2019
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
Spring/ Summer 2019 Spring/ Summer 2019
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
2 A guide to Sweden’s unforgettable midsummer celebrations Nobody does midsummer like the Swedes. A friends and family gathering lubricated by beer, herring and shots of the local firewater. Whether you’re goofy or regular, it’s the one day of the year that everyone casts aside their daily routine and goes back to the land.
3 At CHPO we make watches and sunglasses that reflect who we are and the life we live. Always inspired by our Scandinavian heritage and our roots in skateboarding, music and art. This collection combines the simplicity and minimalism of Swedish summer and the fair colours of the north and the warm of the south. We are also proud to say that some of our new and best-selling sunglasses are now 100% made out of recycled PET bottles. Hell yeah!
So if you want to party like a Swede, here is an essential guide to surviving midsummer!
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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Escape to the country Most Swedes escape the city for their midsummer fun, heading to the family summer house on the coast or staying in a cottage by a lake to get close to nature. Nature and alcohol are the main ingredients for the perfect midsummer.
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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Harold Harold Harold Harold Harold
14224AA HAROLD
14224BB HAROLD
14224DD HAROLD
White dial. Black vegan leather strap.
Black dial. Dark brown vegan leather strap.
White dial. Brown vegan leather strap.
14229AA HAROLD GOLD
14229BB HAROLD GOLD
14229JJ HAROLD GOLD
White dial. Brown vegan leather strap.
Black dial. Black vegan leather strap.
Gold metal dial. Black vegan leather strap.
NEW Harold Hunter was an American professional skateboarder and actor. He came into our lives as Harold in Larry Clark’s reality-based film Kids, and has been in our hearts ever since.
14229GG HAROLD NAVY METAL
14229KK HAROLD GOLD
14229LL HAROLD LAKE
14229CC HAROLD METAL
Navy metal dial. Dark brown vegan leather strap.
Gold metal dial. Brown vegan leather strap.
Gun metal dial. Brown vegan leather strap.
Swedish metal dial. Black vegan leather strap.
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D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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14228AA HAROLD MINI
14228BB HAROLD MINI
14228DD HAROLD MINI GOLD
White dial. Brown vegan leather strap.
White dial. Black vegan leather strap.
White dial. Brown vegan leather strap.
14228EE HAROLD MINI GOLD
14228FF HAROLD MINI GOLD
14228GG HAROLD MINI GOLD
Black dial. Black vegan leather strap.
Gold metal dial. Black vegan leather strap.
Gold metal dial. Brown vegan leather strap.
Harold mini Harold mini
NEW
NEW
14228HH HAROLD MINI ROSE
14228II HAROLD MINI ROSE
White dial. Black vegan leather strap.
Black dial. Black vegan leather strap.
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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Make your own krans The symbol of midsummer is the krans, a headband of summer flowers entwined around soft birch branches. Children head out to the fields in the morning to gather fresh flowers and no midsummer outfit is complete without your very own personalised crown. According to Swedish folklore, you should place seven types of flowers under your pillow midsummer night to dream of your future lover.
Khorshid Khorshid Khorshid
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14230BB KHORSHID SILVER
14230OO KHORSHID SILVER
14230EE KHORSHID DENIM
Silver dial. Black vegan leather strap.
Silver dial. Brown vegan leather strap.
Silver dial. Blue denim strap.
NEW
14230ZZ KHORSHID PIZZA
14230II KHORSHID FIKA
14230CC NAWROZ
14230KK KHORSHID GOLD
14230NN KHORSHID BLACK GOLD
Metal dial. Funky brown vegan leather strap. Pro model by Mariah Duran.
Black dial. Black vegan leather strap. Pro model by Caroline Degardh
Gold dial. Brown vegan leather strap. In collaboration with Skateistan.
White dial. Brown vegan leather strap.
Black dial. Black vegan leather strap.
Khorshid was a girl who worked for Skateistan and was tragically killed in a suicide bomb attack. The Khorshid watches are a tribute to her and everyone working at Skateistan.
NEW
14230JJ KHORSHID FUNK METAL
14230XX KHORSHID EPIC METAL
14230PP KHORSHID GOLD METAL
14230MM KHORSHID NAVY METAL
14230SS KHORSHID OLIVE METAL
Metal dial. Funky brown vegan leather strap.
Black dial. Brown vegan leather strap.
Metal dial. Brown vegan leather strap.
Navy Metal dial. Brown vegan leather strap.
Olive dial. Brown vegan leather strap.
