVore and Nate DeVore, DeVore’s Land & Water Gardens, Inc. $210 on/before 12.30.13 / $255 after

1:00 – 4:00 p.m.

Identifying Winter Plants

HSW

3 hrs;

3;

3 Bs

Woody plants lose many of their conspicuous identifying features during the winter, like leaves, flowers and fruit. Yet, correct identification of trees and shrubs is still possible, and can even be easy if you know where to look and what to look for. Attendees will take a hands-on plant walk with Dave Gardner, and will participate in a discussion of tips, tricks and strategies for identifying common landscape plants. (Starts in Howlett Hall.) *dress for the weather Dr. Dave Gardner, OSU - Horticulture & Crop Science $65 on/before 12.30.13 / $105 after

9:00 a.m. – 4:00 p.m.

Bioplastic Horticultural Container Conference

Over four billion plastic containers are used each year in the container-crop horticultural industries. 98% will end up in US landfills representing more than 1.6 billion pounds of discarded petroleum-based plastics. This tremendous waste is the most substantial sustainability issue facing horticultural industries. Bioplastics researchers and extension specialists in ag engineering, ag economics, sustainability, greenhouse and nursery production will discuss cutting-edge research which demonstrates that biorenewable, biodegradable containers, engineered at Iowa State University, function as well as, or better than, petroleum-based containers for horticultural crops. The program offers ample time for direct interactions with the developers of these bioplastics. This is a not to be missed workshop for anyone interested in Going Greener in the Green Industries and includes live demonstrations of bioplastic containers with and without live plant trials. Information about the national Bioplastic Container Cropping Systems Program can be found at: www.public.iastate.edu/~bioplastic Workshop Agenda Includes: • Sustainability in Horticulture, Consumer Preference - Heidi Kratsch, University of Nevada • OSU Plastic Recycling – Mary Maloney, OSU • Sustainability in Horticulture, Nursery and Landscape – Hannah Mathers, OSU • Tour of Bio-degradable bio-renewable container trial at OSU • The Technology of Bioplastics - David Grewell, Iowa State University • Summary of Project, Landscape Evaluations and Biodegradation Studies- James Schrader, Iowa State University • East Jordan Plastics – Experience, Interest, Results • Economics of Bio-Renewable Materials - Barrett Kirwan, University of Illinois • Bio-based Polymers and Composites for Container Production - Samy Madbouly, Iowa State University • Bio-based Polymers and Composites for Container Production - Shankar Srinivasan, Iowa State University • Greenhouse Evaluations - Kenneth McCabe, Iowa State University • Discussion and Final Questions (Takes place in Kottman Hall.) *includes lunch $75 on/before 12.30.13 / $100 after

BO

plastics

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GET

Presented by:

SCHOOLED

MONDAY 01.13.14 8:00 – 9:00 a.m.

1 Business CEU

Victory by Design

See page 19 for description 9:30 – 10:30 a.m.

;

9 Tools for Creating Smart Brand Strategy

1 Business

Successful brands build upon smart strategy. During this presentation, we’ll discuss: Internal and external forces that you should consider while creating your brand strategy, specific simple tools that you can use to define your strategy and how strategy drives other elements of your brand. You’ll leave with a solid understanding of what you should consider in your brand strategy, a list of ways that you can define your strategy and a working knowledge of how your new strategy will affect your brand’s design and marketing. Justin M L Bryant; Founder and Creative Director, Think Brand Studio 10:45 – 11:45 a.m.

The Do’s and Don’ts of Business Photography

Photography has fundamentally changed. Everyone has a camera in their pocket or purse. Photos are everywhere, but not many people think about what their images communicate or how their shots support or detract from their brand. We’ll discuss how photography can move your business forward and how photos can damage your brand and cloud your message. Ohio Small Business Development Center at Columbus State Community College 1:30 – 3:30 p.m.

2 hr;

2 Business

Five Keys to a Workplace Where Employees Want to Work

Finding, motivating, and retaining good employees is a constant battle you face every day as a small business owner. Reducing employee turnover is a must to maintain customer relationships and minimize recruiting and training cost. Learn how to find and hold on to your best employees: 1. Attract and get the right people in the right position; 2. Establish a company culture that leads to a productive work environment; 3. Develop work processes that engage your employees and help your company grow; 4. Use motivation strategies that increase productivity and employee retention; and


5.

Invest in the future of your company and your employees with training and development. Estella Blake, SPHR, CSSBB, MBA; CEO and Owner, B.L.E.S.T. Biz, LLC

TUESDAY 01.14.14 8:15 – 9:15 a.m.

1 Business

Harnessing the Power of Social Media for Sales

Have you ever wondered how having a social media presence can aid your company’s sales capability? Going beyond the most basic use of these sites can and will help your business tremendously. Find out based on proven examples how social search can help your business too! • Tips for creating engaging content. • Interesting and engaging content is one of the most important tools when using social media. Learn what content drives user interactions and keeps them coming back for more. • Using search engines to find and engage potential leads. • How and where do I find potential leads? How do I engage with them? Where to begin? Your questions will be answered and your leads will increase in no time. • How to measure your success with tracking and Google Analytics. If you still haven’t jumped on the social media bandwagon, now is the time. Learn these easy and adaptable social media tactics today to boost sales, ROI, and build brand awareness. Sarah Davis; Digital Strategist, Buckeye Interactive 9:30 – 10:30 a.m.

1 Business

Value Based Selling for the Small Business Owner “Nothing happens in your business until somebody makes a sale.” You may not be thinking of yourself as a sales person, but you are. There is no better sales person in your business than you. Why? Because you know the value of your product or service better than anyone else. In “Value Based Selling for the Small Business Owner” you will learn to compete for sales based on “value” rather than “price.” You will develop your unique business message and learn how to move through a sales presentation to the “close.” This session is for anyone tired of the closing techniques and pressure sales situations. Michael Bowers; District Director, Ohio Small Business Development Center at Columbus State Community College

10:45 – 11:45 a.m.

1 Business

Show Me the Money! Business Financing Directly From the Experts At some point in the life of your business you are going to need to seek financing. Whether it’s to open your doors, pay your employees, or buy product or equipment, the need will arise. When it does, you need to be ready and bankable. Attend this panel session and hear directly from local lenders and business development professionals the facts on how to get the money you need when you need it. Michael Bowers; District Director, Ohio Small Business Development Center at Columbus State Community College 1:30 – 3:30 p.m.

Cultivate or Prune?

2 hr;

1 Business

Preparing the Next Generation to take over the Family Business (and what to do when they’re not ready or able to lead) You’ve worked hard to build your family business and create a financial legacy. But how can you be sure the next generation is prepared for the transition? And what do you do if they aren’t? Learn the ins and outs of successfully transferring a family business and its assets to the next generation of leadership, whether that’s inside or outside of the family. It’s equally as important to prepare for the actual business and management transition as it is to complete the necessary financial plans and transactions. Learn why cultivating the necessary management skills and taking the time to prepare for all aspects of succession pays off and paves the way for a smooth transition and a successful future for your organization. Beatrice E. Wolper & Kelly R. Jasin; Attorneys at Law, Emens & Wolper Law Firm

WEDNESDAY 01.15.14 8:15 – 9:15 a.m.

Financial Statement S.O.S.

9:30 – 10:30 a.m.

1 Business

Ugh! It’s Time to Report Sales Tax--AGAIN?!

We agree reporting sales tax can be complicated. Online sales, retail sales, taxable, non-taxable, point of sale, three different types of vendors licenses and it’s due on the 23rd of the following month, end-of-quarter, or twice a year. How do you figure out what your business needs to do in order to comply? Come get an overall view of what is required and have your questions answered about all the variations of charging sales tax. Ariana Ulloa-Olavarrieta; Certified Business Advisor, Ohio Small Business Development Center at Columbus State Community College 10:45 – 11:45 a.m.

1 Business

Is Workers’ Comp Truly an Uncontrollable Cost?

Many employers think of workers’ compensation as an uncontrollable cost of doing business. However, this is not the case. A representative from ONLA workers’ compensation partner CareWorks Consultants will explain how a basic understanding of rate-making, claims management strategies, cost-saving programs, as well as the roles and responsibilities of the various parties involved in the workers’ compensation system can help empower employers to maximize premium savings and control workers’ compensation expenses. Shawn Combs; Program Manager, CareWorks Consultants, Inc. 1:30 – 3:30 p.m.

2hr;

1 Business;

Identifying Likely Employee Injuries and Effectively Preventing Them

2P

This must-attend session is crafted to teach optimal safety prevention for green industry businesses. You’ll learn how to identify the injuries most likely to happen within your business plus techniques to employ to effectively eliminate them. Gary Hanson; President, American Safety & Health, Inc.

1 Business

Learn the “how-tos” of financial statement interpretation. Explore the key relationships among the three major financial statements: balance sheet, income statement and statement of cash flows. Discover how to recognize and address potential problems revealed through financial statement interpretation. Leave this session better equipped to apply your own financial statement interpretation and make decisions that can positively impact your company’s bottom line. DeBorah Byrd; Owner, Byrd Consulting Group, LLC

All three days of ONLA business classes for $50* *$50 on/before 12.30.13 / $75 after includes classes listed on these two pages

*Credits are one unit or hour, unless otherwise noted. See page 11.

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NURSERY SHORT COURSE

NEW @ NSC

The OSU Nursery Short Course has been devoted to providing expansive and diverse education that encompasses the needs of the horticulture industry. This year, we have added the Maintenance Track and Sustainability Classes to our program.

Maintenance Track

In today’s ever changing market, it is not only important to know how to design and install a landscape/garden, but also how to maintain it. The OSU NSC’s Maintenance Track was designed to include key classes vital to the success of your project, both in the present and future.

Sustainability Classes

Chaired by:

Dr. Hannah Mathers Program Chair mathers.7@osu.edu & Jennifer Emerick Program Coordinator emerick.37@osu.edu p. 16

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Going Green. Sustainability is a key word used throughout the green industry every day. It is important not only to understand sustainability, but also to learn how you can utilize it to better your business and industry. The OSU NSC has identified key Sustainability Classes that can help you in almost every green industry aspect. From permaculture to irrigation, we have the class for you! (Look for this global icon to find these classes.)

