Meetings Technology Expo 2008 Washington D.C. Attendee Brochure

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Meetings Technology echnology EXPO

September 3, 2008 • Marriott at Metro Center • Washington, D.C.

ATTENDEE BROCHURE

One Day. One Focus. The Learning Event of the Year.

Exclusive MTE Benefits • 18+ action-packed sessions

• Peer-to-peer interaction • Hands-on tech demos • Dynamic exchange of best practices • Personal tour of latest meeting technologies

Meetings Technology Expo. 150 W. 51st St., Suite 1219. New York, NY 10019. Phone: 212-956-4720 Email: info@meetingstechexpo.com


General Information meetingstechexpo.com

2 Ways to Register:

Dear Meeting Professional, It is my pleasure to introduce you to the Meetings Technology Expo Washington, D.C. I welcome you to be a part of a select ensemble of meeting professionals, technology suppliers and industry-leading technology experts dedicated to making our industry more efficient and productive through the use of technology.

1 All-Inclusive Registration

$249 Includes: • All Educational Sessions • All Meal Functions • 1-on-1 Appointments • Vendor Presentations • Exhibit Hall Admission • Tutorial Guidebook

This year’s event is an action-packed day filled with cutting-edge educational sessions, the best meetings tech vendors in the industry, exhibit hall & tech demos and networking opportunities to share bestpractices, ideas and strategies. The MTE program is designed to provide technology guidance and insight and assist you, the meeting professional, in evaluating, testing and choosing the right technology solution for your business.

2 Expo-Only Registration

$149

So, go ahead and take the next step in advancing your career! The Meetings Technology Expo is only one day, but it may change the way you work forever.

Includes: • All Meal Functions • 1-on-1 Appointments • Vendor Presentations • Exhibit Hall Admission • Tutorial Guidebook Hotel Block:

Marriott at Metro Center Special $199 MTE Rate.

Paul Paone Show Director

To reserve your room, visit our web-site: www.meetingstechexpo.com 2


Event Agenda meetingstechexpo.com

Testimonials

Wednesday, September 3rd 7:30 AM

Show Opens

7:30 - 8:00 AM

Welcome Breakfast

8:00 - 9:00 AM

Concurrent Sessions

The expectation and agenda was spot on and all in all a very well put together event! For one of the smallest Trade Shows we have attended, we got great benefit both from show content and networking opportunities with attendees.

• eRFPs/Site Selection Tools • Networking/Matchmaking Systems • Association and Member Management Tools

9:15 - 10:15 AM

Concurrent Sessions • Strategic Meetings Management Part I • Audience Polling/Response Tools • Event Marketing Tech Tools

10:30 - 11:30 AM

Concurrent Sessions • Attendee Management–RegistrationIntermediate • Security Issues in Meetings Technology • WebCasting/ VideoConferencing

Peter White, Director Business Development VIP Destination Specialists

I came to this event to learn about the latest and greatest in technology in the meetings industry, especially since I am re-entering this field. My expectations were exceeded and I would definitely attend again!

Meryl Dean Frank Howard Allen

I found your seminars and the exhibitors to be the perfect forum to research new event planning software, and to learn about the latest technologies offered. I would highly recommend any company who is looking for the latest event planning software to take part in this conference.

Bonnie Wolff, CEO Vegas Events, Inc.

10:00 AM - 4:00 PM Exhibit Hall Hours 12:30 - 2:30 PM

Tech Demos (2 concurrent every 15 minutes )

12:00 - 1:30 PM

Lunch

12:00 - 12:30 PM

Roundtable Discussions

2:30 - 3:30 PM

Concurrent Sessions

E A C C R

• Attendee Management–Registration-Advanced • Database Management Tools • Tradeshow Tools

3:30 - 4:30 PM

4:30 - 5:30 PM

Concurrent Sessions

R N M P E D IT S

Earn CMP credits for new certification or recertification with your participation in MTE sessions.

• Strategic Meetings Management Part II • Lead Retrieval/ Attendance Verification Tools • Housing/Room Block Management

Get 0.1 points per session (6 sessions = 0.6 points)

Concurrent Sessions

A sign-in sheet will also be available at each session.

• The APEX Toolbox • Online Travel Systems for Meetings • Audio Visual Products & Services

For more information on CMP certification visit:

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www.conventionindustry.org/cmp/index.htm


Show Sessions meetingstechexpo.com

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Beginner - Mid-level

SESSIONS INCLUDES EXPERTISE ON: • Strategic Meeting Management

Security Issues in Meetings Technology

• Web Casting / Video Conferencing • Security Issues in Meetings Technology

As with any technology, security issues are always a chief concern among technology users and providers. In this new session you will learn what you need to know to keep your data privacy intact and what new security issues surrounding webbased financial transactions are on the horizon.

