Consumer Electronics Daily News - Jan. 9, 2012 by Oser Communications

Monday, Januar y 9, 2012

KEEP YOUR PHOTOS IN THE CLOUD WITH EYE-FI

Yuval Koren, CEO of Eye-Fi, discusses EyeFi’s seamless solution for capturing photos, getting them where you want them to go, and safely storing them in the cloud.

CEDN: Tell our readers about Eye-Fi. What does the Eye-Fi ecosystem look like?

Continued on Page 128

DYNAMIC DUO: BODYMEDIA FIT’S NEW CORE ARMBAND & JILLIAN MICHAELS

America’s Toughest Trainer Will Join BodyMedia at 2012 CES in Las Vegas

Oser Communications Group

MARCHON3D: THE YEAR FOR 3D TELEVISION

David Johnson, President of Marchon3D®, spoke with us about the promise that 2012 holds for 3D home video.

CEDN: 3D had a huge year in 2011. What do you see happening with 3D entertainment in 2012? Continued on Page 128

IEEE COMSOC TO DEMO NEW CAPTCHA TECHNIQUES AND ACCESS CONTROL SYSTEMS

Combine the BodyMedia FIT CORE Armband, an all-day body monitor, with tough-love fitness coach Jillian Michaels,

SIMPLICIKEY ELECTRONIC, WIRELESS DEADBOLT OFFERS EASY, SAFE ENTRY

HOVERCAM CREATOR REVOLUTIONIZED HOW WE USE E-READERS

Continued on Page 129

Also previewing features of upcoming app to lock/unlock your home from any Smartphone

(www.SimpliciKey. SimpliciKeyTM com), dedicated to providing convenience through technology, showcases the SimpliciKey Remote Control Electronic

Continued on Page 132

Continued on Page 129

A five-minute interview with Ji Shen, founder and CEO of Pathway Innovations and Technologies, Inc., the San Diego, Calif.-based manufacturer of the HoverCam. CEDN: The Impress is certainly interestContinued on Page 133

Las Vegas

ION BRINGS PORTABLE GAMING FULL CIRCLE WITH ICADE MOBILE

ADT: THE HIDDEN VALUE OF HOME MONITORING AND CONTROL

an industry In wrought with fierce competition and constantly shifting fads, ION has become a leader by consistently introducing products that combine classic technology with cutting-edge innovation. The company boasts a product line that ranges from game controllers and musical

Being able to remotely arm and disarm your home security system from your smart phone is certainly convenient. And having the ability to see when your children come home from school via streaming video on your work PC will most assuredly give you peace of

NEATO ROBOTICS PERFECTS 21ST CENTURY HOUSECLEANING

RED LEAF MAKES RETAIL DISPLAYS LOOK PERFECT

Continued on Page 128

Warren Flick, CEO of Neato Robotics, discusses his company’s breakthrough in automated vacuum technology.

CEDN: What sets Neato Robotics automatic vacuum cleaners apart from other offerings?

Continued on Page 132

DKM INTERNATIONAL INTRODUCES SCANDINAVIAN DESIGN & TECHNOLOGY

Mark Langley , Sales & Marketing Manager of DKM International Ltd. introduces products from People of Lava Sweden.

CEDN: Who is DKM International?

ML: We are a Canadian distributor/

Continued on Page 133

Continued on Page 129

Consumer Electronics Daily News sat down with Chris Potter, CEO of Red Leaf Retail Concepts Inc., about how design and packaging reach customers.

CEDN: Can you tell us a bit about your company Red Leaf Retail Concepts Inc.? Continued on Page 132

GET CREATIVE ON YOUR TABLET WITH ADONIT PRODUCTS

Kris Perpich, CXO of Adonit Corporation, stopped by Consumer Electronics Daily News to discuss how Adonit is making it easier to create on tablet computers. CEDN: Why does Adonit exist?

Continued on Page 133

Monday, Januar y 9, 2012

DICOTA DELIVERS DYNAMIC PORTFOLIO OF CARRY SOLUTIONS TO SUPPORT VARIETY OF ELECTRONIC DEVICES By Kevin Coleman, Sales Director, Americas, DICOTA

As smartphones become increasingly powerful and computers become ever more mobile, are you looking for effective ways to meet the challenge posed by the convergence of mobile computing? Are you searching for the right range of carry solutions and accessories to support an expanding variety of devices, markets and price points? Look no further. Leading carry solutions brand DICOTA

has the strong brand coherency and emphasis on unique design and functionality that provide retailers with a broad product portfolio that appeals to an extraordinarily broad variety of customers and segments. At DICOTA, we are addressing the current convergence of mobile devices with our range of high-quality standout carry solutions for tablets, laptop computers, smartphones and other mobile devices manufactured by all the top names in the industry.

A STRAIGHTFORWARD PATH TO ENERGY-EFFICIENCY TESTING WITH INTERTEK As the global green movement grows, so does consumer demand for energy efficient products. In this highly competitive consumer electronics market, manufacturers are seeking faster ways to effectively meet efficiency standards. Relying on more than 50 years of experience in energy efficiency testing, Intertek works

diligently to bring your product to market with a competitive edge. Intertek has arrived at CES to provide energy efficiency solutions for the wide collection of companies on display from around the world. As a global testing leader, Intertek realizes the value of delivering fast turnaround and works

Consumer Electronics Daily News We are a full-line accessories manufacturer that supports all major platforms. We deliver high quality, functional, design-conscious carry solutions for leading edge mobile devices such as BlackBerrys, iPhones, iPads and many more. Our product offering is underpinned by our core value proposition of ‘Protect Your World’ supported by innovative, durable and attractive products that safeguard customers’ digital lives. We have carefully assembled the portfolio to provide functional, long-lasting and stylish products for consumers ranging from business professionals to technology enthusiasts and anyone inbetween who needs access to their devices on the move. As smartphones become more powContinued on Page 36

with manufacturers to ensure that speedto-market objectives are met. They take action to expedite results and build momentum for products to reach the market and hit the mark. Having tested a number of feature items at this year’s show, Intertek proudly represents the most efficient path to certification by providing global resources and fast project turnaround for consumer electronics manufacturers. Our facilities have the ability to test and verify home electronics and appliances to ever-changing energy efficiency standards. Continued on Page 36

An independent publication not affiliated with International CES or PMA Lee M. Oser CEO and Editor-in-Chief Steve Cox Lyle Sapp Kate Seymour Senior Associate Publishers Kim Forrester Associate Publisher Lorrie Baumann Editorial Director Dirk Deppey Naima Simi Lorrie Brownstone Associate Editors Valerie Wilson Art Director Kelly Hess Graphic Designer Selene Pinuelas Traffic Manager Paul Harris James Martin John McQuaig Conrad Mendoza Bill Morris Deborah Yarbrough Account Managers Enrico Cecchi European Sales Consumer Electronics Daily News, including Photo Imaging Daily News is published by Oser Communications Group ©2012. All rights reserved. Executive and editorial offices at: 1877 N. Kolb Road, Tucson, AZ 85715 520-721-1300/Fax: 520-721-6300 www.oser.com European offices located at Lungarno Benvenuto Cellini, 11, 50125 Florence, Italy.

Monday, Januar y 9, 2012

JAYMO ADDS PRINT AT HOME FEATURE FOR PIXCASE PERSONALIZED PHONE CASES “It’s like putting a picture in a picture frame,” states Jay Foght, President of Jaymo about the PixCaseTM line of personalized phone cases, “and now with Jaymo’s new free online design tool, you can create free personalized designs for your phone and print them at home.” Customers who buy a PixCase can use their own PC or iPad to visit the online design tool at www.jaymo.co to upload their own photos, access hundreds of free gorgeous backgrounds, clip art and fonts to design one-of a-kind inserts. They then have the option to save their designs as .pdfs or print at home. No waiting. No postage. Personalization of mobile devices isn’t new. There are a lot of companies

that have photo upload software but many of them are hard to use and they are expensive. Jaymo’s design tool takes the mystery and the expense out of creating a personal device case. “It’s easy to take for granted that everyone is technologically savvy these days, but that isn’t always true. I know there are many users of social media websites out there who haven’t bothered to personalize their own cases,” continues Jay Foght. “The software isn’t user friendly or the wait is too long, sometimes up to two weeks to receive a personalized case in the mail. Who wants to wait two weeks for a phone case?” The Jaymo design tool was created to go hand in hand with the popular PixCase. The concept of the PixCase is a

DO YOU .COM? WE DO By Richard Borden, CEO of Ashley Entertainment

Online sales during the holiday season through Christmas Eve last year rose 15.4% year-over-year to $36.4 billion, according to MasterCard Advisors' Spending Pulse report. Cyber Monday sales at online retail websites were 19.4% higher in 2010,

compared to the online sales of Cyber Monday in 2009.―Coremetrics $1.028 billion was spent online on Cyber Monday in 2010, the first day in U.S. retail history to surpass the billiondollar sales level.―comScore $36.4 billion was spent online by Thursday, the day before Christmas Eve, which was 15.4% more than 2009.―MasterCard Advisors

Consumer Electronics Daily News simple one. By tracing the patented PixCase template around any 4”x6” photo, a person can cut out the photo and insert it into the PixCase. The case now becomes a picture frame, pure and simple. From the wife who loves to digital scrapbook to the husband who loves photos of his kids, the PixCase is the perfect gift. Made to look like a real picture frame, the “frame” is constructed of a durable, shock absorbing black vinyl. At a time where people are conscious of their spending, the PixCase allows a person to show their individuality again and again. People can change their photo or design any time they choose. And because the insert can be changed at any time, one long-lasting PixCase will be the only case anyone will need to buy for their device. The PixCase family includes cases for

SpendingPulse OK, I know the above sales figures caught your attention, which is why you continued reading, but I can’t help but throw one more statistic at you: Six days during the Christmas holiday shopping season saw more than $1 billion in sales―MasterCard Advisors SpendingPulse. If you’re a manufacturer wondering how to get a piece of this pie,

all Apple products and select Blackberry models. Included with every purchase is a bonus screen guard. Available on the Jaymo website and at retailers around the country, Pixcase products range from $23.99 to $35.99 depending on the model, making them some of the most affordable personalized cases on the market. Cottage Mills, now Jaymo was founded in 1991. It is nationally recognized as a company that designs, produces and sells innovative products for the craft and photo industries. Jaymo’s line of personalized photo gift products includes the PixCaseTM, PixPenTM, PixMugTM and PixTagTM, all of which can be used with Jaymo’s design tool. To see the latest innovation in phone case design, visit the Jaymo booth at CES South-2 booth 26113 or checkout the website at www.jaymo.co.

you are really late to the table. Will this be the year when you finally figure out your .com strategy? How can you expose your products to the numerous major .com sites without spending a huge amount of time, a huge amount of money and a huge amount of resources? There are too many concerns to list Continued on Page 36

Monday, Januar y 9, 2012

DUNE HD TV-101: DELIVERING ALL TYPES OF ENTERTAINMENT CONTENT INTO THE HOME Dune HD is changing how operators deliver IPTV and OTT video to growing audiences for niche and international content.

Industry experts report that IPTV service revenues will grow from $12.9 billion in 2010 to $27 billion in 2014, and the latest media player from Dune HD will take advantage of this growing consumer and operator demand. Unveiled at 2012 International CES this week, the new Dune HD TV-101 is the latest product in the company’s operator and mass-market retail series designed to address today's content delivery requirements for Over-the-Top (OTT) and IPTV service operators.

While debuting in the U.S. this week, the Dune HD TV-101 won the coveted Connected TV of the Year Award from ConnectedWorld.tv in September 2011. The device is a compact, hybrid media player and set-top box that allows playback of standard and high definition video (up to full 1080p) and is capable of supporting digital TV program reception. For content operators wishing to deliver niche or targeted programming to a growing consumer audience base known as cord cutters, or those seeking to replace pay-TV services or augment OTA broadcasts, the TV-101 makes it easy to deliver video from VOD or subscription premium services, ethnic programming, niche content and beyond.

FIVE WAYS THAT PORTABLE SOLAR POWER IS USEFUL IN EVERY HOUSEHOLD By Joe Atkin, President, GOAL ZERO

Long gone are the days of using solar energy exclusively for calculators and rooftops. As the need and demand for solar power continues to grow at a rapid pace, leaders within the solar industry, such as GOAL ZERO, are continually pioneering new, innovative portable power systems to cater to the developing solar power market. Be it big or small, the ways you need solar power are endless. Here are the top five you should

consider:

I. Emergency Preparedness In 2011 the United States experienced a series of large-scale natural disasters, including a slew of devastating droughts, deadly tornadoes, and destructive floods. With each disaster, physical damages are inevitable, whether it’s something small like a power outage or large like a demolished home. Either way, the need for solar energy is clearly prevalent. Something as simple as being able to

Best of SHOW

Consumer Electronics Daily News To facilitate easy connection to an operator’s middleware service and Internet-delivered video streams, Dune HD has developed an IPTV interface that is in use today with one of the most successful OTT ethnic content operators in the world. The Dune HD IPTV interface provides an elegant yet simple way to launch and navigate hundreds of channels, view EPG and other user interface menus and content metadata via a video overlay, and a graphically rich user experience. (The IPTV interface may be utilized on any of Dune HD's players.) With the TV-101, Dune HD partnered with Sigma Designs, the leader in connected media platforms, to use its latest media processor, the SMP8670. This new chip runs at 700 Mhz delivering a 40-percent increase in performance, while reducing power requirements 30-

power your lights during a blackout can contribute an element of safety to your family. Additionally, having your handheld devices, such as a cell phone or laptop, charged and ready to go can make a significant difference amidst an emergency situation.

II. Camping/Hiking For any outdoor excursion where electricity is not readily available, keeping your electronic devices can prove challenging. Using solar power is the optimal solution, especially for the electronic essentials like a cell phone, GPS, lantern, or flashlight. Since solar technology companies, like GOAL ZERO, offer lightweight, portable solar power kits that can easily fit into your travel equipment, it’s easy to charge up your devices during the day without the worry that you might be left “powerless” by night. III. Travel Imagine boarding a 10-hour plane to a country across the globe when you realize that your laptop battery is dead. This might not be a problem, except that you have a 10-page business proposal due as soon as you land. Without any outlets, the best and easiest solution is to use a

percent from previous generations. Additional features include the ability to receive content from PC, NAS or directly attached storage devices such as HDD, USB Flash drives and SD cards, as well as the Internet. The device also can upscale DVD or SD video content to 1080p. The Dune HD TV-101 supports digital terrestrial TV via a USB dongle, a variety of DRM formats, and nearly every possible video, music or photo format. We expect the Dune HD TV-101 to capture the attention of operators who are developing new audiences for their content and finding increasing requests by customers to move the viewing experience for OTT and IPTV services off the computer or mobile device, onto the TV. You can find Dune HD at CES in the South Hall, Level 1, booth 21445. Call them at 206-315-8646. portable solar power pack that you were able to charge before you left for the airport. Solar power technology can guarantee that you always have the energy solution you need anywhere and at anytime.

IV. Recreational Use Your son’s soccer game. Your annual Super Bowl tailgate or even your Sunday family picnic in the park. No matter what the outdoor occasion, solar energy ensures that your camera is charged while you videotape your son score his first goal, your TV has full power as you celebrate your favorite team’s victory, and your portable fridge keeps your snacks and drinks cool while you enjoy the day in the park. V. Everyday Use Using solar energy while completing your tasks and to-dos can make your day easier. If you’re rushing to work, solar power can charge up your cell phone on the dashboard of your car. If you’re cleaning the basement, solar power provides extra lights without the added expense to your energy bill. The options with solar power are limitless and the solution always guaranteed. For more information about the technology behind GOAL ZERO, visit www.goalzero.com, call 888-794-6250, e-mail support@goalzero.com or stop by booth 70403 (indoor) or CP12 (outdoor) at the International CES Show.

THE AUDIO DOCK AIR FROM AUDYSSEY Your music. Unleashed.

Audyssey® products can already be trusted for premium audio quality. So great performance on our latest product should be no surprise, but with the Audio Dock Air there is something wonderfully shocking. There’s no dock. Which means there’s no tether, no chain, no rope. It’s all your music, with uncompressed sound, unleashed.