All three days for $219 (early bird rate)

*includes trade show admission *One-day and two-day rates available; group, student, and educator discounts available; early bird rates expire 12.30.13 (see page 35)


OSU NURSERY

SHORT COURSE

ODA CREDITS AT A GLANCE

SUSTAINABILITY CLASSES AT A GLANCE

Monday, January 13

Sunday, January 12

8:15am

Overcoming the Challenges of Ambrosia Beetle Management

6A 1hr

9:30am

Caught with Your Plants Down?

6A 1hr

9:30am

Newly-Sprouted Turfgrass Insect Pests

8 1hr

9:30am

Down with Impatiens Downy Mildew

6A 1hr

10:45am

Plant Pests: A 2013 Review

6A 1hr

1:30pm

Ditch Warfare: Industrial Vegetation for Roadside Weeds Management

5 1hr

1:30pm

Trouble in Paradise: Disease Control in Herbaceous Perennials

1:30pm 1:30pm

Sustainability Classes

Commercial Pesticide Applicator Credits

Department of Agriculture

9:00am

Bioplastic Container Cropping Systems Workshop

Monday, January 13 9:30am

Stem the (Off-Site) Tide: Managing Nursery Irrigation and Runoff

9:30am

Permaculture 101: Beyond Sustainable Design

10:45am

Cover Your Assets: Improving Plant Health with Cover Crops

10:45am

Landscape Design for a Sense of Place

6A 1hr

1:30pm

Permaculture 201: Edible Landscaping

Dirty Deeds Done Dirt Cheap -er

1 Core

2:45pm

Exploring the Prairie - Successful Native Grassland Plantings

Turf Wars: Diagnosing and Managing Turfgrass Pests

8 1hr.

2:45pm

The Buzz About Bees – Are they Surviving in the Modern Landscape?

2:45pm

The Buzz About Bees – Are they Surviving in the Modern Landscape?

Core 1hr

Tuesday, January 14

2:45pm

Industrial Vegetation Management 101: Basics and Control Options

5 1hr

9:30am

Understanding Sustainable Landscaping

2:45pm

New (and Not-So-New) Nursery Fungicides

6A 1hr

9:30am

The Color of Carbon is Green

2:45pm

Plant, Algae and Nutrient Management for Ohio Ponds

3A 1hr

10:45am

Panel: Sustainability of Landscape: Maintenance Related to Design

10:45am

Gentle Giants: Preserving Large Trees in the Landscape

1:30pm

Panel: Permeable Pavers, Porous Asphalt and Porous Concrete - How Good Are They?

Tuesday, January 14 8:15am

This Means War: Identifying and Addressing Ohio’s New Invasive Insects

6A .5hr, 8 .5hr

8:15am

State and Local Issues Affecting Turf Application

Core 1hr

9:30am

2013 Ornamental Plant Disease Problems

6A 1hr

1:30pm

The Changing Urban Landscape Intelligent Irrigation: Using Technology to Regulate Water Use

9:30am

The Environmental Impact of Turf Pesticides

8 1hr

2:45pm

10:45am

Weeds Just Want to Have Fun!!!

6C 1hr

Wednesday, January 15

1:30pm

Practicing Pesticide Safety: A Practical Look at Labels

Core 1hr

8:15am

Networks for Life: Your Role in Stitching the Natural World Together

1:30pm

Disease Issues in Turf

8 1hr

9:30am

Going Back to Nature: Biologically-Based Pest Management Stormwater Management Techniques

2:45pm

Treating Trees with Arborceuticals

6A 1hr

9:30am

2:45pm

Reviewing Pesticide Regulations and Complaint Investigations

Core 1hr

10:45am

Creating Self-Sufficient Gardens

2:45pm

Controlling Pests with New Turfgrass Insecticide Technology

8 1hr

2:45pm

Going Green: A Cost/Benefit Analysis

2:45pm

Gardens in the Sky – A Compendium of Urban Green Projects

2:45pm

Sustainable Trees and Shrubs for the Urban Landscape

Wednesday, January 15 8:15am

Managing Wildlife Conflict in the Landscape: Moles, Voles, and Rabbits

7 1hr

9:30am

Going Back to Nature: Biologically-Based Pest Management

6A 1hr

9:30am

Pesticides, the Public, and You

Core 1hr

10:45am

Smart Sprayers for Tree Pesticide Application

Core 1hr

1:30pm

Managing Greenhouse Pests

6D 1hr

1:30pm

Weed Control in Turf: A Historical Perspective

8 1hr

1:30pm

Diseases and Plant Health Problems: A 2013 Review

6A 1hr

1:30pm

Developing a Pest Management Program

Core 1hr

2:45pm

Practicing Pesticide Safety: A Practical Look at Labels

Core 1hr

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EDUCATION AT A GLANCE

SUNDAY, JANUARY 12, 2014 (PRE-CONVENTION WORKSHOPS @OSU)

p. 18

8:00am-12:00pm Diving Into Irrigation Installation Workshop

9:00am-4:00pm Built to Last: Dry-Laid Stone Workshop

1:00pm-4:00pm Identifying Winter Plants Workshop

9:00am-4:00pm Bioplastic Horticultural Container Conference

9:00am-4:00pm APLD’s Landscape Design as Ecological Art: Workshop with Darrel Morrison

MONDAY, JANUARY 13, 2014 (OSU NURSERY SHORT COURSE, ONLA BUSINESS CLASSES) Pest Management

8:00am9:00am 9:30am10:30am 10:45am11:45am

Plant Knowledge

Landscape Contracting

Maintenance

Nursery Grower

Landscape Design

Retail Garden Center

ONLA Business Track

Convention Keynote Address: Victory By Design D.J. ‘Eagle Bear’ Vanas

Overcoming Challenges to Managing Ambrosia Beetles Newly-Sprouted Turfgrass Insect Pests

Landscapes Worth Their Salt: Choosing Salt-Tolerant Plants

Plant Pests: A 2013 Review

A Quest for New Plants

Growing a Business: Tactics and Objectives

Caught with Your Plants Down?

Stem the (Off-Site) Tide: Managing Nursery Irrigation and Runoff

Permaculture 101: Beyond Sustainable Design

Down with Impatiens Downy Mildew

9 Tools for Creating Smart Brand Strategy

The Unbiddable Landscape Plan

Commercial Landscape Management vs. Landscape Maintenance

Cover Your Assets: Improving Plant Health with Cover Crops

Landscape Design for a Sense of Space

Cultivating Customers – How Plant Selection Creates Loyalty

The Do’s and Don’ts of Photography in Business

MONDAY BACK TO BASICS (AFTERNOON CLASSES DO NOT FOLLOW THE MORNING TRACKS) 1:30pm2:30pm

Dirty Deeds Done Cheap-er

2:45pm3:45pm

Plant, Algae and Nutrient Management for Ohio Ponds

Reflections of Nature Landscaping to Enhance Water Features Great Grasses and Spectacular Sedges

From Design 2 Build

Ditch Warfare: Industrial Vegetation for Roadside Weeds Management

Trouble in Paradise: Disease Control in Herbaceous Perennials

Permaculture 201: Edible Landscaping

Turf Wars: Diagnosing and Managing Turfgrass Pests

Exploring the Prairie - Successful Native Grassland Plantings

Industrial Vegetation Management 101: Basics and Control Options

New (and Not-So-New) Nursery Fungicides

The Buzz About Bees – Are they Surviving in the Modern Landscape?

Perennial Vegetables and Fruits for Cold Climates

1:30pm-3:30pm Five Keys to a Workplace Where Employees Want to Work

12:30-5:00pm Management Master Class see page 22 for details (additional fee required)

TUESDAY, JANUARY 14, 2014 Pest Management

Plant Knowledge

Landscape Contracting

Landscape Design

Urban Forestry

Turf

ONLA Business Track

State and Local Issues Affecting Turf Application

Harnessing the Power of Social Media for Sales

8:15am9:15am

This Means War: Identifying and Addressing Ohio’s New Invasive Insects

9:30am10:30am

2013 Ornamental Plant Disease Problems

Container Gardens and Tropical Plants: A Match Made in Paradise

Lighting Up The Night

Understanding Sustainable Landscaping

Color of Carbon is Green

The Environmental Impact of Turf Pesticides

Value Based Selling for the Small Business Owner

10:45am11:45am

Weeds Just Want to Have Fun!

Look What They Did to My Marigolds, What is a Calibrachoa Anyway?

Issues with Phosphorus in Ohio Soils

Panel: Sustainability of Landscape: Maintenance Related to Design

Gentle Giants: Preserving Large Trees in the Landscape

To Compost, or Not to Compost: The Costs and Benefits for Turf

Show Me the Money! Business Financing Directly from the Experts 1:30pm-3:30pm Cultivate or Prune: Preparing the Next Generation to Lead the Family Business (and What to Do When They’re Not Ready)

Super Session: The Horticulture Industry, Through One Man’s Eyes Dr. Allan Armitage

TUESDAY BACK TO BASICS (AFTERNOON CLASSES DO NOT FOLLOW THE MORNING TRACKS) 1:30pm2:30pm

Practicing Pesticide Safety: A Practical Look at Labels (repeated on Wed.)

Lincoln, Land-Grants, and Historical Trees

Moving Towards the Light: Mastering Light in Design

Panel: Permeable Pavers, Porous Asphalt and Porous Concrete How Good Are They?

The Changing Urban Landscape

Disease Issues in Turf

2:45pm3:45pm

Reviewing Pesticide Regulations and Complaint Investigations

Incorporating Tropical Hybrids into Landscape Design

Treating Trees with Arborceuticals

Intelligent Irrigation: Using Technology to Regulate Water Use

Of Plants and Pruning: Techniques for Trimming Woody Plants

Controlling Pests with New Turfgrass Insecticide Technology

WEDNESDAY, JANUARY 15, 2014 Pest Management

Plant Knowledge

Landscape Contracting

Greenhouse

Landscape Architecture

Retail Garden Center

Super Session: Networks for Life­—Your Role in Stitching the Natural World Together Dr. Doug Tallamy

ONLA Business Track

8:15am9:15am

Managing Wildlife Conflict in the Landscape: Moles, Voles, and Rabbits

9:30am10:30am

Going Back to Nature: BiologicallyBased Pest Management

Knowing and Growing Native Perennials

Welcome to the Stone Age: Using Stones in Gardens and Design

Adding Consumer Value Through New Claims and Uses for Plants

Stormwater Management Techniques

Pesticides, the Public, and You

Ugh! It’s Time to Report Sales Tax –AGAIN?!

