Mum's catalogue 2023

Page 84

MUM’S FAIR SCANDINAVIAN DESIGN COLLECTION 1 / 2023

Mum's rug at Carpet Design Award Final 2023!

Mum’s matto kansainvälisen

mattokisan finaaliin!

Typewriter design Tomi Leppänen

UUDET MINIMALLISTOT! NEW MINI COLLECTIONS!

GOOD WITH GOODS
Copyright © 2023 Mum’s
Tomi Leppänen The Graphic Designer Of The Year 2023! Congrats! Tomi Leppänen on vuoden 2023 graafinen suunnittelija!

Thick Eco Luxury Wool

Very thick and soft, tightly woven eco wool with wonderful high pile.

Mum’s Original Wool

Mum’s sustainable wool, no mulesing, all natural, flat weave.

Bamboo wool

Mixing wool with bamboo gives the material a fresh and eclectic feel.

Eco Bamboo Silk

100% eco & natural, non allergenic, silky smooth and shimmering.

Recycled Cotton

Fine recycled material. Stiff and durable. Rugs, baskets and bags.

High pile recycled cotton

Recycled cotton in long pile. A heavyweight sustainable material.

Recycled PET

Soft yarn made from discarded plastic bottles. Hand-embroidered pattern.

Recycled Plastic

Reclaimed Telephone Wire

colorful decoration.

Rattan

Rattan is eco friendly, sustainable, renewable and non-toxic material, all natural.

Glass Beads

Supporting women communities who do traditional beadwork. Cluch bags, keyrings, christmas deco.

This logo marks the collection we created for our best friends!

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Lampshades handmade in South Africa. Colorful wire used for
T H I CK L U X U R Y W O O L M U M S ORIG I N A L WO O L E C O B A M B O O S I L K R E C YCLE D C O T TO N B A M BOO W O O L
MUM'S AND
ABOUT
MATERIALS

mum's materials & what we are made of

FOUNDED IN 2006 , started as an art project with 15 women artisans in Africa, Mum’s is now a Nordic design label, combining Nordic Design to artisan handicraft, with the principles of sustainability.

Mum’s is socially responsible and eco conscious collaborating with artisans living in rural areas of India and South Africa. Read our sustainability report to learn more about our work.

TAIDEPROJEKTINA 2006 AFRIKASSA alkanut ja vastuullisen designin tuotemerkiksi muotoutunut Mum’s solmii yhteen intialaisen ja afrikkalaisen perinteisen käsityötaidon ja pohjoismaisen muotoilun.

Mum’s kantaa vastuuta ihmisestä ja ympäristöstä ja valmitaa uniikit korkealaatuiset aarteensa lähituotantona paikallisista luonnon- tai kierrätetyistä materiaaleista. Kestävää ja kaunista ja aina tekijänsä signeeraama. Lue lisää vastuullisuusraportistamme

/ Mothers all over the world are the inspiration and resource behind Mum's. /

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EN FI
What ecological and ethical design and manufacturing mean to us.
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100% NATURAL RUGS AND CUSHIONS

Natural local high quality wool + 100% plant based organic colours. Laadukas paikallinen villa, mikä värjätty käsin ja kasvivärein.

100% organic colors, dyed by hand. Absolutely no chemicals, natural non dyed wool in different natural shades. Wool from local sheep which may wander free. Shearing process is animal friendly and wool taken to artisan village on bicycles.

This collection is most natural ever. Colors from flowers, Thank You Nature!

ANY SIZE. ANY SHAPE: rugs available in round, square and rectangle shapes. Colours vary, each rug is one of a kind.

Luonnollisesti kaunis. Nämä rauhaisat värisävyt saadaan ihan kokonaisuudessaan luonnosta: kukista, kasveista ja puunkuorista käsin värjäämällä.

Villa saadaan paikallisista lampaista, jotka laiduntavat vapaana ja keritään eläinystävällisesti käsin.

