ORDINARY PEOPLE found a name card written “오피(OPi)” on the street and were interested with it. Because, its pronunciation is the same as their studio's abbreviation. Turns out, it was leaflet flyers for prostitution at an officetel. In this, the visibility-concerned colour, the text outline with image, and many information was set for optimal efficiency. Among them, the highlight was the suggestive woman's image. In this flyer, it is not important whether she is there or not. It only stimulates the moment's desire. Ordinary People take this flyer's compositions and the attitude, make a name card for promoting them, and scatter it on the Jong-no street. As the lady's image on the OP name card, it doesn't matter whether the image of Ordinary People on the name card is real or not, what does it mean. This name card only exists for stimulating the passenger's vision and hooking.
Typojanchi 2015,
Culture Station Seoul 284, Seoul, KR
310X250MM