OnSite Mediakit 2024 english

MEDIAKIT

2024

The magazine for construction business OnSite CONSTRUCTION is the magazine about building and construction industry, machines, equipment and technologies for earthmoving and construction site mechanization.

OnSite is a specialized media project to meet the needs of those who work every day “on site” in construction, infrastructures, mining, demolition and draining business.

OnSite’s target is made of entrepreneurs, operators, technicians and all those whose professional duties are involved with construction and lifting.

Each issue of OnSite CONSTRUCTION features news, articles and in-depth stories about trends, technical subjects, working applications, industry and market innovations, technical and commercial developments.

OnSite CONSTRUCTION brings a unique International visibility, thanks to its steady presence at trade fairs, in Italy and abroad, with its own stand, the distribution of magazine copies and the web portal promotion.

OnSite CONSTRUCTION can be visited on www.onsitenews.it portal, in its digital “open” and web-optimized edition, with multimedia features.

Editorial Director: Ettore Zanatta

Readers profile

• Construction and earthmoving companies • Road construction and mainteneance companies • Drilling, special foundations and tunneling companies • Draining and environmental recovery companies • Small businesses and professional operators • Contracting authorities, both private and public • Quarries, batching and concrete plants • Machines and equipment manufacturers PER MONTH • Machine rental companies and distributors • Spare-parts and components manufacturers, help centers • Design firms and companies • Agencies, institutions and associations

MORE THAN

52.000 READERS

Circulation data

OnSite CONSTRUCTION is published in 8 issues per year. Average circulation is 7.500 paper copies and 25.000 digital copies.

A key-factor in the OnSite project is its own database, featuring more than 45.000 addresses of qualified people in the market. Italy: 76%, abroad: 24%. They are reached every day via paper magazines, portal, newsletters and so on.

1 2 3 4

JANUARY-FEBRUARY Off-road veichles

MARCH

Attachments

APRIL

MAY

Road equipment

Drilling and consolidation

28-31/05/2024 Moscow – Russia

Dossier: Machinery Directive

Dossier: Components and spare parts

Dossier: Cement and concrete

23-25/01/2024 Las Vegas – USA

18-20/04/2024 Piacenza – Italy

24-27/04/2024 Paris – France

WE’LL BE THERE

WE’LL BE THERE

Dossier: Rental

The magazine for “underground” market OnSite UNDERGROUND is the twice a year special issue of the monthly magazine OnSite Construction. Focus is special foundations, vertical, horizontal and directional drilling, tunnelling, geotechnical, drainage, ground consolidation, mining and quarry.

Based on the editorial experience, the technical expertise and the journalistic approach of the team of Capoverso Editrice srl, OnSite UNDERGROUND makes available to the whole operators of drilling, extraction, consolidation and tunnelling the innovative communication formula that has decreed quickly the success of the OnSite specialized media project.

Each issue of OnSite UNDERGOUND features news, articles and in-depth stories about trends, technical subjects, working applications, industry and market innovations, technical and commercial developments.

OnSite UNDERGROUND brings a unique International visibility, thanks to its steady presence at trade fairs, in Italy and abroad, with its own stand, the distribution of magazine copies and the web portal promotion.

OnSite UNDERGROUND can be visited on www.onsitenews.it portal, in its digital “open” and web-optimized edition, with multimedia features.

Editorial Director: Ettore Zanatta

Readers profile

• Construction companies

• Mining companies

• Consolidation firms

• Geology, geotechnical,

• Rental companies

• Special foundation firms • Tunneling firm

hydrogeological studies

• Directional and no-dig drilling companies • Environmental and drainage

companies

• Waterwell drilling companies

• Geognostic investigation company • Monitoring firms

Circulation data

• Manufacturers and distributors

of machines and equipment for perforations and related components

• Road, highway and railroad dealers

OnSite UNDERGROUND has a circulation of 3,000 copies/number of which 40% is deal out in Italy and the other in Europe.