Matoissa ja tyynyissä käytetään värjäämätöntä sävykästä villaa. Luonnollinen. Luonnollisempi. Luonnollisin matto ikinä.

All new natural, soft tones straigth from nature.

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Rug: Kesanto, cushion Pipana Vuokko.

Päre, light grey mix

Päre, smokey grey

All organic. Plants and roots collected locally. Colouring process is handmade on large pots boiling on fire.

brown mix

old greyhound

/ Lively soft tones from plants, flowers and bark, perfect for home textiles. /

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Päre, Päre, Solina
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Kurkkaa kaikki kasvivärjätyt tyynyt ja tasapintaiset matot SEE WHOLE NATURAL DYE COLLECTION. CUSHIONS + FLAT WEAVE CARPETS

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/ Pipana cushions and elegantly beautiful Kesanto rug. /
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DESIGN TOMI LEPPÄNEN

Tomi awarded the graphic designer of year 2023 and his collection was chosen for international Carpet Design Award final 2023!

Mum’s high quality Outdoor rug is handmade of 100% recycled plastic bottles.

This recycled fibre is woven by hand and carpet decorated with embroidery, proudly made by Indian women artisans.

Typewriter collection design by Tomi Leppänen.

See the collection on the Typewriter-catalogue !

Graphic designer and musician Tomi Leppänen created a series of playful, minimalist rugs in collab with MUM’s. Typewriter patterns were created using an actual typewriter. Typography is Tomi’s passion, so is Bauhaus style. Year 2023 brings Tomi many new good thing, as he was chosen the graphic designer of year 2023! Congrats, Tomi!

>> SEE FULL COLLECTION

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T O M I L EP P Ä N E N D E S I G N
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TYPEWRITER 2: indoor material: eco luxury wool

Design Tomi Leppänen

>> SEE FULL COLLECTION

Typewriter available in Eco luxury wool.

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Tomi Leppänen chosen the Graphic designer of the year 2023. His work will be exhibited at Designmuseum in Helsinki.

Graphic designer and musician Tomi Leppänen created a series of playful, minimalist rugs in collab with MUM’s. Typewriter patterns were created using an actual

typewriter. Typography is Tomi’s passion, so is Bauhaus style. Year 2023 brings Tomi many new good thing, as he was chosen the graphic designer of year 2023! Congrats, Tomi!

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>> SEE FULL COLLECTION

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pipana by Jenni Rope

Jenni Rope is a Finnish artist. She paints by intuition, allowing her paintings to find final shape in a spontaneous process.

Same spontaneus play, and optical illusion appears in her Pipana design for Mum's. A woolen two dimensional relief weave, playful rugs, bags and cushions, in any size you wish.

"I love colourful Moroccan rugs, and tried to find a bold carpet with a calmer pattern, without success. I decided to design it myself. I was looking at my sketchbooks and thinking about simple patterns or shapes that could perhaps work in a carpet.

I found a composition of round shapes which was kind

of light, and began to work on it further. Three dimensional “Pipanat” (meaning tiny round shapes in Finnish) are so sweet and it is so lovely to touch and pat them… That is why my collection also needed a sympathetic name.. Pallura, papana, pipana… That’s it!”

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/ Pipana cushions and rugs, 3D wool /
J E N N I R O P E D E S I G N
- Finnish artist and designer Jenni Rope
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design by teresa moorhouse

Finland’s forests are home to an estimated 2000 bears. Though they may roam anywhere in mainland Finland, bears usually try hard to avoid people. But these bears dot not. They love to stay at home, be yours forever, soft and kind.

Bears live in forests and Teresa has created those both for MUM's.

Material is Mum's eco luxury wool, the highest quality wool rug knotted by all hand as tight as possible. This rug is soft and durable, highest possible quality hands can do. Serves your homes for a lifetime and, longer.

