Ridge Business Journal: Spring 2024

THE Ridge Business JouRnal

With so many Californians being priced out of the housing market in urban centers like the Bay Area, Sacramento, and southern California, the Ridge provides a real opportunity to pursue the American dream and become homeowners. Residents on the Ridge get more home for their dollars, enjoy natural beauty, arts of all variety, all essential amenities and a friendly community. Our small towns are just minutes away from Chico and Oroville, providing larger city attractions.

The Paradise Ridge Chamber of Commerce has launched a new multi-phase initiative to attract residents and businesses to the area, beginning with the launch of a new website, WelcomeToTheRidge.com

A s residents of Paradise and Magalia, we’ve witnessed the remarkable transformation of our community over the past five years. From the devastating Camp Fire that captured the world’s attention to today, where our neighborhoods are becoming known for something entirely different.

In the aftermath of tragedy, Paradise has emerged as the fastest-growing community in California over the last two years. People from all corners of the state

are drawn to our area for its breathtaking natural beauty, affordable housing options, spacious lots, and the welcoming ambiance of small-town living. What was once a retirement haven is now attracting a diverse array of residents, including families and remote workers, as highlighted in a 2023 survey.

As proud residents of the Ridge, we are thrilled to see our community flourishing once again, offering new opportunities and a vibrant lifestyle for those who choose to call it home.

“The resident growth study revealed that the area’s population has changed to include more families, young couples and retirees looking to own a home in a friendly community” says Monica Nolan, Executive Director, Paradise Ridge Chamber of Commerce. “We want to continue to welcome new residents into our community and make it easier for them to find information on how wonderful life on the Ridge can be.”

The new website’s goal is to make it as easy as possible for anyone to find the information they need when considering relocating to, or visiting, the Ridge. Information includes all the progress made

WELCOME, continues on page A-7

PARADISE’S ANNUAL SPRING FESTIVALS ABOUND

The goats are back for the 3rd Annual Grazing Festival!

By Mark Thorp

Executive

Join your Gold Nugget Museum and other Ridge community organizations for a family, fun filled Gold Nugget Days extended weekend, Thursday through Sunday, April 2528, 2024.

Nugget

Join the Butte County Fire Safe Council (BCFSC) on Saturday, May 4th, for the much-anticipated 3rd A nnual Paradise Grazing Festival! This unique event is held at the Terry Ashe Recreation Center (TARC) in Paradise.

Gold Nugget Queen Contest and Revue Thursday, April 25, 2024. The 2024 Queen will be selected from several worthy candidates. Activities begin 7:00 p.m. at the Paradise Performing Arts Center. The candidates will be judged on historical authenticity of costume, poise, personality, and portfolio. The 2024 Queen will be crowned

By Debbie LaPlant Moseley Executive Director, Youth on the Ridge Community Foundation Paradise Chocolate Fest

Ranked among the top festivals in the state, Paradise Chocolate Fest is ‘choc-full’ of all-day fun for the entire family.

Wow your taste buds at Chocolate Candy Land filled with chocolate delights and dip into decadence at the large chocolate fountain. Oozing with all things chocolate and sweet treats, booths are filled with delicacies, desserts, confections and scoops of yum-

Lauren de Terra

Butte Fire Safe Council, Director of Community Engagement

California Conservation Corps (CCC) volunteers run the goat photobooth.

Glen Hartley, owner of Joy Lyn’s candy offers a Mother’s Day treat, chocolate covered strawberries at Chocolate Fest.

F ROM THE D ESK OF Y OUR C HAMBER

Representing the Ridge at Sacramento’s Northern California Home and Landscape Expo

By Monica Nolan Executive Director, Paradise Ridge Chamber of Commerce

Since 2019, partnering organizations have staged events to connect rebuilders with construction and community resources. Recent marketing studies commissioned by the Paradise Ridge Chamber of Commerce have revealed that the majority of our newcomers are from outside the area rather than previous residents. In response, we have adapted our marketing strategy to incorpo -

rate a “take it on the road” approach.