10:45am11:45am

Smart Sprayers for Tree Pesticide Application

Landscaping with Productive Native Plants

Outdoor Living: Wood, Water, and Fire Features

The Importance of Water Quality

Creating Self-Sufficient Gardens

Pop of Color: Using Tulips and Minor Bulbs

Workers’ Compensation: Finding the Plan that Fits

Financial Statement S.O.S.

WEDNESDAY BACK TO BASICS (AFTERNOON CLASSES DO NOT FOLLOW THE MORNING TRACKS)

1:30pm-3:30pm

1:30pm2:30pm

Developing a Pest Management Program

New Flowering Shrubs: The Jouney to Market

Diseases and Plant Health Problems: A 2013 Review

Managing Greenhouse Pests

Weed Control in Turf: A Historical Perspective

It’s All in the Tag

2:45pm3:45pm

Practicing Pesticide Safety: A Practical Look at Labels (Repeated from Tues.)

Brewing Opportunities: North American Pawpaw

Correcting Calamitous Pruning Cuts

Going Green: A Cost/Benefit Analysis

Gardens in the Sky – A Compendium of Urban Green Projects

Sustainable Trees and Shrubs for the Urban Landscape

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9:15-11:45am Conference of Women Leaders (additional fee required) see page 32 for details

Identifying Likely Employee Injuries and Effectively Preventing Them

NOTE!: Reasonable efforts are made to provide the sessions, speakers and topics detailed in this publication. Sometimes, however, speakers and sessions change, up to and including the day in question. Note that changes and substitutions may occur without attendee notification and no refunds should be expected.


8:15 - 9:15 a.m. 6A;

PEST MANAGEMENT HSW

1 M, 1 Bp;

LANDSCAPE CONTRACTING

Growing a Business: Tactics and Objectives

Enviroscapes CEO and founder Todd Pugh, will demonstrate how to grow a business and form a long-term plan. Setting a clear path, with concrete objectives, can improve business operations and jumpstart expansion. Todd Pugh, Todd’s Enviroscapes, Inc.

8:00 - 9:00 a.m. 1 Business CEU

Victory by Design Victory is not born from waiting for a better economy, a new administration, the perfect moment or the exact mix of resources – it’s about using what we have right now, around us and within us, to create success. Our clients and customers deserve the best service we can provide them – regardless of circumstances – and this program will empower and inspire you to do just that. After all, what we have (or don’t have) in resources is not most important – it’s how we use what we have that delivers victory! We’ll learn how to use traditional Native American warrior spirit principles to leverage our precious supplies of time and energy into results, do more with less, adopt a resilient mindset that is fiercely focused on solutions, and to understand that the business of warriors can make us warriors in business. The program is created to be engaging, motivating and entertaining but most importantly, it’s created to show your people that victory in what they do does not depend on luck, chance or hope. Victory is by design! DJ ‘Eagle Bear’ Vanas Native Discovery, Inc.

9:30 - 10:30 a.m.

LANDSCAPE DESIGN

HSW

1 Bm;

;

;

Permaculture 101: Beyond Sustainable Design

Permaculture is the fastest-growing environmental movement in the world, and is based on the principles of caring for the earth, delivering real benefits and minimizing wasted resources. Join this session to learn more about creating landscapes using the permaculture model and increasing sustainability. Attendees will gain a better understanding of the movement and will receive an overview of how to design using patterns found in nature. Ethan Roland Solaviev, Apple Seed Permaculture 9:30 - 10:30 a.m. 6A;

MAINTENANCE HSW

1 M, 1 Bp;

Caught with Your Plants Down?

Understanding the signs and symptoms of plant disease is the best way to prevent it. Attendees will learn simple ways to manage the most common plant diseases found in landscapes and will leave with a better understanding of how to identify and treat affected plants. Dr. Janna Beckerman, Purdue University

1 Bp;

;

Stem the (Off-Site) Tide: Managing Nursery Irrigation and Runoff

This session will cover how to improve irrigation practices to reduce the volume of runoff and to control nutrient and pesticide leaching. Participants in this discussion will learn the benefits of a well-managed nursery irrigation program, including reduced expense and other economic benefits. Dr. Tom Fernandez, Michigan State University 9:30 - 10:30 a.m. ;

ONLA BUSINESS TRACK

MONDAY 01.13.14

Non-native ambrosia beetles are challenging pests that target hundreds of tree species in landscapes and ornamental nurseries. Attend this session and learn how to identify, monitor and effectively manage the beetles, while understanding their preferences for certain landscape/nursery trees. Dr. Christopher Ranger, USDA – ARS

KEYNOTE ADDRESS

NURSERY/GROWER

HSW

Overcoming the Challenges of Ambrosia Beetle Management

9:30 - 10:30 a.m.

9:30 - 10:30 a.m.

1 Business CEU

9 Tools for Creating Smart Brand Strategy See page 14 for description 9:30 - 10:30 a.m.

PEST MANAGEMENT

HSW

8;

Newly-Sprouted Turfgrass Insect Pests

Pest species and population pressures change from yearto-year. This session addresses turf-infesting pests on the horizon, including new invasives and emerging natives. In particular, the impact of European crane flies and their management will be emphasized. Dr. Daniel Peck, Grass Systems Entomology, LLC 9:30 - 10:30 a.m.

PLANT

HSW

1 M, 1 Bm;

;

Landscapes Worth Their Salt: Choosing SaltTolerant Plants

Salt can devastate plants placed along busy highways, at the edges of parking lots, or even in a rain garden. This session discusses the attributes of salt-tolerant plants and how to evaluate sites for salt conditions. Selecting hardy plants, chosen specifically for their tolerance of site conditions, can be the difference between success and failure. Bill Hendricks, Klyn Nurseries Inc. 9:30 - 10:30 a.m.

RETAIL

HSW

6A;

Down with Impatiens Downy Mildew

Impatiens downy mildew has negatively impacted impatiens sales in the Eastern United States and is a growing issue. In this course, participants will learn to identify which cultivars impatiens downy mildew primarily affects, how to spot early and advanced symptoms, and preventative measures and treatment options. Dr. Margery Daughtrey, Cornell University

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p. 19


10:45 - 11:45 a.m.

LANDSCAPE CONTRACTING

HSW

10:45 - 11:45 a.m.

ONLA BUSINESS TRACK

1:30 - 2:30 p.m.

BACK TO BASICS

;

MONDAY 01.13.14

The Unbiddable Landscape Plan

This intriguing course, led by Jody Shilan, includes a detailed case study of a sustainable permaculture homestead in Hardiness Zone 5. Attendees will learn about permaculture landscape design, its beneficial effects and how permaculture can be incorporated into landscape design throughout Ohio. Jody Shilan, MLA, From Design to Build 10:45 - 11:45 a.m. HSW

;

LANDSCAPE DESIGN

;

Landscape Design for a Sense of Place

Join Darrel Morrison for an exploration into how the native plant communities of a region can provide the basis for designing landscapes that are uniquely of that region. After looking at naturally-evolving landscapes, we will show a series of designed landscapes which have drawn on native plant communities for information and inspiration, with the goal of being ecologically sound, aesthetically rich, and “of the place”. Darrel Morrison, University of Georgia (Emeritus) 10:45 - 11:45 a.m. HSW

1 Bm;

MAINTENANCE

;

Commercial Landscape Management vs. Landscape Maintenance

This course will provide an overview of the commercial landscape management profession. The presentation will include a review of landscape, snow, and irrigation management. Specifically, we will identify the distinction between landscape management and landscape maintenance. Forrest Gibson, Brickman 10:45 - 11:45 a.m.

NURSERY/GROWER

HSW

;

Cover Your Assets: Improving Plant Health with Cover Crops

This nursery/grower course will teach attendees the basics of using cover crops to improve soil ecology, increase soil nutrients, reduce water run-off and improve water quality. Cover plants impact soil microbes and how they recycle soil nutrients, like nitrogen and phosphorus, and provide a wide array of other benefits, such as pest management, to value crops. James Hoorman, Ohio State University Extension

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The Do’s and Don’ts of Business Photography See page 14 for description 10:45 - 11:45 a.m. 6A;

PEST MANAGEMENT HSW

1 M, 1 Bm;

Plant Pests: A 2013 Review

Join Joe Boggs for an overview of 2013’s plant insect challenges and discuss old and new strategies for managing them. Attendees will leave with knowledge of what to expect in 2014 and the upcoming spring season, including insect identification tactics, chemical and cultural treatments, and effective management tools. Joe Boggs, OSU Extension - Hamilton County 10:45 - 11:45 a.m.

PLANT

HSW

1 M, 1 Bp;

;

A Quest for New Plants

The quest for new plants is an ongoing pursuit for members of the green industry, with new discoveries and various cultivars launched every year. Join Tim Brotzman as he leads a discussion on the latest plants on the market and their best attributes. Specifically, Tim will cover the latest cultivars and characteristics of Cercis canadensis that are hardy enough for Ohio’s cooler climate. Tim Brotzman, Brotzman’s Nursery 10:45 - 11:45 a.m.