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design by teresa moorhouse

Teresa Moorhouse is a Finnish graphic designer and textile artist who is best known for her printed fabric patterns for Finnish Marimekko. Teresa's world is delightfully fresh, elegantly sweet, yet timeless. Material is highest quality hand knotted eco luxury wool. Soft, durable and warm.

See page xx for the pink Polar bear! Ks. Sivu xx pinkki jääkarhumatto!

5% of each Polar Bear sold will be donated to World Wildlife Fun Finland to help the real ones survive.

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Big Polar 200 x 300 cm Baby Polar 90 x 120 cm
Love
Polar Bear 170 x 240 cm 140 x 200 cm
T E R E S A M O O R H OUS E D E S I G N
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mum's forest share

Buy a rug. We plant a tree. Buy another rug. We plant another tree.

As a Mum's Forest share holder you give the nature a tree, and you care how and where products are done. We take care of your tree, you receive gifts, discounts, invitations to special events and campaigns. Every planted tree does matter. Small

things: good choices and kindness save the planet.

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T E R E S A M O O R H OUS E D E S I G N
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Signed unique pieces of art on the wall

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/ Wool wall art designed by Mum's (left page), Matti Pikkujämsä, Ricardo Cavolo, Anu Penttinen Jenni Tuominen and Saana ja Olli. / Please meet Jenni Tuominen Koala wall rug collection on next page.

Finnish word for traditional wall hanging is RYIJY Mum’s ryijy can be hanged either on wall or on floor as a rug.

collection on our online-catalogue

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/ Koala and Pony wall hangings and rugs / / Koala cushion cover / Girl, Pony and Koala tote bags / See the full !

friends by jenni tuominen

Wall

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/ Koala wall hanging/rug / Mum's cushion cover and blanket / Pinta rug, thick luxury wool / rugs, rugs, cushions and bags, all eco.
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design by jenni tuominen

Flat weave original wool rugs: Kanava ,

Jenni Tuominen is a Finnish illustratior, designer and artist. She is especially famous for her ceramic sculptures as well. Jenni finds her inspiration in

the forest and in dreams. She creates heart warming, charming animals and people and is a master of bold patterns.

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/ Leija rug, wool / Sumu, Leija
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/ Erikona rugs handmade from soft bamboo silk /

thinkers by giada ganassin

Silk x bamboo is 100% organic and natural, 100% non-allergenic material

Designer and illustrator from Paris, Giada Ganassin's collection is ethically handmade, like all Mum's, but this material has got an elegant silky shine.

Fibre is a mixture of silk and bamboo and 100% ecological and, what is most important, non-allergenic.

In addition to silk bamboo, these designs can be done in all other rug qualities.

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G I A D A G A N A S S I N D E S I G N
E C O B A M B O O S I L K
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bamboo x wool & natural dyes

Kumpukylä means a small little village on a hill.

This rug is made by mixing wool and bamboo fibers together, and it is all natural, 100 ecological material. Bamboo gives the wool a fresh, eclectic feel. Design Mum's.

Sneak peek of up-coming new designs by artist Armi Teva!

Armi Teva is a Nordic illustrator, artist & potter. Her roots are in ceramic & glass art & design.Her works share the same characteristics – rhythmic & bold use of lines and essentially passion for drawing.

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tiger of finland by paavo

Once upon a time, there was a kind tiger living in the deep dark woods of Finland. There was also a maiden called Lily. She loved the forest and spent a ot of time wth this kind tiger. They felt they belong together, so they lived happily ever after, in Finnish Forest, and soon after, a Tigerlily was born.

Thank you Paavo, visual artist extraordinaire!

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P A A V O H A L O N E N D E S I G N
/ Tiger of Finland and Tigerlily wool rugs, square or round / Tiger cushion cover, Panther wool rug round. /

design by susanna vento

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M U M S ORIG I N A L WO O L
Suomu rug, wool: Dark grey / Light grey / Deep forest green / Soft green Kala rug, wool: Dark grey / Deep forest green / Soft green Suomu rug, wool: Salmon / Rose / Clay & grey
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royals rattan tables / kuninkaalliset mööpelit

Ecological handmade rattan mini tables designed in Finland.

ottomans / rahit

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Good King Hyvä Kuningas Queen of Hearts Hyväsydäminen Kuningatar Kind King Kiltti Kuningas
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MUM’s ZOO

Ethically handmade wallhooks. Telephone and metal wire.