During the Annual Northern California Home and Landscape Expo at CalExpo in Sacramento in February, eleven enthusiastic volunteers manned a booth to showcase opportunities on the Ridge to thousands of potential new residents. Over three days, we engaged in insightful conversations, forged new connections, and reshaped perceptions. Want to be a part of selling the Ridge? Visit WelcometotheRidge.com and spread the word that our story of progress and promise continues to unfold.

Thank you to our volunteers:

Warren Bullock, PRCoC Vice President

American Homes and Land

Lindsey Churchill

Rebuild Paradise Foundation

Heidi Elick, PRCoC President

Ridge Financial Planning

Jen Goodlin

Rebuild Paradise Foundation

Staci Galla

Rebuild Paradise Foundation and Moms Of The Ridge

Joleen Levey

Adventist HealthFeather River Health Center and Feather River Health Foundation

Monica Nolan

Paradise Ridge Chamber of Commerce

Sandie Patton

Sandie Patton Re/Max Paradise

Aubrey Pruis

Paradise Association of Realtors

Mark Thorp

Paradise Ridge Chamber of Commerce

Lora Trenner

Lora Trenner Re/Max Paradise

Realtors are essential partners as we welcome our new community. Sandie Patton and Lora Trenner from Re/Max Paradise highlighted the key selling points of our community: affordability, spacious lots, natural beauty, and the excellent variety of school options available.

The Paradise Ridge Chamber of Commerce Board and staff were in full force to promote opportunities on the Ridge. Right to

“Ace

The Paint Studio Clark Kensington

Named “Best Interior Paint” for high traffic areas by Good Housekeeping

TIP: Before you start your painting project talk with one of our paint specialists. How much paint is needed, primer, brushes, tape, patching, clean-up? So many questions, we have the answers.

Create an Outdoor Living Space

Ace has outdoor furniture, lighting, grills and accessories and more, bring your space to life for the season.

TIP: Set the mood with lighting and heat, enhancing your entertaining into the evening

Lawn and Garden Section

We have the tools, supplies and we have the tips to make the job go smoother.

TIP: Check with your Ace specialist for best mulch, amendments, seeds for your area, save money, save time.

Power Up Your Projects

Spring Kick Off at Ace Hardware Spring Kick Off at Ace Hardware Thomas

Tackle spring project with power tools, the right choice will make the job easier!

TIP: Choose from the best, Milwaukee, DeWalt, Craftsman, our specialist will steer you to the right tool for the job!

left: Joleen Levey, Monica Nolan, Heidi Elick and Warren Bullock.

The efforts of the Rebuild Paradise Foundation are vital in fostering the growth of our beautiful mountain home. Pictured are Lindsey Churchill, Staci Galla and Jen Goodlin.

TOWN OF PARADISE UPDATES

New Mayor Lassonde reviews Town progress

ABy Ron Lassonde Mayor, Town of Paradise

s a member of the Paradise Town Council and Mayor of Paradise, I want to pass on our thanks to our wonderful partners at the Paradise Ridge Chamber of Commerce. These Business Professionals have

worked tirelessly to keep our local businesses informed of all the initiatives that are shaping the commercial landscape of Paradise. Paradise has been recognized as the fastest growing town in California two years in a row. This is due, in no small part, to the ceaseless efforts of our Chamber. Their efforts to attract visitors, new residents, and new businesses have been instrumental in the fact that we are approaching a population of 10,000 residents with new business ribbon cuttings happening on a regular basis.

In a little over five years since the Camp Fire, we have had 3,111 applications to rebuild single family homes. At the same time, we have had 808 applications to build multi-family units. At any given time, we have about 500 homes under construction. Our Town

Paradise Project Updates

Early Warning Sirens (EWS)

As the top Tier 1 priority requested by town residents, the Early Warning Sirens continue to be tested monthly. Currently, only one tower on Rocky Lane awaits construction of its new foundation and out of the 21 towers, 10 have been connected successfully to alternating current (AC) power. The estimated completion of the EWS system is spring of this year.

Traffic Cameras

Yes we need more explanation right here. All eight traffic cameras have been installed and will soon be operational. These traffic cameras will enhance traffic monitoring capabilities during an evacuation.