RETAIL

Cultivating Customers – How Plant Selection Creates Loyalty

When selecting plants to sell in the garden center, the most important factor to consider is whether customers will be successful when planting and cultivating. Sussessful customers earn the garden center loyalty and repeat business – the essence of retail. Participants in this session will learn how to choose retail plants using a system of customer success. Steve Foltz, Cincinnati Zoo & Botanical Garden

From Design 2 Build

Landscape construction companies are characterized by two departments that occasionally conflict: design/sales and production. Creative innovation often clashes with construction realities, leading to project delays, lost profits, dissatisfied customers and even lawsuits. Attendees will work with Jody Shilan to strategize resolutions to this unique landscape construction problem and learn management tips for handling employees. Jody Shilan, MLA, From Design to Build 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

;

;

Permaculture 201: Edible Landscaping

Using the latest permaculture trend, Ethan takes sustainable landscape design to the next level and discusses what it takes to create beautiful, edible and organic landscapes. Join in the conversation to learn the principles of edible, permaculture landscaping, and to review the top 20 edible landscaping plants for Ohio. Ethan Roland Solaviev, Apple Seed Permaculture 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

5;

Ditch Warfare: Industrial Vegetation for Roadside Weeds Management Reid Smeda, an expert in industrial vegetation, provides an extensive overview of invasive weeds and how they encroach on road sides and natural areas. Case studies regarding two species of roadside weeds in the Midwest, cutleaf teasel and bush honeysuckle, will be presented and discussed. Prevention, identification, and management and a solid understanding of roadside weeds and effective control strategies will be discussed. Reid Smeda, University of Missouri 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

6A;

;

Trouble in Paradise: Disease Control in Herbaceous Perennials

Although these plants are often marketed as “trouble-free,” some of the most beloved herbaceous perennials have stubborn disease problems that come back year after year. In this session, Daughtrey demonstrates how to use cultural and chemical methods to prevent, identify and manage these diseases in the nursery and the landscape. Dr. Margery Daughtrey, Cornell University


1:30 - 2:30 p.m.

BACK TO BASICS

HSW

;

BACK TO BASICS HSW

1 Bp;

Dirty Deeds Done Dirt Cheap -er

Simply understanding the modes of action (MoA) of all pesticides – including insecticides, fungicides and herbicides – can decrease costs. Using the same MoA repeatedly will lead to resistance build-up, which reduces the pesticide’s effect, limits options and decreases profit. A pesticide used repeatedly with minimal efficacy can indicate an incorrect MoA for the situation. If this sounds familiar, join this class to learn more about pest management with cheaper, faster and more effective tactics. Dr. Hannah Mathers, OSU

;

BACK TO BASICS

HSW

8;

Turf Wars: Diagnosing and Managing Turfgrass Pests

;

Great Grasses and Spectacular Sedges

Grassland plantings are an interesting addition to the landscape. Kehres will lead attendees through the definition of a native grassland and the key steps to successful plantings. Emphasis will be placed on site preparation, proper seeding methods, and care and management strategies. Bob Kehres, Ohio Prairie Nursery

This exciting course offers a full review of the beauty and practicality of grasses and sedges. Participants will discover their advantages in the landscape, as well as smart plant selection and unique design attributes. Currey will present the most popular cultivars and varieties on the market today, along with exceptional selections. Shannon Currey, Hoffman Nursery, Inc.

2:45 - 3:45 p.m.

2:45 - 3:45 p.m.

BACK TO BASICS

Core;

3A;

;

The Buzz About Bees – Are they Surviving in the Modern Landscape?

Bees are critical to the green industry. They pollinate crops and ensure the propagation of many plant species. Due to chemicals and the reduction of bee nesting sites, many colonies are failing, and the bee population is in decline. To maintain the health and abundance of the modern day landscape, bees must be protected and nurtured. This crucial class delivers a snapshot of the current bee situation, including the status of bee keepers and region-specific issues. Dr. James Tew, OSU 2:45 - 3:45 p.m.

BACK TO BASICS

5;

Industrial Vegetation Management 101: Basics and Control Options

1:30 - 3:30 p.m.

2:45 - 3:45 p.m.

2 hr;

2 Business CEUs

See page 14 for description

BACK TO BASICS

HSW

HSW

Without an accurate diagnosis of pest problems, pest management efforts will fail. This class summarizes how to recognize the signs of major turfgrass insect pests, and how best to diagnose and manage them. Dr. Daniel Peck, Grass Systems Entomology, LLC

Five Keys to a Workplace Where Employees Want to Work

;

Exploring the Prairie - Successful Native Grassland Plantings

Responsible vegetation management at industrial sites establishes safe work areas and complies with regulations. This session will present the basics of industrial vegetation management, including its effects on industrial sites, options available for control, and integrated management methods including herbicides. Dr. Reid Smeda, University of Missouri

ONLA BUSINESS TRACK

BACK TO BASICS

HSW

HSW

1:30 - 2:30 p.m.

2:45 - 3:45 p.m.

MONDAY 01.13.14

Bobbie Schwartz leads a conversation about plant selection and design based around water features, including why some plants are more applicable to waterscapes than others. Attendees will learn how to choose plant material that reinforces the color and patterns of water, and will explore how to create the illusion of water using plants and placements. Bobbie Schwartz, FAPLD, Bobbie’s Green Thumb

Core;

BACK TO BASICS

HSW

Reflections of Nature - Landscaping to Enhance Water Features

1:30 - 2:30 p.m.

2:45 - 3:45 p.m.

Plant, Algae and Nutrient Management for Ohio Ponds

Aquatic vegetation and algae within recreational or ornamental ponds can grow to a nuisance size if not well managed. Eugene Braig provides an overview of plant, algae and pond nutrients, and some basic techniques for maintaining balanced and healthy growth. Attendees will learn identification, nutrient analysis and management basics for Ohio’s man-made ponds. Eugene Braig, OSU 2:45 - 3:45 p.m.

BACK TO BASICS

HSW

;

Perennial Vegetables and Fruits for Cold Climates

Perennial foods are the latest trend for nursery growers and landscapers, and they save time and money for thrifty homeowners. Ethan will introduce attendees to the top ten edible perennials for the Ohio climate, and how to maximize their impact. Ethan Roland Solaviev, Apple Seed Permaculture

BACK TO BASICS HSW

6A;

1 Bp;

New (and Not-So-New) Nursery Fungicides

Janna Beckerman discusses newly-released nursery fungicides with pros and cons, as well as how to integrate them into a successful rotation. Attend this session for a holistic discussion of fungicide use and the best fungicides currently on the market. Dr. Janna Beckerman, Purdue University

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GAME CHANGER

MANAGEMENT MASTER CLASS MONDAY, 12:30 - 5:00 p.m. sessions by thought leaders with direct focus on outcomes

Professional and personal development sessions that will give you the mind-set, the skill-set, and the the tool-kit to get your 2014 off to the best start.

$75 on/before 12.30.13 / $95 after *includes trade show and ONLA business class admission (see page 14)

Presented by:

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On Brian Kight...

On Laura Posey... “Excellent synthesis of short-term practical processes with long-term goal achievement.”– M Luttrell “Her professionalism and breadth of knowledge is top notch.”– A. Ferrara, Business Development Manager, Ingram Micro

OSU Football Coach Urban Meyer on Focus3’s R Factor Training: “It has been one of the most profound experiences I’ve been around.... I’m 49 years old, and I’ve learned more from those leadership classes than the players.” The Columbus Dispatch, “Leadership Class Even Has Meyer Taking Notes” July 26, 2013

12:35 - 1:25 p.m.

2:30 - 3:15 p.m.

4:20 - 5:00 p.m.

Life is a constant flow of events. But success is not determined by the events you experience. Success is determined by how you choose to “Manage the R.” Learn tools and skills to produce better results at work and at home. Using the simple but powerful framework of E+R=O (Event + Response = Outcome), The R Factor teaches people how to “Manage the R.” E+R=O is how life works. Our job is to get good at it. Brian Kight, Managing Director, Focus3

Mike started a small company in Columbus in 1971. It is now the largest company of it’s type in Ohio. He is a past president of the National Speakers Association and has spoken to over 3,000 groups on sales, customer service, leadership, and entrepreneurship. In this session, he will cover eight points that he feels are among the most critical aspects of building and maintaining a solid business. Among the items he will include will be: creating “want to” staff meetings instead of “have to” meetings, leading by example…positively, the reality that asking questions and apologizing for company errors are signs of strength…not weaknesses, as some people believe. Mike Frank, Entrepreneur, Speakers Unlimited

The Carnegie Foundation says that the ultimate key to our life’s success is 15% due to our technical knowledge and 85% due to how well we get along with people. In this fun, fast-paced, interactive session, we will learn more about ourselves and also how to treat our customers, family and friends the way that THEY want to be treated. As a result, we will improve our relationships, as well as our emotional and financial bottom lines. The session will also include a few valuable tidbits on networking and social media, which are vital today in building positive relationships. Ted Janusz, Business Advisor, Janus Productions

The R Factor – Maximize the One Thing You Control

1:30 - 2:20 p.m.

Why Prospects Don’t Buy and What to Do About It

Isn’t it frustrating when you know you have something a prospect needs but they just won’t buy it? The reason is that you’re not communicating the value in a way that is meaningful to that person. To get the sales you want, you have to understand the four personality types of buyers. When you know the internal language they speak in their minds, you can unlock the secrets of helping them make good buying decisions – and choose you! Participants walk away from this session understanding how to quickly identify a prospect’s personality type and understand exactly how to position their product so the prospect willingly chooses to buy. Laura Posey, Chief Instigator, Dancing Elephants

8 Great Traits of Superstar Entrepreneurs

3:20 - 4:10 p.m.