The contents are bilingual (Italian/ English) and the magazine is present at the most important sector events.

and customers

• Basin authority

• Trade associations

5 6 7 8 JUNE-JULY

SEPTEMBER

OCTOBER

NOVEMBER-DECEMBER

Dossier: Mechanics and hydraulics

Dossier: Innovation in mechanics

Dossier: Market and trends

25-27/06/2024 Buxton - United Kingdom

09-12/10/2024 Bologna – Italy

05-08/11/2024 Rimini – Italy

WE’LL BE THERE

WE’LL BE THERE

WE’LL BE THERE

Demolition

Compact equipment

29/05-01/06/2024 Istanbul – Türkiye

Dossier: Aftermarket

Excavator

Engines

The magazine for lifting industry OnSite LIFT is the magazine about the lifting industry, the people and material handling on sites and production facilities and special transportation.

OnSite is a specialized media project to meet the needs of those who work every day “on site” in the construction, infrastructures, industry and special transportation business.

OnSite’s target is made of entrepreneurs, operators, technicians and all those whose professional duties are involved with construction and lifting.

Each issue of OnSite LIFT features news, articles and in-depth stories about trends, technical subjects, working applications, industry and market innovations, technical and commercial developments.

OnSite LIFT brings a unique International visibility, thanks to its steady presence at trade fairs, in Italy and abroad, with its own stand, the distribution of magazine copies and the web portal promotion.

OnSite LIFT can be visited on the www.onsitenews.it portal, in its digital “open” and web-optimized edition, with multimedia features.

Editorial Director: Ettore Zanatta

Circulation data

Readers profile

• Lifting and construction companies • Oversize load companies • Plant engineering companies • Small businesses and professional operators • Maintenance workers and industrial assemblers • Contracting authorities, both private and public • Machines and equipment manufacturers • Machine rental companies and distributors PER MONTH • Logistic, distribution and docking operators • Spare-parts and components manufacturers, help centers • Agencies, institutions and associations

MORE THAN

36.000 READERS

1

JANUARY-FEBRUARY Logistic and industry Dossier: Machinery Directive

23-25/01/2024 Las Vegas – USA

OnSite LIFT is published in 5 issues per year. Average circulation is 5.500 paper copies and 18.000 digital copies.

A key-factor in the OnSite project is its own database, featuring more than 30.000 addresses of qualified people in the market. Italy: 76%, abroad: 24%.

They are reached every day via paper magazines, portal, newsletters and so on.

2 MARCH-APRIL

Telescopic handlers Dossier: Aftermarket

18-20/04/2024 Piacenza – Italy

24-27/04/2024 Paris – France

WE’LL BE THERE

WE’LL BE THERE

3 MAY-JUNE

Construction cranes Dossier: Rental

28-31/05/2024 Moscow – Russia

Advertising OnSite Construction, OnSite Underground and OnSite Lift

210 x 297 mm

210 x 297 mm Front Cover picture € 4.500

410 x 297 mm

Outside Back Cover € 3.600 Inside Front Cover € 2.800 Inside Back Cover € 2.500

(To be chosen according to the magazine’s graphic standards and according to the Publisher)

210 x 297 mm

Gatefold Front Cover € 4.200 Gatefold Back Cover € 4.200

420 x 297 mm Double page spread € 3.500

100 x 297 mm

Full page € 2.000 Mandatory positions € 2.500

PRINT FEATURES File format: .jpg, .tiff, .eps, .pdf, Resolution: 300 dpi resolution, with crop marks and 3-mm bleed areas on each side.

210 x 148 mm

145 x 205 mm

½ page horizontal € 1.250 ½ page vertical € 1.250

DEADLINE files must be received 15 days before the month of publishing.