With Apple AirPlay®, Audyssey has finally given music fans a selfcontained wireless speaker system with the full sound they demand. And producing full sound starts by playing the full file. While other machines reformat the track and compress it for wireless play, the Audio Dock Air Continued on Page 36

Monday, Januar y 9, 2012

HIFIMAN DEBUTS GROUNDBREAKING HE-400 HEADPHONE Lightweight, Affordable High Planar Performance Magnetic Design Can Be Easily Driven By Portable Devices

HiFiMAN, a leading designer/manufacturer of highly acclaimed headphones and portable audio products, announced their HE-400, a high performance, planar magnetic headphone with sensitivity so high (rated at 92.5dB) that it can be easily driven by a conventional amplifier or portable audio device such as an iPod. HiFiMAN HE400 will be shipping in January 2012 with

an MSRP of $399. In addition to the excellent sound of the HE-400, special attention has been given to user comfort and ease of use. With lighter weight than typical full-size models, the HE-400 features speciallydesigned over-the-ear earpads and a flexible cable so that the HiFiMAN headphones can be enjoyed for hours on end. “The HE-400 is our least expensive, planar magnetic design and I believe the only headphone of its kind at this modest price point.” explained Dr. Fang Bian, Founder and President of HiFiMAN.

VOLFONI PROUDLY INTRODUCES SMARTCRYSTAL PRO Making your home theater 3D-ready has never been easier

Volfoni® is excited to present their newest product: SmartCrystalTM Pro. With SmartCrystal Pro, Volfoni now provides a passive system that works with any single-lens 3D projector. When placed directly in front of the projector lens, the SmartCrystal Pro polarization modulator generates 3D images onto a

silver projection screen for viewing with passive glasses. Volfoni will also be releasing newly designed passive glasses that are extremely comfortable, durable and lightweight. An ergonomic design that combines both high performance with top-notch engineering, Volfoni’s SmartCrystal Pro is suitable for both professionals and consumers. It’s perfect for boardroom presentations, conferences, classrooms, lectures

Consumer Electronics Daily News “Sonically though, it competes with headphones costing far more and unlike most planar magnetic designs, the fact that it does not require expensive amplification to drive it, makes the HE-400 an even stronger value.” HiFiMAN will be exhibiting at CES 2012 in booth 21915 in the LVCC South Hall.

Key Features of the HiFiMAN HE-400: • Efficient―92.5dB sensitivity, unheard of for planar magnetic design, does not require a special amplifier. Can easily be driven by portable devices such as iPod or iPhone • High Performance―specially treated, planar magnetic drivers with Neodymium magnet structure delivers new level of performance for this price point • Comfortable―lightweight with over the ear design with special earpads and

or any setting where highquality simulation and visualization are key. SmartCrystal Pro is easy to set up with any single-lens 3D projector, thereby eliminating the alignment issues associated with dual projector systems. This brand new polarizer, made up of a multi-layer stack of liquid crystal elements, based on Volfoni’s newly developed Surface Switching Technology, allows for high-speed operation and optical efficiency, creating a crisp and bright 3D image. SmartCrystal Pro operates at 120Hz, creating sharp

flexible cable

About HiFiMAN Founded by Dr. Fang Bian in 2007, HiFiMAN is widely regarded as one of the leading manufacturers of high performance headphones and portable audio products in the world. HiFiMAN is especially known for its critically-acclaimed PlanarMagnetic headphones that feature state-ofthe-art driver technology. The company also designs and manufactures best-inclass dynamic in-ear drivers which have also garnered awards and rave reviews. HiFiMAN also owns and operates Head-Direct, an online webstore featuring the finest headphones and portable audio players available today, including HiFiMAN products. learn more, visit To www.hifiman.com or stop by CES 2012 booth 21915 in the LVCC South Hall.

images, and utilizes circular polarization to prevent loss of contrast should the viewer tilt his or her head. SmartCrystal Pro can be connected directly to any suitable 3D input source and works with projector strength up to 10,000 lumens. Volfoni’s polarizer can also be connected to a computer via USB cable, allowing the user to adjust the settings of the LCD to optimize image quality for any venue. This is Volfoni’s first entry into passive 3D systems. SmartCrystal Cinema is Continued on Page 36

Best of

SHOW 2012

Consumer Electronics Daily News

SENNHEISER INTRODUCES ITS AUDIOPHILE-QUALITY DIGITAL WIRELESS HEADPHONE SYSTEM With its RS 220 wireless headphones, audio specialist Sennheiser is opening up a new class of wireless listening enjoyment. Due to their uncompressed transmission technology, the digital headphones combine high-end quality with absolute freedom of movement. "Reproducing music as naturally as possible and therefore as closely as possible to original has always been the dream of audio engineers and audiophiles alike," explained Maurice Quarré, Director Product Lifecycle Management at Sennheiser Consumer Electronics.

“The conventional means of transmission for reproduced sound is the cable. It conducts the analog signal directly and with no delay from the audio source to the transducer in the headphones." The disadvantage of wired transmission, no matter how expensive the cable is, is that the listener’s freedom of movement is restricted. The RS 220 is the first wireless headphones model that fulfils the demands of the most discerning audiophile. “The Sennheiser RS 220 opens up a master class in wireless audio transmis-

CONNECTING A NEW WAVE OF LTE DEVICES From television and radio to outdoor billboards, there’s no secret that mobile service providers are deploying LTE networks here in the U.S. and abroad. Along with LTE’s promise of faster speeds and cool, new devices come a few technical challenges for OEMs, including spectrum issues, global roaming capabilities, and the need for multiple antennas. Antenna systems developer Ethertronics is helping device OEMs rise to the chal-

lenge through its innovations in active antenna systems solutions. This week at CES, the San Diego, Calif.-based company is showcasing its newest solution―EtherSmart LTE 1.0[TM]. The Phone Adaptive Antenna solution is designed for LTE smartphones and tablets, and leverages a technique called Active Impedance Matching. This technique allows the device developer to cover a wider range of wireless frequen-

Monday, Januar y 9, 2012 With its loss-free digital transmission, its choice of signal sources (analog, digital coaxial, digital optical) and its avoidance of an automatic level control function, the RS 220 fulfills audiophile demands.

sion," Quarré said. "It is a pioneer of wireless high-end headphones."

Wireless transmission at the highest level The transmitter for the new RS 220 wireless headphones also transmits the digital signals to the headphones without compression via a stable 2.4 GHz connection. The wireless system makes use of what is called Direct Sequence Spread Spectrum (DSSS) technology. "This is a frequency spreading process in which the output

cy bands in the same physical antenna volume, without performance tradeoffs, to meet carrier, OEM, and regulatory specs. The solution also gives mobile consumers the added assurance that their LTE device will maintain a high level of performance regardless of how they are holding it in their hand, since it’s capable of offsetting de-tuning from head and hand effects. EtherSmart LTE 1.0 is part of Ethertronics’ portfolio of EtherSmart

signal is spread to a width of 22 MHz by means of a specified bit sequence. If interference occurs at one point within this frequency range, the output signal experiences no interference, as the data are transmitted with redundancy, in other words, several times. As a result, the overall sound quality is fully maintained," explained Axel Grell, Senior Acoustical Engineer at Sennheiser. A further advantage of the process is its low latency. Choice of input sources "The RS 220 can be connected to various outputs: analog, coaxial digital and optical digital,” Grell said. “Discerning users can therefore decide themselves on the type and quality of the audio signal being fed in." If Continued on Page 36

products, which enable OEMs to accommodate the trend toward compact form factors, without tradeoffs in data and video performance. In fact, Ethertronics’ EtherSmart product line allows for a 50percent reduction in physical antenna volume, while still maintaining the same frequency coverage and meeting specs. According to Laurent Desclos, President and CEO of Ethertronics, “This is a very exciting time for the mobile industry and we are excited to be a driving force in bringing the next wave of smartphones to market through our innoContinued on Page 37

Monday, Januar y 9, 2012

Consumer Electronics Daily News

NEW ADDITIONS TO THE AWARD-WINNING SECRETAUDIO LINE FROM CUSTOM AUTOSOUND Now you have two options for operating your Secretaudio System:

SRMS―Completely Secretaudio Wireless: The new Secretaudio SRMS has all the features of the Secretaudio SST, plus a completely wireless RF remote LCD controller. All functions are shown on and controlled by the hand held RF controller.

Secretaudio SST Wired LCD with RF Remote Control: Hideaway 200 Watt AM/FM CD Controller with USB MP3/WMA Flash Drive, iPod control, CD Control, Satellite Radio Control. Featuring ‘RF’ (radio frequency) remote control. Ideal for street rods, classics, customs or any vehicle. Leave original radio intact! LCD display/control unit can be mounted almost anywhere and be controlled by wireless remote from up to 40 feet away. Or with the new SRMS model the LCD display/control is in the palm of your hand. The tuner/amplifier unit can be hidden out of sight (under seat or dash). The SST model comes with 10’ cable from LCD panel to tuner/amp and comes with two mounting options included (Flush mount bezel, and a swivAudyssey (Con’t. from p. 12)

reads the whole thing. With the Audio Dock Air there’s no quality lost to compression. Whether used through Mac or PC, both stream and operate easily. The music can be controlled from any iTunes® device from anywhere in the house―even Apple Remote App. Apple AirPlay can stream to multiple docks. Why? So when someone wants an Audio Dock Air in their kitchen, home-office and garage they can stream to all those devices simultaneously. Music is heard seamlessly throughout the entire living space. Carry your laundry from the washer to the bedroom without missing a beat. And Audyssey EQ® (standard with all Audyssey products) pits years of research against common distortions. The goal being to reproduce the authenticity of the original recording no matter which room it’s in. Amazing sound, right Sennheiser (Con’t. from p. 33)

a digital input is used, for example, the conversion step from an analog to a digital signal is no longer necessary. With an analog input, the quality of the audio signal can be influenced by the choice of cable.

Loopthrough mode Several audio sources can be connected to the transmitter of the RS 220 at the same time. Signal loopthrough is also possible, allowing the transmitter to be integrated into an existing connection between an audio source and another device. In this loopthrough mode, the signals are passed on even when the trans-

Intertek (Con’t. from p. 4)

In addition to expert testing and certification for global energy efficiency requirements, Intertek also provides manufacturers with best-in-class service on electrical safety certification, benchmarking and performance testing, as well as energy storage testing, certification and consulting services. With more than Dicota (Con’t. from p. 4)

el mount bracket). Custom Autosound has even included the iPod docking cable (iPod not included). Again, the SRMS LCD does not have to be mounted. You have full control from anywhere near your vehicle.

Secretaudio Features • Wireless Remote Control w/ Up to 40’ Range , No Line Of Sight Required • 200 Watt AM/FM Stealth Audio Solution (50w x 4) • USB MP3/WMA Flash Drive Player • Alpha Numeric LCD Display . Shows Artist / Song Titles on iPod / USB / Satellite

Continued on Page 37

out of the box. The passive bass radiator and other Audyssey technologies deliver deeper low frequencies without distorting the sound. Companies with similar claims simply boost the bass. The Audio Dock Air actually enhances the performance of the driver and deepens the bass to a level that competitors’ products need a subwoofer to reach. All four custom drivers are optimized by Audyssey engineers with our technology, making the dock capable of adjusting to any music or movie. It’s a small unit, so it’s a perfect fit for the apartment or living room and it’s surprisingly sturdy. There’s a feeling like all your music’s already in it. Maybe that’s why you don’t need any wires to get it there. Visit us in the Hilton North Tower 12-121 or online at Audyssey.com. To contact Audyssey email info@Audyssey.com or call 213-6254300. mitter is switched off. Sensor buttons on the transmitter or directly on the headphones enable users to switch back and forth between the sources.

Dynamic range fully maintained An important means of creating a musical effect is the gradual transition between quiet and loud passages, as can be heard, for example, in Ravel’s Bolero. Conventional digital data transmission sometimes reduces this dynamic range, as an optimum signal volume for the entire data package is often assigned to the information when the analog signal is converted into a digital data package. This challenge has been resolved in

erful and computers become increasingly mobile, our comprehensive product range ensures retailers have the optimal mix of accessories and carry solutions to support a growing range of devices that offer the quality and functionality their customers demand. Our coherent and consistent brand profile makes it easier for retailers to relate to the brand, ensure customers establish brand loyalty and thus increase long-term sales. We also offer a uniquely balanced product portfolio that appeals to a wide price range and variety of target groups and provides some much needed differentiation to accessory line-ups offered by retailers. Please visit DICOTA during CES 2012 at Booth #35683 in the South Hall, Upper Level. Ashley Entertainment (Con’t. from p. 8)

when considering the disadvantages of implementing an “in house” e-commerce program. To understand what it takes to become a preferred “Drop Ship” vendor one must consider shipping thousands of individual packages directly to the end user with 100-percent order accuracy. To say the least, it is quite a task, which by the way can only be accomplished if you are fortunate enough to have vendor numbers. So where do you go from here? The obvious choice is finding the right online distributor that offers a comprehensive “drop ship” program. What distributor could possibly have an assortment of vendor numbers so that your products are represented in all classes of trade, including department stores, CE retailers, mass merchandisers, wholesale clubs and specialty retailers? It is vital to know that your distributor’s systems are Volfoni (Con’t. from p. 16)

currently in development for larger venues. Volfoni proudly serves the education, cinema and home theater markets, the further development of Sennheiser's wireless digital headphones system by completely dispensing with the automatic level control function. The data of the digital sources are transmitted unchanged, and the user can manually adjust the reference volume for the analog inputs. The RS 220 therefore comes very close to the audiophile ideal: a lifelike, completely unrestricted sound experience. The RS 220 (street price: $599.95) will be available soon from select retailers. For more information, please visit www.sennheiserusa.com. About Sennheiser Sennheiser is a world-leading manufac-

30,000 professionals in over 1,000 labs around the world, Intertek has the experience and the capabilities to help manufacturers get products tested, certified, and on to market quickly. For more information on Intertek’s testing and certification capabilities, call 1email icenter 800-WORLDLAB, @intertek.com, visit www.intertek.com, or stop by CES booth 15144. About DICOTA DICOTA is renowned for supreme quality and functionality in protection through carrying solutions for your personal media products. Each DICOTA product is created for a world on the move: for a world that requires perfect protection and deserving no less than first class design. Find out more about DICOTA at www.dicota.com or contact us at 877623-4983.

About OSM Group OSM Group specializes in the design, manufacture and distribution of customized mobile accessories, retail display and premium product solutions for leading brands primarily in the multimedia industry. For more information about OSM Group, please visit our website at www.osmglobal.com 100-percent compliant and EDI capable. Everyone knows the usual suspects, but this editorial would not be complete without mentioning Ashley Entertainment (booths 58006/58008 in the HK Pavilion). We do what it takes to make sure products are shipped to thousands of end users for literally hundreds of websites, including the tier-one major sites where your products need to be. Based on experience, I would say the biggest difference is the personal attention given to your line. We are not interested in selling you advertising in their catalog, as others always do. Ashley Entertainment instantly exposes your product on the Web and ships your product directly to the end user while providing favorable terms to you, the manufacturer. We will not take on just any line or category, only the ones that make sense. Stop by our booth or email Sales@AshleyEntertainmentCorp.com to see if you too can do the .com! and is one of the few companies in the world to provide a wide range of 3D technologies and products. You can find Volfoni at CES 2012 in booth: South 2 - 25722 turer of microphones, headphones and wireless transmission systems. Established in 1945 in Wedemark, Germany, Sennheiser is now a global brand represented in 60 countries around the world with U.S. headquarters in Old Lyme, Conn. Sennheiser's pioneering excellence in technology has rewarded the company with numerous awards and accolades including an Emmy, a Grammy, and the Scientific and Engineering Award of the Academy of Motion Picture Arts and Sciences. You can find all the latest information on Sennheiser by visiting their website at www.sennheiserusa.com, or by stopping by booth 1-20606 (South).

Monday, Januar y 9, 2012

Consumer Electronics Daily News

SKINIT OFFERS FULL DEVICE ACCESSORY LINE TO PROTECT AND PERSONALIZE YOUR DEVICES By Lewis Change, Vice President of eCommerce and Marketing, Skinit, Inc.