15% of Paradise Paving Plan completed

After securing funding to rehabilitate all publicly owned roadways damaged by the Camp Fire, the Town of Paradise has completed 15% of the Paradise Paving Plan, sequenced behind the undergrounding of utilities and water infra-

Support

structure repairs. Moving forward this year, the Town plans on repaving 20 to 30 miles of public roads. All public roads will be repaved by 2026. Patience is appreciated as the roadwork continues throughout the community for the next two years.

Sewer Project

In 2020, the Town contracted with HDR, an engineering consulting firm, to prepare an updated assessment of sewer project options; two years later, the Town Council approved and certified a Programmatic Environmental Impact Report.

Between October and December 2023, the Town requested proposals from design and construction teams that are qualified to deliver the project. Town staff evaluated 7 proposals and selected Mountain Cascade Inc and Carollo Engineers. The proposed contract and contractor selection will be brought to Council at the February 13th Town Council meeting. Construction is projected to begin in 2026.

one of Paradise’s finest in need

The Paradise Police Association (PPA) seeks support for K9 Sergeant Robert Pickering, a valued member of the Paradise Police Department since 1999. Recently, Sgt. Pickering has faced severe medical challenges, requiring hospitalization and surgeries. Currently, he remains hospitalized far from home, with limited mobility and uncertain discharge prospects.

His extended hospital stay necessitates significant expenses for medical, travel, and lodging, impacting his entire family, including his wife, adult children, and newborn grandson, who are providing care and support.

The PPA aims to raise funds directly

for the Pickering family to alleviate these burdensome costs. Donations will aid in covering medical bills and associated expenses during Sgt. Pickering’s prolonged hospitalization.

Please consider contributing to the fundraising efforts via the link below:

[Link to donate: https:// ppoa.betterworld.org/ donate?fbclid=IwAR0pFQr5biHAPqeYVelLLCmAsUNWIAD49Okern_ DoFIvDUm_Xfu0kSniKo]

Even if financial support isn’t feasible, your thoughts and prayers for Sgt. Pickering’s swift recovery are greatly appreciated by the PPA and his family.

Paradise Police Department mourns the loss of its first K9 Officer, Cash (2011-2021)

Cash, the first K9 Officer of the Paradise Police Department (PPD), peacefully crossed the Rainbow Bridge on October 6, 2023, at home with his partner, Sergeant John Wilkey. Born in the Netherlands on April 21, 2010, Cash embarked on his esteemed career with the PPD in 2011, forging an unbreakable bond with Sergeant Wilkey. Following his retirement from active service in 2021, Cash remained a cherished member of Sergeant Wilkey’s family until his passing.

Throughout his decade of service, Cash risked his life countless times to safeguard the residents of Paradise. A consummate professional, Cash’s remarkable abilities aided in numerous drug busts, missing person search-

currently boasts more than 350 operational businesses, with numerous others either in the initial planning stages or on the brink of submitting their proposals to the Town. This continual influx of businesses underscores the growing confidence in the bright future of our remarkable community.

Our Town Staff is fully committed to delivering on our Long-Term Recovery Plan. To date, $500 million in funding has been secured to implement recovery efforts. Of the original 39 recovery projects, eight have been completed and 25 are currently in progress. Five projects were determined to be no longer of priority and were retired, while 13 new projects were introduced.

We are fully funded to repave all public roads in Paradise by 2026. Thirty miles are scheduled to be paved this year. The

paving effort is coordinated to follow the undergrounding efforts by PG&E, AT&T and Comcast, as well as the replacement of service laterals by Paradise Irrigation District to all lots in Paradise.

Our Sewer Project includes a community sewer system for the primarily commercial areas in Town (Skyway, Pearson, Clark). A Town-owned pipe will connect directly to the City of Chico Water Quality Control Plant. The Environmental Impact Report (EIR) has been completed and certified. An agreement with the City of Chico has been signed. The design phase is fully funded and has begun. A contract for the Progressive Design Build contractor is expected to be approved in March.

This is a very exciting time for all of us to be involved in the recovery efforts for our Town. The future of Paradise is extremely bright.

PPD Dispatch increases 911 call coverage

By Jacquelyn Blancett Administrative Assistant, Paradise Police Dept.

In January 2024 the Paradise Police Department (PPD) Dispatch reached another milestone and now is dispatching and answering calls in-house, seven days a week, 6 a.m. to 6 p.m. Calls received outside of those hours will continue to be routed to the Butte County Sheriff’s Dispatch team.

