Throughout the term as lieutenant governor (LTG), it is known that a minimum of ten newsletters must be made in order to achieve full points for prestigious Robert F. Lucas achievement award. Although it is important to try and am for such an award, it is also important to keep the quality and quantity at the same standards and this guide is here to help! According to Wikipedia, a newsletter is a regularly distributed publication generally about one main topic that is of interest to its subscribers. The definition is correct. A newsletter is something that an editor, lieutenant governor, or international trustee makes to help promote Key Club. So what audiences should lieutenant governors target? Lieutenant governors are the liaison from the divisional level. They should relay club level activities to the division and district and vice versa. Being part of the district board, lieutenant governors should also have knowledge of Key Club-related activism internationally as well and notify their corresponding clubs and divisions about what’s going on. Below is a list of people to keep in mind as they read lieutenant governor newsletters:
Club members and their club officers
Members of the corresponding divisions as well as members form other divisions
Other lieutenant governors on the board as well as the board executives
Future lieutenant governors (for reference of past events)
Other branches of the Kiwanis family including Kiwanians
Members and administration of the local community
Making newsletters can be overwhelming. Questions like what to put in it might arise. The answer is simple; basically anything that is Key Club-related can be used in a newsletter. For example, some things a newsletter could contain include: These are just some ideas that could be used throughout a newsletter. Apart from those, there can also be some others so be creative. Make a section called something like “Meet the Neighbors� to introduce neighboring divisions or even start a whole page full of photos! The possibilities are endless. It is always important to keep in mind that proper grammar, syntax , spelling and diction should be used throughout the newsletter.
If any part of the newsletter should be extra creative or extra enticing, it should be the cover. The cover is the first thing a reader sees so it’s important that creativity and effort be put into it. Also, another important thing is to not get to overwhelmed by the cover. The content also matters!
Don’t own a high quality photo? Don’t ruin the quality by stretching it! Use a mosaic of photos on the cover so that the quality stays the same and the cover is still appealing. Using a mosaic also tells the reader what topics the newsletter might talk about even before opening it!
NJKEYCLUB.ORG
Getting information to write about is no problem for many lieutenant governors. However putting it into an attractive and enticing color palette that goes with the newsletter. Fear no more, below are a few tips and ideas to follow to make the process a lot easier tha
It might be tiring t up some layouts. outs should be every page, reusi some pages is ok block get in the w vibrant newsletter don’t be afraid of layout twice!
g layout is usually the problem. The problem is usually finding a creative way to display the data and at the same time using a cool an it is. When stuck, always look online for inspiration for design solutions as well as new ideas!
to try and think . Although laydifferent for ing layouts for kay! Designer’s way of creating rs every time so using the same Don’t know how to use the Brand Guide specified colors? Use the eyedropper tool! Simply just click on an auto shape, go to the paint bucket tool on the top , and then select sample fill color. Then simply click on the color that the auto shape should be and voila, the shape is the color!
With everything form the previous pages kept in mind, there are just a few more things to keep in mind when creating a newsletter. First and foremost, do not procrastinate. Many lieutenant governors get lazy and don’t do their newsletters until the absolute latest minute. Some due them the week before DCON. This is not a good habit. It is more effective and less stressful to spread the newsletter making process throughout the months than throughout the last days before they are due. Plan ahead and expect them to take a lot longer than they should. Second, bring a camera everywhere. Whether it be a really nice camera or just a phone camera, it can be helpful to everyone to take as many pictures as possible at events. Also, check out some photography tips and tutorials on YouTube.com to take amazing and breathtaking pictures! Third, do not attempt to write the whole newsletter. Although it is possible, it will take a lot longer than delegating articles to several others. It also makes them want to read the newsletter since they are involved! However, make sure that assigned articles are planned out and assigned ahead of time, make sure they are collected on time, edit them before adding them to the newsletter, and make sure to give the author or authors credit! Finally, follow the Brand Guide as close as possible. There may be times in which they are violated slightly but that is okay as long as most of it follows the guide. Remember to use the specified fonts, colors, logo rules, word mark rules, etc. Although newsletter may be annoying and tedious, it’s always important to keep in mind that they can be fun and that their purpose to inform. As long as they are done over a long period of time, they should be a breeze.