The world of mobile phones and tablets is booming, and the explosive growth is forecasted to continue. Many experts say that the aftermarket accessories business is more profitable than the actual device manufacturing segment. Though there are so many new companies entering this already competitive space; the market is young―with ever rapid changes due to the annual cycle of hundreds of models that are produced by major manufacturers like Apple, HTC, Samsung, Nokia, Motorola, LG and RIM. Selected as one of Internet Retailer’s Hot 100 e-Retailers for 2012 and recently ranked amid the top honorees in Forbes magazine's annual list of America's Most Promising Companies;

Skinit is in a prime position to be a market leader in the aftermarket accessories business. In 2005, Skinit first introduced “skins” as a personalized, protective solution for consumer electronic devices. It started with a few designs and a few devices. Today Skinit supports mass customization and personalization for over 30 million possible combinations of device and design. Each one of Skinit’s vinyl skins fits each device perfectly and can be removed without residue. Skinit also offers a full device accessory line of cases, covers and screen protectors providing an additional level of protection. It is a “me” world today; that is evident from the proliferation of social networks across all generations. People carry their mobile phones everywhere they go. The device itself has become a reflection of the owner. And, because of

HIFONICS INTRODUCES GLADIATOR Hifonics proudly introduces the new series of Amplifiers named Gladiator. Gladiator encompasses everything the car audio enthusiast wants in an amplifier line, high performance, high stylings, astounding performance and the legendary Hifonics name to back it all up. The Gladiator GLX series offers a complete line up. Four ground pounding mono blocks and two A/B soundstage amplifiers. Hifonics has put everything on the table with this series, one look at them and you will know why. Each heat sink is encased in a chrome mesh with the illuminated Hifonics badge. “These amplifiers will make you want to open your trunk and show them off,” stated Alden Stiefel, Maxxsonics’ CEO and President. “The development team worked tirelessly to perfect the amps visual design. We all know if you pay a premium price for a premium product you don’t want ‘me too’ designs. We didn’t stop there. We completed a re-design and enhancement of our patented ‘Super D’ technology.” “We have enhanced its efficiency including power draw and power output. This technology ‘SDNG’―Super D Next Custom Autosound (Con’t. from p. 36)

• Direct iPod®Audio Interface and Control (iPod Cable incl.) • Satellite Radio Direct Connection (Sirius Tuner Optional) • Direct CD Controller (1/2DIN CD OR 6 Disc Changer Optional) • Auxiliary Input For Connection of Portable Players • 4 Channel 3V RCA Pre-Outs • Subwoofer Pre-out • 4 Way Fader • 5 Selectable EQ Curves Pop/Jazz/Classic/Beat/Rock • Zero Memory Current Draw(no car battery drain when not in use)

Gen―already has Hifonics customers buzzing. We didn’t want to rest on our laurels,” concluded Stiefel. The GLX Series features mono blocks at the 1000, 1400, 1800 and 2200 Watt RMS ranges. Each one provides a significant step in power that you can hear and feel. The two A/B soundstage amplifiers are comprised of a 2x60 RMS and a 4x60 RMS configurations. Additional features include complete tone and equalization management, varying degrees of circuitry protection. Retail prices will range from $199 to $599 and all products will be available in January of 2012.

About Maxxsonics USA, Inc. Established in 2001, Maxxsonics USA Inc is a leading manufacturer of home and car audio products. Parent company of MB Quart, Hifonics, Crunch, and Autotek, Maxxsonics USA offers a complete line of car audio products including amplifiers, speakers, and subwoofers. For the home, Maxxsonics offers the award winning Hidden Reflections Mirror TV series. Maxxsonics serves customers in over 50 countries worldwide. See all of their products at the www.maxxsonics.com website. CD1 1/2 DIN Single CD/DVD MP3 Direct Control from the USA-630 and Secretaudio Systems New Slim Size Half DIN CD/DVDPlayer • Plays CD/CD-R/CDRW/DVD/WMA/MP3 • Small enough to hide under the seat or in glovebox • ESP Electronic Shock Protection • Repeat/ Program/Random/Intro Function • Multi-Angle Playback • Last Position Memory

For more information, call 800-888-8637 or visit www.custom-autosound.com.

Skinit―style, trends, fashion or personal brand can now be extended to mobile phones, tablets or laptops. The days of wearing t-shirts that share a personal message are dated. On Skinit’s direct-toconsumer website, Skinit.com, products are priced starting at $14.99 so consumers can switch skins often while not taking a huge hit to their pocket book. Skinit has successfully taken personalization to a one-to-one level through their CustomizerTM tool. Through the Customizer, consumers can take any image and create custom protective covers that fit perfectly to thousands of devices―from mobile phones, laptops and tablets to gaming systems and medical devices. Skinit also has the largest license and design library. They truly try to offer the full spectrum to their customers―from a custom design to NFLTM, NBATM, NHLTM, MLBTM, Hello KittyTMof SanrioTM, DisneyTM, DC ComicsTM, Harry PotterTM, TwilightTM and the list goes on. Skinit’s Customizer and rich catalog

of designs truly allows anyone to choose a case, cover or skin that fits their personality―the design options are nearly limitless,” says Lewis Chang, Skinit’s VP of e-Commerce and Marketing. “Our 2012 goal is to continue to offer the most comprehensive products for consumer electronic devices, while increasing our growth and market share as the industry leader in personalization, customization and protection.” Skinit is not standing still; they are expanding rapidly to nearly 200 employees, and have supply chain and manufacturing facilities globally. Their near future plans are to expand into the device accessories market and to leverage their on-demand customization technology to stand apart from the competitors. Skinit will offer cases that can be personalized just like their skins in many formats that are unique in today’s product landscape. For more information on Skinit please visit www.skinit.com or email: sales@skinit.com. To schedule an appointment visit www.promo.skinit.com/ces2012.

SOMEONE’S IN THE KITCHEN WITH AN IPAD For experienced gourmands and wouldbe novices, the Internet contains a universe of cooking knowledge, just waiting to be read. But how do you get that information from your computer to your palate while you’re in the kitchen cooking? Answer: The iPad®. With its slender, portable body and Internet connectivity, the world’s most popular tablet shows great potential as a cooking companion. But, the iPad in the kitchen? Who wants to risk spilling EVOO all over a device worth several hundred dollars? Enter The Grablet Novus. By securely attaching it to your iPad, the Grablet Novus lets you suspend it from just about anything, anywhere - a car head rest, a desk drawer, even the knob on your kitchen cabinet. Now, you can position your iPad safely away from the action, but still within easy view. With the iPad perfectly positioned, you can: 1. Install the Apple Cooking app and find out what makes a good substitute for buttermilk. 2. Download the Food Network app to search for the best spaghetti sauce recipe. 3. Learn how to poach an egg from your favorite cookbook. 4. Understand how heat affects chocolate by watching the Harvard School of Ethertronics (Con’t. from p. 33)

vations in active antenna systems. EtherSmart LTE 1.0 is just one example of what is to come from Ethertronics over the next few months.” Ethertronics offers other active antenna solutions for LTE devices. The company’s Band Switching solution meets LTE’s multiple-band challenge since it is able to cover more than 13 bands for LTE global roaming, and allows both voice and data usage at the same time, without compromising per-

Engineering’s Science and Cooking series on iTunes U.

And of course, you can always access your favorite food and cooking blogs for ideas. When you’re done creating the best meal ever, just snap the Apple® Smart Cover onto your iPad to keep it safe. The Grablet Novus is fully compatible with the Smart Cover, so you can leave the iPad hanging until you’re done with your meal. The Grablet Novus lets you use your iPad in ways you never imagined outside the kitchen, too. Attach the included hand strap to use the iPad for gaming or reading on-the-go. For more ideas how to use The Grablet Novus with your iPad, visit them at booth 70429 in the Venetian Ballroom. Or go to thegrablet.com and click “How to Use”.

formance for the user. Band Switching is also capable of bringing the smallest physical volume antenna systems to fit in the thinnest devices for consumers. Desclos added, “By leveraging our extensive design experience and advanced antenna architectures, OEMs are going to bring a new wave of LTE devices to market yielding the high performance and connectivity desired by consumers.” For more information, visit www.ethertronics.com or call 858-5503820.

Monday, Januar y 9, 2012

Consumer Electronics Daily News

APPRADIO, THE NEXT BREAKTHROUGH IN AUTOMOTIVE ENTERTAINMENT Pioneer Electronics (USA) Inc. has taken on a new approach to the way we look at and use our in-dash radios. Unlike other in-dash car audio devices in the market, which provide a simple connection to other personal devices, such as a smartphone, Pioneer has created AppRadio, the first in-vehicle product designed to utilize the smart phone’s processing power, storage capacity, network connectivity and apps as the primary source for its information and entertainment capabilities. Pioneer’s AppRadio also features the

industry’s first capacitive touchscreen that enables control of most functions using similar touch and motion gestures as many of today’s most popular smartphones, but in a larger 6.1-inch screen designed specifically for safer in-vehicle operation. For additional safety and convenience, AppRadio features built-in Bluetooth for hands-free calling and an input for an optional vehicle mounted rear-facing back-up camera. With AppRadio, Pioneer’s approach was to rethink “connectivity” by tapping

THE TASER C2: THE SAFEST AND MOST EFFECTIVE LESS LETHAL PERSONAL DEFENSE DEVICE IN THE WORLD Don’t trust your life to an ineffective device that allows an assailant to get within hands-on range of you. The TASER C2 uses advanced technology that can instantly keep an attacker at bay with an effective range of up to 15 feet. It is designed to incapacitate an attacker for up to 30 seconds, regardless of size or strength, giving you time to escape to safety. Get peace of mind and security

NOW with the most proven and effective less lethal alternative to a firearm―the TASER C2. Authorized for citizen carry in most states,* the C2 utilizes the same technology that is trusted by thousands of law enforcement and military agencies worldwide. The TASER C2 is easy-to-use and has a built in flashlight and laser to take the guess work out of aiming. When

into the power of the smart phone and fully embracing its capabilities. Pioneer’s AppRadio provides a solution that safely merges the consumer’s connected lifestyle into the vehicle. The power of AppRadio comes from its ability to be updated by its software, similar to many of today’s most powerful mobile devices. The front of the unit features a clean and simple aesthetic with needed for protection, simply arm the device, put the laser light on the attacker, and then push the button to fire the cartridge. The TASER C2 does the rest of the work for you. This reliable personal protection device is designed for you and your loved ones. At TASER, your safety and the protection of life are our most important objectives and as a reward for the trust you have placed in us by choosing our product, TASER offers a guaranteed lifetime replacement. In the U.S., if your C2 is lost or left behind while using it to defend yourself, TASER will replace your unit FREE OF CHARGE when you send us a copy of the incident police report.

only three physical buttons; a home button, a volume up button and a volume down button combined with a high resolution WVGA (800 x 480) 6.1-inch capacitive touchscreen display. This capacitive touch panel requires less pressure, responds faster and can recognize multiple touch points simultaneously, advantages when compared to traditional resistive touchscreen displays. Touch screen control is used for all functions, including the app interface, iPod control/playback, AM/FM radio, and Bluetooth hands-free calling features. The full potential of the AppRadio is unleashed when connected to an Apple iPhone 4 with the free Pioneer AppRadio application and compatible third-party Continued on Page 52

So why wait to protect yourself or your loved ones? Threats to your safety are real and can come unexpectedly―be prepared and confident today! For a limited time only, the TASER C2 is being offered at a CES show discount of 20 percent off. Go to www.TASER.com/CES to get this world class personal protection system at an unbelievable price. Offer valid through Feb 15, 2012.

*Prohibited citizen use in Washington, D.C., Hawaii, Mass., Mich., R.I., N.Y., N.J. and certain cities and counties. Conn. and Ill., legal with restrictions. Check local laws on carrying electronic control devices.

Monday, Januar y 9, 2012

Consumer Electronics Daily News

SIEMENS INDUSTRY DOMINATES THE EVER-CHANGING WORLD OF ELECTRIC VEHICLE SERVICES By James Washburn, Product Manager, Siemens Industry, Inc.

In the fast paced and quickly-changing world of Electric Vehicles (EV), headlines tend to be dominated by announcements from major automotive manufacturers. It seems as though new production plans are unveiled every few days from one multinational automotive giant or another. These include major advertising, sponsorships, and aggressive marketing campaigns to get the vehicles in front of consumers. Behind the glitz and glamor of the EV, is the charging station, or Electric Vehicle Service Equipment (EVSE) as it is formally named, that delivers the

power that is required for the vehicle to operate. These products are the unsung component that allows EVs to ditch the gas pump, and tap into the existing electrical grid. In this budding EVSE segment of the automotive market, traditional electrical manufacturers are poised to fill the needs of eager and discerning consumers. Electrical manufactures are ready in four key areas. First, existing manufacturers are well versed in the design and testing of similar equipment. For example, one critical component for any EVSE is ground fault protection. Circuit breaker and receptacle manufacturers have developed and perfected this technology over several decades. This reduces the design time

TV CONSUMERS WIN BIG WITH MULTI-SCREEN VIDEO CONVENIENCE, RELEVANCE AND PERSONALIZATION An interview with Steve Davi, SVP of Advanced Technology, SeaChange International.

CEDN: We’re hearing a lot these days about multi-screen video, the ability to give cable and telco television subscribers access to on-demand content and broadcast TV channels on tablets, phones, etc. Why is there so much activity and what’s the motivation?

SD: No one can deny that the ways in which people watch and interact with video content is shifting and that consumers are in control. Those consumers want access to content regardless of time, place, device, or network. So, you’re seeing a response to the heavy competition for video consumers, which is at an alltime high and which will only become more intense. Cable and telco video service operators see multi-screen convenience as a means to make a more intimate and personalized setting for subscribers and strengthen their customer relationships. To be certain, providing a TV Everywhere type experience is now table

stakes if you want to compete, so operators of all sizes are gearing up to provide ubiquitous access to TV programs, movies and other content.

CEDN: So, there’s big, positive change afoot in terms of convenience for television subscribers, but will TV commercials still be in the picture?

SD: Regardless of the platform, the business of television runs on advertising. The good news is that there’s plenty of upside for consumers as TV moves onto new devices because the web-based technologies in their hands and behind the scenes with operators are setting up increasingly sophisticated means for delivering far more relevant and useful messages. The upside for the service provider is the ability to measure consumer engagement with these messages by using the capabilities of smart phones and tablets, where advertisers can run interactive campaigns. By the same token, the technology of the multi-screen ecosystem can also make sure that subscribers get much more valuable, timely

EMPORIA BRINGS EASY-TO-USE MOBILE DEVICES TO NORTH AND LATIN AMERICA By Greg Foley, President and CEO, Emporia Telecom, USA

Emporia is a leading mobile device manufacturer focused on simplified communication with more than 20 years of industry experience and expertise. We develop research-driven, high-quality, easy-to-use mobile products that are available in more than 30 countries through leading carriers and retailers including T-Mobile and Vodafone. I

joined Emporia recently to build upon the company’s strong European foundation and bring the company’s products to North America and Latin America. We believe there is a strong market in the US, Canada and Latin America for simContinued on Page 56

and cost for these firms. Second, electrical manufacturers already have brand recognition, especially among major automotive firms, installers and building engineers. This positions them for buying preference because a familiar name is more comfortable to consumers. Third, traditional electrical manufacturers enjoy financial stability, which allows them to properly fund the engineering, development, and marketing of these types of products. In addition, this funding will allow these firms to scale production as the EVSE market grows with more and more EVs hitting the road. Fourth, and possibly most important, is an established channel for products. and enticing offers that can include tailored pricing and content bundles created onthe-fly. Overall, the relationship will be much more gratifying for subscribers.

CEDN: Sounds like TV isn’t necessarily destined to compete with the Internet, but to make the most of it for cable and telco subscribers.

SD: Exactly! The television experience provided by video operators is becoming vastly more open and flexible, thanks to growing multi-screen ambitions, which lets subscribers have the content and interaction they want on their ‘anytime, anywhere’ terms. Not stopping there, the multi-screen vision includes social media, the top Internet activity. So, operators may also begin to cater to consumers’ desire for connectivity by tying the video viewing experience in with social platforms that are readily available on tablets, PCs and smartphones to enable scenarios of subscriber-to-subscriber engagement, like content recommendations among friends. Further, the multi screen platform enables service providers to deliver new services and applications such as home automation and energy control. CEDN: What’s SeaChange doing to help Pioneer (Con’t. from p. 40)

apps, bringing an ever-expanding world of convenience and connectivity directly into the dashboard. The Pioneer AppRadio application, available free in the Apple iTunes App Store, enables access to the data and connectivity of the iPhone 4, providing users the ability to access Google Maps and stay current with recommended compatible third-party apps. Google Maps appears on the AppRadio screen with the same mapping information and features that consumers are familiar with found on the smartphone. The system enables users to search, route to locations, view route directions and create bookmarks with the ability to drop pins directly on the map.