How To Plan Your Entire Year In 20 Minutes On One Sheet Of Paper It’s no secret that if you fail to plan, you plan to fail. Yet most business owners can’t or won’t take the time to create a strategic plan for their business. As a result, they often flounder helplessly or simply fail to reach their true income potential. Many, sadly, end up closing their doors, all for lack of a plan. This fast-paced session not only explains the value of a strategic plan, it leads you through the creation and completion of a strategic plan. This means you walk out of the session with your work done! Whether as a kickoff to a new year or as a kick-in-the-pants in the middle of the year, this session is guaranteed to pay huge dividends. Many of Laura’s clients have doubled their sales after completing their plans with her. Laura Posey, Chief Instigator, Dancing Elephants

Power Relationships

Attend all classes in the Management Master Class and earn 5 hrs;

;

3.5 Business;

5hrs

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p. 23


OPENING NIGHT p. 24

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ALL THE WORLD’S A STAGE @ CENTS MONDAY 5:00 - 6:00 p.m.

close a successful day of CENTS with a surprising, upbeat party You’re at CENTS for an experience. To gain inspiration to do what you do even smarter, better and with more enthusiasm. To be amused, amazed, surprised. To get away, so you can remember why you want to go back. everyone’s invited CENTS Exhibit Hall Concourse Convention Center


8:15 - 9:15 a.m. ;

ONLA BUSINESS TRACK

1 Business CEU

Harnessing the Power of Social Media for Sales 8:15 - 9:15 a.m. 6A .5hr, 8 .5hr;

PEST MANAGEMENT HSW

1 M, 1 Bm;

;

This Means War: Identifying and Addressing Ohio’s New Invasive Insects

Each year new invasive insects affect Ohio’s trees, shrubs and turf. These pests require new, customized management and control solutions to prevent the decimation of plant crops. Dave Shetlar addresses these concerns leaving attendees with advanced knowledge of how to identify invasive pests, recognize their presence and protect Ohio’s plants. Dr. David Shetlar, OSU Extension – Dept. of Entomology 8:15 - 9:15 a.m.

TURF

HSW

Core;

State and Local Issues Affecting Turf Application

SUPER SESSION 8:15 - 9:15 a.m.

Gina Zirkle will cover pesticide application and fertilizer use for turfgrass pest and growth management. Attendees will be given a broad-based overview of issues affecting turfgrass pesticides and fertilizers, as well as a more drilled-down explanation of the environmental and policy concerns at the state and local levels. Gina Zirkle, The Scotts Co. 9:30 - 10:30 a.m.

The Horticulture Industry, Through One Man’s Eyes “When the path forks- take it” is an expression that likely describes how we all got to where we are today. In our business, if there is anything that is constant, it is change. We are always looking for the next great plant, the next great fad or the next great trend. There is no such thing as the next great anything - but we can always do things a little better. We will look at possible forks in the path together. Dr. Allan Armitage University of Georgia (Emeritus)

LANDSCAPE CONTRACTING

HSW

;

Lighting Up the Night: Make the Garden Come to Life When the Sun Goes Down! Learn how to use both old and new lighting techniques to spotlight the best aspects of a customer’s landscape. Carl Hastings will specifically discuss LEDs, including how to find quality LED lights and best practices. Attendees will leave with an understanding of placement, light color and lighting design. Carl Hastings, Moonstruck Landscape Lighting 9:30 - 10:30 a.m.

LANDSCAPE DESIGN

HSW

;

9:30 - 10:30 a.m.

;

Understanding Sustainable Landscaping

This examination of sustainability and sustainable landscape design covers 12 principles that epitomize the movement, and demonstrates how to make it successful. Examples of sustainable design and application of sustainable strategy will

ONLA BUSINESS TRACK

1 Business CEU

Value Based Selling for the Small Business Owner See page 15 for description 9:30 - 10:30 a.m.

TUESDAY 01.14.14

See page 15 for description

be covered in this course led by Hannah Mathers. Participants will learn how sustainability improves the bottom line, saves resources, benefits the environment and energizes the landscape design market with fresh ideas. Dr. Hannah Mathers, OSU

PEST MANAGEMENT

HSW

6A;

2013 Ornamental Plant Disease Problems

Join this discussion to review the 2013 growing season and discuss the plant disease issues encountered in ornamental plants. Attendees will be updated on the latest diseases striking Ohio’s ornamental stock and will learn vital management methods to reduce loss and plant injury. Nancy Taylor, C. Wayne Ellet Plant & Pest Diagnostic Clinic 9:30 - 10:30 a.m.

PLANT

HSW

;

Container Gardens and Tropical Plants: A Match Made in Paradise

Brian Williams takes attendees to paradise with his discussion of the latest tropical plants on the market and how to use them to create lively container gardens. Topics include plant selection and combining traditional container choices with tropicals for a unique final product. Brian Williams, Brian’s Botanicals 9:30 - 10:30 a.m.

TURF

HSW

8;

The Environmental Impact of Turf Pesticides

Turfgrass pest damage is a serious issue that requires well-thought-out pest management solutions. However, even with the perfect management method and early detection, turf – and surrounding areas – can be negatively impacted by unwanted environmental contamination. Dave Gardner demonstrates what happens to pesticides and management chemicals after application, and explains how to prevent spread and leaching. Dr. Dave Gardner, OSU

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9:30 - 10:30 a.m.

URBAN FORESTRY

HSW

1 M, 1 Bs;

;

;

TUESDAY 01.14.14

10:45 - 11:45 a.m.

LANDSCAPE CONTRACTING

HSW

1 Bp;

Issues with Phosphorus in Ohio Soils

Typical Ohio landscape soils are highly deficient in phosphorus, which frequently causes plantings and seeded turf grasses to fail. Join in this informative session that explains how phosphorous affects soil composition, and learn best practices in phosphorous fertilizer use. Leave with an understanding of environmentally sound soil adjustments with phosphorous for Ohio landscapes. Dr. Chuck Darrah, CLC LABS 10:45 - 11:45 a.m.

LANDSCAPE DESIGN

HSW

;

Panel: Sustainability of Landscape: Maintenance Related to Design Imagine a superior landscape design executed to perfection with flawless plant selection and placement. Now imagine that landscape failing through uncoordinated upkeep due to miscommunications between the design and maintenance teams. Learn tips from the expert panel of Bill Gerhardt (Greenscapes), Mario Cammarata (Cleveland Clinic), and Forrest Gibson (Brickman) for seamlessly integrating the needs of design and maintenance. Walk away with confidence and a clear picture of successful landscape design through maintenance coordination. Craig Cawrse, Cawrse & Associates, Inc. 10:45 - 11:45 a.m. 1 Business CEU

ONLA BUSINESS TRACK

Show Me the Money! Business Financing Directly From the Experts See page 15 for description

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BACK TO BASICS

;

Weeds Just Want to Have Fun!!!

This session covers the 10 most common container weeds that affect container design and the surrounding landscape. Dr. Mathers will teach attendees the top four reasons why these weeds have landed on the most-common list. Topics covered include weed growth strategy and range, and the latest OSU research on new herbicides. Dr. Hannah Mathers, OSU 10:45 - 11:45 a.m.

PLANT

HSW

Moving Towards the Light: Mastering Light in Design

Participants in this class will benefit from a comprehensive look at lighting, whether it’s for functional or design use. Gain knowledge of landscape lighting basics, including choosing fixtures, embracing LED technologies, understanding specialty options and deciding on implementation. Carl Hastings, Moonstruck Landscape Lighting 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

;

Look What They Did to My Marigolds, What is a Calibrachoa Anyway?

Dr. Armitage will look at the breakthroughs and the quiet movements in the annuals trade. From plants we never heard of 10 years ago, like Angelonia and Otemeria to favorites that have changed significantly, like Pelargonium and Euphorbia, we will journey though the land of the Annuals. Dr. Allan Armitage, University of Georgia (Emeritus) 10:45 - 11:45 a.m.

TURF

HSW

To Compost, or Not to Compost: The Costs and Benefits for Turf

This session will evaluate various compost materials and their effect on turf and soil health, paying particular attention to soil chemical properties and some of the practical, real-world issues associated with compost application. Attend to learn the benefits of compost application on turf and superior strategies for monitoring soil composition. Pamela Sherratt, OSU 10:45 - 11:45 a.m.

URBAN FORESTRY

HSW

1 Bp;

1:30 - 2:30 p.m. HSW

6C;

Earth’s climate is changing, making urban forests more critical than ever. Urban forestry can significantly impact and reduce climate change by decreasing atmospheric carbon dioxide and producing oxygen. Dave Norwalk leads this session and will explain the benefits of urban trees, including how they lower utility costs, sequester carbon dioxide and lessen energy use. Attend this course for tips on maximizing the impact of urban trees. Dr. David Nowak, USDA Forest Service

;

PEST MANAGEMENT

HSW

The Color of Carbon is Green

;

10:45 - 11:45 a.m.

;

;

Gentle Giants: Preserving Large Trees in the Landscape

Protecting trees during landscape and right-of-way development, construction and rehabilitation projects can be a logistics challenge. Yet, with proactive planning and the implementation of innovative protection measures, successful tree preservation can be achieved. Attend this session to master large urban tree preservation techniques. Jennifer Gulick, Davey Resource Group

;

;

Panel: Permeable Pavers, Porous Asphalt and Porous Concrete - How Good Are They?

Permeable construction materials are relatively new to the green industry, and are offered in a wide array of materials like pavers, asphalt and concrete. This expert panel of Bob Banka (Concrete Management Solutions), Cliff Ursich (Flexible Pavements of Ohio), and Drew Snoply (Unilock Ohio, Inc.) will examine available permeable materials and compare and contrast based on installation, cost and durability. The discussion will expand to include a review of when to use permeable material, and installation guidelines for different design situations. Craig Cawrse, Cawrse & Associates, Inc. 1:30 - 2:30 p.m.