Khorshid Mini 15 Khorshid Mini Khorshid Mini Khorshid Mini
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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14231AA KHORSHID MINI ROSE
14231BB KHORSHID MINI GOLD
Rose gold dial. Black vegan leather strap.
White dial. Brown vegan leather strap.
NEW
14231FF KHORSHID MINI BLACK GOLD
14231CC KHORSHID MINI SILVER
14231GG KHORSHID MINI FUNK METAL
Black dial. Black vegan leather strap.
Silver dial. Black vegan leather strap.
Metal dial. Funky brown vegan leather strap.
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Learn the frog dance By mid-afternoon crowds are gathering in parks and on village greens to watch the annual midsummer dance around the midsummer pole. Children in traditional dresses clutch their parents’ hands while local teenagers, resplendent in their finest summer garb, exchange flirtatious glances as the accordion player strikes up a rousing chorus of folk tunes. Bystanders may be dragged into the ensuing series of line-dancing style displays, culminating with the quintessential midsummer routine — the squatting frog dance.
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D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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Nando Nando Nando Nando Nando Nando Nando
14232BB NANDO SILVER
14232GG NANDO NAVY SILVER
14232EE NANDO METAL
White dial. Metal mesh wristband.
Navy metal dial. Metal mesh wristband.
Swedish metal dial. Metal mesh wristband.
The Nando is an ode to our long-time friend, Malmö trooper and skateboarder Fernando Bramsmark.
14232AA NANDO GOLD
14232HH NANDO GREEN GOLD
14232II NANDO GOLD
Black dial. Metal mesh wristband.
Green metal dial. Metal mesh wristband.
White dial. Metal mesh wristband.
NEW
NEW
14232JJ THE NUGE
14232LL NANDO GUN N’ ROSE
14232OO NANDO BLACK GOLD
14232PP NANDO SLAYER
14232NN NANDO VAN BRUGGE
Black dial. Black metal mesh wristband Pro model by Don “The Nuge” Nguyen
Swedish metal dial. Metal mesh wristband.
Black dial. Black metal mesh wristband.
Black dial. Black metal wesh wristband.
Bordeaux metal dial. Metal mesh wristband
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D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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14233AA NANDO MINI SILVER
14233DD NANDO MINI ROSE SILVER
White dial. Metal mesh wristband.
Silver metal dial. Metal mesh wristband.
NEW
14233EE NANDO MINI ROSE
14233FF NANDO MINI ROSE
White dial. Metal mesh wristband.
Black dial. Metal mesh wristband.
NEW
14233BB NANDO MINI GOLD
14233CC NANDO MINI GUN N’ ROSE
14233GG NANDO MINI SLAYER
Black dial. Metal mesh wristband.
Swedish metal dial. Metal mesh wristband.
Black dial. Black metal mesh wristband.
Nando Mini Nando Mini Nando Mini Nando Mini Nando Mini Nando Mini
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Eat strawberries After the build-up of the afternoon, it’s time to get down to the serious business. An evening of celebrating with traditional food and drinks.
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The essential three-course supper includes a starter of three types of herring, served with crème fraîche and new potatoes, followed by cuts of meats or tofu, served with tomato salad and a deliciously tangy smoked mayonnaise. And no midsummer celebration is complete without fresh strawberries to finish. All washed down by local firewater and cheap smuggle beer from Germany.
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
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Rawyia Rawyia Rawyia Rawyia Rawyia Rawyia
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14234AA RAWIYA GOLD
14234BB RAWIYA SILVER
Gold metal dial. Metal mesh wristband.
Silver metal dial. Metal mesh wristband.
14234II RAWIYA ROSE
14234NN RAWIYA ROSE NAVY
Rose gold dial. Metal mesh wristband.
Navy metal dial. Metal mesh wristband.
NEW
NEW
14234GG RAWIYA METAL
14234OO RAWIYA LAKE
14234PP RAWIYA POOL
Swedish metal dial. Metal mesh wristband.
Gun metal dial. Brown vegan leather strap.
Pool dial. Brown vegan leather strap.
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D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
Dance again Midsummer is all about being together with friends and family and reuniting for one weekend of the year. And by the time the lights softens and the fresh breeze of summer blows across the al-fresco gathering, the schnapps will be in full flow. By this point, expect dancing and hearty singalongs to The Hellacopters or traditional folk tunes played on the accordion. It’s a rare moment in time when nobody has a care in the world and all feels right in life.
Welcome to Sweden!