Electrical suppliers have thousands of customers in place, including major retail chains, wholesalers, installers, fleet accounts, municipal and higher education partners, and many more. These existing customers are all poised to take advantage of this growing market, and will rely on trusted partners to

help them. In this exciting new product family, there is a great opportunity for traditional electrical suppliers to take advantage of the shift from fossil fuels to electric power. For more information, call 800-2414453, visit booth #6329, email btlvproductmanagement.industry@siemens.com or go to www.usa.siemens.com/ versicharge. video operators tackle their own multi-screen ambitions?

SD: What you’ll see through our subscriber experience, gateway and advertising demonstrations at CES is that multi-screen video is quickly becoming a widespread reality. Our software reflects our global experience for delivering television to iPads, phones, PCs and game consoles and televisions for some of the world’s best known cable and telco companies. Our core offering in multi-screen includes SeaChange Nitro, a user experience application that enables video operators to seamlessly present linear and on-demand content across any screen and allows consumers to easily navigate and discover available content. Nitro uses HTML5 so video operators can easily introduce new cloud-based features and functionality such as search, recommendation, social media features, and handheld-as-a-remote. We’ll also feature our Converged MediaGateway, Cardio Interactive Gateway and Infusion Advanced Advertising Solution. Visit SeaChange in booth 25126, Lower South Hall at International CES. After the show, visit online at www.schange.com or email salesrequest@schange.com.

Pioneer’s AppRadio is compatible with today’s most popular apps formatted specifically for safe use and access in the vehicle which includes MotionX-GPS DRIVETM, INRIX® TRAFFIC, Rdio®, PANDORA®, DashCommandTM, StreamS HiFiTM and AUPEO! Personal Radio. And as the library of AppRadio compatible applications grows, users will be automatically notified via Pioneer’s AppRadio iPhone application, with a link to the respective app(s) page within the Apple iTunes App Store. Additionally, the AppRadio software itself is updatable offering the potential for future hardware, software and app compatibility changes. Visit Pioneer in booth #1101 and after the show at www.pioneerelectronics.com/car.

Consumer Electronics Daily News

SHODOGG FUELS INDUSTRY EXPANSION, NOT DISRUPTION OR DILUTION…TRANSFORMING MOBILE VIDEO DELIVERY By Sarah Miller, CEO, Axis PR & Entertainment Shodogg is a media technology company whose flagship product is radically transforming the way online video can be accessed, navigated, controlled and shared to CE devices. Shodogg enables any smartphone to deliver any media content to any connected screen (TV, tablet, computer) without using wires or boxes. Shodogg is

entering the media marketplace at the perfect time. Demand for video delivery directly to mobile devices from the cloud is soaring while legacy systems struggle to adjust. Serving both “masters”―consumers and the media industry―Shodogg stands poised to capture a significant portion of this booming market. In a fragmented marketplace, Shodogg is fueling industry expansion, not disruption or dilution. Shodogg

INTERNET REPLACES CIRCULARS AS PRIMARY SOURCE FOR RETAIL DEALS

The internet is the new Sunday paper, with two thirds of Americans now learning about in-store deals online, according to the latest Audience Insight Survey from interclick. The survey explored consumer awareness of online and print circulars, the effect of exposure on instore traffic and the types of deals that drive consumers to stores. For many retailers, online leads to in store visits. 42 percent of consumers prefer online advertising to newspapers and other sources, and those consumers who

see in-store deals online are more likely to visit, especially to electronics, grocery, drug, department, and clothing retailers. This is particularly true for the 18-34 demographic, of which 51 percent prefer to find in-store deals online versus browsing the Sunday paper or searching individual retail Web sites. Additionally, as household income increases, so does preference to learn about deals online. These consumers have greater access to mobile technology like tablets and smartphones, which gives marketers broader opportuni-

Monday, Januar y 9, 2012

pledges to Preserve the media ecosystem through an agnostic platform, Respect content owners’ rights by ensuring owners retain control in complementary model, and Protect against piracy. Authenticate to guard IP, and ensure accurate data capture, Extend social applications and ad insertion for increased retention, reach and revenue. Using a viewer’s mobile device as a controller, Shodogg is a media switchboard that routes a user’s commands to where the content exists in its natural branded environment. Shodogg does not alter or ties to reach affluent audiences and leads to 53 percent of $100,000 or more households finding their deals online.

Male Equals Sale Interestingly, the survey yielded an unexpected gender discrepancy, finding men to be more bargain hungry than women. Across all categories, except one day sales, men are more likely to take advantage of in-store deals. This is especially true around the holidays with 60 percent of men lining up for a good buy. Men are also more likely to visit electronics and grocery stores after seeing eCirculars, while women visit wholesale and clothing retailers.

change the file. Shodogg does not invade or change its partners’ existing digital rights management Shodogg simply connects the user and the content owner through the user’s CE device. Consumers can Fetch (locate) video online via their smartphone, Access (retrieve) their choice, Toss (send media) to their CE device, Organize and Manage their favorites, and Share video and related social activity with friends. Shodogg has established a clear and compelling brand to attract clients and users. Shodogg is providing both consumers and businesses the best solution for mobile video delivery. These simple solutions are what makes Shodogg, Video’s Best Friend! For more information, go to www.shodogg.com or visit booth 70103 at the Venetian. Not All Sales Created Equally Everyone likes a deal, but not all circulars drive Americans to shop. Consumers who visit retailers after viewing print circulars are more attracted to one-day sales and opportunities to earn rewards points, while eCircular store visitors are more motivated by entire purchase discounts and "buy one, get one free" offers. These visitors are also attracted to deals on "big ticket" items. interclick, in partnership with KN Dimestore, fielded the study in November 2011 to survey nearly 944 respondents about eCirculars. To view this survey and future audience insight surveys go to: www.interclick.com/eCirculars.

Monday, Januar y 9, 2012

Consumer Electronics Daily News

TELIKIN: A COMPUTER FOR SENIORS AND THEIR FAMILIES Telikin, a simpler, easy to use computer, enables seniors to stay connected with family, friends, and caregivers with userfriendly video chat, e-mail, photo sharing, calendaring, address book, web access, and word processing. These features offer cognitive stimulation, independence, and lifelong learning opportunities. Telikin’s interface is easier to navigate and more intuitive than traditional computers. Screens are visually accessible, with large buttons and font, as well

as the ability to enlarge text size in email, documents, and on the internet. Web browsing is simplified with Quick Links, short cuts to popular sites. Telikin’s Tech Buddy feature allows family members to remote access Telikin via their PC or Mac, to help the user navigate, to demonstrate program features, or to add items and reminders to the Calendar application. Telikin can help reduce social isolation for those seniors living out of state, residing at home, or in

RUSSOUND REVOLUTIONIZES OUTDOOR AUDIO WITH INTRODUCTION OF AIRGO OUTDOOR SOUND STATION Russound, an established leader in the multiroom audio market, is taking the concept of whole-house audio to the extreme, as in extreme performance, convenience and reliability. The company’s new AirGo Outdoor Sound Station (SRP: $399.99) is the first portable, weather-resistant, amplified speaker dock for use with Apple AirPort

Express. Russound’s AirGo can be placed outside on a deck, on a lawn, in the driveway or anywhere a listener wants to hear real high fidelity music. With the AirPort Express and AirPlay, the music from an iPhone, iPad, iPod touch, Mac or PC fills the air with full range stereo sound. In addition, users can stream music from

a senior community. Mom and Dad in Florida can visit with the grandkids in Virginia using Video Chat. Telikin is designed to be as “plug and play” as possible, so set up is easy. Software is preloaded, and installed before you buy it. Software updates are free and automatic. Best of all, Telikin runs on Linux for secure, trouble free operation. If you have questions, our US based technical support team is there to provide understanding and patient assistance. Telikin has made fans of families iTunes, Pandora or any other music service. “If you’re dancing in the yard and the rain begins to fall, break out the Slip‘N-Slide® and continue to rock on” says Charlie Porritt, Russound’s CEO. Installation and setup are simple. Users simply install the Airport Express into AirGo Outdoor’s specially designed protective pocket before plugging it into an outlet and enjoying great sounding music. The internal stereo speaker and specially designed power amplifier deliver a wide, detailed soundstage at volume levels that will impress in any setting―from

and industry experts everywhere thanks to its easy-touse interface and bright, sleek design. Boomers will enjoy the “at a glance”, quick access to news, e-mail, and the web. Youngsters will enjoy the structured, touch screen interface. It has also been adopted as the “Kitchen Counter Computer.” Anyone who wants an easy, hassle-free experience will love Telikin. Finally, another choice in computers. Learn more about Telikin by visiting our website at www.telikin.com and by visiting us at booth 3008 at the Silvers Summit in the North Hall.

patios and decks to tailgates to dorm rooms and offices. In addition to providing high performance audio outdoors, AirGo offers the added advantage of serving as a portable Wi-Fi hotspot, thanks to the Apple AirPort Express and its ability to serve as a Wi-Fi repeater. “The concept of portable, streaming audio takes a quantum leap forward with AirGo,” adds Porritt. See the AirGo and Russound’s other great products for multizone audio, lighting and control during CES at Renaissance 9 from 1:00 PM to 8:00 PM daily and until 4:00 PM on Friday.

ADAM BRINGS A NEW LINE OF HIGH-FIDELITY AUDIO SPEAKERS TO CES

SMART PHONE AND TABLET DEVICE CONTENT TO HIT THE BIG SCREEN WITH ANALOGIX

Roger Fortier, Vice President of ADAM Audio USA, tells our readers about his company's lines of professional and home audio equipment.

2012 is the year of taking the small screen to the big screen, whether the mobile device is a laptop, smart phone or tablet, and Analogix Semiconductor, the leader in DisplayPort devices, has announced market readiness of its SlimPort cables and accessories. Developed by Analogix and based on core DisplayPort technologies, the SlimPort product line enables the sharing of theater-quality audio, 2D graphics and 3D videofrom mobile devices to HD and legacy displays via mobile USB cables. And today at CES, Analogix announced that a variety of the worlds leading accessory manufacturers, including ICT-Lanto, BizLink and Beijing Creativity, are testing next-generation SlimPort cables through Analogix SlimPortAcessories Adopters Program (SAAP). 2012 marks the year that devices become significantly more interoperable, leveraging the cloud, and sharing content with a variety of screens, said Kewei Yang, President and CEO of Analogix. Analogix SlimPort-enabled cables and accessories will allow the content on

CEDN: Tell our readers about your company. What’s your main line of business?

RF: ADAM Audio designs and manufactures premier lines of professional recording studio monitors and high fidelity home audio speakers for both two-channel and multi-channel audio. ADAM Audio monitors can be found in major music and film studios around the world. The exclusive designer and manufacturer of X-ART technology, ADAM Audio is a leader in high-end audio performance in both the professional and home arena.

CEDN: What particular products will you be showcasing at CES?

RF: ADAM Audio will be demonstrating Emporia (Con’t. from p. 52)

ple, easy-to-use feature phones. As we look at the market, we see a need for simple, easy-to-use communications devices. Our focus groups indicate many seniors and their caregivers prefer simple, talk-focused flip phones. Industry research also shows many parents want to connect with and protect their kids with affordable mobile devices

both the Classic Series consumer line of speakers and the compact ARTist line. The Classic series was designed to provide customers with advanced X-ART technology at a very competitive price. Reviews have placed the Classic Series at the highest levels of performance against more expensively priced competitors. ADAM will also be showing the ARTist multimedia speakers, which feature four different types of connectors: RCA, XLR, mini-jack and USB. This allows them to be used in almost any situation from a small home theater to computer desktop monitoring and distributed audio.

CEDN: What is X-ART technology?

RF: All other conventional loudspeakers drive units act like a piston, moving air in a 1:1 ratio with respect to the Continued on Page 121

while ensuring their kids are not distracted by mobile apps or downloadable content. Emporia simplifies communications by providing high-quality mobile products that are easy to use for multiple generations of the family―from kids to seniors. Our devices are intuitive to use, focused on essential communications and feature a unique one-touch Call for Care button. Touching the Call for Care button―an encircled heart symbol―will

dial programmed phone numbers including caregivers or emergency services. And every Emporia phone features large, easy-to-use buttons, an extra-loud speakerphone, and a simple interface to find what needed most. Among the products Emporia will bring to the US, Canada and Latin America this year include: emporiaCLICK, a flip phone with a sleek design, large buttons and easy-to-read dis-

mobile devices to be displayed in their most pure and high-performance form without losing battery power in the process. Accessory manufacturers themselves will benefit from SAAP, enjoying rapid development of cables, docking stations and adapters that allow users to connect smart phones, tablet PCs and notebook computers content to large screen displays. Members in theSAAP pay no royalties, licensing, or annual fees. Companies with SAAP membership have access to documentation and Continued on Page 81

play, plus a built-in camera; emporiaSOLIDplus, an easy-to-use rugged, military-spec and splash-proof device for anyone who spends time in the great outdoors; and emporiaSAFETYplus, an innovative watch with Emporia’s Call for Care feature, GPS and a built-in motion detector to identify a fall. Visit Emporia at CES in the South Hall, booth 36262, or learn more anytime at www.emporiatelecom.com.

Januar y 2012

Oser Communications Group

BLACKRAPID ESTABLISHES ITSELF AS A GLOBAL LEADER IN THE CAMERA SLING REVOLUTION

MEDIACLIP: PERSONALIZING THE PRINT MARKET WITH A SLICK INTERFACE

PIDN: Tell our readers a little about your company.

PIDN: Tell our readers about the company and your main line of business.

An interview with Kurt Peterson, President of BlackRapid, Inc.

KP: BlackRapid designs, manufactures, distributes and sells photography industry accessories including the award-winning R-strap (original camera sling strap) product line. Founded in 2008 by a photographer looking to solve a problem, BlackRapid is committed to building quality products and a world-class brand. We are currently in over 45 countries and growing.

PIDN: What would you say makes your company unique?

KP: We are unique because we have transformed the way photographers shoot and how they feel when they use our straps. They tell us all the time that they get shots that they never hit before because of the speed of the grab, glide and click motion. They also tell us that shooting isn’t as cumbersome, thanks to the comfort and design of

Interview with Mediaclip’s CEO, Marion Duchesne

MD: Mediaclip is a software company that offers a unique tool for the personalization market. We developed a solution that allows retailers, printers and service providers to offer personalized printed products on their websites. In a world where no one wants to be part of the crowd anymore, customization and on-demand are the way to go. Our solution’s flexibility enables customers to stand out from the pack by responding quickly to emerging marketing opportunities like social media and self-branding while delivering a delightful user experience. The interface is slick and intuitive and uses the highest quality graphic assets, and most of all, it’s fun to use!

CONVERTIBLE SOLUTIONS: PREMIUM PHOTOBOOK BINDING

Photo Imaging Daily News caught up with David Williams, Director of Business Development for Convertible Solutions PIDN: What products do you expect to be hottest this year?

DW: Things that allow people to experience their pictures in deeper and more interesting ways are really hot right now. High resolution cameras in smart phones and apps like Instagram are driving more enthusiasm about pictures and people want to do more with their favorite images. We will see a shift toward higher end photo books and gifts printed on more interesting substrates and finished out with a greater flourish. PIDN: How does Convertible Solutions fit into the trend toward higher end products?

This is why our software is used by millions of people all over the world to create personalized products like photo books and calendars, but also for fresh products like

DW: Our TRU-Flat binding method for lay-flat photo books is perfect for photo labs and digital printers that want to offer a premium photo book. The books are made with Panoramic papers from Mohawk Fine papers and

Continued on Page 68

IEEE COMSOC TO DEMO NEW CAPTCHA TECHNIQUES AND ACCESS CONTROL SYSTEMS FOR MOBILE TABLET AND RFID DEVICES

Las Vegas

MIVEU TURNS YOUR IPHONE INTO A HIGH-PERFORMANCE POV CAMERA

KEEP YOUR PHOTOS IN THE CLOUD WITH EYE-FI

PIDN: What is MiVeu?

PIDN: Tell our readers about Eye-Fi. What does the EyeFi ecosystem look like?