Island UNI format € 800

4

5

JULY-AUGUST-SEPTEMBER

OCTOBER-NOVEMBER-DECEMBER

Aerial platforms Dossier: Safety

Cranes Dossier: Market and trends

29/05-01/06/2024 Istanbul – Türkiye

25-27/06/2024 Buxton - United Kingdom

09-12/10/2024 Bologna – Italy

05-08/11/2024 Rimini – Italy

WE’LL BE THERE

WE’LL BE THERE

WE’LL BE THERE

The “all news” website The OnSite media project integrates print and web with effective internet technologies, social media and digital marketing strategies. The portal’s proactive IT technology and constant SEO & SEM activity ensure a high number of visitors.

HANDS ON

NEWS An “all-news” media to catch the eye of professional operators

New products launched by manufacturers under the spotlight of our expert staff members

PRODUCTS ARCHIVE Find all machines and equipment with just a click

ONLINE MAGAZINES A further boost to your brand visibility

VIDEO The whole communicating force and immediacy of motion pictures

INTERNATIONAL An open window to the world, providing International visibility

SOCIAL MEDIA

AFTERMARKET

Market news and developments are published in real time

The commercial environment where you can find spare-parts and components for machines and equipment

WEB & DIRECT MARKETING The whole potential of digital marketing in a single integrated project

Our digital marketing services The OnSite project includes several marketing services.

Newsletter/DEM: 0,25 € per contact Banner Newsletter: 400 €/each Banner Skin: 400 €/per month Banner Leaderboard: 250 €/per month Banner Rectangle: Top position: 150 €/per month Middle position: 120 €/per month Bottom position: 80 €/per month Technical data: banners must be provided in an appropriate graphic format (.jpg, .gif, .png - no .pdf) and must have a maximum weight of 100 KB. Files larger in size will not will be accepted.

Digital Issues: sponsorship digital reading of magazines 1.000 €/issue

Focus On / On Spotlight * Special online article placed on the homepage in a fixed position, on a rotating, extended time basis (one month). 400 €/each Products archive Your company and your products will feature in our online catalogue.

Company profile: subscription partnership 1.500 € per year; up to n. 5 products included.

Aftermarket Your company will feature in our specific page about the distribution market of equipment, spare-parts and accessories.

Company profile: 1.200 € per year * Only for advertisers

Hands On * Technical test on machines and equipment published in magazines and highlighted on the web. 2.200 €/each Hands On Video * Technical test in video on moving machines and equipment. 3.000 €/each Hands On + Hands On Video * Technical test on machines and equipment with highlighted publication both in magazines and on the web.

4.000 €/each OnSite Video * Testimonial with live video on machines and equipment at workweb.

3.000 €/each Factory Video * Corporate video story with interview to the management, footage of the production, etc. 3.000 €/each

Advertising Onsitenews and digital services

BANNER LEADERBOARD

WEBSITE

BANNER RECTANGLE ON SPOTLIGHT

FOCUS ON

BANNER SKIN

CONTENT SPONSORSHIP

DIGITAL ISSUE

NEWSLETTER

SPONSORSHIP ADV

151.200 page views 71.800 unique visitors 87.700 sessions 7.900 monthly visitors 2.840 keyword Data from the last 12 months: Nov. 2022/Oct. 2023

BANNER NEWSLETTER

Advertising technical data BANNER LEADERBOARD Size: 728 x 90 pixel Format file: .jpg, .gif, .png (no .pdf) Max size: max 100 KB Animated: max 10”

BANNER LEADERBOARD 728 x 90 px

BANNER MEDIUM RECTANGLE 300 x 250 px

BANNER MEDIUM RECTANGLE Size: 300 x 250 pixel Format file: .jpg, .gif, .png (no .pdf) Max size: max 100 KB Animated: max 10”

250 px

BANNER SKIN 1910 x 1100 px

Background area Only color or image GUARANTEED VISIBILITY AREA

500 px

500 px

Site contents area

850 px

1100 px

200X500 px

GUARANTEED VISIBILITY AREA 200X500 PX

200 px

405 px

200 px

1100 px

405 px

1910 px BANNER SKIN Size: 1910 x 1100 pixel - single picture - The guaranteed visibility area is highlighted with a dotted frame Format file: .jpg, .gif, .png (no .pdf) Max size: max 100 KB – Animated: max 10”

TECHNICAL NOTES Please provide the banner or skin reference link. If no link is provided, the link will automatically forward to the company website. Banner placement as per contract.

