DETROIT TITANS 2014-2015 MEDIA KIT
#DETROITSCOLLEGETEAM POWERED BY
OUR MISSION HISTORY
Detroit titan athletics builds champions and leaders, develops student-athletes of high integrity, enhances campus life, and honors its rich history
2014 Women's Golf Horizon League Champions 2013 Women's Basketball WBI Tournament Champions 2013 Women's Golf Horizon League Champions 2013 Men's Lacrosse MAAC Champions 2013 Men's Cross Country Horizon League Champions 2012 NCAA Tournament Bid- Men's Basketball
OUR vision Proud to be detroit’s college Team. Champions in life and Competition
2009 NCAA Men's Basketball Final Four Host 2008 NCAA Men's Basketball Regional Host Current NBA Players: Willie Green (LA Clippers) & Ray McCallum (Sacramento Kings)
ALUMNI
Over 75,000 alumni from university of detroit-mercy live in se michigan area and are still connected with the university primarily through athletics. Last season’s homecoming game featured the largest crowd in over a decade, nearing a capacity crowd with over 7,500 fans packed into calihan hall for the rivalry matchup against oakland university. The udm alumni base is passionate about their school, they’re professionally trained and are very active in the se michigan business community.
CALIHAN HALL
As one of the most historic sports venues in the state of michigan, calihan hall is home to dickie v court, named after legendary college basketball coach and personality dick vitale. With over 25 non-athletic related events, over 1,200,000 people will visit calihan hall in a calendar year with such events like the mhsaa boys basketball regional finals, udm commencement and more!
DEANTHONY WHITE
GENERAL MANAGER, DETROIT ATHLETICS DEANTHONY@PAKMODE.COM (404) 680-8734
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CONTENTS
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EXPERIENCIAL SPONSORSHIPS TV RADIO
SIGNAGE
DIGITAL
PRINT ADDED VALUES// ADDITIONAL
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EXPERIENTIAL
sponsorships Experiencial sponsorships allow you to tap into the students, staff and alumni’s affinity for UDM and allows you to create memories and exposure to your brand that last well beyond the reach of one of our athletic events. By partnering your brand with some of our key fan experience initiatives this year, you’ll be able to associate your brand with some of our most promoted, well recognized fan experiences.
SECTION 313
As the Official Fan Section of Titan Athletics, Section 313 not only has one of the hottest brands on campus, but continue to grow every year in membership and spirit alike. This group is highly active in promoting athletics on-campus and a sponsorship of this group would give your organization direct access to UDM students who are active and engaged.
TITAN & C.A.L. CLUB
The Titan Club is the official booster organization for the more than 300 studentathletes at the University of Detroit Mercy. Formed back in 1940s, the Titan Club and the more exclusive CAL Club designations recognize alumni, parents, former student-athletes and friends oF Detroit Titan Athletics who have banded together to provide financial support for the University’s 19 intercollegiate athletic programs. With minimum contributions of $100 and $1,000 respectively, Titan fans have six levels of support to choose to provide financial assistance, supply equipment, offset team travel expenses, and many other vital resources that assist our young men and women. Sponsorship of these booster organizations gives your organization direct access to the alumni and fans that comprise the membership. These are individuals ranging in age from early 20’s all the way to fans who’ve been around for over 60 years, all of whom have a disposable income and affinity the UDM Athletics.
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EXPERIENTIAL
sponsorships ON-SITE ACTIVATION
Market your brand or organization by setting up an interactive display in Calihan Hall's concourse. Engage fans with games and prizes and by adding to the game day experience at Calihan. Vehicle displays, post game coupons and data collection are great examples of on-site activation opportunities.
PRODUCT SAMPLING
Have a new product that you want consumers to try? For speciďŹ c games, we invite our partners to offer fans product samples pre-game to give their game day experience a little extra bonus.
CO-BRANDED PROMOTIONS
Whether it's a free gift for the ďŹ rst 500 fans, or a t-shirt toss during a timeout, we love co-branded promotions. From mini basketballs to posters and commemorative cups, this is a great way to send your branding home with Titan fans.