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Johanna Johanna Johanna Johanna
Nuno Nuno Nuno Nuno Nuno
Nuno Santana Almeida is our sales agent in Portugal, and he has been with us since day one. When we were no more than an idea and a lookbook he took a chance on us, and for that we are forever grateful! And just like Nuno, this watch is a great companion when surfing.
14235BB NUNO SILVER Silver metal dial. Metal mesh wristband.
At our headquarters in Stockholm we have two Johanna’s. Confusing for us, and everyone working with us. And to make it even a bit more confusing we decided to name our new watch after our two Johanna’s.
14236AA JOHANNA SILVER
14236BB JOHANNA THUNDER
14235AA NUNO NAVY
14235CC NUNO OLIVE
14235DD NUNO THUNDER
Silver metal dial. Metal mesh wristband.
Gun matte dial. Metal mesh wristband.
Navy metal dial. Metal mesh wristband.
Olive metal dial. Metal mesh wristband.
Gun metal dial. Metal mesh wristband.
Vintage Vintage Vintage Vintage Vintage
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14226BB VINTAGE WORLD Dark brown leather strap.
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NEW
16132CA AMY
16132CC AMY
16131UU VISTA
Turtle brown.
Black. 100% recycled plastic.
Black. Polarized.
16131XX MARAIS
16131XB MARAIS
16131YA MCFLY
Black.
Transparent.
Turtle brown.
NEW
Sunnies Sunnies Sunnies Sunnies
16131YB MCFLY
16131YY MCFLY
16131YC MCFLY
Silver.
Black.
Pink.
NEW
NEW
NEW
16132DA IAN
16132DB IAN
16132DD IAN
Gold.
Gold.
Gun metal.
NEW
NEW
16131IB RUMI
16132EE SILVER LAKE
16132EA SILVER LAKE
Turtle brown. In collaboration with Skateistan.
Black. 100% recycled plastic.
Pink.
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16131II CASPER
16131IC CASPER II
16131LA TRESTLES
Black.
Black. Polarized.
Turtle brown.
NEW
16131LC SWAMIS
16131LE FÅRÖ
16131LL MAVERICKS
Transparent.
Champagne.
Black. 100% recycled plastic.
NEW
NEW
16131LF HODDEVIK
16131LH COXOS
16131LI PINK ROCKS
Turtle brown.
Black.
Pink.
16131NB SARAH
16131NN SARAH
16131OA PADANG
Turtle brown. Polarized. Pro model by Sarah. Meurle.
Black. Pro model by Sarah. Meurle. 100% recycled plastic.
Grey.
NEW
NEW
16131OB PADANG
16132BA KURT
16132BB KURT
Black.
White.
Black. 100% recycled plastic.
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16131RA VANESSA
16131RB VANESSA
16131RR VANESSA
Grey. Polarized. Pro model by Vanessa Torres.
Turquoise. Polarized. Pro model by Vanessa Torres.
Honey. Polarized. Pro model by Vanessa Torres.
NEW
16131SA BODHI
16131SB BODHI
16131SC BODHI
Black. Polarized.
Black. Polarized. 100% recycled plastic.
Transparent. Polarized.
16131SD BODHI
16131VA COPENHAGEN
16131VB COPENHAGEN
Turtle brown. Polarized.
Black.
Transparent.
NEW
NEW
16131VV COPENHAGEN
16131VC COPENHAGEN
16131TA ROMA
Turtle brown.
Turtle brown.
Turtle brown. Polarized.
16131TT ROMA
16131PB NOWAY
16131PP NOWAY
Black. Polarized.
Transparent.
Black. 100% recycled plastic.
For sunny days and hungover afternoons
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16132AA LIAM
16132AB LIAM
16132AC LIAM
Gun metal.
Gold.
Gold.
NEW
NEW
16132AD LIAM
16132AE LIAM
Gold.
Gold.
D es i g n e d i n S we de n — Ma de fo r E ve r y wh e re
This guide to Sweden’s unforgettable midsummer celebrations and lookbook was made together with: photography
Zorah Olivia
Åkerström
art
direction
copywriting
Viktor Telégin + Johanna
Anna Karlin
skaters
Vanessa Torres
+ Beatrice Domond + Don Nuge Nguyen + Mariah Duran + Samantha Narvaez + Toro
Blammo International AB Mälarvarvsbacken 8 117 33 Stockholm Sweden info@chpobrand.com www.chpobrand.com facebook.com/chpobrand instagram.com/chpobrand
photographers girlfriend
Kayla Dowell.