WHO Chicca Lualdi, Italian, studying between Milan and New York, with already ten years of working experience in fashion houses such us Ittierre, Aeffe, Etro, Cruciani. WHAT Chicca Lualdi BeQueen sews architecture and femininity together, for a contemporary woman who conveys personality and confidence. Grew up between designers, she absorbs the lines of the city and she transfers them on the fabric. The result is a sober style, geometric in the shapes, but refined by warm colors and soft materials. Cobalt blue, copper and gold shades, backless dresses in harmony with a simple tailoring and androgynous elements. Chicca Lualdi BeQueen dresses a woman who is never aggressive and releases an antique charm. WHEN From 2009 when Chicca was prized by CNMI at the Fashion Incubator Contest. WHERE Dreamed & produced in Italy. Find it at Luisaviaroma, in Florence. WHY To celebrate the pureness and the expertise of true made in Italy cut. To experience the high quality of Italian materials, such as macramĂŠ, silk, cashmere and fur. To wear a sober and elegant style, without renouncing to be contemporary.
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