Mum’sin eettinen eläintarha. Kestävät seinäkoukut sisä- ja ulkotiloihin. 100% käsityö. Valmistettu Etelä-Afrikassa.

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Bunny Doggoe Polar Bear Goldfish Tiger
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design by saana ja olli

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T H I CK L U X U R Y W O O L
M U M ’ S ORIG I N A L WO O L S A A N A J A O L L I D E S I G N
Left page: / Vuorille, thick luxury wool / Right page: / Utopia, recycled cotton / Vuorille, thick luxury wool / Koko iäksi, Mum's original wool /
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design by saana ja olli

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R E C YCLE D C O T TO N Left page: / Utopia, recycled cotton / Right page: / Avaruusseikkailu 15 in colour and black & white, wool / Monumentti, Utopia, recycled cotton / M U M S ORIG I N A L WO O L M U M S ORIG I N A L WO O L
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Large unique Mum’s art wallrugs presented at Stockholm furniture Fair: Homage to Teresa Moorhouse, Ricardo Cavolo and Giada Ganassin, by Mum's
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M A D E WI T H L O V E 73 recycled cotton rugs / Ikikorpi / Touko / Sarka / Ruispelto / Salvos / R E C Y CLED C O T TON The cotton we use is recycled and then used to create lovely rugs, bags and baskets.
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R E C Y CLED C O T TON
/ Big Mama & Baby boy baskets / Bear baskets / Koala basket / Handmade. Recycled cotton. Leather handles.
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bags & clutch

RECYCLED COTTON + LEATHER HANDLES + HANDMADE ETHICALLY

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R E C Y CLED C O T TON
MOORHOUSE / LOUEKARI / VENTO / SAANA JA OLLI / MUM'S DESIGN / NEWS

MUM'S SINCE 2006

Mum’s is a small design company based in Finland which sells textiles, home decor items and jewellery within the country and abroad. The products are designed in Finland in cooperation with some of the best designers and artists in the region and produced by skilled artisans in Bolivia, South Africa, India and Cambodia according to the principles of fair trade.

Outi Puro is a designer, an artist, the founder and the heart of Mum’s. It all started several years ago when Outi was working as a sculptor and doing her communal art project. The project consisted of a series of baking performances. One of them, “52 Sundays”, included Outi baking buns at home with her kids and at Helsinki railway station. Another

performance, called “Baking for my long lost friend” lead her to Africa in 2006 to bake buns for her long lost African friend Diane. With the help of Diane, Outi travelled around Africa and met local craftsmen and artists. She was inspired by their culture and their works and also realized that they were in the same situation as she was - trying to combine creative work and family. Many of the craftsmen she met were women with children trying to balance work with taking care of their families. This lead Outi to an idea of a collaboration, and she designed bags which women in Africa could make for her art project. Over the years, this art project turned into a sustainable design company employing over 40 people, with Outi being in charge of

the collection.

Mum’s slogan is “making good with goods.” The company works in close cooperation with the craftsmen and takes into account their needs. The craftsmen, for example, can work from home, which eliminates travel costs, saves on childcare expenses and allows more people to join the workforce. Working for Mum’s improves the quality of their lives and creates many new opportunities for them and their children, who now have the possibility to go to school and learn how to read and write. You can read interviews with the craftsmen at the end of this newspaper.

Mum’s products are simple, joyful, and functional, in the best traditions of minimalistic Scandinavian

Take a look what has happened to Mum’s since the beginning from the timeline below!