• Online Travel Systems for Meetings • Audience Polling/Response Tools • eRFPs/Site Selection Tools

Session Take-aways: • How to protect your data • How to evaluate the security of your vendors • How to ask the right questions

• Association and Member Management Tools • Event Marketing Tech Tools • Audio Visual Products/Services

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All

• Database Management Tools • Tradeshow Tools • Networking/Matchmaking Systems

Online Travel Systems for Meetings

• Lead Retrieval/ Attendance Verification Tools

Integration with an online booking system is the next technology push in online meeting planning. Significant cost-savings have been realized by many companies that have learned to integrate their meetings travel with their registration process. In addition, your attendees will enjoy the benefits of a one-stop shop when signing up for your next meeting.

• Attendee Management–Registration • The APEX Toolbox • Housing/Room Block Management

Session Take-aways: • Understand the benefits of the online travel integration • How you can manage meeting travel online • Create new business opportunities with online travel

Webcasting /VideoConferencing This session will discuss the technologies behind webcasting, video conferencing and the creation of digital archives of meetings for multiple formats; including web, DVD, Apple iPod® and other emerging media -- and how they may be applied to physical and virtual meetings. In addition, for those holding multiple meetings, these technologies offer the opportunity to create ‘channels’—transforming events into on-going experiences and additional subscription/sponsorship opportunities.

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Mid-Advanced

Session Take-aways: • Learn the basics of webcasting and video conferencing • Leverage your content using webcasting and videoconferencing • Measure your success- learning what to look for and what you can expect • Develop checklists to evaluate webcasting / video conferencing vendors

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Show Sessions meetingstechexpo.com

Audience Polling/Response Tools

Association and Member Management Tools

Do you “talk to” your audience or “interact with” them? Give your audience a voice and keep them engaged like never before! During this hands-on, interactive discussion, find out what ARS is, what it isn’t and how the solution can be integrated to create truly engaging events. While you already know that ARS is a great tool to gather audience feedback on things like speaker evaluations, event logistics and overall comprehension, we’ll teach you how ARS can do so much more.

What options do you have when selecting an association and member management tool? Which tech solutions would be most important to your association or membership? With so many features, finding the right solution could be a daunting experience. Membership management, event registration, dues renewal, email communications, event calendars, ecommerce…learn what to look for in order to find the perfect technology fit.

Session Take-aways: • Learn how audience response tools work • Learn about the benefits these tools can offer your future meetings • Learn about the various pricing structures offered

Session Take-aways: • Create a priority list of must-have options for your membership tool. • Identify the pitfalls associated with member management tools and how to avoid them. • Walk away armed with a set of questions to pose to vendors as you research a member management tech tool.

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All

This session is applicable to: Planner Type: Association Technology Level: All

eRFPs/Site Selection Tools

Strategic Meetings Management Part I

Online site-selection/request for proposal systems can digitize highly paper-intensive tasks with substantial savings in time and efficiency. Find the right property for your next meeting and send specs based on your needs! Learn how these systems work, discover the benefits, features and options available with the eRFPs/site selection tools available in today’s meetings tech marketplace.

This session will discuss the role that technology plays in each step of the Strategic Meetings Management Program (SMMP) initiative with an emphasis on capturing meeting spend and how to uncover rogue spend. Session Take-aways: • Formulate an action plan to initiate a meetings spend report to leadership • Identify eight key technology points to research and review before making final decisions • Understand at least 21 types of reports that technology tools can provide

Session Take-aways: • Identify the top must-have capabilities • Avoid potential pitfalls • Know who the current players are in the marketplace • Select the appropriate vendor based on your needs This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Mid-level

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Mid-Advanced

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Show Sessions meetingstechexpo.com

Event Marketing Tech Tools

Database Management Tools

Effective communication and marketing tools are essential components for successful meeting and events. In today’s business environment, integrated campaigns yield the most traction and response rates. This session will explain the benefits event marketing systems and how to utilize their features to reach and exceed your marketing goals. Whether a planner is marketing a paid event or trying to organize internal events there are many meetings technology systems that can be helpful.