Oscar Aguilera of MiVeu stopped by Consumer Electronics Daily News’ booth to discuss the debut of his exciting camera accessory for the iPhone.

The IEEE Communications Society (ComSoc), the leading non-profit professional organization dedicated to the advancement of global communications, will demo prototypes of the new CAPTCHA techniques for securely downloading keys in RFID devices as well as the latest access control systems for enhancing character recognizability in tablet devices at booth 35307 located at South Hall 4 within the Las Vegas Convention Center during the 2012 International Consumer Electronics. Each demonstration exemplifies the organization’s drive to advance the latest wireless and wireline communications at the 9th Annual IEEE Consumer Communications Networking Conference (CCNC), which will be held immediately after CES 2012 from January 14– 17 at the Planet Hollywood in Las Vegas. IEEE CCNC 2012 was organized to help develop technologies that provide anytime, anywhere, on-demand access to entertainment and information. As an introduction to IEEE CCNC 2012, visitors to the IEEE ComSoc Booth #35307 will have the opportu-

OA: MiVeu is a team of active people that love being outdoors and sharing their experiences with the world. We’re designers, engineers, athletes, and entrepreneurs, who are looking for the best way to share our fun.

Continued on Page 70

OA: MiVeu is a POV camera accessory for your iPhone. It uses the world’s most advanced lens and mounting system that transforms your iPhone into the best mobile POV camera on the market. The system allows you to share your POV experiences directly to your social networks right after shooting. MiVeu captures what you see in amazing 1080p video at a price that any iPhone user can afford. PIDN: Who is MiVeu?

Yuval Koren, CEO of EyeFi, discusses Eye-Fi’s seamless solution for capturing photos, getting them where you want them to go, and safely storing them in the cloud.

YK: Eye-Fi is best known for Eye-Fi wireless memory cards. Eye-Fi wireless memory cards automatically upload photos and videos from digital imaging devices, including digital cameras and Android and iOS based devices, to online, in-home and retail destinations. EyeFi’s ecosystem of partners includes major digital camera makers such as Canon, Nikon and Sony, along with the leading sharing sites, including Facebook, Flickr and Picasa. Additionally, to address the growing consumer demand to access content anywhere, Eye-Fi leverages the power of the cloud to provide private access to consumers’ memories on-the-go with Eye-Fi View. PIDN: How does Eye-Fi cloud storage work?

Continued on Page 70

Januar y 2012

Photo Imaging Daily News

They then have the option to save their designs as .pdfs or print at home. No waiting. No postage. Personalization of mobile devices isn’t new. There are a lot of companies that have photo upload software but many of them are hard to use and they are expensive. Jaymo’s design tool takes the mystery and the expense out of creating a personal device case. “It’s easy to take for granted that everyone is technologically savvy these days, but that isn’t always true. I know there are many users of social media

BlackRapid (Con’t. from p. 65)

company in the past year?

our products. We’re very proud of our patented, award-winning R-strap, and we are very committed to a balanced culture of creativity, technology, and business talent with relentless optimism. PIDN: What has been your emphasis in 2011?

KP: Our emphasis this year has really been on our worldwide distributors and partners as well as building our talent to help us evolve to the next level of growth as a company.

PIDN: What was the most significant event or series of events affecting your Mediaclip (Con’t. from p. 65)

phone skins and wall decors.

PIDN: How do you plan to keep up with evolving technologies?

MD: We are very aware of how mobile devices are slowly taking over as the main Internet access for many people, how HTML 5 and cloud computing are increasingly dominating the application development domain. We are actively trying to leverage these technologies and I have to say, it’s exciting to see what we have already achieved. We also need to make sure this platform provides our current customers with a good return on their investment, so we are planning on implementing added value throughout every technological transition rather than simply ‘switching’ from one to the other. Convertible Solutions (Con’t. from p. 65)

you can see and feel the quality in every page. And every two-page spread lays perfectly flat without any seam or gutter to interfere with the viewing experience. People don't have to put up with a gutter on their electronic books, why should they have to on a printed book! PIDN: Have there been any changes in Convertible Solutions paper stocks for direct marketing campaigns?

DW: Our first product was a personalized

KP: Our rapid growth. The complexities of doing business in so many countries with cultural issues to understand and to address present many operational intricacies. We’re now in preparation for our future plans two to five years out. We are also very pleased that our R-Straps were featured in some key media outlets this last year, including The New York Times and on the Disney Channel. PIDN: Describe your current marketing strategy.

KP: Our focus for 2012 includes creating greater worldwide awareness for our brand and investing in our marketing to PIDN: How is your solution different on a technical level?

MD: Our people come from different industries, which helped us see the problem of customizing print products from several angles. We adhere to best practices and build components that can evolve separately, integrate together and weave with other platforms. This means that every time someone asks us whether a vision can be implemented using our tools, the answer is always ‘Yes.’ Extensible would be the best word to describe what we built. The architectural decisions we made five years ago allowed us to continuously improve on our software without ever having to ‘replace’ a system or reintegrate our modules.

PIDN: What distinguishes your solution from the competition?

proof flier for Inter-State Studio and Publishing and photography labs and studios remain our largest single customer segment. The product that has been creating the most buzz recently is our Double Thick Impact Card which allows a 24 point postcard to be printed on a standard digital press. Whether you're trying to book senior portrait sessions, or promote a new line of high end albums, you'll be more successful if you reach out to potential customers through multiple channels. The most effective results come from a well designed mail campaign in conjunction with email market-

websites out there who haven’t bothered to personalize their own cases,” continues Jay Foght. “The software isn’t user friendly or the wait is too long, sometimes up to two weeks to receive a personalized case in the mail. Who wants to wait two weeks for a phone case?” The Jaymo design tool was created to go hand in hand with the popular PixCase. The concept of the PixCase is a simple one. By tracing the patented PixCase template around any 4”x6” photo, a person can cut out the photo and insert it into the PixCase. The case now becomes a picture frame, pure and simple. From the wife who loves to digital scrapbook to the husband who loves photos of his kids, the PixCase is the perfect gift. Made to look like a real picture frame, the “frame” is constructed of a

durable, shock absorbing black vinyl. At a time where people are conscience of their spending, the PixCase allows a person to show their individuality again and again. People can change their photo or design any time they choose. And because the insert can be changed at any time, one long-lasting PixCase will be the only case anyone will need to buy for their device. The PixCase family includes cases for all Apple products and select Blackberry models. Included with every purchase is a bonus screen guard. Available on the Jaymo website and at retailers around the country, Pixcase products range from $23.99 to $35.99 depending on the model, making them some of the most affordable personalized

support our dealers and distributors in a more strategic fashion.

interested in our SnapR line.

PIDN: What products do you see as being hottest this year?

KP: All of our products did very well this year. We also introduced our SnapR line, which is very popular with the consumer and amateur photographer market.

Currently our most popular straps are the RS-7 Curve and DR-1 Double. We pride ourselves on designing solutions that appeal to a broad range of audiences. Our focus has been the professional and amateur photographer; however with the adoption of smart phones and social media, we see more and more consumers MD: Our flexibility, for sure. It is our focus, from the user experience to the costumer’s after-sale support or marketing services. The application is renowned for its ease of use that offers free-form layouts as well as predefined themes to fit the user’s lifestyle, whether she’s a busy mom or a creative photographer. Users can design their projects on different platforms (desktop, online, phone, tablet, kiosk) and get their photos from any social network, and they can even share them afterword!

The same goes for our business models which can practically be tailored to each customer since the solution is available as an API, a SAAS and now, as a turnkey option. They can define most of the setups in the application, brand it to their look and feel and manage the product and template selection, even create new ones ing, personalized URLs, mobile marketing and QR codes. Postcards are one of the simplest and most effective ways to do direct mail and thicker postcards stand out and have higher response rates than thinner cards. PIDN: How can our readers find out more about your company?

DW: I hope they start by visiting us here at the show at booth 72350 in hall D at the Venetian. We will be demonstrating the TRU-Flat book binding method and have lots of samples that show the quali-

Continued on Page 70

PIDN: How do you see the next year in terms of economy, sales, technology, and product evolution?

KP: We are optimistic about 2012 for the global economy, and are planning to grow our sales aggressively next year. We are also committed to keeping a pulse on where our industry is heading and what our customers tell us they want.

Visit BlackRapid during CES in booth # 72317. After the show, visit www.blackrapid.com. For information on how to become a BlackRapid reseller please visit: ://www.blackrapid.com/reseller.php or email info@blackrapid.com. to differentiate their offer.

PIDN: To what do you attribute your company’s success?

MD: Flexibility is at the heart of our management philosophy. It radiates from everything we do, including our relationships with our customers. Our team’s creativity and ability to innovate is Mediaclip’s most valuable asset and I want to make sure that we nurture these values. We use an ‘agile’ approach to software development and we promote flexible work schedules to help employees find a balance between work and family time. Being a mother of two gives me a unique perspective on that! I don’t know where this software will be in 10 years, but I’m sure it will evolve in line with its environment because the capacity to change is embedded in Mediaclip’s spirit. ty that you can achieve with the Panoramic paper. Our website at www.ConvertibleSolutions.com is the best place to find product information including links to our videos showing exactly how the Panoramic TRU-Flat system works.

I also encourage people to subscribe to our page on Facebook where every day we share some pearl of wisdom or piece of news of interest to photo imaging and digital printing professionals. They can find us on Facebook at www.facebook .com/ConvertibleSolutions.

Januar y 2012

Photo Imaging Daily News

heavy weight pages and seamless twopage spreads, Panoramic books have a look and feel that is more professional than traditionally bound books. The TRU-Flat process utilizes Panoramic Papers from Mohawk Fine Papers that have been pre-converted with cohesives to simplify the creation of photo books. After printing, the pages are folded, stacked and pressed together to form a series of two-page spreads without a gutter or seam to interrupt the images. An additional printed Panoramic sheet can be wrapped around the book block to form a simple soft cover or the

finished book block can be case bound. “We also wanted to lower the barriers to entry for new photo book companies,” Snyder stresses. “Because the paper incorporates the cohesive, the equipment required to bind the Panoramic books is simple, small and inexpensive.” The Panoramic TRU-Flat process is designed for photographers, architects, creative professionals and those that want to deliver an exquisite visual impact. Designed to run on digital presses, the pages lay perfectly flat when the book is finished and deliver stunning digital photo reproduction without the traditional gutter running down the middle of the page. Artists, art galleries, museums, highend product catalog designers will love the ability to lay out their pages without con-

cern for images getting lost in the gutter. Convertible Solutions is a subsidiary of Inter-State Studio and Publishing company that supplies specialized substrates for digital printing, photo book manufacturing and personalized direct mail. The company makes a full line of pre-converted stocks for envelopes, mailers and cards. Convertible's TRU-Flat® book binding technology is incorporated in Mohawk Fine Paper's Panoramic book product line. More information is available at www.ConvertibleSolutions.com.

perform HTTPS operations supervised by Android mobile phones. Additionally, representatives from Venture Business Laboratory, Kyoto University and Mutech Trail Inc. will detail a new CAPTCHA technique designed to overcome the usability problems of mobile tablet devices such as smartphones, which do not use keyboards. This entails utilizing multiple noise images instead of twisted characters where invisible objects or messages are hidden. Subsequently, with this new technology objects appear when two images are overlapped at a certain position to resolve the recognizability of characters. Tablet users are then enabled to easily move images with only a finger and without the use of keyboards.

The IEEE ComSoc booth 35307 will include details on the society’s ongoing package of educational webcasts, webinars, publications and Tutorials Now online programs. Each year, hundreds of thousands of professionals, academics and government officials attend ComSoc events to network with experts and exchange ideas, while engaging in the organization’s educational programs designed to strengthen their knowledge of nearly every technological area. In addition, IEEE CCNC 2012 attendees will have access to more than 400 keynotes, technical sessions, tutorials, workshops and demonstrations developed to specifically showcase the latest enabling services and applications. Highlighting the agenda will also be the

keynote addresses of noted communications authorities such as Chang Yeong Kim, Senior Vice President, Samsung Fellow, and director of the Future IT Research Center at Samsung Electronics, Samsung Advanced Institute of Technology (SAlT), and Diane Cook, Huie-Rogers Chair Professor in the School of Electrical Engineering and Computer Science at Washington State University, who will address the topic of “Smart Homes: Artificial Intelligence in the Home and Beyond.” For more information, visit booth 35307 in the LVCC, South Hall 4 or the Society’s website, www.comsoc.org. Additional details for IEEE CCNC 2012 can also be found at http://www.ieeeccnc.org.

1080p video and image stabilization. MiVeu is sure to get better with every iPhone release. The modular design of MiVeu will allow us to develop and sell simple upgrade kits when Apple decides to change the form factor of the iPhone. Why spend hundreds of dollars on a POV device whose technology becomes obsolete within a year or a few months?

solutions for a variety of products, including new devices that have not yet been released to market. The modularity of our design allows us to create mounting clips for almost any device, not just smart phones. Stop by our booth to speak with one of the MiVeu representatives about developing a custom clip for your current or future devices.

warranty.

CONVERTIBLE SOLUTIONS WILL DEMONSTRATE TRU-FLAT BOOKBINDING DURING PMA@CES Convertible Solutions will demonstrate its TRU-Flat process for binding lay-flat Panoramic photo books during PMA@CES, January 10-13 at the Venetian hotel in Las Vegas. The complete line of Panoramic TRU-Flat binding tools will be displayed and demonstrated in the Convertible Solutions booth, number 72350. “Photo books are one of the fastest growing segments of the photo industry,” explains Aric Snyder, CEO of Convertible Solutions. “With the growing ranks of photo book sites, printers are looking for ways to stand out and with IEEE ComSoc (Con’t. from p. 65)

nity to learn first-hand about the latest methods for securely downloading keys in RFID devices, from an Android NFC enabled mobile. Today most electronic ticketing or physical access control systems work with Mifare components. This demonstration presented by leading researchers from Telecom ParisTech and EtherTrust will showcase “A New Keying System for RFID Lock Based on SSL Dual Interface NFC Chips and Android Mobiles.” It includes the use of a dual interface RFID running a trusted SSL/TLS stack. As a result, the keys are securely downloaded from WEB servers and afterward used by legacy Mifare systems, such as electronic locks, in order to MiVeu (Con’t. from p. 65)

PIDN: Why is MiVeu better than what is currently on the market?

OA: MiVeu is more affordable than existing POV cameras. It has an extremely versatile attachment system that gives you the freedom to record POV video with your iPhone. Mix it together, and you end up with the most advanced POV system out there. PIDN: Can I have one for myself?

OA: Yes, but you’ll need an iPhone too. PIDN: Why the iPhone?

OA: The iPhone is the world’s best smart phone, and now with the 4S, it offers full Eye-Fi (Con’t. from p. 65)

YK: Eye-Fi Premium gives users unlimited photo access, anywhere. By logging into their Eye-Fi account from any Internet connected device, Eye-Fi users can view, download and share their automatically backed-up content.

PIDN: Why did Eye-Fi decide to create a cloud storage solution?

YK: As users add new devices to their daily lives, their desire for cloud-based storage is growing so they can access information across all their devices at anytime, any-

PIDN: Where can I buy the MiVeu?

OA: After the show we’re hoping you can buy it everywhere! You can always get one from our website at www.miveu.com

PIDN: Do you plan on developing MiVeu for other devices?

OA: Yes, we’re currently working on

PIDN: How durable is it?

OA: Extremely durable! MiVeu uses the strongest and most durable components to ensure a long product lifespan, even in the hostile environments of extreme sports. It has been flight-tested to 10 Gs and crashed on a bicycle at 40 miles per hour. I have the scars to prove it. MiVeu comes with a one-year repair or replace

where. Eye-Fi is helping users leverage their multiple devices to get a seamless experience from capture to viewing and sharing. Eye-Fi Premium is a unique private cloud system that allows our users to enjoy all their content on any device.

PIDN: Where can consumers purchase or upgrade to Eye-Fi Premium?

For more information on Eye-Fi Premium and other Eye-Fi products, visit www.eye.fi.

PIDN: How much does Eye-Fi Premium cost?

$49.99/year. Photos and videos will be backed up and stored, safe and sound for as long as they like.

YK: Eye-Fi users can upgrade their current cards to Eye-Fi Premium through the EyeFi Center software. Additionally, Eye-Fi Premium can also be purchased at all Best Buy locations and on www.bestbuy.com.

