4 minute read

A Shade Above Makes Selecting Window Coverings Easy

FEATURE STORYFEATURE STORY A Shade Above Makes Selecting Window Coverings Easy A Shade Above Makes Selecting Window Coverings Easy

AShade Above Window Fashions provides a unique experience for consumers shopping for window coverings. Their interactive showrooms allow customers to operate more than 100 different shades and blinds. Bruce Abramson, president of A Shade Above Window Fashions, has been in the window covering industry for more than 30 years. He recently answered some Bruce Abramson, President of A Shade questions about his busi- Above Window Fashions ness and what differentiates it from the competition. Please describe your showrooms.

Advertisement

We’ve been serving South Florida since 1984. In 2000, our Davie showroom was selected as the nation’s first Hunter Douglas Window Fashions Gallery. This summer we opened a second showroom in Sunrise to better serve our expanding customer base in Central and North Broward. Both of our stateof-the-art showrooms offer a wide variety of indoor and outdoor shades and blinds from top national and international brands. We have products to fit all budgets. What products do you offer?

We provide many of the top products on the market, including plantation shutters, roller and patio shades, roman shades, horizontal and vertical blinds, automated awnings and patio screens, decorative grilles, Luminette, Silhouette, Pirouette and PowerView and Somfy automation. What products are currently trending in the window covering industry?

Plantation shutters remain one of our most popular products. They are a timeless window treatment that is always in style. If you’re looking for a decorative statement, plantation shutters provide trim work around your window, including a new contemporary frame. Depending on which shutter you choose, they can complement any decor. What other trends can customers spot in your showrooms?

If you’re looking for a soft, contemporary look, transitional roller shades are an ideal product that can work Plantation Shutters in any room. These shades alternate sheer and solid fabric, allowing a single shade to transition from open to close. It’s a perfect shade for those who want a view but also light control and privacy. Do you carry room darkening products? We’re always adding to our collection of blackout shades and we have interactive displays that show different degrees of darkness. We offer stylish shades that provide total blackout in bedrooms and media rooms. Customers love our Duo Shades — during the day a transparent shade gives you a view of the outside while Transitional Roller Shades maintaining privacy and keeping out make decisions from small samples. That’s why our the heat. At night the blackout shade keeps the room business model is special. Our full-size displays are private while maintaining darkness in the morning. available for the customer to view and operate as Both shades work together in one unique system. it will appear in their home. Our employees have What’s available for patios and other outdoor spaces? decades of experience in the window covering indus Our patio shades allow you to relax on your patio try, so they can answer personalized questions that without melting in the sun. These shades can be oper- will help customers make the best decisions tailored ated manually with a cable guide for wind resistance, to their needs. or the shades can be motorized in a track. We also What’s the best way for customers to contact you? have retractable patio screens that protect you from To schedule an appointment at one of our showbugs on muggy days but allow you to raise the screens rooms, visit our website AShadeAboveFlorida.com when you want open air. For the ultimate in cover- or call us at 954-434-8701. Our knowledgeable staff age, we have fashionable European style automated will provide a personalized in-depth tour of our awnings that automatically retract on a windy day. many interactive displays. Our full-service package How have you adapted during Covid-19? includes professional measuring and installation by Early on in the pandemic, we knew we’d have a our Hunter Douglas certified technicians. unique challenge. Many people are working from A Shade Above’s Sunrise showroom is located at home and using this time to renovate their homes. So 13051 West Sunrise Boulevard, on the northwest corwe had to ensure that we had a safe way for customers ner of Sunrise Boulevard and Yellow Toucan Road. to shop. We introduced an appointment system where A Shade Above’s Davie showroom is located at 5967 people can book a private showroom tour, either by South University Drive, on the northwest corner of visiting our website or calling us. We also introduced University Drive and Stirling Road. virtual showroom appointments where we can meet For more information, call 954-434-8701. with customers via video. All of our staff and customers wear masks. With so many choices, how do you help customers make a decision? When customers visit our showrooms, they receive a tour of the newest shades and blinds available today. We recognize that it can be difficult to Family Owned For 36 Years

This article is from: