6TH ANNUAL BUYER’S GUIDE DIRECTORY 1800 ACTIVE CUSTOMERS
3600 PRINT SUBSCRIBERS
per month
60% AGED 35-64
OVER
39,858 PAGE VIEWS per year
45% FEMALE
55% MALE
6th Annual Buyer’s Guide Directory THE FRUIT & WINE INDUSTRIES #1 RESOURCE 3 great ways for customers to contact you! Print Issue + Online Directory + Digital Flip Magazine
SAMPLE PRINT DIRECTORY Your Logo Orchard & Vine Magazine
Your Contact Info Live Links
1576 West Kelowna Road West Kelowna, BC V1Z 3H5 Phone: 250-769-2123 Fax: 1-866-433-3349 info@orchardandvine.net www.orchardandvine.net Since 1959, readers have subscribed to Orchard & Vine Magazine. They ask and we respond to find top issues on fruit growing, grape growing and wine making, industry and government news. If you consider the “pass on readership” of an average of three qualified readers per copy, then our estimated total readership is around over 11,000 per issue.
Your Company Info (50 Words) Basic $225 per year Enhanced $450 per year April 2015 print edition PLUS online until April 2016
CATEGORIES • Accounting • Agencies; Marketing, Websites • Animal Bird & Pest Control • Appraisals • Associations & Government • Auctions • Bottling • Bulk Wine • Concrete Resurfacing • Cooperage Tanks & Containers • Corks Capsules & Closures • Crop Protection • Crush Pad • Education, College & University Programmes • Employment, Staffing, Foreign Workers, Jobs
• Fabricating • Farm Equipment • Farm Management • Fencing • Fertilizer • Filtration • Financial • Food Processing • Frost Protection Wind Machines • Fuel • Greenhouses & Covered Buildings • Insurance • Irrigation • Labels & Labeling Equipment • Legal • Management Consultants • Nursery Supplies Rootstock
• Oak Alternatives • Orchard Supplies • Organic Supplies • Packaging Containers & Boxes • Packing House • Pesticides • Photography • Post Harvest • Processing • Pruning Equipment • Real Estate • Refrigeration • Safety • Seeds • Software • Soil • Spreaders
• Storage & Shipping • Tractors Sprayers & Machinery • Trailers • U-Pick • Vineyard Equipment • Vineyard Installation • Viticulture • Wind Machines • Wine Accessories • Wine Tours • Winery • Winery Equipment • Winery Services • Winery Supplies Directory includes one category. Additional categories $55 each.
BUYERS GUIDE SEARCH PAGE 5
Map View Includes; 1L ist or Map View - Customers can search by a list or by map view.
ADVERTISE HERE
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2T op Spot - Promoted listing - Appear on the top of the Search Directory. Limited to first 5 advertisers. 3M ap View - Displays your quick view your info, logo, name, description, and link.
5 Thunderbird Plastics
Packages, Containers and boxes. TPL is committed to supplying, quality, affordable, reusable materials handling solutions.
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4K eyword Search - Customers search by keywords to find products and services. Search will also scan business titles, addresses, and description fields. 5O nline Ad - Promote your product or service and link to your website in Featured Sections of O&V online. Top Banner or Big Box Ad. (Shared equally with only 4 other advertisers) Ask about availability!
3 American Winesecrets
North America’s leader in wine filtration. Winesecrets has provided specialized mobile wine filtration services.
ENHANCED LISTING FEATURES 1S ocial Media Buttons - Social sharing via Facebook, Twitter, LinkedIn, Pinterest, and Google+ 2C ontact Information - Includes essential contact information plus logo, email and website links.
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3E nhanced Directory - Enhance the effectiveness of your listing and give your customers a more personal inside view with embedded video, photos, Business Profile, Facebook, and map directional tools.
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4 Events - Display your upcoming events.
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5F acebook Feed - With an embedded Facebook Feed and “Like” button, customers can see your postings, deals, and events. 6S earch Engine Optimized - With the implementation of industry standard formats like Microdata, we ensure that your listing remains at the forefront of changes in SEO.
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7P romo Link - Enhanced Listings will be promoted throughout O&V site to bring customers to your listing and your website. 6
BUYERS GUIDE DIRECTORY OPTIONS
Each Directory Listing includes one listing in the April print issue + online until April 2016
BASIC DIRECTORY
ENHANCED DIRECTORY
TOP SPOT DIRECTORY FEATURE
$225 per year
$450 per year
Additional
$500 per year
Logo, contact info, 50 word description, map location + online until April 2016
Basic Directory + Business Profile, video, photo slideshow, Facebook events, and promoted listing.
Your Enhanced Directory will always appear on the top of the online Directory. Limited to 5 Advertisers
$75 per month (12 months) Online Ad + Basic Listing
$85 per month (12 months) Online Ad + Enhanced Directory
$125 per month (12 months) Online Ad + Top Spot + Enhanced Directory
• Logo - Full Colour • Contact Information - name, address, email, website etc. • Description - 50 words • Additional categories $55 each • Mapping • Location Search • Social Media Sharing Buttons • Online Business Profile • Facebook Stream + Like Button • Photos with headline and keyword tags • Video- link from YouTube, Vimeo or Sound Cloud • Upcoming Events • Promo Link - directing visitors to your listing • Top Spot - appear on the top of the online directory. Limited to first 5 advertisers
+ Online Ad Promote your business and link to your website. Top Banner Ad or Big Box Ad. Ask about availability!
SEO & SOCIAL MEDIA INTEGRATION SOCIAL MEDIA INTEGRATION Directory listings, featured articles, photos and video include social share and like buttons. Make it simple to connect with your customers!
SEARCH ENGINE OPTIMIZED • Search engines use robots and web crawlers to sort through billions of websites to find relevant high-quality content that matches up with keywords that customers use when searching the web. • To make this process faster and more effective, search engines reward websites with great keywords that make it easier to find relevant content. Orchard & Vine provides quality content and keywords, including yours! • At a basic level, SEO is the practice of providing clues (keywords) so it can be indexed and found by search robots. We can help you create relavent content, photos, links and keywords, to you get found by the robots that search our site.
WHAT THIS MEANS FOR YOU 1. Orchard & Vine Online is customized to include features that support and enhance your SEO strategy. These features will help your business and products get found by customers who are searching for your information. 2. We ensure that your directory remains at the forefront of ongoing changes in SEO with the implementation of industry standard formats like Microdata needed for robots and web crawlers. 3. To ensure your content is always found, our site automatically generates a dynamic sitemap.xml file. This is a basic technical requirement that serves as a detailed map of our website for search engines to find, so they can find you too! 4. With the addition of your directory, location, map, descriptions and Business Profile, you’ll be added to a growing list of specialized content that search engines love! (articles, business profiles, directories, events, and more). 5. Along with our site structure, we can create specific web addresses (URLs) just for you, using keywords that people actually look for on search engines. 6. For even more WOW factor - we can optimize your content and photos with specific web addresses (URL), your title, and keywords. Packed with great technical features and at a price that is affordable! Connect your business with the industry! Contact us today! 250-769-2123 Lisa: lisa@orchardandvine.net or Holly: holly@holly@orchardandvine.net