Are you maximizing your data? Are you leveraging the information you own about your event attendees? If not, you could be unintentionally giving yourself more work and creating less effective meeting experiences for your attendees. Learn how new developments in database management tools can help you harness the power behind data that you already own and help reduce your workload at the same time. Session Take-aways: • How to work more efficiently with the database you own • Discover new products to suit your needs • Learn how to integrate other tech tools into your database

Session Take-aways: • Utilize various marketing technology tools to achieve your marketing goals • Learn effective methods to increase attendance at your next event • Select the appropriate technology to accomplish your event goals • Learn about new marketing technology solutions

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All

New Tradeshow Tech Tools

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Beginner-Mid-level

Learn what is new and upcoming in the field of tradeshow technology with a look at coming tech tools as meeting and exhibition planners move forward with implementation of future meetings- the next generation.

Tech Demos in Exhibit Hall Here is your opportunity to learn more about a specific vendor product through 20-minute product demonstrations.

Session Take-aways: • Recognize and implement required tradeshow technology tools for your next show. • Learn what tech innovations are coming next in the tradeshow tech field.

Vendor/product listings will be available online soon. Stay Tuned!

This session is applicable to: Planner Type: Tradeshow Technology Level: All

Audio Visual Products/Services Although a requirement at almost every meeting or event, yet audio visual products and services is perhaps the least understood technology aspect of your function. Learn how to unravel the AV complex and maximize the technology offerings within without getting burned. Lighting, projection, photography, staging, graphics and more will be discussed in this session. Session Take-aways: • How to select the appropriate audio visual tools for your events • Evaluate your AV budget, and eliminate unnecessary AV services • Understand your AV options at your next event This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All 6


Show Sessions meetingstechexpo.com

Networking/Matchmaking Systems

Attendee Management–Registration

Online networking communities are popping up everywhere and matchmaking tools are catching on fast mostly because both of these tools are proving to be great enhancements to meetings—even changing the business model of revenue generating events. From profile matching to blogs, from private chat groups to attendee polling, from advertising opportunities to event ROI analysis… learn how it all works together!

The most essential piece of any planner’s technology arsenal is a robust, integrated and versatile registration system. The proper registration tool will yield incredible cost-savings, efficiencies and include additional benefits and features to help manage your attendee profiles, preferences, correspondence, and even create revenue-generating opportunities. There are differences, however, in the ever-expanding list of attendee management systems available in the market today. This session will provide an overview of the role of registration systems in the meetings industry, the benefits, list must-have items, pitfalls to avoid, pricing structure samples, and resources when deciding on the best attendee management system for your organization.

Session Take-aways: • How an online community is formed • How matchmaking works with your event • How to integrate both of these functions into your meeting’s existing tech tools

Session Take-aways: • Determine how your current system compares with others in the marketplace • Recognize the one must-have items when evaluating a registration system • How to avoid potential pitfalls • Utilize the marketing and revenue-generating features of registration systems

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All

Lead Retrieval/ Attendance Verification Tools Lead retrieval and attendance verification tools are two measurement solutions which are playing a large role in many tradeshow and conferences. Lead retrieval is more than just swiping a badge and transferring static information these days! Come see the latest advances in lead management. Additionally, learn how attendance tracking tools have advanced to help you pinpoint more dynamic information about how your attendee’s participate in meeting – related activities, sessions, meal functions and more. We will explore how measuring this information adds value to your events by allowing the event planner to quickly understand attendee behavior.

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Beginner - Mid-level

The APEX Toolbox: Standards in Event Management Discover how to improve your communications with vendors while enhancing your overall professionalism by using the recently released APEX Meeting & Event Planning Toolbox, a project of the Convention Industry Council. Learn what is on the horizon that will allow the industry to electronically transfer event management files.

Session Take-aways: • Evaluate important features when choosing an effective lead retrieval solution • Know the benefits associated with attendee tracking and analytics • Understand important metrics to capture and analyze, in order to truly understand your attendee’s behavior at sessions, activities and on the exhibit floor • Learn what the buzz is all about with RFID including evaluating RFID attendee reporting and real-time technologies.

Session Take-aways: • Develop an increased awareness of the APEX Toolbox and APEX technology developments • Have checklists when preparing an RFP, rooming list or event specifications • Learn how to develop your own RFP and event specifications • Learn what application developers are current developing toward the APEX standards • Discover the soon to be released APEX Power Shop for event professionals

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All

This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: All

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Show Sessions meetingstechexpo.com

Strategic Meetings Management Part II This session will expand upon the basics of meetings spend and address tangible and intangible returns of a Strategic Meetings Management Program (SMMP). Session Take-aways: • Identify formulas to use to document spend and savings • Learn what other companies are doing to show savings • Follow new procurement rules by selecting suppliers fairly This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Mid - Advanced

