PROFILE NOV·DEC·17
FOR
HO L I DA Y
2017
LOVE
FALL IN LOVE AGAIN & AGAIN WITH
OPI XOXO
NAIL
PROFESSIONALS
SPECIAL
2017
H O L I D AY L O V E This holiday season, fall in love again and again with Love OPI, XOXO, a collection of 12 limited edition shades. Featuring bold reds, standout metallics and sultry purple, charcoal and black hues, this palette offers a variety of colors and finishes perfect for everyone’s gift list. With this collection, OPI invites consumers to celebrate the world’s most-loved salon brand and its iconic bottle. For the first time since its inception in 1989, the classic OPI bottle will be updated, now featuring the streamlined look of the Infinite Shine and GelColor bottles.
GelColor provides a salon-perfect finish with up to 2+ weeks of wear, while Infinite Shine offers a high-shine finish with up to 11-days wear and traditional lacquer application. Nail Lacquer features a highly-pigmented, rich formula for even application without streaking.
SEASONAL OFFERINGS Share the love with holiday season with the Love OPI, XOXO Collection.
All 12 shades will be available in GelColor, Infinite Shine Long-Wear Lacquer
and Nail Lacquer formulas, offering consumers and professionals choices for the best products to fit their needs. Check out some of our Holiday offerings here and refer to the Holiday Catalog Sheet for a full list of promotions.
I’VE ALWAYS SAID THAT OPI OFFERS A MESSAGE IN A BOTTLE AND THAT SENTIMENT IS ESPECIALLY TRUE DURING THE HOLIDAY SEASON. WHETHER YOU GIFT OPI OR USE IT YOURSELF, OUR HEAVILY-
MINI 25 PACK
PIGMENTED, FASHION-FORWARD SHADES ARE SURE TO BRING JOY! – Suzi Weiss-Fischmann OPI Co-Founder & Brand Ambassador
EDITION A HR J55 Chipboard Counter Display featuring 12 Infinite Shine Long-Wear Lacquers in each Holiday shade (1 of each), 2 Infinite Shine ProStay Primers, and 2 Infinite Shine ProStay Glosses
HR J24 Promotional piece featuring 25 Mini Lacquers in Alpine Snow, Snow Glad I Met You, The Color That Keeps On Giving, Samoan Sand, Taupe-less Beach, One Chic Chick, This Cost Me a Mint, It’s a Girl!,You’re Such a BudaPest, Lucky Lucky Lavender, Princesses Rule!, Strawberry Margarita, A-Rose at Dawn...Broke by Noon, Bogota Blackberry, Black Cherry Chutney, My Wish List is You, Adam said “It’s New Year’s, Eve”, Sending You Holiday Hugs, Wanna Wrap?, Feel the Chemis-tree, Ornament to Be Together, Gift of Gold Never Gets Old, Top the Package with a Beau, Coalmates & Holidazed Over You
14 PIECE COUNTER DISPLAY HP J44 Chipboard Counter Display featuring 12 GelColors (1 of each) in each Holiday shade, plus 1 GelColor ProHealth Base Coat and 1 GelColor ProHealth Top Coat
NEW SIZE!
GELCOLOR/LACQUER DUO #1
GELCOLOR/LACQUER DUO #2
GELCOLOR/INFINITE SHINE DUO #3
HP J25 GelColor and Lacquer Duo Pack in My Wish List is You
HP J40 GelColor in 7.5 mL and Lacquer Duo Pack in Adam said "It's New Year's, Eve"
HP J28 GelColor and Infinite Shine Duo Pack in Adam said "It's New Year's, Eve"
ADAM SAID “IT’S NEW YEAR’S, EVE” ONE OF 12 NEW LIMITED EDITION SHADES AVAILABLE IN GELCOLOR, INFINITE SHINE, AND NAIL LACQUER refer to the Holiday Catalog for a full list of promotions 2
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LOVE O PI , XOXO
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CHECK OUT OPI.COM
for seasonal nail art looks and learn how to re-create them with Step by Step video tutorials.
