BrandAlliance Branded Merchandise 2018

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HELPING YOUR BRAND WORK

Branded Merchandise


they go by

many names:

BRANDED MERCHANDISE

promotional products, branded merchandise, logoed gear, swag, tchotchkes, and trinkets.

Whatever the name, they're one of the most powerful advertising tools around.


There are tens of thousands of products on the market. All from different suppliers with their own deďŹ nitions of quality, service, and cost-effectiveness.

We have the relationships and know-how to get just the right product from trusted suppliers.

BRANDED MERCHANDISE

VIPAccess


You want products that get your audience excited, and we want to deliver them. Statistically speaking, these product categories always get a standing ovation: (50% of consumers own a promo writing instrument)

T-shirts Bags (Generate 5,700 impressions per bag)

Calendars Desk Accessories (52% of Millennials own a promo desk accessory)

Caps & Headwear

7 8 9 10 11 12

Drinkware (Half of drinkware owners use it 2-3 times a week)

USB Drives Health & Safety (82% can recall advertiser's name on safety products)

Outerwear & Fleece Umbrellas (83% would keep a promo umbrellas because it's useful)

Mobile Power Banks

BRANDED MERCHANDISE

1 2 3 4 5 6

Writing Instruments


NEWS

PRIME-TIME TV

NATIONAL MAGAZINES

2016

2016

2016

2016

2016

TARGETED MOBILE 2016

SPOT RADIO 2016

INTERNET 2016

AD SPECIALTIES 2016

2016

2016

2016

2016

1.0¢ 0.7¢ 0.7¢ 0.7¢

2016

3.2¢

2.5¢ 2.4¢

Repeated brand exposures mean promotional products are highly cost-effective The cost per impression of an ad specialty is better than that of TV, magazines and newspapers. * 2016 ASI Impression Study Cost per Impressions

BRANDED MERCHANDISE

NEWSPAPERS


Customized product

BRANDED MERCHANDISE

We can help take your product design from ideation to creation. Our in-house design team lends their creative expertise, while overseas manufacturing partners tackle fabrication. When it's shipped, you'll be left with a completely customized product, made to spec and ready to wow.


What next? We can do so many great things for your company that can't be explained in ďŹ ve slides. Contact me directly with the information below to set up a capabilities presentation. You'll be able to get questions answered, see what we've done for our clients, and get a jump-start your own projects.

Thank you!


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