Housing/Room Block Management Housing is still one of the most challenging aspects of meeting planning. In this tutorial we will discuss the different tools available to meeting planners today. This will include the tools that planners can purchase and also tools that hotels are offering. These tools provide more control over your housing process and can offer extensive reporting of critical information. We will explore how these tools can integrate to your registration process and enhance you ability to maximize your contracted room blocks. Session Take-aways: • Understand the different tools available to meeting planners • Learn housing best practices using technology • Know the advantages of integrating your registration and housing This session is applicable to: Planner Type: Corporate, association, tradeshow Technology Level: Beginner - Mid-level

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Past Exhibitors Include: meetingstechexpo.com

www.meetingtechexpo.com

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Past MTE Buyers meetingstechexpo.com ACT-IAC • ADP/ American Express Travel • AetherQuest Solutions • Aetna • Alliance Strategies • Allstate Insurance Company • Altarum Institute • Alzheimer's Association • American Bar Association • American Craft Council • American Dietetic Association • American Express • American Society of Consultant Pharmacists • ASAE & The Center for Association Leadership • ASHA • ASIS INTERNATIONAL • Association Forum of Chicagoland • Association Management Center • Association of Business Intelligence • Association of Pool and Spa Professionals • Australian Business & Conference Travel • BAI • Baker & Daniels • Barclays Global Investors • BCD Meetings & Incentives • Beatty Group Int’l • Bishop-McCann • Blue Cross and Blue Shield of North Carolina • BostonCoach • BroadWater • BTIP, Inc. • BUCOM INTERNATIONAL INC • California Advocates Management Services • CAMT • Canon U.S.A., Inc. • Carlson Frank, LLC • Cartus • CHADD, Inc. • Chevron • Chicago Sun Times • Children & Adults with AD-HD • CHPA • Cisco Systems • CMAA • Cognos Inc. • Cold Spring Harbor Laboratory • Collaborative Consulting • Computer Associates • Concepts Worldwide • Conference PlanningResources, Ltd. • Conference Source • Conferences by Design • Conseco Insurance Company • Continental Airlines • Convention Strategy • Corporate Travel Management • Covington Meeting Management • CT Summation • CTIA • CUES • Daiichi Pharma. Corporation • Deborah Wood Associates • Dell, Inc. • Deloitte • DePrez Travel • Destinations by Design • Dixon Group • Dolci Management • DSTS Inc. • Eastern Kentucky University • Eaton Hall • EchoStar Satellite LLC • Ernst & Young • Ethicon • Excel Meetings and Events • Fair, Isaac & Company • Forest Pharmaceuticals, Inc. • Franklin Templeton Investments • Friedkin Business Services • From the Heart Church Ministries • Future Sites, Inc. • Galactic Meetings & Incentives • Gartner, Inc • GE Healthcare • Genentech, Inc • General Dynamics Information Technology • General Motors Corporation • General Physics at Pfizer • George Little Management • George P. Johnson • GlaxoSmithKline • Global Events Group • Grant Thornton LLP • Hanley Wood • HAWORTH INC • HBA Health & Beauty America • Health Learning Systems • HERAEUS KULZER • Hewitt Associates • Hewlett Packard • Hydraulic Institute • IAAPA • IDEXX LABORATORIES • IDG World Expo • IEC • IEEE • Illinois Nurses Association • Illinois Podiatric Medical Association • Independent Community Bankers of America • Ingram Micro • In-N-Out Burger • International Agri-Center • International Society of Hair Restoriation Surgery • Intersport, Inc. • Int'l Foundation of Employee Benefit Plans • Iwan • JELD-WEN, inc. • JPMorgan Asset Management • JPMorgan Chase • KCI • Kendall College • Kohler Co. • KPMG LLP • Land O'Lakes, Inc. • LaSalle Bank • LEBHAR FRIEDMAN INC. • Lions Clubs International • Lockheed Martin • Magazine Publishers of America • March of Dimes • Maritz Travel Company • MarketStrike • McKinsey • McVeigh Associates, Ltd • Meeting Management Services • Meeting Management Solutions inc. • Meeting Professionals International • MeetingNews • Meetings & Conventions • Meetings & Events • Meetings & Incentives • MEETINGS IT INC • Merchandise Mart Properties, Inc. • Merrill Lynch MetLife • Midwest Podiatry Conference • Minding Your Business, Inc. • Motorola • MPRO • Multistate Tax Commission • NACS • NAHB • NAILBA • NASFAA • National Association of Insurance & Financial Advisors • National Consortium for Justice Info and