GIVEAWAYS
Pre-game, In-game and season long giveaways are things fans always look forward to. From a half court shot, to a register to win, we've done it all at UDM! Maximize your exposure and create great digital content by participating in our fan giveaways!
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TELEVISION Whether you want to advertise during live broadcasts or the all new 24/7 Titan Classic Network, you’ll be able to reach the biggest and broadest audience by advertising your commercial in conjunction with Titan Athletics.
WADL
This station serves as our hub for broadcasting LIVE Titan Athletics events and reaches over 6.5 million households across SE Michigan. With at least 5 Men’s Basketball games broadcast on the station every season, inventory is in high demand and reserved for our partners who are looking for a long term relationship.
COMCAST
In addition to our broadcast partnership with WADL, a handful of our games each year will be available on Comcast local.
ESPN & AFFILIATES
Every year, in partnership with the Horizon League Network (HLN), we broadcast over 100 LIVE events via digital stream available on computers and mobile alike. At least 5 games a year are picked up by ESPN and it’s affiliate partners ESPNU, ESPN2 and ESPN3. These opportunities are limited and in high demand.
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RADIO Reach sports fans across Metro Detroit with your commercial on UDM Men's Basketball game broadcasts on both 1270AM and 97.1 The Ticket Stream
DATE
OPPONENT
STATION
11.17.14 11.20.14 11.22.14 11.30.14 12.6.14 12.13.14 12.17.14 12.20.14 12.23.14 12.30.14 1.4.15 1.10.15 1.17.15 1.19.15 1.23.15 1.26.15 1.29.15 2.4.15 2.13.15 2.15.15 2.25.15
@ OREGON @ MICHIGAN SOUTH ALABAMA BOWLING GREEN SOUTH FLORIDA WICHITA STATE @ CENTRAL FLORIDA @ RHODE ISLAND @ ARIZONA STATE ORAL ROBERTS MILWAUKEE OAKLAND GREEN BAY @ NORTHEASTERN (IN BOSTON) @ CLEVELAND STATE WRIGHT STATE YOUNGSTOWN STATE VAPARAISO CLEVELAND STATE @ OAKLAND VALPARAISO
1270 AM 97.1 STREAM 97.1 STREAM 97.1 STREAM 97.1 STREAM 1270 AM 1270 AM 97.1 STREAM 1270 AM 1270 AM 97.1 STREAM 97.1 STREAM 1270 AM 1270 AM 97.1 STREAM 1270 AM 1270 AM 1270 AM 97.1 STREAM 1270 AM 1270 AM
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signage Take advantage of our great signage opportunities in Calihan Hall and on Titan Field. Wither over 1,000,000 visitors through the doors of Calihan each year, your signage goes beyond the reach of UDM and into the Detroit community with events such as the MHSAA Boys Regional Basketball game as well as private concerts and comedy shows. We've got something to fit every budget!
CALIHAN HALL SIGNAGE CONCOURSE SIGN // 8' WIDE X 4' TALL
Huge sign that reaches fans of all Calihan events year round
IN-ARENA BILLBOARD // 96.75" WIDE X 36" TALL
Reach fans during the game as your static sign has one of the most visible locations in the building
HUSTLE BOARD // 30" WIDE X 16" TALL
Integrate your brand into the in-game experience by having your sign on the corner scoreboards
SCORER'S TABLE //
95.875" WIDE X 26.375" TALL
One of the premier locations, you're sign will be court side as well as featured on televised and streamed games
TITAN FIELD
HUSTLE BOARD // 4’ WIDE X 2’ TALL
Scoreboard signage year round at our high traffic Titan Field
FENCE BANNER // 8’ WIDE X 4’ TALL
From May to October, reach fans with your customizable sized fence banner
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Digital TAP INTO
one of the strongest digital brands in mid-major college athletics by utilizing resources such as DetroitTitans.com, our Facebook fan page or even one of our highly active and engaging Twitter proďŹ les. Create a custom campaign or just have a simple message sent out to maximize your brand's impressions and reach.
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PRINT Gain additional exposure through more traditional print platforms such as our game programs, team posters and schedule cards!
YOUR LOGO HERE!
YOUR LOGO HERE!
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