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Hi, I’m Outi, mum of Mum’s! 2006. The beginning - Africa. 2007. Designed in Finland handmade in Africa, from surplus material. 2010. Flowerdrops charity project Mum’s began.
STORY TIME
2009. Mum’s toys are designed in Scandinavia by best of professionals - kids!

design. What distinguishes them among other high quality Scandinavian interior products is the touch of authentic ancient handicraft culture of countries like Bolivia, South Africa, India and Cambodia. Each design is adjusted to the techniques of the artisans in the areas where these items are produced, and all products are handmade, making them truly unique. Outi works in collaboration with such renowned designers as Anu Penttinen, Susanna Vento, Maija Louekari, Saana ja Olli, Heath Nash, Haldane Martin, and Reetta Ahola, and carefully picks and finetunes each product design herself. The creation of a new collection is a long process. A product starts out from a Nordic-inspired design, goes through several changes and adjustments to fit the techniques of the

craftsmen, and finishes as a beautiful and ecologically sustainable product, made with joy and love.

Mum’s not only aims to improve the lives of people in distant locations, but also serves the Finnish community by organizing happenings and local charity events. Since 2011, in cooperation with other designers and NGOs, Mum’s has been organizing the Flowerdrops project - an art event, which promotes ecological sustainability and donates all the profits to charity.

Mum’s was born in 2006

while Outi and her family went to Africa. These children are happy to go to school. And their parents are even happier to be able to provide them the possibility to go to school and learn things. Most of MUM’s handicrafters cannot read or write, because they did not have a chance to go to school as kids.

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project by
2010. Mum’s gym ball won Playful interior design competition Habitare Finland. 2013. Mrs. President Jenni Haukio wearing a brooch by Mum’s. 2019. Doing more good than ever! 2020. Mum's at Stockholm Furniture Fair

THE JOURNEY OF WOOL AND THE RUG BORN FROM IT

In spring 2019 Outi, mum of Mum’s travelled to meet the artisans in Northern India. She was accompanied by a filming crew, who is making a document of MUM’s sustainable way of making things.

Far in the countryside a bumpy road leads to a village where MUM’s artisans live and work from home. Main idea for Mum’s is to employ artisans close to their home. Textiles are woven by both women and men, with time consuming, age old, traditional handicraft techniques. While adults weave Mum’s textiles kids may be kids: play, and go to school.

Wool for our rugs does

not travel on trucks but on bicycles. Material, weather it is wool or recycled cotton is always local and sourced from local shepherds. We could name our sheep if we wanted to, but instead every artisan signatures our rugs made of local wool. Sheep are sheared by hand. It is time consuming, not firstly “efficient-kind-ofbusiness”, but slow, takes time and is costly. But we want to stick with the values rather than a lot of profit. Mum’s is kind for animals too. Absolutely no mulesing technique is allowed. It is painful and harmful for the animal. Efficient though, but we work in different, softer and kinder way.

The families living in the village gather into the separate building to weave the rugs. Home waits only a few meters from their workshop. This allows the families to be together, save in travel costs to work, and also take care of their families while working – this gives a touch of love into Mum’s textiles, we think. The hand craft skills used to weave the rugs are inherited from the ancestors and some of the looms are up to 300 years old. After a rug is woven it is then washed carefully. Textiles gather fine fine dust while weaving and during the transportation

with bicycles. The men in the village pour water on the rug and wash it. Textiles need a sunny day to dry, as sunlight is so strong it completely dries heavy textiles in one day. Sometimes, if there is no sun our freight leaves later than expected, as we cannot pack moist wool. It would be damaged on the way to Finland, home of Mum’s. In that case we just need to wait for a sunny day to come. Mum’s works in a fair and visible way. And just as a mention, we are printed in a college book as an example of ethical design since 2006. We still have the same values as in the beginning. That’s

our secret, that’s our heart.