Statistics • National Fire Sprinkler Association • National Kidney Foundation • National League for Nursing • National Marine Manufacturers Association • National PTA • National Rural Health Association • Nat'l Assoc Oil Heating Service Managers • Nat'l Training & Simulation Ass’n • NBC Universal • NCLM • NCPFC • NDSG, INC. • NEA • New York State United Teachers • NHS • Nielsen Media Research • Nike- WHQ TWC2 • North American Spine Society • Northern Illinois • Northwest Foodservice Show • Northwestern Mutual • Novartis Pharmaceuticals • Novo Nordisk • NRECA • Occasions, Inc. • Ohio Veterinary Medical Association • Omnipress • One World Incentives, Inc. • One World Partners, Inc. • ORCO Construction Supply • Packeteer, Inc. • Parenteral Drug Association, Inc. • PCMA • Peak Performance Services • PennWell Corporation • Pepsi-Cola Company • Peter Matthews & Associates • Pfizer Inc. • Philadelphia Convention & Visitors Bureau • PhoCusWright Inc. • Premier Meetings and Incentives • Prism Business Media • ProAcitve, Inc. • ProEd Communications, Inc. • Professional Beauty Assoc. • Professional Events and Consulting • ProPlannersinc • Prudential Real Estate and Relocation Services • Public Relations Society of America • Pulvermedia • QUALITY SUPPORT INC • Quest Events • Radiological Society of North America • Raymond James Financial • RE/MAX • Red 7 Media LLC • Reed Exhibitions • Reliv International • Repede Group, Inc. • RICOH CORPORATION • Roche S.C. Johnson & Son, Inc. • Safari Club International • Sage Software • SCARBOROUGH RESEARCH • Schering-Plough Corporation • Schneider Publishing Co., Inc. • SCS • Sea Gate Travel Group • Shire Pharmaceuticals Inc. • Siemens • SmithBucklin • Social & Scientific Systems, Inc. • Solar Energy Industries Association • Sports Systems • Stanford University • Starbucks Coffee Company • State Information Technology Consortium • Streampoint Solutions • Stryker Orthopaedics • Swissotel Chicago • Sybase, Inc. • Symbiotix, Inc. • Talking Point Inc. • Tangerine Meetings & Events • TAP Pharmaceuticals • Technology Vision Group LLC • Texas Credit Union League • The Conference Board, Inc • The Dixon Group, Inc. • The Estee Lauder Companies • The Fairmont Hotels and Resorts • The Gardiner Group • The Meeting Source, Inc. • The Minerals, Metals & Materials Society • THE PAMPERED CHEF • The ResQuest Group, LLC • The Schwan Food Company • The University of Chicago • Third Door Media • Time Warner • Toy Industry Association, Inc. • TRANSITIONS OPTICAL INC. • TransWorld Exhibits Inc. • Travel Forum, Inc. • Travel Lite Co. • Travel Planners Inc • TraveLeaders • True Value Company • Unilever HPC USA • United Network for Organ Sharing • United Rentals, Inc. • Venture2 • Verus Information Tech • Virtual Visit • Visa INC. • VMS, Inc • Walt Disney World • WELLS DAIRY INC • Wells Fargo Bank Event Services • Western Home Furnishings Association • Weyerhaeuser • Wolters Kluwer Corporate Legal Services • Worldwide Business Research • Wyeth Consumer Healthcare

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Show Sponsors meetingstechexpo.com

Registration Services Sponsor

Regoline

www.regonline.com

RegOnline is the industry leader in webbased online registration software for meeting and event professionals. Since its inception in 1996, RegOnline's software has registered nearly 1.3 million people for over 15,000 events worldwide.

Floor Plan Sponsor

ACT, Inc.

www.expocad.com

ACT, Inc. produces the popular EXPOCAD series of software and will soon be celebrating its 20th year. With over 2000 trained users, EXPOCAD is considered the industry standard in event management and estimated at managing over $200 million in on-site and on-line space assignments.

Housing Management Services Sponsor

Passkey

www.passkey.com

The complete online group reservations management solution reduces attrition exposure and alleviates book-around by automating manual processes. Passkey provides a centralized, sharedaccess system, and the capability to easily upload room lists, download real-time reports, and link to any preferred registration solution.

Lead Retrieval Sponsor

Dietze Enterprises, Inc

www.dietzeenterprisesinc.com

The complete online group reservations management solution reduces attrition exposure and alleviates book-around by automating manual processes. Passkey provides a centralized, shared-access system, and the capability to easily upload room lists, download real-time reports, and link to any preferred registration solution.

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