Chamber Chatbook: Chapter 8

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Start the Year off Right with These 5 Unconventional Approaches Getting ready for 2024? Don’t just review last year’s results and set new goals! Try these unique approaches to start the year as well: 1. Say goodbye to problem clients: Not every client is worth keeping. Sometimes it’s best for both parties to part ways. Be willing to let go of clients who cost more to serve, are rude to your team, or would be better off with a competitor. By freeing up time and resources, you can focus on finding clients who appreciate your services and align with your business values. Eliminating difficult clients of engagement tends to resonate with customers and shows your team that you value them and boosts employees, increasing their loyalty and potentially employee engagement and retention. Offering attracting new clientele. alternatives to clients who may have outgrown or 4. Purge and declutter: Start the year with a no longer align with your services, shows them that clean slate by getting rid of old emails, files, and you have their best interests at heart. paper clutter. This not only streamlines processes 2. Invest in your team’s growth: Evaluate your and increases efficiency but also brings mental team’s skills and ask them about their growth clarity and reduces stress. A clutter-free workspace goals. Plan for and provide additional training and leads to a more productive year. mentorship opportunities to help them develop 5. Plan your vacation in advance: Without professionally. Also, reevaluate your incentive plan intentionally scheduling time off, you’ll likely end and ask your employees what kind of recognition up without a break at all. Set boundaries between and rewards they value (it’s not always just about work and personal life to prevent burnout. Planning the money). Make sure you have plans in place vacations ahead of time gives you something to to acknowledge and appreciate their hard work look forward to throughout the year. Communicate throughout the year. your vacation plans to your employees and clients 3. Evaluate your community engagement: It is and identify the measures that need to be in place a wonderful time to consider how you want your to keep things running smoothly while you’re away. business to show up in the community. Engaging in This allows you to step back and trust your team, the community not only helps to strengthen your creating a more efficient business overall. relationship with customers, but also positions your business as a social good. Active involvement in As we enter a new year, take action to set yourself the community can take the form of sponsorships, up for success. Which approach will you embrace? volunteering, or donations, and not only does it enhance your business’s reputation, but it also Sharon Lewis fosters a sense of unity, respect, and trust. This type AdviCoach

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