MUM’S FAMILY

In India we drive for two hours from Varanasi. We have Atif with us. Atif is Outi’s main collaborator in India, the person who handles all communication, sampling, quality control, payments, hands out the work, visits artisans every week, takes care of everything. Atif is Mum’s treasure. We are on our way to a small village where our artisans live. It is a community, where people take care of each other. We pass a very large blue building. It is Ikea’s rug

SEE A VIDEO OF OUTI'S TRIP ON OUR BLOG:

In India's rural villages, it is usually the men who weave rugs when women take care of children. Women help by doing finishing steps of the rug making process for example. This is possible, when work is close to home and families can share work and childcare responsibilities.

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factory. Atif tells us that their working hours and conditions are decent and someone is there to check the working conditions every month. We keep driving.

In the village kids run to us. Most women take care of kids, as there is no nurseries in the area. That is why most of the textiles are woven by men, though women do take part in the work and usually do the finalizing steps. Families work around eight hours a day and they get at least 12, sometimes 15

times the minimum wage in the area. Mum’s artisans also gain pension and weekends are free. Indians also have many sacred holidays during the year, most well known is Ramadan.

A little baby is introduced to us. She is just two months old. Her family wanted Outi to hold the baby and later on the baby’s eyes were painted with black makeup. Hindus believe it protects the baby from all evil. MUM’s Koko Iäksi rug is hung on a red brick wall.

That is where the family with the baby lives. They say it has hung there for years, as they like it. “I draw all your maps. I drew that too” says a man with beard, translated from hindu by Atif. Then man’s name is Bamboola. He really draws each and every of our designs on a weaving map, by hand. And he is proud of what he does.

We are grateful.

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BEAUTIFUL THINGS WITH A BEAUTIFUL STORY - MUM’S TODAY.

Outi’s interview by Olson House, USA:

Olson House interviewed Founder of Mum’s (Mum’s Good With Goods) Outi Puro.

Olson House: Tell us a little bitaboutyourself!

Outi: I’m a mum of four, living in a house made ourselves of recycled materials. It is a traditional Finnish log house rebuilt and some extra added A small village close to forest and just a bicycle trip from the sea

Olson House: Were you always a creative person? Haveyouonlyworkedwith textiles?

Outi: Have worked with other materials much more than with textiles ( smile). Most of materials have been recycled or natural, or food like dough, as one of my longest art projects was about baking buns together with people.

Creativity is in all of us and everywhere. For me creativity is my passion and inspiration. I love ideas and love to make ideas come true. I am an artist and I am priviledged my work lets me use my creativity. I think I am a little helper in between making things happen. Creativity is my good friend in thinking.

These days textiles do take a lot of my time, do not mind.

Olson House: What was yourfocusofstudyatAalto University in Helsinki and ArtsAcademyinTurku?

Just wanted to draw. So graduated as a visual artist, a Sculptor.. Then thought I really need a job too ( smile) and graduated as Master Of Arts, Arts Teacher. My focus has not

to get graduations. I just love learning new. Mum’s started as part of my doctoral Thesis for Aalto University, but I never finished it as Mum’s seemed more like my thing. I loved my times at the Arts Academy especially.

Olson House: Why did yourartprojectleadyouto Africa?

Outi: It was part of my doctoral thesis in Art for Aalto University. Was to make a film, came back with so much more: a continuing collab of 15 artisan women and me.

Olson House: Was sustainability, ecoconsciousness and

humanitarian values a part of your childhood? Where didyoulearnthegreatvalue of creating out of these things?

Outi: Actually yes it was. I have always preferred quality, Its perhaps from my parents. When I was young fleemarkets were not popular but I made some great finds and “interpreted” clothing with my sewing machine to something new. I used to wore all my mother’s Marimekko dresses from the 60´s. Humanitarian values are in all of us, as we all are human. It is about caring and we all want to care.

Olson House: How do you choose which designers to

workwith?

Outi: I fall in love with designs. Many. I trust the feeling that the designer would add some value in our existing collection. Designers share the values of sustainability in production and understand we work bit different. These days

designers contact me as they want to support our responsible practices.