Material to send by mail to: grafica@capoversoeditrice.it

DEM and Newsletter DEM

Your title here

Features: 1. H TML layout or GIF/JPG layout 2. Pointing link 3. E-mail subject DEM features in HTML type File type: HTML file including tex and images of the DEM including tracking codes Lenght max: 600 px Size max: 100 KB CSS (style sheets): The use of CSS is NOT allowed due to security policies, webmail automatically modifies or ignores “CSS” styles.

You can use inline styles by defining them within individual HTML elements TAG: Always use the ‘alt’ tag for images Dynamic formats: DO NOT include videos, animations, javascript, ActiveX, flash Link: Links must always be included in the HTML file

Your title here

DEM features GIF/JPG type File type: GIF or JPG file of the layout Images: Send 1 image only (multiple images are not allowed) Lenght max: 600 px Size max: 100 KB Link: Provide the full URL Links in mapped images: DEMs with mapped images (with only some clickable areas) are allowed, but they must be sent in HTML format (see HTML format specifications) already including the links and related tracking

NEWSLETTER Features: 1. H TML file layout 2. E-mail subject Features in HTML type File type: HTML file including tex and images of the Newsletter including tracking codes Lenght max: 600 px Size max: 100 KB CSS (syle sheets): The use of CSS is NOT allowed due to security policies, webmail automatically modifies or ignores “CSS” styles.

You can use inline styles by defining them within individual HTML elements TAG: Always use the ‘alt’ tag for images Dynamic formats: DO NOT include videos, animations, javascript, ActiveX, flash Link: Links must always be included in the HTML file

All materials received will be tested and approved by of the company for final dispatch as per the calendar.

Material to send by mail to: grafica@capoversoeditrice.it

Our presence on Social Media

ARTICLE MARKETING Special services are available, such as Focus On and On Spotlight, for promotion specific articles marketing on ours content social media channels.

On the dedicated channel OnSite on Youtube, which hosts a repertoire very large video, immediacy of the image in movement allows attract visitors with diversified messages between construction sites and applications and machine demos, handson, interviews, insights technological or video register during trade fairs.

The OnSite media project it has its presence constant on social channels most suitable media for the reference target (Facebook and Linkedin). Presence on social media average allows you to amplify towards the community of followers a message from content in a way particularly effective and therefore increase the visibility of the same.

FAIR HANDS ON

FACTORY ONSITE

Data Monitoring and web marketing

Constant monitoring of Onsitenews.it meta data (visitors, traffic, users, page views, keyword generated, etc.) is carried out by analysts using the most high-performance tools on the web marketing, in particular Google Search Console, Google Analytics 4 (GA4), SE Ranking.

Onsitenews.it is constantly first in the map of the top 5 competitors for performance of classified keywords.

Different media a unique communication project OnSite is the specialized media project to meet the need of those who work everyday “on site” in the business of construction, infrastructures, industry and oversize transport. OnSite’s target is made of entrepreneurs, operators, technicians and all those whose professional duties are involved with construction, lifting and perforation activities.

Luigi Zaffagnini

Editor-in-chief mobile 335 6550698 l.zaffagnini@capoversoeditrice.it

Ettore Zanatta

Editorial Director mobile 335 7262758 ettore.zanatta@capoversoeditrice.it

Luisa Casazza

Executive Sales Manager mobile 338 5334855 l.casazza@capoversoeditrice.it

AD Communication

Advertising Sales - OnSite Underground mobile 348 9691420 adcommunication@ad-communication.it

OnSite is a publishing project of

C apoverso editrice

Capoverso Editrice srl • Piazza Gramsci, 7 48017 Conselice (RA) • tel. 0545 967722 info@capoversoeditrice.it • www.capoversoeditrice.it