The first 911 calls were routed to inhouse PPD dispatchers in July 2023. As additional Staff is hired and trained, the Paradise Police Department will continue to add more shifts. The expectation is to be fully staffed 24/7 by June 2024.

According to Lieutenant all current dispatchers have a history with Paradise, having either worked or resided here during the Camp Fire. This shared experience provides them with a strong familiarity and connection to the residents, as they have endured similar challenges while living on the Ridge.

We extend a heartfelt appreciation to Paradise Police Chief Eric Reinbold,

es, and fugitive apprehensions. Cash endeared himself to the community with his affable nature and gentle spirit, leaving an indelible mark on all who knew him.

The Paradise community extends its deepest gratitude to K9 Cash and Sergeant Wilkey for their unwavering courage and inspirational partnership.

Rest in peace, faithful friend. You will be dearly missed and never forgotten.

Evacuation signs installed around town

By Jacquelyn Blancett

Administrative Assistant, Town of Paradise

Evacuation Zone Signs are set to be strategically placed throughout the town. The goal of these signs is to help people in identifying the zone they’re in at any given moment. Much like Tsunami Hazard Area signs along the coast, these markers will notify drivers as they enter and exit hazardous areas. The Evacuation Zone Signs will inform individuals about the specific zones they are entering or departing from.

The installation of the Evacuation Zone Signs is expected to begin in Spring 2024, with the overall process expected to take a few weeks. This initiative will enhance community preparedness and facilitate a swift and organized response in the event of emergencies.

A centerpiece of the recently completed Almond Street project, Paradise Art Center’s new mural can be seen on the right.

Back row L-R: Support Services Supervisor Jeannette Huggins, and Dispatchers Amannda Oakley, Andrea Lui and Lorissa Parks. Front rom L-R: Dispatchers Caitlyn Gentile and Lillian Cleary.

Lieutenant Cameron Kovacs, and Lieutenant Tony Borgman for their tireless dedication over the years to make the restoration of Dispatch after the Camp Fire a reality.

Evacuation signs are popping up all around town.

State officials visit Ridge to witness Camp Fire recovery progress

By David Little

Executive Vice President, Communications, North Valley Community Foundation

Five years along in Camp Fire recovery, much has been accomplished – but so much more remains to be done.

Local agencies and organizations involved in the recovery used the five-year anniversary of the fire to drive that point home. In November, several local officials visited the state Capitol to lobby legislators and department officials.

That was part one. But the locals knew part two – a visit here – would be most effective.

So on January 11, a chartered bus (funded by a North Valley Community Foundation grant) brought a group of legislators and state government staff to Paradise to tour the Camp Fire footprint.

The trip was organized by town and county officials, with the significant help of Assemblyman James Gallagher, a fixture in our area since the fire. He is one of the few legislators who has ever been to Paradise and knew the value of getting others here.

“Everyone has seen pictures of the devastation from the Camp Fire, but no photo can truly capture the scale of the destruction, the amazing progress of the recovery and how much work is left to do,” said Gallagher. “That’s why it was so important to bring this bipartisan group of lawmakers to see the area in person.

“Hearing about the challenges Butte

County faced and how the community is working to overcome them won’t just aid the Camp Fire recovery – it will also help with the effort to prevent and respond to other disasters throughout the state. We appreciate the local officials, community leaders and residents who took the time to educate our group about infrastructure, housing, insurance and forest management needs, which will help us to address these key issues in the future,” Gallagher said.

During the tour, legislators saw and learned the value of parks as a fire buffer, how to build fire-resistant housing, the imperative of escape routes, the work of firesafe councils, impediments to building housing and much more

Five years on, Paradise residents are ready to focus on the future and build a safe, vibrant community. They’ll need help from the state to do that, particularly with things like a sewer system, affordable home insurance, affordable housing and other infrastructure improvements.

“I hope they can see for themselves what the landscape is like and try to recognize what could be,” said Paradise Recreation and Park District Director Dan Efseaff. “There’s promise here, more than just what was here before or what’s here now.”