Photo books made with Convertible Solutions' TRU-Flat binding method lay perfectly flat and have no seam in the center.

PIDN: Who is your target customer?

OA: Everyone: all iPhone owners and POV lovers are potential customers. Newbies to POV will also be a target market. MiVeu lets them join in the fun with minimal financial risk, plus they’ll get a better overall user experience. PIDN: What’s your price point? (MSRP)

OA: $69.95 MSRP for the U.S. market. We expect upgrade kits to retail for less than $20.00.

Visit MiVeu during the show at booth #26706 at CES South Hall 2 – ilounge or online at www.miveu.com.

Jaymo (Con’t. from p. 68)

cases on the market. Cottage Mills, now Jaymo was founded in 1991. It is nationally recognized as a company that designs, produces and sells innovative products for the craft and photo industries. Jaymo’s line of personalized photo gift products includes the PixCaseTM, PixPenTM, PixMugTM and PixTagTM, all of which can be used with Jaymo’s design tool. To see the latest innovation in phone case design, visit the Jaymo booth at CES South-2 booth 26113 or checkout the website at www.jaymo.co.

Consumer Electronics Daily News

ALIEN HEADGEAR SEEKS DISTRIBUTORS FOR CUTTING-EDGE PRODUCTS Alien Headgear is excited to introduce its products at this year's CES show in Las Vegas. The company has been working the last four years to put together a lineup of some great products for its customers. Alien Headgear was started from one man's dream of having a company that will always be on the cutting edge of consumer products. After numerous trips to its manufacturing facility to ensure quality and durability, the company is using the CES show as a platform to launch this year's products. Alien Headgear will be looking for people that have the same passion for business and life to distribute its products to the general public. Because of how its products are manufactured Alien Headgear will be able to work with its distributors to bring products to them that will fit different market demands. The company's website is user-

friendly and will be a plus for people to use to select products that distributors will have available. All the social media outlets have Alien Headgear up and running. The company will be using these to introduce new products in the future and also for feedback from consumers. Alien Headgear's warranty will be one of the best in the business, with the focus being on keeping customers satisfied. Look for Alien Headgear in the North Hall of the convention center at booth 6231. After the show, visit www.alienheadgear.com, call 1-855-412-5436 or email alienheadgear@gmail.com.

SOUND AND DESIGN: BANG & OLUFSEN’S DOCKING SYSTEM Bang & Olufsen’s BeoSound 8 is the fastest selling audio system to date in the company’s 86 year history

Bang & Olufsen proudly presents its highly acclaimed BeoSound 8 iPad/iPod/iPhone docking station at CES 2012. The BeoSound 8 defies industry standards as it features a distinct design, bold form, and a superior sound quality due to its custom-made conical speakers and high-performance amplifiers. It is also one of the few docking stations on the market that is directly compatible with the iPad, without having to utilize any extra wires or adapters, ensuring a clean, minimalist design. BeoSound 8’s light and characteristic design makes it highly flexible in use. It is a true plug-and-play product, yet delivers a very large sound despite its compact size. BeoSound 8 can be placed on a wall bracket or any flat surface and still deliver fantastic premium quality sound. Additionally, BeoSound 8 has a manual room adaptation switch with three positions (i.e. mounted on the wall, placed in a corner or freestanding on a flat surface) which allows it to be placed anywhere without compromising the sound performance. Furthermore, its sealed speaker cabinets, conical shaped speaker units, and custom made digital amplifiers allow for an impressive Analogix (Con’t. from p. 52)

components, as well as technical support from the ADTC-EasyHD Test Lab in Beijing, China and free product certification. Each accessory must meet standards for product quality and compliance. Once a product receives certification, its manufacturer receives the benefit of being listed on the Analogix

sonic range from lower bass tones (38 hz)―uncharacteristic in smaller docking stations―to higher frequencies (20,000 hz). Additionally, Bang & Olufsen offers a free BeoPlayer application that will offer access to Net Radio, alarm clock functionality, and a music library browser under one streamlined Bang & Olufsen interface. An upgraded application (for a $19.99), will include over 10,000 internet radio stations, a comprehensive music library browser, and an alarm clock feature that will offer the elegant chime from our BeoTime alarm clock. This application is now available for download from iTunes/Apple e-store and underscores Bang & Olufsen’s dedication to providing the ultimate customer experience. Bang & Olufsen is meeting with interested parties by appointment only. For more information, call 866-520-1400. website and submission to top-level mobile handset makers for evaluation and mass production. For more information and a video describing SlimPort visit http://analogix. com/products/slimport.html. See Analogix at CES in booth #30769, 21654, or in room 580 at the Las Vegas Hilton. After the show email info@analogixsemi.com.

Monday, Januar y 9, 2012

CAPTIVATE THE EYES, NOURISH THE MIND By Dr. Dan D. Yang, Creator of VINCI, Rullingnet Corporation

To study the value of digital learning tools in the classroom, VINCI recently completed the Edulab Project in partnership with Europe's largest science museum, Cité des Sciences. The project’s aim was to assess and compare young children’s level of engagement when reading classical books and interactive books. Edulab scientists compared iPad and VINCI Early Learning System as part of the study and reached the conclusion that VINCI is a high-quality learning tool with a physical design that is more appropriate for young users. Those who have had the experience teaching children will agree with me that one of the primary hurdles to overcome in the learning process is to get the child’s attention. When children, or even adults, are focused, we can learn anything. Touch screen offers a wonderful solution to this attention problem. Parents or teachers don’t need to struggle or scream “Pay attention please!” any longer. Children immediately pay attention to the shiny screen and are amazed by its interactivity. Once a child’s attention is grabbed, the next step is to maintain it by offering engaging content. Have you noticed that children usually lose their interest if the content doesn’t fit their specific developmental curve? Therefore, age appropriateness and relevance are the key ingredients in

creating engaging learning content. With this knowledge in mind, we have designed VINCI’s animated content, including Games, Story Books and Music Videos, from the ground up, with careful consideration of scientific research results and Age Norms. We have also consulted with many leading early childhood education experts to solicit their feedback on our content. I strongly believe that when kids are truly engaged with the content, they are able to learn anything. The animated content offered by VINCI is truly intriguing, exciting and allows children to visualize and grasp abstract concepts found in language and math. At VINCI, we understand that, at the end of the day, technology-based learning is still just about learning! To learn more, visit www.vincigenius.com, call 855-MY-VINCI, email contact@VINCIGenius.com or stop by booth 3409 at MommyTech at the Consumer Electronics Show.

HEADCASE: THE ORIGINAL IPHONE BOTTLE OPENER CASE Headcase does it again! Bottle opener phone cases, Retractable Bluetooth HeadSet and even a device called Safe Key that stops people from driving impaired. The original iPhone bottle opener case, and the first to be patented, Headcase’s ingeniously cool phone case features an integrated stainless steel bottle opener and can tab opener in a protective, rubberized, ultra thin hardshell case. This stylish case is the world’s first case to come with a free app! Headcase puts the “app” in happy hour: The App counts the tops you pop, displays pictures (from your library) and plays your songs/sounds of choice every time it cracks open a cold one. You can also set specific counters and track where you have been as you pop-tops. With the Free App, users can check-in with FaceBook, Twitter and FourSquare when opening a bottle or can. (http://www.BeA Headcase.com/freeapp) “Everyone needs a phone case. Why not buy a case that is fun AND functional? With our integrated belt clip that clips into the bottle opener, our case provides

recreation and practicality,” says John Santo, Vice President of Be A Headcase.com. Be A Headcase.com also offers bottle opener cases for all iPhone models, HTC Evo 4G, Samsung, Motorola and BlackBerry. “It’s pretty cool that a bunch of Headcase’s are also promoting responsibility. That’s what one of our customers said when they saw we brought SafeKeyCorporation.com, the deterrent to impaired driving and auto theft, to the market,” Says Dean Monaco, President of Headcase. “SafeKey the only product like it on the market that prevents a vehicle engine from starting, when the driver is tired, drunk or impaired in anyway. Come by for a demo in the North Hall iLounge, booth 5909” says Dean. SafeKey is installed quickly and easily and is the only Electronic System that rapidly and accurately checks a driver’s reaction time through the key Continued on Page 121

Visit Belkin in booth 30651 in the South Hall or in the CP 40 hospitality suite at the Renaissance Hotel. After the show, visit online at www.belkin.com.

Consumer Electronics Daily News

THE ORIGINAL CAMERA SLING BlackRapid, Inc. was started by a professional photographer who knew there had to be a solution to the usual painful and cumbersome tangle of cameras and straps that would accompany him on a typical assignment. After years of shooting weddings, concerts, and other dynamic environments both locally in Seattle and abroad; Ron Henry had a flash of brilliance that would turn the camera world upside down. No more

straps sliding off your shoulder. No more sore necks. But more importantly, no more losing ‘the shot’ because you couldn’t get your camera out in time. The solution was so simple it evaded everyone… until now. In a class of its own, the patented RStrap is the new professional standard in camera straps. Every one of the BlackRapid R-Straps are engineered to facilitate shooting speed by enabling the

COVER YOUR IPAD WITH LUXURY IN A BODHI TECH COLLECTION CASE Joseph Janus, Senior Vice President and Creative Director of BODHI Bags & Accessories, discusses his BODHI Tech Collection, which marries high fashion with ultimate functionality for people who won't leave home without their Apple devices. CEDN: What is the BODHI Tech Collection?

JJ: Bodhi Tech is truly fashion that meets function. We are not opposed to what most people do, but what Bodhi does best is luxury fashion. We have many patent-pending designs that are truly more functional than others, and we only work with Italian leather or unique exotic materials. CEDN: What is the price range of the BODHI Tech Collection?

JJ: Bodhi Tech Collection is a truly affordable luxury line, with prices ranging from as low as $ 78 to $128. CEDN: Where is Collection selling?

BODHI

Tech

JJ: We are actually selling to a lot of accounts that already carry our Handbags ... the stores that we are in right now: Apple, Bloomingdales, Dillard’s, Macy’s, Neiman Marcus and Nordstrom. Many more locations are in the works.

CEDN: What is your personal favorite item from the BODHI Tech Collection? ADAM Audio USA (Con’t. from p. 56)

motion of the driver. The X-ART design consists of a pleated diaphragm in which the folds compress or expand according to the audio signal applied to them. The result is that air is drawn in and squeezed out like the bellows of an accordion. The X-ART diaphragm presses the air faster in or out of its folds than they move themselves, achieving an improvement in air loading by a factor of four or conventional drivers. The results are accuracy, airiBe A Headcase (Con’t. from p. 81)

ring sized check module, when the Check Module is activated, the user simply follows a random set of LED flashes; if the response is within a safe level, the car can be started. If not, the

JJ: My favorite is the Multi-View Tab Easel for the iPad 1 and 2. It’s great!.It's not only great in a fashionable sense, but in quality as well. You can throw it in your bag or carry it like a briefcase with its hidden handles. It has four viewing angles and is unisex, which really speaks to many consumers because of its functionality. CEDN: How many BODHI Tech items do you personally own?

JJ: Let’s see, I have the Portfolio Easel, I have the iPad Easel for the iPad 1, which I’ve owned for three years, and it’s still in great condition. And I have used the Ostrich MacBook Pro case for five years, and it really just gets better as it ages. CEDN: How often do you upgrade your tech devices?

JJ: I am like an addict for technology. I upgrade my phone every time a new one comes out. I have the iPad 1 but I can’t wait for the 3 to come on the market. My Mac at home I upgrade every time a new one comes out as well. Visit BODHI during CES in booth # 26506. After the show, visit www.BODHIBAGS.net, call 212-888-6288 or email JosephJ@BODHIBAGS.net.

ness and dynamics that exceed what a normal piston driver can provide. CEDN: What distinguishes your products from the competition?

RF: Starting with ADAM’S exclusive XART technology in our tweeters and midrange drivers, the speakers are designed to reproduce sound as accurately as the source allows. Combining our extensive experience with recording live acoustic music, professional studio monitoring and the development of exclusive tech-

vehicle will not start. “Our brand brings real life functionality and innovation together,” Says Dean, who’s Retractable Bluetooth device just won a CES Innovation Award 2012. Now, you don’t have to have a Bluetooth hanging off your ear when you are

Monday, Januar y 9, 2012 camera to glide smoothly up the strap from its upside-down resting position. Stress on the connection between the body and the lens is reduced since the strap attaches to the lens rather than to the camera body. With the camera at your hip or behind your back, you can maneuver easily through a crowd, carry a tripod or other gear, or simply have both hands free. When you’re ready to take the shot, the camera quickly glides up the strap into shooting position. The RS-W1 is BlackRapid's intro-

121

duction to designing a camera strap specifically for women. Part of the award winning R-Strap line, the RSW1 is the world's first camera strap that focuses on the perfect fit for the female. While maintaining the traditional "Built for Speed" design, our designers added a sleek curve highlighted with a choice of elegant but subtle patterns accent. The RS-W1 provides comfort, speed, and durability that you expect in a BlackRapid strap along with graceful style. Grab. Glide. Click.

NEWLY-ENHANCED ENTREPRENEUR PRO PR1000E EMBROIDERY MACHINE FROM BROTHER DEMONSTRATES TECHNOLOGICAL ADVANCES Stay-at-home moms and entrepreneurs create thriving businesses with new model

In today’s challenging economic environment, Brother International Corporation has a firm grip on their customers’ pulses. Seeing the need for advanced technology to help its machine users, Brother continues to build their machines with innovative features to delight their passionate hobbyists while also enabling stay-at-home moms and entrepreneurs to create thriving businesses. One such product is the newlylaunched Entrepreneur® Pro PR1000e, a 10-needle embroidery machine. This second generation model features a newlyimproved Advanced Super View (ASV) HD LCD touch screen display from Sharp® Corporation, which is the most accurate display ever offered on a multineedle machine. The screen offers more clarity and allows for more than 16.7 million colors to be seen at expanded viewing angles with little to no color shifting. To take productivity to the next level, an enhanced InnovaChrome[TM] LED Thread Color System, with sharper and clearer lighting than before, has been added to the machine. This feature gives users virtually fool-proof color matching, while also doubling as a visual status system. The lights in the system flash if a thread breaks or needs changing, and signal when a design is finished. “In the past two years, there’s been

an increase of our customers who have opened their own small businesses as an additional income stream,”says Dean Shulman, senior vice president of Brother’s home appliance and industrial products divisions. “For a small investment, a customer can start an embroidery business and contact their local church, school, and sports teams to let them know that they can potentially offer short-run, high-quality embroidery for their uniforms. This allows our customers to open very successful local businesses and use their hobby to earn extra cash.” For those who require even greater creativity and precision, a software package upgrade* is available for the PR1000e. The upgrade includes industry firsts like image scanning, a Color ShufflingTM function, and an onscreen auto density adjustment. “It’s in Brother’s DNA to look at the total market, listen to their customers, and make their products easier, simpler, and more fun to use,” says Shulman. “Take, for example, our introduction of scanning in a multi-needle embroidery machine. Now, users can scan fabric and see it in real time on the LCD display; then, using the touch screen, they can place their Continued on Page 133

CEDN: Although the ADAM line is well known in the professional world, how do you feel the home consumer will receive your products?

our new Grand Theatre Component line in leading audio publications. We are now getting requests from around the country to audition our speakers and find ourselves in the position of needing dealers as opposed to finding customers, an interesting situation to be in.

not on a call. When your phone rings just pull the headphone out to your ear answer your call, and when done simple retract it back. The Retractable Bluetooth offers noise reduction, and reduced radiation. Headcase is a United States based company specializing in innovative prod-

ucts designed to protect and enhance mobile electronic devices and our lives. Their products are internationally known and American engineered. For more information, stop by booth 5909, visit www.beaheadcase.com or call either 407-468-7675 or 407-619-3440.

nology allows us to create products that excel in absolutely transparent music reproduction.

RF: Bring a new line into the consumer market is always challenging, but the reaction so far has been very positive. We have had excellent reviews on our Classic Columns, ARTist speakers and

Visit ADAM Audio USA at booth #30-324 at Venetian Hotel during CES. After the show, visit www.adam-audio.com, call 516-681-0690 or email usa-info@adamaudio.com.