BACK TO BASICS

1 Bm

Lincoln, Land-Grants, and Historical Trees

Bill Graves explores the earliest land grants established in the United States. Topics covered include an overview of how and why land grants were established under Abraham Lincoln’s presidency, and a look at campus trees that are living legacies of the horticultural revolution that changed America’s green industry. Dr. William Graves, Iowa State University


1:30 - 2:30 p.m. Core;

BACK TO BASICS HSW

1 Bm;

*This session is repeated on Wed. at 2:45 p.m. This session focuses on basic pesticide practices geared toward protecting the community and the environment. Joe Boggs will teach participants the construction of a pesticide label, with a play by play of listed application instructions to ensure correct use. The presentation of insect pest and plant disease case studies will teach attendees how to maximize efficacy while reducing chemical exposure. Joe Boggs, OSU Extension - Hamilton County 1:30 - 2:30 p.m. HSW

Disease Issues in Turf

The hallmarks of healthy turf are consistent growth and vibrant color, yet there may be underlying issues hidden in the grass. Joe Rimelspach reviews lawn diseases and disorders, especially those prevalent in 2013, that can have a big impact on turf. Participants in this course will learn how to maintain a healthy lawn by identifying, treating and managing issues caused by plant diseases. Joseph Rimelspach, OSU 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

Tree health care treatments – fittingly referred to as arborceuticals – include everything from soil adjustments and nutrient supplements to tools designed to protect trees from injury. With the variety of tree protection methods available, attendees will surely benefit from Greg Suver’s overview of tree evaluation, treatment and prevention methods, and the equipment available to make any arborceutical strategy a success. Gregg Suver, Rainbow Treecare Scientific Advancements BACK TO BASICS

HSW

1 Bp;

;

;

;

Intelligent Irrigation: Using Technology to Regulate Water Use

Technology advances allow irrigation system operators to easily match irrigation application to specific plant water requirements. This control system measures on-site weather conditions, then calculates how much, if any, irrigation is necessary that day. Join the smart irrigation technology conversation with Scott Knowles to discover the benefits of weather-based control systems. Scott Knowles, Wolf Creek Company BACK TO BASICS

;

There are numerous natural and human-made forces shifting the landscape of urban forests. To better protect, preserve and benefit from urban forestry, these changes must be reviewed and clearly understood. Dave Nowalk will walk through the current state of urban forests and present attendees with new data on changing conditions in the United States. Dr. David Nowak, USDA Forest Service 1:30 - 3:30 p.m. 2 Business CEU

ONLA BUSINESS TRACK

Cultivate or Prune? Preparing the Next Generation to take over the Family Business (and what to do when they’re not ready or able to lead) See page 15 for description

Incorporating Tropical Hybrids into Landscape Design

Join Williams as he discusses the details of his plant breeding program and the new tropical hybrids that it has recently released. Tropicals are characterized by bold colors and striking structure, making them a show-stopping addition to any landscape or garden. Brian’s presentation will cover the best techniques for adding tropical plants to existing landscapes and creating stunning displays in new designs. Brian Williams, Brian’s Botanicals 2:45 - 3:45 p.m. Core;

Controlling Pests with New Turfgrass Insecticide Technology New insecticide chemistries and combinations can now provide turfgrass managers with essential tools for seasonlong insect control. Learn how these new formulations in pesticides and pest management can battle unexpected outbreaks and prevent extensive injury to turfgrass. Topics covered include an overview of the latest chemicals, application discussions and control methods. Dr. David Shetlar, OSU Extension – Dept. of Entomology 2:45 - 3:45 p.m.

BACK TO BASICS

HSW

Tier 1, 1 CEU;

2:45 - 3:45 p.m.

BACK TO BASICS

8;

HSW

The Changing Urban Landscape

2 hr;

1 Bp;

2:45 - 3:45 p.m.

2:45 - 3:45 p.m. HSW

Treating Trees with Arborceuticals

BACK TO BASICS

8;

1 M, 1 Bm;

6A;

BACK TO BASICS HSW

TUESDAY 01.14.14

Practicing Pesticide Safety: A Practical Look at Labels

2:45 - 3:45 p.m.

1 Bp;

;

Of Plants and Pruning: Techniques for Trimming Woody Plants Executing proper pruning techniques can be the difference between plant success and failure. This course provides a detailed explanation of the best pruning methods for an assortment of woody plants in Ohio. Attend to learn successful practices and prevent unnecessary plant loss. Leonard Dolce, Dolce’s Tree Service

DID YOU KNOW?

You can get ALL your pesticide recertification credits at OSU Nursery Short Course, including categories 3A, 5, 6A, 6C, 6D, 7, 8, and Core?

VISIT THE OSU BOOK STORE

and purchase books by your favorite horticultural authors!

BACK TO BASICS HSW

1 Bm;

Reviewing Pesticide Regulations and Complaint Investigations

Presented by the Ohio Department of Agriculture, this session will closely examine current pesticide regulations, including potential upcoming changes to Ohio’s guidelines. In addition, attendees will benefit from a review of 2013’s pesticide-related complaints and their investigations and outcomes. ODA Representative, The Ohio Department of Agriculture

NEW THIS YEAR!

Irrigation Association recertification credits available!

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serious work and serious play equals a seriously good show, just for you p. 28

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CELE BRATE

RELAX. HAVE FUN @ CENTS TUESDAY 7:00 - 11:00 p.m.

hang out, dance, play pool, try your luck at “name that tune” You can even wear your favorite concert t-shirt and maybe win a prize. Bring out your 80s hair band tribute shirt, your Achy Breaky Heart Tour relic, your favorite indy band homage. We won’t judge your music taste. everyone’s invited Brothers’ Bar 555 Main St. walking distance from convention center, 2 blocks! drink and food specials


8:15 - 9:15 a.m. ;

ONLA BUSINESS TRACK

1 Business CEU

;

PEST MANAGEMENT

HSW

;

Managing Wildlife Conflict in the Landscape: Moles, Voles, and Rabbits

The green industry has a healthy respect for the relationship between nature and wildlife, yet occasionally the two can conflict. This session is designed to address the interaction between wildlife, including moles, voles and rabbits, and managed landscapes. Learn to identify the animal causing trouble, evaluate solutions and control the situation using integrated pest management strategies. Marne Titchenell, OSU 9:30 - 10:30 a.m.

Greenhouse

Stone offers a fantastic opportunity to build long-lasting appeal and year-round interest in landscape. John DeVore’s presentation will demonstrate the structural uses of walls and outcroppings, the types of stone available for landscapes, and methods for incorporating stone into design. Attendees will receive an all-inclusive review of the aesthetic uses of rocks as evergreen elements, boulder arrangements and sculptural effects. John DeVore, DeVore’s Land & Water Gardens, Inc. 9:30 - 10:30 a.m. ;

ONLA BUSINESS TRACK

WEDNESDAY 01.15.14

Welcome to the Stone Age: Using Stones in Gardens and Design

See page 15 for description

7;

LANDSCAPE CONTRACTING

HSW

Financial Statement S.O.S. 8:15 - 9:15 a.m.

9:30 - 10:30 a.m.

1 Business CEU

Ugh! It’s Time to Report Sales Tax--AGAIN?! See page 15 for description 9:30 - 10:30 a.m.

PEST MANAGEMENT

HSW

SUPER SESSION 8:15 - 9:15 a.m. ;

Networks for Life: Your Role in Stitching the Natural World Together Today, natural areas are too fragmented and isolated to maintain the plants and animals that support ecosystems. Using native plants in landscape design and plant selection has the potential to restore healthy ecosystem function. This exciting keynote presentation, led by Doug Tallamy, explores how to supplement ecosystems by incorporating and establishing beneficial native plants back into the area. Join in the discussion to learn more about native plant species, enhancing ecosystems and restoring nature’s balance.

Adding Consumer Value Through New Claims and Uses for Plants

Understanding the mind of the customer is a critical resource for choosing plant stock and displays. Join Creel’s conversation to analyze the results of consumer brainstorming, including the ideas and product concepts generated from it. Attendees will gain insight into customer demand and mindsets that can be transferred to successful spring sales. Kip Creel, StandPoint 9:30 - 10:30 a.m.

LANDSCAPE ARCHITECTURE

HSW

;

;

Stormwater Management Techniques

Stormwater management is critical for the reduction of flooding and managing water quality impacts due to various pollutants. Attend this course for a complete overview of alternative stormwater management approaches, all from the perspective of a civil engineer. The conversation will include an analysis of the different approaches – from bioswales and soil mixes to LEED solutions – using Ohio case studies. Jeff Koehn, ME/IBI Group

6A;

1 Bs;

;

Going Back to Nature: Biologically-Based Pest Management

This presentation focuses on strategies for the biological management of insect pests, including solutions for nursery growers and landscapers. Attendees will leave the session with knowledge of pest-enemy conservation and how to strengthen natural plant defenses. The discussion will also cover techniques for enhancing the presence of natural pestenemies, in addition to available biological pesticides and application instructions. Dr. Daniel Herms, OARDC – Wooster 9:30 - 10:30 a.m.

PLANT

HSW

;

Knowing and Growing Native Perennials

Native perennials are hot in today’s market. Take this opportunity to learn which varieties offer the best performance for retailers, designers and the landscape trade. The session will review a mix of old plant favorites, underused native varieties and new perennial introductions. Participants will leave with a solid idea of smart plant selection for spring and popular perennial picks. Steve Castorani, North Creek Nurseries

Dr. Doug Tallamy University of Delaware

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9:30 - 10:30 a.m. Core;

RETAIL HSW

1 Bp;

WEDNESDAY 01.15.14

10:45 - 11:45 a.m.

GREENHOUSE

HSW

The Importance of Water Quality

Even if the water in a landscape or greenhouse is safe to drink, it may not be the right quality to sustain plants growing in soilless mixes. With Claudio Pasian, participants will learn the most important aspects of water quality and how to identify issues. The potential effects of poor quality water on plant growth, and the best tactics for avoiding and solving these issues, will be covered. Dr. Claudio Pasian, OSU LANDSCAPE ARCHITECTURE

HSW

;

Creating Self-Sufficient Gardens

While no landscape is maintenance free, careful planning, insightful installation and judicious management can greatly reduce a garden’s costs, hassles and requirements. Tracey Williams explains that no matter the size, location or environment, self-sufficient gardens positively impact the ecosystem and the bottom line. Attendees will be given tips and techniques for creating gardens that can help take care of themselves and add value to any landscape. Tracey Williams, Greensleeves Design

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Outdoor Living: Wood, Water, and Fire Features

Hardscapes are low-maintenance extensions of a client’s living space, providing relaxation, entertainment and simply more room. So when a client mentions a patio, it’s likely they are really asking for an outdoor living space. Jeff Rak will take attendees on a journey through outdoor space design opportunities, focusing on elements like wood, water and fire features. Get ready for spring with innovative hardscaping ideas that will enhance projects and increase profits. Jeff Rak, CLP, Land Creations Landscaping Inc. 10:45 - 11:45 a.m. ;

ONLA BUSINESS TRACK

1 Business CEU

See page 15 for description

Core;

PEST MANAGEMENT HSW

1 Bp;

Smart Sprayers for Tree Pesticide Application

Technological advances affect industries throughout the world, and the green industry is no exception. Join Zondag and Zhu as they introduce the latest smart sprayers specifically developed for tree crop pesticide applications. Two sprayers will be examined that feature advanced sensors to measure canopy structures and apply sprays as needed to reduce pesticide use and off-target loss. Participants will be ready for spring’s application season with the latest and greatest in sprayer technology. Randy Zondag, OSU Extension - Lake County Dr. Heping Zhu, USDA-ARS ATRU 10:45 - 11:45 a.m.