Olson House: What is the mostmemorablepartofyour careersofar?

Outi: Many things but if I need to mention one, it is our collaboration with Marimekko. I baked my family-famous chocolate cake and a salty pie for Marimekko’s artistic leader and the production manager when they visited my home and I introduced Mum’s and our African team of women artisans. Im sure the cake had at least some part in starting of a good collaboration. We ended up making Marimekko collections for interior and jewelry. All handmade and surplus materials.

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Sari Niemelä
MUM'S NEWS
Mum's values are strong.

Mum’s has also got production in Finland. Savu / Smoke fire pot is 100% recycled material made in Finland. Design by Outi.

VISIT OUR WEBSITE

EN MUM’S NEWS!

Mum’s Carpet at international Carpet Design Award Final 2023

Mum’s was chosen in the final of the best carpet design award in the category of sustainability, innovation and design. Carpetrs were exhibited in Hannover in 2023.

FIN

Mum’s mattokisan finaaliin 2023

Hannoverissa

Mum’s valittiin kansainvälisen Carpet Design Awards 2023 -kilpailun finaaliin, jossa palkitaan nykyajan mattosuunnittelun parhaita innovaatioita keskittyen toteutukseen ja kestävyyteen. Mum’s kilpaili Sustainability Award - eli vastuullisuussarjassa, jonka matot on valmistettu pienellä hiilijalanjäljellä ja eettisin periaattein. Mum’silta kilpailussa on mukana Typewriter-sarjan matot, jotka on suunnitellut TomiLeppänen. Matot valmistetaan vastuullisesti ja eettisesti käsityönä pienessä kylässä Pohjois-Intiassa perinteisillä käsityötaidoilla ja Reilun kaupan periaatteita kunnioittaen.

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CARRIED IN BLOOD, MADE BY HEART

STORIES OF MUM’S ARTISANS

When sitting by the loom, they performed inherited skills from their forefathers. Now they are able to weave their own dreams.

- It all happened when we were in need of some exposure. I was a bit lucky to be a part of Mum’s. Craftsmen from South Africa shared with us some real changes in their lives. Before cooperating with Mum’s, they spent most of the time at street markets waiting for buyers, having no idea what the future holds for them. Now they

can work from home and get a decent income on a regular basis. These efficient craftsmen are able to create ten small-sized trophy heads or seven tailor-made hangers in only one day. Angus, the person who is in charge of the telephone BEAD products* is obviously passionate about his job since he dreamed for ‘more work’. Mum’s has introduced a modern SoHo working style to those craftsmen and workers. Now they also have more opportunities to get out of the ‘poverty trap’ in that society which they described as unequal.

The interviewed craftsmen all expressed their love for Mum’s. They feel that their skills and hard work are greatly appreciated. They get fair salaries. The phrase ‘full transparency’ was used by the craftsmen

to describe their business relationship with Mum’s. They are very proud to say that they get compliments, a lovely bonus, for their products.

When asked what they want to say to Mum’s, they put it in a very Nordic way, simple and practical.

- Long live Mum’s!

*For more stories about telephone BEAD products, please check the article “Out of the trash bin”.

Mum’s products are 100% handmade by skillful craftsmen in Asia, Africa and South America. There are young talents who are only in their 20s and there are also experienced craftsmen who have been in the business for almost 30 years. To them, handicraft skill is embedded in their blood.

Babulal, Dinesh, Ravi,

Surender, Akbar ali, Rabban ali...these Indian craftsmen have been working with Mum’s for almost 3 years now. They make carpets, floor cushions, bags and wall hangings. Through their clever hands, a small carpet (90cm x 200cm) can be made in three to four days while a large one (170cm x 240cm) takes about a week.