Noble

State legislators and government officials tour the Ridge, witnessing firsthand the extent of damage and the remarkable progress made since the 2018 Camp Fire.

SAVE THE DATE

Paradise Ridge Chamber of Commerce presents the First-Ever Community Open House Weekend

Mark your calendars and get ready to experience something truly special! The Paradise Ridge Chamber of Commerce is thrilled to announce the inaugural Community Open House Weekend, set to take place in Paradise and Magalia on June 1st and 2nd, 2024.

This groundbreaking event is designed to showcase the very best of our vibrant community, from our friendly residents to our varied local businesses and the breathtaking natural beauty of the Ridge. Whether you’re a long-time resident or a potential home buyer or renter this weekend is your chance to discover all that Paradise and Magalia have to offer.

dens during the Paradise Garden Club’s annual garden tour of local homes. Find inspiration for crafting your own outdoor haven!

Here’s a taste of what you can expect during the Open House Weekend:

• Group Hikes for All Ages: Lace up your hiking boots and explore the stunning trails that wind through our scenic terrain. From serene strolls to challenging treks, there’s something for everyone to enjoy.

• Homes and Lots for Sale: Dreaming of making Paradise or Magalia your forever home? Discover a wide selection of affordable homes and lots for sale and find the perfect place to put down roots in our community.

• Party in the Park, Open House Edition: On Saturday, June 1, Join us for a lively “Welcome to the Ridge” concert featuring everyone’s favorite party band: Special Guest. It’s the perfect way to kick off a weekend of celebration!

• A nnual Paradise Garden Tour: Immerse yourself in the beauty of Paradise’s lush gar-

• Tour Schools, Shops, Restaurants, Parks, and More: Take a guided tour of our schools, explore our charming shops and boutiques, indulge in delicious cuisine at our local restaurants, and discover the hidden gems nestled within our parks, lakes, bike trails, museums, and local apple orchard.

Whether you’re considering a move to our region or simply looking to explore all that Paradise and Magalia have to offer, the Open House Weekend is an event not to be missed. Join us as we roll out the red carpet and extend a warm welcome to Chico and Oroville residents, and anyone with a desire to experience the magic of the Ridge.

Businesses attractions, local clubs, and organizations are invited to participate! Visit welcometotheridge.com/open house to find out more or email questions to info@paradisechamber.com.

For more information and to stay updated on all the latest news and events, visit WelcomeToTheRidge.com/OpenHouse.

BYOG!

A local family brings their own friendly goats to join the fun.

GRAZING,

from page A-1

Enjoy a free, fun-filled day with activities for the whole family. Experience live music, vendors, food trucks, and of course, goat activities like goat yoga, demonstrations, a petting zoo, story time with baby goats, and more!

Why goats? Goats can work year-round to protect our communities from wildfires by munching down on flammable vegetation. These agile browsers can eat vegetation in hard to access areas, such as canyons and slopes, and reach fuels up to six feet, reducing ladder fuels in our forests. Grazing is an important piece of the BCFSC’s mission to build healthy and fire-resilient landscapes across Butte County.

May 4th is also Wildfire Community Preparedness Day, a national campaign to raise awareness and reduce wildfire risks. Our partners in wildfire safety, including CAL FIRE/Butte County, the US Forest Service, and Paradise Ridge Fire Safe Council will be there!

Funds raised through the Paradise Grazing Festival will go directly towards local grazing efforts and community wildfire education. There has never been an easier or more fun way to support our work. Visit your favorite grazers and “Get Your Graze On!” at the 3rd A nnual Paradise Grazing Festival! Visit Buttefiresafe.net/events for more details and follow the Butte County Fire Safe Council on Facebook for regular event updates. See you there!

CHOCOLATE,

from page A-1

my ice cream.

Join in the fun! Fest visitors are invited to enter the famous Chocolate Cuisine Challenge or dive into the chocolate pie and ice cream eating contests or cookie stacking competition. Whether a spectator or participant, you won’t want to miss these epic battles.

A spectacular musical lineup includes Big Mo & the Full Moon Band, Holly Taylor & Hot Flash, Soul Posse, Ukuladies and Whiskey River Band!

Young Fest visitors will have great fun visiting the Fest’s KidzZone giant inflatables, carnival games, costumed characters, contests and much more fun.

