2 minute read
THE DISCERNING TRAVELLER
What business travellers look for in a hotel on a business trip
Words Khursheed Mistry
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The business travel market is a segment that refers to people who travel mainly for business reasons. e modern business or corporate traveller segment encapsulates people from di erent job positions as well as varied age groups. eir demographics di er even though the main purpose of their trip is business; some travel to attend a quick business meeting, while others for three-day corporate conferences or a week-long company retreat. Not all business travellers have the same agenda or expectations from their trips. For some, it’s strictly business with busy schedules and little time to explore the destination, while others try to make the most of corporate travel by either splurging a bit on food and beverage or combining it with pleasure. Some of the more popular categories of travellers are:
Bleisure Travellers
Bleisure travel is a seamless amalgamation of business and leisure travel. Before the pandemic, over 60 per cent approximately of business trips included a leisure portion. Usually, bleisure travellers extend the duration of their trip to visit popular tourist attractions and experience the local culture. is trend is once again picking and bleisure travellers want immersive experiences when they visit a destination.
Luxurious Business Travellers
Luxury business travellers are ones who usually hold a high position in a company. Since their expenses are all paid for, they have higher expectations and are interested in amenities like hotel rooms with modern furnishing and a ve-star restaurant. While their demands might be more di cult to meet, hotels that manage to appeal to this group of travellers will win them over as their most loyal guests.
What A Business Traveller Expects
Most of the time, business travellers are an easy segment to please and retain as loyal guests who will keep coming back to stay in the same hotel group or chain, across destinations. Luxury amenities, personal touches, and a convenient location with a minimal amount of travel to and from meetings are some of the basic prerequisites.
HIGH-SPEED WIFI AND COMFORTABLE WORKSTATION
Business guests need to be in touch with their workplace and colleagues when they are on business trips. Considering that they spend several hours per day online, it is imperative that hotels o er reliable, free, and fast wi to their business guests. Additionally, to help them prepare for a meeting, each room should have ample lighting, enough power outlets and be tted with a comfortable workstation.
SMOOTH CHECK-IN AND CONTACTLESS GUEST EXPERIENCE
Air travel can be exhausting and long since business guests are not always able to choose their preferred travel time. So to help guests relax and recharge for work, it’s important for the check-in process to be as hassle-free as possible with a contactless check-in or 24-hour check-in
Busy Business Travellers
Busy business travellers’ calendars are packed with job-related events and meetings. is leaves them with little to no time to soak in everything that the city has to o er. Instead, they would rather enjoy the amenities provided by their hotel, like an indoor swimming pool, tness centre, and spa or networking in the club lounge.