PLANT

HSW

1 Bs;

RETAIL

;

Pop of Color: Using Tulips and Minor Bulbs

Good landscape design requires the right plant selection, diversified plantings and effective design elements such as unity, scale and balance. However, great landscape design ensures that visual interest and bold color are incorporated into the plan. Brian Jorg demonstrates how best to add impressive color into the spring landscape using bulbs, from popular tulips to lesser-known varieties in the Midwest. Installation techniques, effective placement and naturalizing will all be discussed. Brian Jorg, Cincinnati Zoo & Botanical Garden 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

Is Workers’ Comp Truly an Uncontrollable Cost? 10:45 - 11:45 a.m.

10:45 - 11:45 a.m. HSW

;

Answering consumer questions regarding the selection and use of pesticide products can be time-consuming and occasionally frustrating. However, these questions typically arise from concerns regarding chemical interactions and perceived potential harm, so it’s important to be thorough, accurate and professional when answering. Participants of this session with be given comprehensive guidelines for replying to concerned members of the public, and will leave feeling confident about providing informed responses. Timothy Malinich, OSU Extension – Erie County

;

LANDSCAPE CONTRACTING

HSW

Pesticides, the Public, and You

10:45 - 11:45 a.m.

10:45 - 11:45 a.m.

;

Landscaping with Productive Native Plants

Not all native plants are equal in their ability to support food webs, and proper plant selection requires knowledge of the ecosystem, soil and plant characteristics. Tallamy teaches attendees about the ecological importance of productive woody plant genera, including an in-depth look at plants on the Ohio market. Leave with knowledge of a number of methods for tastefully incorporating natives into residential landscapes. Dr. Doug Tallamy, University of Delaware

6D;

Managing Greenhouse Pests

Luis Canas discusses greenhouse pests such as thrips, aphids and spider mites, among others and will provide participants with suggestions for the effective use of insecticides, miticides, and biological controls. Dr. Luis Canas, OSU/OARDC 1:30 - 2:30 p.m.

BACK TO BASICS

HSW

8;

Weed Control in Turf: A Historical Perspective

Dave Gardner’s presentation provides a full evaluation of old and new herbicides, culminating in the latest and greatest product options for turfgrass weed control. Join this comprehensive session to prepare for the growing season with the most effective herbicides available. Dr. Dave Gardner, OSU 1:30 - 2:30 p.m. 6A;

BACK TO BASICS HSW

1 Bp;

Diseases and Plant Health Problems: A 2013 Review

For those involved in plant health management, 2013 was another challenging year. Take part in this review session with Jim Chatfield as he explains the blights and botanical trials, including control solutions and treatment tactics, from the past 12 months. Attendees will gain insight into recurring issues and potential problems for 2014. Jim Chatfield, OSU Extension


1:30 - 2:30 p.m.

BACK TO BASICS

HSW

;

1:30 - 2:30 p.m.

BACK TO BASICS HSW

1 M, 1 Bm;

Developing a Pest Management Program

Participants will benefit from Zondag’s overview of integrated pest management tools that can assist with comprehensive control program development. Strategies for identification, appropriate timing and long-term management will be thoroughly discussed, preparing attendees for a great start to the season. Randy Zondag, OSU Extension - Lake County 1:30 - 2:30 p.m.

BACK TO BASICS

It’s All in the Tag

Plant tags provide instructional information and persuasive marketing. Plant tags sway consumers in just a few moments, so including the right information can make or break a deal. Join Kip Creel as he discusses what consumers really want in a plant tag, from marketing messaging, design and placement to the critical plant facts consumers look for. Learn about customer requirements in this first-of-its-kind consumer research study. Kip Creel, StandPoint 1:30 - 3:30 p.m. 2 hr;

ONLA BUSINESS TRACK 1 Business CEU

Identifying Likely Employee Injuries and Effectively Preventing Them See page 15 for description

1 Bm;

;

Green, sustainable and LEED-certified are popular buzz words, but what are the best methods for implementing “green” programs into a nursery operation? This conversation with Steve Castoriani will present a case study of North Creek Nurseries and how it’s transforming its operation in order to reduce waste, recycle resources and use organic alternatives. Attend to learn more about integrating biological controls to a growing and fast-paced operation, without losing ground or revenue. Steve Castorani, North Creek Nurseries BACK TO BASICS

HSW

;

;

Gardens in the Sky – A Compendium of Urban Green Projects

Urban green projects are skyrocketing in popularity, with projects ranging from garden retreats in city high-rises to rooftop food production - and even sustainable, resourcesaving green roof systems. Tracey Williams will review exciting installations and the power of project potential, and will teach attendees more about this exciting horticulture opportunity. Tracey Williams, Greensleeves Design 2:45 - 3:45 p.m.

BACK TO BASICS

HSW

1 M, 1 Bp;

Correcting Calamitous Pruning Cuts

BACK TO BASICS

1 Bp

Going Green: A Cost/Benefit Analysis

2:45 - 3:45 p.m.

2:45 - 3:45 p.m.

Pruning is essential to the growth of woody plants, yet it can pose serious plant health risks if performed incorrectly. Attend this session for comprehensive instructions for determining pruning needs, preventing injury and helping abused plants recover from calamitous pruning. Erik Draper will teach participants dependable principles and practices of pruning that will stop future plant disasters. Erik Draper, OSU Extension – Geauga County

Brewing Opportunities: North American Pawpaw

North American pawpaw, North America’s largest native fruit, has fresh appeal for farmer’s markets and Consumer Supported Agriculture. Taking a close look at this Ohio native, Ron Powell presents attendees with the variety of uses for the pawpaw fruit, including frozen pulp production for sale to restaurants, micro-breweries and jam/sauce producers. Leave with a new appreciation for this tree and with a better understanding of the opportunities it provides for any landscape. Dr. Ron Powell, Fox Paw Ridge Farm 2:45 - 3:45 p.m. Core;

BACK TO BASICS

WEDNESDAY 01.15.14

Tim Wood takes attendees on a plant-hunting journey in search of new and useful flowering shrubs for Ohio landscapes. The class includes a close examination of a number of new plants, the interesting people and breeders who created or discovered them, and what makes them great options for growers, garden centers and gardeners. Tim Wood, Spring Meadow Nursery, Inc.

2 Bp;

BACK TO BASICS

HSW

New Flowering Shrubs: The Journey to Market

Core;

2:45 - 3:45 p.m.

HSW

1 M, 1 Bm;

Practicing Pesticide Safety: A Practical Look at Labels

*This session is repeated from Tues. at 1:30 p.m. This session focuses on basic pesticide practices geared toward protecting the community and the environment. Joe Boggs will teach participants the construction of a pesticide label, with a play by play of listed application instructions to ensure correct use. The presentation of insect pest and plant disease case studies will teach attendees how to maximize efficacy while reducing chemical exposure. Joe Boggs, OSU Extension - Hamilton County 2:45 - 3:45 p.m.

BACK TO BASICS

HSW

1 M, 1 Bp;

;

;

Sustainable Trees and Shrubs for the Urban Landscape

This class provides recommendations on which trees and shrubs are most sustainable for the urban landscape. By using regional information regarding successful tree and shrub plantings, landscapers can use a wider diversity of plant material, and diversity is the key to incorporating wildlife into the urban environment. In addition to receiving valuable information on sustainable plant selections, attendees will be introduced to the plant website www.plantplaces.com, which can help communities and green industry members track successful plants in their region. Steve Foltz, Cincinnati Zoo & Botanical Garden

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p. 31


SUPER WOMEN

CONFERENCE OF WOMEN LEADERS WEDNESDAY, 9:15 - 11:45 a.m. position yourself for the top job: personal branding for women on the move Women have made great strides progressing up the

ranks of leadership. But only a few make it to the top spots. Why? Many women do not know how to position themselves for a seat at the table. They often do not exude the same level of confidence and presence associated with CEOs, heads of state and successful entrepreneurs. Learning to master the art of personal branding can be the difference between moving up the ladder and being stuck on the middle rung. Annie Gallagher, president of Gallagher Consulting Group, will share insights to help you shatter your glass ceiling. In this highly interactive and fun session, you will learn: • How top leaders gain the competitive edge…and how you can too; • How to avoid the four communication pitfalls most female professionals make; • How to project your unique voice so it is heard; • The ins and outs of achieving your goals by leveraging your personal brand; and • Five practical tips you can use right away to position yourself for success.

Presented by:

You can’t win the game by sitting on the sidelines.

$50 on/before 12.30.13 / $70 after

*includes trade show and ONLA business class admission (see page 14) This conference earns:

p. 32

www.centsmarketplace.com

2 hrs;

1 Business;

;

2 hrs


STAR SPEAKERS

Dr. Allan Armitage, University of Georgia (Emeritus) Bob Banka, Concrete Management Solutions Dr. Janna Beckerman, Purdue University Estella Blake, SPHR, CSSBB, MBA, B.L.E.S.T. Biz, LLC Joe Boggs, OSU Extension Hamilton County Michael Bowers, Ohio Small Business Development Center at Columbus State Community College Eugene Braig, OSU Tim Brotzman, Brotzman’s Nursery Justin M L Bryant, Think Brand Studio DeBorah Byrd, Byrd Consulting Group, LLC Mario Cammarata, Cleveland Clinic Dr. Luis Canas, OSU/OARDC Steve Castorani, North Creek Nurseries Craig Cawrse, Cawrse & Associates, Inc.