Additional highlights include Coronation of the Chocolate Fest Queen & King, Art in the Park, All About Books, Chocolate, Wine, Brew & Spirits Garden, and delicious food selections. Admission is $5, children 4 & under, free. For additional info visit chocolatefest.us

Paradise Chocolate Fest benefits non-profit organizations that provide educational, enrichment, recreational and leadership opportunities to youth on the Paradise Ridge. Since 2006, the Fest has contributed more than $400,000 in financial support to youth programs and services,

GOLD NUGGET,

from page A-1

w ith the historic 14 karat yellow gold crown, coveted by many, but worn by few. The crown made by John A. Woodworth circa 1968, and maintained by son John F. Woodworth has been worn by our elected queen every year since. The Queen will ride, with her escort, on the Gold Nugget Days Queen float on Saturday, April 27, 2024, during the Gold Nugget Days Parade.

Paradise Elks’ Dinner and Hoedown

Friday, April 26, 2024, 4:00 p.m.-6:00 p.m. dinner, with pre-sale tickets coming soon. Country Western band (Harlan) from 6:00 p.m.-10:00 p.m., with tickets available at the door.

Gem and Mineral Show

Paradise Gem and Mineral Club will be hosting its annual mineral show Saturday and Sunday, 9:00 a.m.5:00 p.m., and 9:00 a.m.-4:00 p.m., at 475 Pearson Road. Rain or shine – visit the Kids’ Zone, lapidary works, silent auction and so much more. Food and drink will be available for a nominal fee. Open to the public.

Gold Nugget Parade starts at noon

Saturday, April 27, 2024, 12:00 p.m. to 1:00 p.m., the premiere Gold Nugget Days Parade will grace the community with a “Visions of Gold” theme with assistance from the Paradise Police Department and our Volunteers in Police Services. Skyway will be closed at approximately 11a.m., so plan on arriving and parking early outside of the Paradise Shopping Center staging area, located at 6848 Skyway. The parade will take the traditional route on Skyway from Paradise Shopping Center, ending at Skyway and Birch Streets.

Gold Nugget Days Horse Festival

Sunday, April 28, 2024, 11:00 a.m. to 4:00 p.m. Rounding out the weekend, the 25th annual Paradise Horsemen’s Association “Gold Nugget Days Horse Festival” takes place at the Paradise Horse Arena, located off Moore Road. This is a family friendly event with food, booths, games, and raffle.

With so much changing every day, please stay tuned to the Paradise Ridge Chamber of Commerce online community calendar, paradisechamber.com, where updated details are available for your festival planning.

Your Gold Nugget Days Inc., board of directors and staff, have been working hard to make the necessary

improvements to reestablish your local museum. Our enduring “thank you” to the North Valley Community Foundation; the Rotary Club of Paradise, and Rotary International; Butte County sustainability grants; the Town of Paradise; our membership; volunteers; and of course, YOU, for your sustained support of our mission to preserve the history of the Ridge and to educate the community on our collective past,

WELCOME,

from page A-1

in the area, the friendly community and resources and information needed to find a Realtor, restaurant, a club to join and more. If you have never been to the Ridge before, the site also gives you all the tools needed to plan a trip there from lodging and activities to mock itineraries to help inspire a trip.

L ater this year, June 1-2, the area plans to host its very first Open House Weekend inviting all to get a glimpse of what life on the Ridge is like, meet locals and get information from local organizations.

As the region expands, it offers an opportunity for everyone to join in something extraordinary—the reimagining of a city on a hill.

Fest founder, Bill Hartley, chats with young attendee.

The 2023 Gold Nugget Queen Dusti Smith and her escort Lonnie Pearson.

The chocolate fountain is always a crowdpleaser at the festival.

The FREE Kids Zone Bounce House is always a favorite.

You want to fill each day with more of what matters most. Adventist Health is here to help you experience the health, wholeness and hope you need to embrace each moment. We do this through whole-person healthcare that’s convenient and connects you with providers who understand you’re more than just a patient. We’re proud to be a partner on your journey to experience your best health—mind, body and spirit. Because we’re not just here to put more years in your life. We’re here to put more life in your years.