128

Monday, Januar y 9, 2012

SEE INSIDE THE GAME WITH FIRST PERSON VISION Imagine you’re watching football. Your team’s star quarterback launches a long pass into the end-zone. The ball pauses, high in the air, and then ... drops. No one was even close to it! Jumping off the couch, you shout in exasperation: “where the heck was he looking?!?!” Fans of major sporting events can soon answer that question with certainty thanks to First Person Vision (FPV)―a transformative computer vision system that uses a pair of cameras and a computer to share “seeing” what, who, and

where a person is looking. The technology is slated to debut in national sporting arenas throughout 2012. FPV will capture and share the game or sport from the point of view of the athlete and, with the help of its eyetracking mechanism, reveal exactly where and ‘at what’ the player is looking. Benefits include: optimizing player performance; enhancing the fan experience; improving training and enabling

Eye-Fi (Con’t. from p. 1)

sumers’ memories on-the-go with Eye-Fi View.

YK: Eye-Fi is best known for Eye-Fi wireless memory cards. Eye-Fi wireless memory cards automatically upload photos and videos from digital imaging devices, including digital cameras and Android and iOS based devices, to online, in-home and retail destinations. Eye-Fi’s ecosystem of partners includes major digital camera makers such as Canon, Nikon and Sony, along with the leading sharing sites, including Facebook, Flickr and Picasa. Additionally, to address the growing consumer demand to access content anywhere, Eye-Fi leverages the power of the cloud to provide private access to conMarchon 3D (Con’t. from p. 1)

DJ: There’s no question that Hollywood has become captivated by 3D. In fact, one premier director was recently quoted saying that he’ll never work without 3D technology again. While not every movie is appropriate for 3D, there are many creative directors, producers, cinematographers, etc. who sees the potential 3D has to making their movies into something exciting for audiences.

We also anticipate a bigger consumer demand for 3D televisions this year. While 3D TVs were a major story line here at CES last year, the sales for 2011 didn’t quite live up to initial expectations, but we predict that 2012 will be the year that 3D TVs will be reaching that ION Audio (Con’t. from p. 1)

instruments to portable audio and communication devices.

Just this year, ION teamed up with ThinkGeek to bring an outrageous product to life: the iCade. The iCade arcade cabinet has taken iPad gameplay exactly where it needed to go: backwards. By quipping iPad with classic arcade controls, the iCade transports gamers back to the golden age of gaming.

Now, ION is doing it again. At CES 2012, the company will be unveiling an all-new portable game controller, iCade Mobile. Once again fusing the best of the past with the advancements of today, ION has created a game controller for iPhone and iPod touch that puts classic game control back in gamers’ hands.

CEDN: How does Eye-Fi cloud storage work?

CEDN: Why did Eye-Fi decide to create a cloud storage solution? YK: As users add new devices to their daily lives, their desire for cloud-based tipping point into the consumer market.

CEDN: What’s new with Marchon3D?

DJ: When we were at CES last year, we unveiled our first line of premier, patented 3D lenses. Over the last year, we’ve fined tuned and perfected the lenses and have branched out to introduce other lines of 3D glasses featuring our patented optically contoured, circular polarized M3D lens technology. We’ve also created a robust e-commerce solution for our EX3D® Eyewear line (ex3d.com) as well as and forged strategic partnerships all over the world with companies like MasterImage and electronics leaders. Furthermore, we launched pilot programs with 3D glasses vending machines in

iCade Mobile’s familiar configuration allows users to play games the way they were intended. It’s four-way directional pad, four front-facing action buttons and four trigger buttons are designed to withstand even the most fierce button mashing. Perhaps iCade Mobile’s most attractive trait is its innovative cradle that conveniently swivels and locks into landscape or portrait viewing positions, allowing each game to be played properly.

While touch screens may work well for some games, they aren’t exactly the first choice when gamers are looking for intricate control and high scores. iCade Mobile brings portable gaming full circle, getting a gamer’s hands out of the way, providing a full view of the action. Its forward-thinking design lacks any cables, instead connecting

Consumer Electronics Daily News more strategic coaching. Future embodiments of the FPV system will utilize artificial intelligence and recognition systems for virtual coaching to provide automatic and real-time decision making feedback to players during practices, such as incorporating learned formations and tendencies of opposing teams and players. It works like this: Two tiny cameras are mounted onto ordinary headgear such as eye-glasses, a helmet or a cap. The first, forward-looking camera captures the full visual field of the wearer. The second camera focuses on the wearer’s eye. Eye tracking software is then used to create a composite view from the two camera feeds―pinpointing exactly what

the wearer is looking at within his or her broader field of vision. The information FPV captures enables intelligent systems to provide assistance across a broad spectrum of applications with higher rates of accuracy and speed. FPV enables people and computers to work together in a truly symbiotic manner to vastly improve the effectiveness of intelligent systems for personal assistance, training, entertainment or information. For example, consider automatic facial recognition for security systems. To date, this technology has not been widely used because frontal pose face images of

storage is growing so they can access information across all their devices at anytime, anywhere. Eye-Fi is helping users leverage their multiple devices to get a seamless experience from capture to viewing and sharing. Eye-Fi Premium is a unique private cloud system that allows our users to enjoy all their content on any device.

Premium for just $4.99/month or $49.99/year. Photos and videos will be backed up and stored, safe and sound for as long as they like.

CEDN: How much does Eye-Fi Premium cost?

YK: All Eye-Fi users have access to private cloud storage of the last seven days of their photos and videos to view, share or download. If users prefer unlimited storage, they can upgrade to Eye-Fi southern California and we hope to roll out additional in-theater solutions in various markets in 2012. Lastly, what we are really excited about here at CES, is that we’ve created a new line called Allure3DTM (A3DTM) specifically for chain and big box retailers. CEDN: You’ve recently partnered with movie studio RogueTM―tell us more about that.

DJ: Relativity Media® is a next-generation studio which includes Rogue LifeTM, a lifestyle brand. Marchon3D® found a kinship in Rogue and the future of its lifestyle products. So we decided to team up with them to create a new line of branded 3D glasses called ROGUE 3DTM. The ROGUE 3D glasses, powered simply and cleanly using Bluetooth wireless technology.

At the center of ION’s game room, you’ll find Fred Galpern, ION’s Brand & Gaming Product Manager:

CEDN: Where did the idea for the original iCade come from?

FG: The concept was born on April 1, 2010. The creative madmen over at ThinkGeek posted it as one of their ongoing series of joke products. As a fan and all-too-frequent customer, I saw it and immediately called them up. Within a very short time we agreed to team up and make the iCade a reality! As of today we have over 200 games. In addition to the 99 Atari titles, we’re very excited to have games like PacMan and Frogger Decades now compat-

Continued on Page 133

CEDN: Where can consumers purchase or upgrade to Eye-Fi Premium?

YK: Eye-Fi users can upgrade their current cards to Eye-Fi Premium through the Eye-Fi Center software. Additionally, Eye-Fi Premium can also be purchased at all Best Buy locations and on www.bestbuy.com.

For more information on Eye-Fi Premium and other Eye-Fi products, visit www.eye.fi. by M3D® technology, will initially come in four styles including an aviator style in three colors (red, brown and gun metal) and a sport wrap style in black with signature red accents. Rogue3D’s are currently being sold at ex3d.com/rogue3d. CEDN: Why partner with a movie studio?

DJ: This partnership represents what we believe is an important step forward in superior 3D glasses distribution. This is a great opportunity for people to experience the benefits of high-quality M3D lens technology and the value of owning their own pairs of 3D glasses to meet all of their 3D needs. Marchon3D will be exhibiting at CES in the South Hall, booth 21718. ible with the iCade.

CEDN: Where does iCade Mobile fit in with other portable gaming devices?

FG: There really is no other product like it. The closest comparison might be a Nintendo or Sony PlayStation handheld, but of course those lack the power and app variety of iPhone and iPod touch. The great thing about iCade Mobile is the addition of physical controls to your favorite apps. iCade Mobile will be available at ionaudio.com and other retailers in Q2 of 2012 with an MSRP of $99.99.

For more information about ION Audio and iCade Mobile, visit www.ionaudio.com, call 401-658-3743 or stop by booth 12442 at the Consumer Electronics Show.

Consumer Electronics Daily News

AS SMARTPHONE PRICES FALL, RETAILERS LEAVE MONEY ON THE TABLE According to The NPD Group, a leading market research company, the share of mobile phone handset sales that are smartphones continues to climb. The share of U.S. mobile handset sales that were smartphones reached 59 percent in the third quarter (Q3) of 2011, an ADT (Con’t. from p. 1)

mind. For the modern consumer, it’s almost a given that home monitoring and control systems would provide these types of capabilities. But how about a system that helps an avid conservationist cut energy bills? Or what about one that helps a family with unique needs lead a more productive and protected life? These are the types of use cases being uncovered from customers of ADT Pulse, a home monitoring and control system that made its debut at last year’s International CES. Conserving Energy, Cutting Costs From her three-bedroom home in the BodyMedia (Con’t. from p. 1)

and what do you get? A CORE recipe for weight loss! Inspirational television personality and fitness guru Jillian Michaels will highlight the marriage of tech and fitness at this year’s Sports, Fitness and Outdoors Summit (FitnessTech), taking place at 2012 International CES in Las Vegas, January 10 – 13. As technology becomes a dominant theme in all aspects of our lives, Michaels will discuss the impact of digital innovation on our overall health and bring to light her own recent tech partnership with Pittsburgh based BodyMedia, an on-body monitor company. Her keynote address takes place at 10:30 a.m. on January 10 in room N256 of the Las Vegas Convention Center (LVCC). IEEE (Con’t. from p. 1)

devices as well as the latest access control systems for enhancing character recognizability in tablet devices at booth 35307 located at South Hall 4 within the Las Vegas Convention Center during the 2012 International Consumer Electronics. Each demonstration exemplifies the organization’s drive to advance the latest wireless and wireline communications at the 9th Annual IEEE Consumer Communications Networking Conference (CCNC), which will be held immediately after CES 2012 from January 14– 17 at the Planet Hollywood in Las Vegas. IEEE CCNC 2012 was organized to help develop technologies that provide anytime, anywhere, ondemand access to entertainment and information. As an introduction to IEEE CCNC 2012, visitors to the IEEE ComSoc Booth #35307 will have the opportunity

increase of 13 percentage points since Q3 of 2010. Based on the latest data from NPD’s monthly Mobile Phone Track service, average selling prices for smartphones have declined for four consecutive quarters, reaching $135 in Q3. According to NPD’s new

Monday, Januar y 9, 2012 Smartphone Track service, prices are falling even though many consumers originally considered paying more. Among U.S. consumers who considered purchasing phones in the $200 to $250 price range, 64 percent ended up purchasing a phone for less than $200. Led by continued steady sales for Apple’s iPhones, the top five best-selling mobile phone handsets in Q3 were as follows: 1. Apple iPhone 4 2. Apple iPhone 3GS 3. HTC EVO 4G 4. Motorola Droid 3

129

5. Samsung Intensity II

“Even as smartphone prices continue to decline, the accessory attachment rates for smartphones in Q3 was unchanged since last year,” said Ross Rubin, executive director of industry analysis for NPD. “This indicates further opportunity for retailers to improve revenue numbers by focusing marketing efforts on selling more accessories.” The top U.S. mobile accessories brands in Q3 were Zagg, Otter Products, Just Wireless, Motorola, and Incase Designs.

Dallas suburb of Frisco, Sarah Dusto works hard to save energy and conserve resources. She has installed a radiant barrier roof over her 2,000 square foot home, put solar powered turbine fans in the attic and placed a rain water reclamation system outside. She even mulches her landscaping with recycled rubber. With an eye towards adding more security and automation to her home, Sarah had ADT Pulse installed in her home last year. Imagine her surprise when in the first two months, she saw an immediate drop in energy use. ADT Pulse helped reduce her monthly utility bill by about $50/month by being able to control the thermostat and adjust the air conditioning consumption. As a busy

mom, Sarah also loves how she can access lights and remotely turn them off if she forgot to do so when leaving the house.

Using the ADT Pulse smart phone application, Joelle receives text messages every time windows and doors are opened and closed, or if the alarm is sounding. At night, she sets her smart phone to vibrate and places it under her pillow so she will wake up in case of an emergency. Home security systems have clearly evolved from the life safety protection to the management of one’s life style. With the continued evolution of Internetenabled and wireless technology, the possibilities for the use of home monitoring and control systems in the future is virtually limitless. For more information, visit www.adt.com or call 800-238-2727.

One-third smaller than previous BodyMedia FIT Armbands, the new CORE edition uses four sophisticated sensors that capture more than 5,000 data points per minute and to track calories burned, steps taken, levels of activity and sleep efficiency. This proprietary technology provides the most accurate calorie-burn data of any product on the market* for activities ranging from walking to high-intensity workouts. The BodyMedia system has also been clinically proven to improve weight loss by three times* by giving users data delivered in an easy-to-understand format that helps them define and maintain personal fitness and nutrition goals. BodyMedia FIT is supported by:

Michaels, America’s premier health and wellness coach and co-host of the Emmy award-winning syndicated daytime series The Doctors. Launching in December, any BodyMedia FIT consumers will be able to upgrade the Activity Manager to the new Jillian Michaels 360° Weight Loss Navigator program with features including feedback from Jillian, a customized cardio and fitness planner, 1000+ recipes and community message boards.

• An easy-to-use online Activity Manager that allows users to set individualized

activity goals, log daily food intake, and track sleep efficiency with the click of a button. An enhanced version of the Activity Manager will be released this month, which will include heart rate monitoring data, when uploaded from a 3rd party device. • A new BodyMedia FIT feedback engine just launched that provides personalized feedback to help users stay on track with their weight-loss and fitness goals. Using projected daily energy expenditure, the feedback engine can predict whether a user is falling short, on track, or beating his or her target for daily calorie burn. This intelligent feedback engine provides personalized comments that include praise, reminders, health and fitness tips, and motivation if a user is falling behind in goals. • Additional coaching from Jillian

to learn first-hand about the latest methods for securely downloading keys in RFID devices, from an Android NFC enabled mobile. Today most electronic ticketing or physical access control systems work with Mifare components. This demonstration presented by leading researchers from Telecom ParisTech and EtherTrust will showcase “A New Keying System for RFID Lock Based on SSL Dual Interface NFC Chips and Android Mobiles.” It includes the use of a dual interface RFID running a trusted SSL/TLS stack. As a result, the keys are securely downloaded from WEB servers and afterward used by legacy Mifare systems, such as electronic locks, in order to perform HTTPS operations supervised by Android mobile phones. Additionally, representatives from Venture Business Laboratory, Kyoto University and Mutech Trail Inc. will detail a new CAPTCHA technique designed to overcome the usability problems of mobile tablet devices such as

smartphones, which do not use keyboards. This entails utilizing multiple noise images instead of twisted characters where invisible objects or messages are hidden. Subsequently, with this new technology objects appear when two images are overlapped at a certain position to resolve the recognizability of characters. Tablet users are then enabled to easily move images with only a finger and without the use of keyboards. The IEEE ComSoc booth 35307 will include details on the society’s ongoing package of educational webcasts, webinars, publications and Tutorials Now online programs. Each year, hundreds of thousands of professionals, academics and government officials attend ComSoc events to network with experts and exchange ideas, while engaging in the organization’s educational programs designed to strengthen their knowledge of nearly every technological area. In addition, IEEE CCNC 2012 atten-

dees will have access to more than 400 keynotes, technical sessions, tutorials, workshops and demonstrations developed to specifically showcase the latest enabling services and applications. Highlighting the agenda will also be the keynote addresses of noted communications authorities such as Chang Yeong Kim, Senior Vice President, Samsung Fellow, and director of the Future IT Research Center at Samsung Electronics, Samsung Advanced Institute of Technology (SAlT), and Diane Cook, Huie-Rogers Chair Professor in the School of Electrical Engineering and Computer Science at Washington State University, who will address the topic of “Smart Homes: Artificial Intelligence in the Home and Beyond.” For more information, visit booth 35307 in the LVCC, South Hall 4 or the Society’s website, www.comsoc.org. Additional details for IEEE CCNC 2012 can also be found at http://www.ieeeccnc.org.

Adapting to Different Life Needs After moving cross country from Florida to California and settling into her new home, Joelle Herman knew that securing and protecting her family was a necessity. This was especially true since her husband’s new job frequently kept him on the road, often leaving her home alone with their two boys. She reached out to ADT with a specific set of needs. Joelle, her husband and two sons are all hearing impaired. An ADT Pulse system was able to be customized to the family’s unique situation.