Collecting recycled material in Africa. (Up) “Now they are able to weave their own dreams”. (Left)

86
This is Zanele making lampshades, texthangers and brooches and animal trophies for Mum’s.
“I SPEAK ENGLISH AND TURKU: GOOD WITH GOODS! KAUHIA PALI HYVÄÄ TAVARAST!” -THE BIRD
STORY TIME

OUT OF THE TRASH BIN

RECYCLING LOCAL MATERIALS FOR GLOBAL GOOD

What do telephone wires, plastic bottles, paper and cotton have in common? Any of them can be found in Africa. Any of them can also be used to bring amazing interior design items to life. From small jewelry to full size chairs and mirrors –Mum’s always relies on local recycled materials and factory leftovers as a primary source of working materials.

Mum’s hires people to gather recyclable waste providing employment in

localities all over the world with a fair payment to its workers. Every type of waste may be later used and turned into a piece of art: a chair with a hand-knotted seat made of recycled plastic, a lampshade made of bottles and canisters, cushions made of reclaimed cotton and many others. Mum’s tracks down the origin of the materials to ensure they were ethically produced and obtained. For example, instead of wool gathered by mulesing techniques Mum’s relies on painlessly sheared hypo-allergenic alpaca wool

from Bolivia, along with leather leftovers of shoes production from Africa, hand-dyed sari cuts from India, and Cambodian silk. By re-using locally gathered materials and factory leftovers at the workshops, Mum’s votes for better working conditions and a cleaner environment as well as for animal-friendly and cruelty-free production principles. Choosing Mum’s products does not only support the ethical design principles but also unites people around the world.

Mum’s uses various types of ethical materials: local, first class wool in India and Bolivia, surplus and recycled materials in Cambodia and South Africa. We have made sure no mulesing technique is used within shearing as it is very painful for an animal. The raw material is processed into fine desing in the hands of local artisans.

M A D E WI T H L O V E 87
N A T U R A L N A T U R A L S U R P L U S S U R P L U S R E C Y C L E D
M A D E WI T H L O V E 1 0 0 % F A I R H A N D M A D E N A T U R A L S U R P L U S R E C Y C L E D
“EVERY TYPE OF WASTE MAY BE LATER USED AND TURNED INTO A PIECE OF ART. IT’S JUST THINKING USED MATERIAL THE NEW WAY.” -THE BIRD

Mum’s treasures: Hymiö/ Smiley rug eco luxury wool design Tomi Leppänen. Lumi/ Snow cushion wool.

Mum’s fair scandinavian design collection 1 / 2023

Editor-in-chief: Outi Puro

Editorial Board: Anna Akhmetova, Marianna Haavisto, Hanna Kaketti, Marina Karlova, Viktoriya Kuzina, Pauliina Sassali, Hanna Suominen, Chi Zhang.

Photography: Jukka Aro, Pirita Fors, Kaisu Jouppi, Hanna Kaketti, Suvi Kesäläinen, Ulla Kokki, Joanna Moorhouse, Hilja Mustonen, Ottilia Orenius, Unto Rautiostyling Iina Kettunen, Markku Ruotsalainen, Mirja Satomaa, Kirsi-Maria Savola, Eeli Savolainen, Markus Vikanen/Stone Films, Mum’s

Illustration: Pauliina Sassali

Layout: Hanna Kaketti & Mum’s

kansikuva: Matto: Näkymä design Tomi Leppänen, Pöytä: Hyväsydäminen kuningatar, Mum’s. Kiitos Fredrikantupa, Parainen ja Galleria Kallio Designroom

Kiitos: Villa Ville Oripää, Brinkhallin kartano Turku, Alpo Jaakolan museo Loimaa, Ruissalon telakka, Liedon pellot ja Nautelankoski, Hertta ja Eeli, Arne, Eelis ja Wilina, Aaro ja Fanny, mummu ja pappa ja Ruusu.

info@mums.fi mums.fi

Follow us on Facebook & Instagram @mumsdesigns

Mum’s

Storage/ Varasto

21350 Lieto

Finland

tel. +358 50 4450 864

© Mum’s

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