NAIL ART this holiday season , calls for more glitz &
glam and nail art is the perfect way to create a total look. Check out the OPI nail art designs inspired by our 2017 Love XOXO collection to help jump start your nail art menu. Some of the looks can be created in as little as 15 minutes which makes it a quick and easy service upgrade. If your client’s taste is more understated, try offering nail art as an accent on her ring finger. Check out the Step by Steps to re-create the looks or use them as inspiration to come up with your own unique designs.
Dashing Through the Show Snow Glad I Met You / Alpine Snow / Ornament to Be Together
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Apply two thin coats of OPI GelColor Snow Glad I Met You. Cure each coat 30 seconds.
Use a fine detailing brush to draw an asterisk and V at edge of nail with OPI GelColor Alpine Snow. Cure 30 seconds.
Add small V shapes on outter edges of each line. Flash cure 15 seconds.
Add OPI GelColor Ornament to Be Together to make the center of the Snowflake stand out. Cure 30 seconds.
Use a dotting tool to apply OPI ProHealth Top Coat. Place discofetti on top. Cure 45 seconds. Apply two coats of OPI ProHealth Top Coat to encapsulate discofetti pieces. Cure each coat 45 seconds.
Joy to the Girls Feel the Chemis-Tree / Ornament to Be Together / Snow Glad I Met You
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Apply two thin coats of OPI GelColor Ornament to Be Together. Cure each coat 30 seconds.
With OPI GelColor Feel the Chemistree push the product to create an additional cuticle line.
Apply second coat of OPI GelColor Feel the Chemistree. Do not cure. With a dotting tool, apply OPI GelColor Snow Glad I Met You to create swirls. Cure 30 seconds.
Cut a small piece of pink colored transfer foil and dab onto nail.
LOVE O PI , XOXO
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TIPS & TRICKS
1.
Client requests to pleaseeeee squeeze them in before their holiday party is something every nail technician knows all too well. Start asking your clients ahead of time what they have planned for the holidays. Most people will travel home to be with their families, or will stay local to attend holiday gatherings with friends.
maximize your time and profit during the holidays
From regulars to special occasion clients, every nail technician knows the holiday season is the busiest time of year. The key to surviving the holiday chaos is to have a plan. A well thought-out plan will also help maximize your time and profit.
BOOK & CONFIRM
Generally, they have an idea when their big event or trip takes place and by proactively asking beforehand, you not only remind your clients to book in advance but you also save yourself from the pressures of squeezing in a client last minute.
Retail items require no additional service time with a quick return on investment during the holiday season.
Lacquer Duo Pack
HR J25 Promotional piece featuring Nail Lacquer duo pack in Adam said "It's New Years, Eve" and Wanna Wrap?, plus 1 cosmetic bag
Everyone is gifting and OPI is the perfect stocking stuffer!
PRO TIP Mini 4 Pack
Online booking sites are a great resource. Not only do they help organize your schedule but they also send automatic confirmation emails to your clients!
HR J22 Promotional piece featuring 4 Mini Lacquers in Ornament to Be Together, Coalmates, Holidazed Over You & My Wish List is You
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RETAIL CONVENIENCE Retail popular holiday shades for the last minute shopper. A client may forget someone on their holiday shopping list. This is the perfect chance to have clients spread the love during the holiday season by sending a message in a bottle through OPI.
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OPI PRODUCTS INC. 13034 SATICOY STREET, N. HOLLYWOOD, CA 91605
OPI PROFILE NOV·DEC·2017 GLOBAL·PSQ83
@OPI_PRODUCTS
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/OPIPRODUCTS | US&CANADA 1-800-341-9999 | INTERNATIONAL 1-818-759-8629 or email: INTERNATIONAL@OPI.COM