The BodyMedia FIT CORE Armband is available online at www.bodymedia.com and select retailers. It retails for $179.95 and includes a FREE 3-month trial period subscription to the Activity Manager. For more information, call 847-4159327 or stop by booth 3435. * Data on file.

132

Monday, Januar y 9, 2012

APPLE BRANDS DOMINATE YOUTH MARKET: COMPUTER, TABLET AND MOBILE PHONE With young Americans expected to spend $211 billion in 2012, knowing which brands they favor will help corporate America prepare for the upcomNeato Robotics (Con’t. from p. 1)

WF: Neato Robotics has developed a new class of automatic vacuums, with the ability to map out an entire room or floor plan before vacuuming, the same way a human would. Our first product, the Neato XV-11, was an immediate success as the first truly intelligent robotic vacuum with laser-based technology and the aptitude to know which floor space it had cleaned. Our Neato XV-12, which was recently introduced in Target stores, also maintains a 360° view of its surroundings, including the location of walls, furniture and doorways, just as the Neato XV-11 does. Since Neato automated vacuums don’t randomly bounce around from room to room, less time and energy is spent, resulting in maximum cleaning coverage on all floor types. CEDN: Who are your most typical customers?

Red Leaf Retail (Con’t. from p. 1)

CP: Red Leaf has been in operation for the past sixteen years. We create high quality retail displays that engage shoppers at retail. Red Leaf is also in-tune with all of the details and nuances of the in-store display business, especially in consumer electronics. Our ability to deliver and implement is a real point of differentiation that we take great pride in doing correctly. CEDN: Can you describe your view on the importance of marketing within the retail environment?

CP: We know that 92 percent of purchases are made in store, and around 70 percent of brand choice is made at the point of purchase as well. Combining those numbers we know that 64 percent of all purchase decisions are affected by inSimpliciKey (Con’t. from p. 1)

Deadbolt for the home at the 2012 Consumer Electronics Show. At the SimpliciKey booth, 3608 in the North Hall, staff will also be available to talk about their new Smartphone technology in development that allows consumers to safely lock and unlock their home from any Smartphone. SimpliciKey provides three methods of home entry via keyfob, keypad and key. Up to eight different keyfobs can be programmed to one SimpliciKey, with each fob featuring 128-bit AES encryption and a range of up to 50 feet, allowing home entry with the touch of a button. A blue LED light indicates the door has been locked or unlocked. In 2012,

ing holiday season. A key strategic planning tool at their disposal is the 2012 Harris Poll Youth EquiTrend® study, by Harris Interactive. This annual WF: Our customer base includes working parents, busy adults, pet owners, tech enthusiasts and seniors. They choose Neato because it is a smart automatic vacuum they can rely on to get the job done. We help people eliminate vacuuming from their to-do list and spend more time doing things they love. CEDN: What have been your core areas of focus since joining the company last year?

WF: I was appointed as CEO last May to develop the company from an innovative start-up to a large-scale commercial enterprise, based on my background as a seasoned CEO and Chairman of Seminal Strategic Advisors, and as a former senior executive of Sears, President of KMart and a Managing Director of Coles Myer. Since that time, we have added research and development talent to the engineering organization, expanded the sales and marketing team, boosted overstore engagement. We see in-store activation as the culmination of the promotions the brand is doing in other marketing vehicles. For shoppers the first live engagement with a product can permanently affect its perceived value, thus reinforcing the need to insure it is presented in the best manner the environment will allow. We are experts in maximizing this impact moment in all types of retail channels whether it is mass, club, grocery or specialized retail.

CEDN: Is there something unique in Red Leaf Retail Concepts Inc.’s approach that has enabled you to be so successful in the consumer electronics industry?

CP: We are meticulous in not just the strategic development of the concept, but in the deployment and implementation of the program. We take pride in accurately capturing what the brand is trying to conSimpliciKey will increase the range distance of the keyfob for even greater convenience to users. The wireless, alphanumeric SimpliciKey keypad allows users to program up to 16 unique four to six digit entry codes, which can be changed at any time. Backlit, the keypad has onetouch locking action and sliding cover that produces a sleek look without sacrificing safety. For those that still prefer to use a traditional key, SimpliciKey also provides two 6-pin metal keys and an ANSI Grade II bump-resistant keyway. “SimpliciKey is a great solution for everyone―from shoppers with hands full of groceries to working professionals who can’t make it home to let a service provider into the house,” says Jason

Consumer Electronics Daily News study benchmarks the brands that America's youth prefer and those that have the ability to dominate their industries' youth market share. The 2012 Harris Poll Youth EquiTrend study measures brand equity as an outcome of familiarity, quality, and consideration among purchase Americans, ages eight to 24. "Youth of today have spending power and they also have loyalty to brands. Some

of this comes from their parents, but they also make their own decisions," said Regina A. Corso, Senior Vice President for Youth and Education Research at Harris Interactive. "Brands who tap into this loyalty when a consumer is a tween, and nurture it through the teen years, will have an extremely loyal customer by the time the customer is a young adult. Companies need to remember that consumers do not magically appear at age 18."

all production and significantly expanded distribution.

the idea that it’s possible to create robots that are smart enough to perform household chores as intelligently and efficiently as a human. In the years ahead, we’ll continue to revolutionize home care through the invention of intelligent, powerful robots that are thoughtfully innovated to address daily consumer chores.

CEDN: How has the company grown since launching its first product from CES? WF: Since our initial product introduction, we have steadily grown our channel distribution across all major North American retail and e-commerce channels. We began selling our Neato XV15 automatic vacuum in Western Europe in mid-2011, and continue to expand channel distribution there. In October 2011, we introduced the Neato XV-12, a Target exclusive, that’s currently available at more than 1,750 Target retail locations across the U.S.

CEDN: What’s your vision for Neato Robotics and the future of growing robotics category? WF: Neato Robotics was founded on

vey to shoppers in our displays. In some cases we have made suggestions that have been incorporated into much wider programs. For the Sony Bravia program, we introduced Red as the base color for their branding, a departure from what they had done previously; Red made the colors on the monitor appear more vibrant. Red was also more appealing to female customers. The Sony Bravia became the market leader within months of its launch and it was felt our contributions were key to this. CEDN: Is Red Leaf Retail Concepts Inc. introducing any new products this year that complement your perception of where in-store advertising is going?

CP: We think that interactive digital displays are only going to get more popular at retail. Knowing this, we have developed proprietary software that controls and responds to a variety of peripheral Pizzillo, President of SimpliciKey LLC. “With our current device and upcoming app, our goal is to continue to make life just a little easier for homeowners by providing convenient and safe devices for the home.” Safe, as well as stylish, SimpliciKey’s brass deadbolts are manufactured with carbon core centers and full one-inch bolt extensions for maximum security. The reversible lock system fits both right-and left-hand doors, and easily replaces existing deadbolts with a quick 30-minute installation. Available in three finishes, Satin Nickel, Polished Brass and Aged Bronze, SimpliciKey is currently sold at Costco Wholesale Stores, select The Home Depot stores, and online at

Based on the advent of more advanced robotic systems that have increased sensory capabilities, the ability to better understand environments and “think” through best scenarios―we see an opportunity to expand Neato offerings more broadly into other useful service functions. Looking to the future, we anticipate products in the robotics category to be more like home appliances by design.

To learn more about Neato Robotics and its products, visit www.neato robotics.com or call 1-877-29-NEATO.

pieces such as facial recognition cameras, touch screen interfaces, and lift trigger technologies. The software runs a guided selling application on the screen that offers shoppers multiple ways to shop for products. What we are most excited about is the displays ability to gather shopper analytics from retail. Through the use of a demographic identification camera, we can deliver shopper insights like never before.

CEDN: Where can people see and interact with your innovative in-store display concepts?

CP: Check out our website (www.redleafretail.com) or email us at info@redleafretail.com for updates and more comprehensive information or to request a meeting at CES. We are also unveiling our latest display concepts at a convention in New York in January. www.HomeDepot.com. More information on SimpliciKey can be found at www.SimpliciKey.com.

About SimpliciKey LLC SimpliciKey, LLC develops and manufactures products that make life just a little easier. Never forgetting the customer at every stage, SimpliciKey is dedicated to hearing and understanding the needs of consumers before the manufacturing process. The results are products that have the power to challenge and revolutionize the way in which everyday tasks are accomplished. SimpliciKey manufactures the SimpliciKey Remote Control Electronic Deadbolt. Learn more at http://simplicikey.com.

Monday, Januar y 9, 2012

Consumer Electronics Daily News Adonit (Con’t. from p. 1)

KP: Collectively, we were frustrated with the touch-screen market and the lack of tools to be a real creator. So Adonit formed and set out to liberate the creative soul from technology. For far too long the creative process has been forced to conform to technology. It’s time to change that and empower the “creative,” - the individuals who have never been satisfied by what is, but who reach for what could be.

Creative people in our mind are more than artists. They are biologists creating cures for cancer, novelists winning Pulitzer Prizes, bloggers helping to take down governments, teachers molding the future, musicians writing songs to move billions. Creatives find new solutions for problems to evolve our world forward. Our goal, our mission, is to empower people with the use of hardware and software to create a more vibrant world. Pathway Innovations (Con’t. from p. 1)

ing-looking. What is it?

JS: The HoverCam Impress is a professional-quality book scanner with an automatic page turner. For the first time, consumers can digitize and archive their personal library of printed books.

KP: How do your products support your mission?

KP: Writer is our keyboard and folio designed to fit the lifestyle associated with tablets as mobile creation devices. With that in mind, we created three core principles for its development. A tablet is a tablet; don’t get in the way of that. You use your tablet everywhere, and the keyboard needs to match its mobility. Lastly, creative people love quality materials that express individuality.

Jot is the most precise stylus on the market for tablets. It is our first step in trying to remove the need for paper in your life. That requires a stylus to match the best of ball point pens, art markers, or paint brushes. This year Jot will be taking its next step as it solves palm rejection, adds pressure sensitivity, and a few other cool features that we will keep up our sleeve. JotStudio is our app designed to improve into a briefcase. Everything is in one self-contained portable unit. It connects to your laptop through a USB port. CEDN: What are some of its specifications?

CEDN: It’s small, too. Is it intended to be portable?

JS: It has two five-megapixel cameras with built-in lights. The fixed-focus lenses with deep depth of field allow for the natural curvature of an open book. A vacuum-based automatic page turner allows the user to capture both

DKM International (Con’t. from p. 1)

doesn’t appreciate the simple, contemporary design of Scandinavian product?

JS: Yes. The V-shaped stand folds to fit

importer/exporter located in Toronto, Ontario, Canada. When we saw the opportunity of marketing the unique Swedish product from People of Lava, we didn’t hesitate and were successful in negotiating exclusive distribution for North America. CEDN: Why did you choose People of Lava product?

ML : People of Lava are, in our opinion, the world’s leading manufacturer of motorized mounts for flat screen TVs. They also hand build premium LED displays in Sweden, including the first-ever “Android” TV and manufacture a complete line of manual mounts offshore. Their products are innovative and unique but practical in design and built with the highest standards in materials and workmanship. Besides, what North American Brother International (Con’t. from p. 121)

selected design precisely where they want it. Essentially, we’ve virtually eliminated guess work in embroidery ... and our customers love that.” First Person Vision (Con’t. from p. 128)

sufficient quality are required for recognition engines to succeed. These images are difficult to capture, especially when the subject is moving, as is often the case in airports and high security facilities.

CEDN: How do you plan to market the product in North America?

ML : Each type of product will have a different strategy. Selected manual and motorized mounts will be marketed through one major chain store. The rest of the mounts will be distributed nationwide through the independent and custom dealer network. The TV lifts will be marketed through A/V, marine and RV custom installers. All LEDs will be marketed through independent dealers and custom installers, while the “Scandinavia” and “Royal Sweden” LEDs will also be offered to high end hotels and businesses through commercial custom installers.

stylus interactions on tablets. Apps for Jot can’t stop with our app, so we are working closely with a few app makers to expand your possibilities of using a great stylus.

Writer and Jot were produced in our first year of existence. So it is impressive that we won an IF Design Award for both products in our first year. They are great products to launch a company on, and we are excited to see where they take us. Q: What does marketing mean to Adonit? A: Adonit is a small company looking to change the world, and we’re looking to do it with the help of our customers and partners. We’ve engaged customers from the beginning, launching our products on Kickstarter has helped raise funding for product development and assisted us in defining the products that our customers would use. We build products that we know consumers will love, and we try to pages of an open book simultaneously. The files are then saved to your PC or Mac, and from there can be used on your iPad, Kindle or other eReader. CEDN: Does it have any other features?

JS: Yes. It does OCR and works with Text-To-Speech. Essentially, it could scan a book and read it back to you. That’s the Impress. About Pathway Innovations and Technologies, Inc. facturers?

ML : Our intentions are not to compete with the major manufacturers. They are volume driven, while People of Lava hand build the LEDs in Sweden, one at a time. We have found that dealers and custom installers are tired of shrinking margins and not being able to cope with fluctuating prices and competition with the “Big Box” stores. DKMI and the People of Lava want to preserve both the quality and the profitability in the product. As a result, the LED series’ will be an elite, higher end product than what is currently available in North America.

CEDN: In summary, what can we expect to see in your booth at the CES?

133

engage them in authentic ways that go beyond the traditional forms of advertisement. We think the experience after you buy our products is equally important to our existence and that's why we try to engage our consumers throughout the lifeline of our products.

Marketing is also having your product widely available to the consumer. We rely heavily on the voices of industry influencers, media, retailers, distributors and early adopters to expand our reach. We need people who believe in our mission and in finely tuned products that are designed for the best experience possible. These followers deserve products of quality that can last a life time, and we look to their help as we attempt to change the world for creators. Visit Adonit in booth # 26507. After the show, visit www.adonit.net, email kris@adonit.net, or find @krisperpich on Twitter.

Pathway innovations and Technologies, Inc. based in San Diego, California, is the designer and manufacturer of HoverCam document cameras used by schools, hospitals and businesses. The cameras are used for live presentations, video conferencing, scanning, video recording and student assessment. For more information, call 858-750-3499, email contact@thehovercam.com, visit www.thehovercam.com, or stop by CES LVCC South Hall 4, Upper Level, booth #36828 for a live demonstration. (40”, 46” & 55”) LED series’, with the introduction of the Flex series scheduled for later this year. Five models of wFix Gold manual mounts are available, accommodating any 17”-63” flat screen, along with two mMotion Swing and two mMotion Twist mounts, which are suitable for motorized operation of any 26”-55” TV. Also, later in 2012, the new mMotion Flip motorized ceiling/wall mount (26”-40” ceiling & 26”-50” wall) and mMotion Top motorized ceiling mount (any size up to 100 lbs.) will be available. Not to be left out are the mMotion Lift, designed in three sizes and in 12V and 110V versions. All products are both UL and cUL approved. For more information, visit DKM International Ltd. in booth #21430 in South Hall 1 or call Mark Langley at 905-470-2786 or visit www.dkmi.net.

CEDN: Why do you think DKMI can be successful against the major TV manu-

ML: We currently offer the Granite (19”, 22”, 24” & 32”), Scandinavia (42”, 47” & 55”) and Royal Sweden

Brother has also responded to its most creative users by adding a Color Shuffling function in the PR1000 optional software package. This feature allows the user to re-shuffle colors in a particular design and gives them the ability to be

their own colorist, says Shulman. “Our industry is about creativity and personalization,” Shulman notes. “And no other company makes that as easy as Brother.” Visit Brother International

Corporation at www.brother.com, call 908-704-1000, email egc@brother.com or stop by booth #N3412 at the Consumer Electronics Show.

With FPV, the effectiveness of automated facial recognition systems can be significantly improved. Security personnel would wear FPV and observe people passing through security check points. The security wearer acquires and selects the best frontal viewing image of each

person of interest just by looking at him. Acquired images are then registered; and additional information, such as gender, estimated age, or ethnicity, can also be passed for future recognition. First Person Vision, LLC is a Pittsburgh, PA company spun-out of plat-

form technology developed by Takeo Kanade and Martial Hebert at the NSFfunded Quality of Life Technology Center (http://www.qolt.org) at Carnegie Mellon University. See FPV in action at the 2012 CES at booth 3011 or contact Kristen Sabol (ksabol@cs.cmu.edu) for information.

*Available for additional purchase.