Jim Chatfield, OSU Extension Shawn Combs, CareWorks Consultants, Inc. Kip Creel, StandPoint Shannon Currey, Hoffman Nursery, Inc. Dr. Chuck Darrah, CLC LABS Dr. Margery Daughtrey, Cornell University Sarah Davis, Buckeye Interactive John DeVore, DeVore’s Land & Water Gardens, Inc. Nate DeVore, DeVore’s Land & Water Gardens, Inc. Leonard Dolce, Dolce’s Tree Service Erik Draper, OSU Extension – Geauga County Dr. Tom Fernandez, Michigan State University Steve Foltz, Cincinnati Zoo & Botanical Garden Mike Frank, Speakers Unlimited Ann Gallagher, Gallagher Consulting Group Dr. Dave Gardner, OSU

Bill Gerhardt, GreenScapes Landscape Co.

Barrett Kirwan, University of Illinois

Jeff Rak, CLP, Land Creations Landscaping Inc.

Nancy Taylor, C. Wayne Ellet Plant & Pest Diagnostic Clinic

Forrest Gibson, Brickman

Scott Knowles, Wolf Creek Company

Dr. Christopher Ranger, USDA – Agricultural Research Center

Dr. James E. Tew, OSU

Jeff Koehn, ME/IBI Group

ODA Representative, The Ohio Department of Agriculture

Dr. William R. Graves, Iowa State University Dr. David Grewell, Iowa State University

Dr. Heidi Kratsch, University of Nevada

Jennifer Gulick, Davey Resource Group

Dr. Samy Madbouly, Iowa State University

Ethan Roland Solaviev, Apple Seed Permaculture

Gary Hanson, American Safety & Health, Inc.

Timothy J. Malinich, OSU Extension – Erie County

Dr. James Schrader, Iowa State

Carl Hastings, Moonstruck Landscape Lighting

Mary Maloney, OSU

Bobbie Schwartz, FAPLD, Bobbie’s Green Thumb

Dr. Hannah Mathers, OSU

Pamela Sherratt, OSU

Kenneth McCabe, Iowa State University

Dr. David Shetlar, OSU Extension – Dept. of Entomology

Bill Hendricks, Klyn Nurseries Inc. Dr. Daniel A. Herms, OARDC – Wooster James Hoorman, OSU Extension Ted Janusz, Janus Productions Kelly R. Jasin, Emens & Wolper Law Firm Brian F. Jorg, Cincinnati Zoo & Botanical Garden Bob Kehres, Ohio Prairie Nursery Brian Kight, Focus3

Darrel Morrison, University of Georgia (Emeritus) Dr. David Nowak, USDA Forest Service Dr. Claudio Pasian, OSU Dr. Daniel Peck, Grass Systems Entomology, LLC Laura Posey, Dancing Elephants Dr. Ron Powell, Fox Paw Ridge Farm Todd E. Pugh, Todd’s Enviroscapes, Inc.

Joseph Rimelspach, OSU

Marne Titchenell, OSU Ariana Ulloa-Olavarrieta, Ohio Small Business Development Center at Columbus State Community College Cliff Ursich, Flexible Pavements of Ohio DJ Vanas, Native Discovery Inc. Brian Williams, Brian’s Botanicals Tracey Williams, Greensleeves Design

Jody Shilan, MLA, From Design to Build Dr. Reid Smeda, University of Missouri Drew Snoply, Unilock Ohio, Inc. Shankar Srinivasan, Iowa State University Gregg Suver, Rainbow Treecare Scientific Advancements

Beatrice E. Wolper, Emens & Wolper Law Firm Tim Wood, Spring Meadow Nursery, Inc. Dr. Heping Zhu, USDA- ARS ATRU Gina Zirkle, The Scotts Co. Randy Zondag, OSU Extension - Lake County

Dr. Doug Tallamy, University of Delaware

www.centsmarketplace.com

p. 33


CENTS IS HELD AT THE Greater Columbus Convention Center 400 N High St. Columbus, OH 43215

www.centsmarketplace.com for maps and directions

The Hyatt Regency: http://bit.ly/CENTS14Hyatt

LOWEST RATE / BEST DEAL!

Enjoy the flexibility of two hotel options! Select the Room Only Package or the All-Inclusive Package, which allows you to enjoy complimentary wireless internet in your room, complimentary self-parking in the Chestnut Street Garage, with in/out privileges for one car each night of your stay, and one complimentary full breakfast buffet voucher per room for each night of your stay. CENTS Rate: $109.00 room only; $149 single/double all inclusive package (complimentary internet, parking & full breakfast). Rate Code: Ohio Nursery & Landscape 350 North High Street, Columbus, Ohio 43215 Main Phone: (614) 463-1234 Toll Free: (800) 233-1234

Other Hotels: http://bit.ly/CENTS14Hotels

Hampton Inn & Suites 501 North High Street, Columbus, OH 43215 Main Phone: (614) 559-2000 Toll Free: (800) 426-7866 Special Rate: $135 standard; $165 king suite. Valet Parking = $19 Per Car Per Day, Free Deluxe Breakfast Rate Code: ONL Drury Inn & Suites Columbus 88 Nationwide Boulevard, Columbus, OH 43215 Main Phone: (614) 221-7008 Toll Free: (800) 325-0720 Special Rate: $136 single/double; $146 triple/quad. Parking = $12 Per Car Per Day. Free Hot Breakfast & Evening Reception. Rate Code: CENTS or ONLA

p. 34

www.centsmarketplace.com

GET MOVING

CONTACT THE FRIENDLY ONLA STAFF WITH QUESTIONS 72 Dorchester Sq., Westerville, OH 43081 614.899.1195 or 800.825.5062


it’s fast and convenient

www.centsmarketplace.com Name _________________________________________________ Company ______________________________________________ Address _______________________________________________

CENTS 3-Day General Admission: Trade Show Only

Cancellations: No refunds will be given for CENTS or OSU Nursery Short Course registrations. Non-compete rule prohibits individuals, groups or companies from scheduling any receptions, hospitality suites, social functions, exhibits, product demonstrations, technical seminars, training seminars, or other events or functions during exhibit or OSU Nursery Short Course hours.

$10

$20

Welcome Party! (Monday) ONLA Annual Business Meeting & Luncheon (Tuesday) Time Warp Tuesday Party (Tuesday) @ Brothers Bar

included in all registration types $25 $25 everyone welcome, no cover charge

EDUCATION (All education options include: 3-day trade show admission and Monday Keynote admission.)

CENTS UNIVERSITY $50 $75

$75 $95

ZIP / Country ___________________________________________

Conference of Women Leaders (Wed.) *includes 3-day admission to ONLA Business Track Classes

$50

$70

Phone ________________________________________________

PRE-CONVENTION WORKSHOPS $65 $210 $65 $195 $75

$105 $255 $105 $235 $100

$219 $175 each $175

$280 $280 each $250

Flex-Day Admission *any one day 3-Day Educator General Admission

$145 $55

$190 $85

3-Day Student General Admission

$45

$80

$6 domestic or $15

Not available

Fax ___________________________________________________ E-mail ________________________________________________

Total

CENTS SPECIAL EVENTS

*includes 3-day admission to ONLA Business Track Classes

Registration Methods: Online: www.onla.org Phone: 508.743.8510 Fax: 508.743.9684 Mail: CENTS/NSC Registration c/o CDS 107 Waterhouse Road Bourne, MA 02532 Questions: CENTS, Exhibits, Special Events:  800.825.5062  amyeldridge@onla.org Short Course Classes/Workshops:  614.247.4353  emerick.37@osu.edu Registration:  508.743.8510  cents@xpressreg.net

After Dec 30 Price

ONLA Business Classes (Mon., Tues., and Wed.) Management Master Class (Mon.)

City / State _____________________________________________

Registration required for all attendees over the age of 11. Badges will be available for on-site pickup. Badges can also be mailed upon request for an additional fee.

On / Before Dec 30 Price

Diving Into Irrigation Installation (Half-Day) Workshop Built to Last: Dry-Laid Stone (Full-Day) Workshop Identifying Winter Plants (Half-Day) Workshop APLD Landscape Design (Full-Day) Workshop Bioplastic Horticultural Container (Full-Day) Conference

SHORT COURSE SESSION PACKAGES

q Do not include my information on mailing list. q I require special assistance in accordance with ADA. q I am, or my company is, an ONLA member.

*includes 3-day admission to ONLA Business Track Classes

3-Day Admission 3-Day Group Admission (5 or more from same company) 2-Day Admission (select two): Monday

Do you make or influence purchasing decisions for your company? q Yes q No

Tuesday

Wednesday

(must provide copy of valid campus ID with registration) (must provide copy of valid campus ID with registration)

Primary business interest (to appear on badge). Mark only one (required) q Arborist q Press q Grower q Retail q Landscape Services q Supplier q Design / Architecture q Student / Educator q Government / Association q Other ________________ Which best matches your job title? q President / Owner / CEO q Staff / Employee q General Manager / VP q Student / Educator q Manager q Other ________________

MAIL MY BADGE To have your badge mailed to you prior to the convention, please include the shipping/handling fee. *Deadline for this option is 12/30/13.

international

(payment must accompany registration) TOTAL

DUE:

PAYMENT INFORMATION: q U.S. check payable to CENTS/NSC. q Visa q MasterCard Card Number __________________________________________ Exp. Date __________ Name on Card ____________________________________________________________ Signature ________________________________________ Date ___________________

REGISTRATION

REGISTER ONLINE

ONLA reserves the right to audit or adjust any total charges due to registrant errors.


Registe r before Decem be for ear r 30 ly bird rates! Business doesn’t have to be boring. And great ideas can come from unexpected places.

Share this brochure with colleagues!

+ Industry inspiration in spades + Spearheading the future with Warrior Power (To harness your energy and drive success!) + Better-then-ever: New ideas and faces at Ohio State University Nursery Short Course + Visionary displays and fresh creations at every turn to motivate you long after the show closes + CENTS University’s outside-the-box ideas on business that will turn traditional thinking on its big green head + Party CENTS-style! Everyone’s invited: music, entertainment, socializing and dancing

Register online at our new website www.centsmarketplace.com


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