Learn more at AdventistHealthFeatherRiver.org

Three Ridge Community Gardens happening spring 2024!

By Pamm Larry

Initial Instigator and Chief Rabble Rouser Butte County Local Food Network

The Butte County Local Food Network (BCLFN) is excited to work with three distinct Community Gardens for the Ridge. We encourage you to join us, as we plot and plan new, beautiful growing spaces that will provide food for Magalia and Paradise.

Magalia Community Park Garden

First, we’d like to invite seasoned and newbie gardeners to join in the creation of a wonderful space on the grounds of the Magalia Community Park. A group has been meeting since last Fall. The current focus is on irrigation, building a fence and starting to build healthy soil, while dreaming up the design and how the community will work together. Check the Magalia Community Park’s Facebook page for the ongoing meeting schedules or contact the BCLFN (info below) for more info.

Feather River Hospital site for a healing food garden

Next- The garden at the Feather River Hospital site kept percolating in 2023, then got some support from the North Valley Community Foundation’s LEAD program for a relaunch of a healing food garden. The first meeting in January was a resounding success with lots of great minds and gardeners present. This one is moving forward with great community engagement. Watch for a big community project on Love Paradise Day, April 19.

The Bumblebee Garden and Free Food Stand

At last, the Bumblebee Garden at 253 Burden Terrace is up and thriving! Featuring a vibrant mural with additional art on the horizon, plus a Free Food Stand, it’s a charming demonstration garden ideal for discussions and intimate gatherings. Nestled in a private yard, it serves as an inspiring model for what’s possible in YOUR own space, while doubling as a fun community hub open to all on select days. Keep an eye out for the upcoming Community Composting Center, where you can drop off kitchen scraps to be transformed into nourishing soil for the garden, fostering a cycle of growth and sustenance for everyone.

Looking for community involvement to grow 1,000 acres of food

All gardens are part of BCLFN’s 1,000 Acres More project which invites our community to come together with personal, community and school gardens to grow 1,000 more acres of food that feeds locals. Visit www.bclocalfood.org for more info and check out the Events Calendars for dates and times of meetings and events at each of these and other community gardens around the county.

Butte County Local Food Network

We’d love to hear from you! The quickest way to reach us is to email us directly at info@bclocalfood.org

Or reach out via our Facebook Page

Or write us a letter at Butte County Local Food Network PO Box 625 Chico, CA 95927-0625

The Bumblebee Garden gate is open to the public daily, corner of Neal and Burden Terrace.

The public can pick produce from the garden or take from the “Free the Food Stand.” Brody and PeeWee are mugging on the garden mural.

Covenants, Conditions and Restrictions…Oh My!!

By Aubrey Pruis, CEO, Paradise Association of Realtors

Once upon a time, when Paradise and Magalia were built out, many neighborhoods were under the guidance and governance of established Covenants, Conditions & Restrictions (CC&Rs) in Paradise and a Property Owners Association (POA) in Magalia. Both were formed in a similar fashion to that of a Homeowners Association (HOA) for a master planned subdivision. So, before you buy that lot to build your new dream home, determine if it is governed by CC&Rs for lots in Paradise, and the POA for lots in Magalia, and be sure you understand how the CC&Rs and POA work.

What is a CC&R?

That is an ever pressing and highly important topic of discussion today. Many neighborhoods in Paradise have established CC&Rs, while Magalia operates under the POA. These agreements are legally binding contracts enforced by property owners, even if homes are not presently built on the lot. CC&Rs, like the provisions of an HOA, are rules pertaining to the type of dwelling that can be built on any given lot under the governance of the CC&Rs. These regulations are implemented to provide guidelines on construction, residence type, aesthetics, and sometimes even dictate color palettes, landscaping, and fencing materials permissible on the property.

For instance, in neighborhoods governed by specific CC&Rs, if a 3-bedroom,

2-bathroom,

built” home previously existed, the regulations likely mandate a “likefor-like” replacement. This means that the original stick-built home must be replaced with a similar structure, maintaining the same

New to The Ridge? Here’s what you need to know about your septic system:

Your septic system isn’t a sewer, and replacing the septic tank or leach fields can be costly. But the good news is you can live happily with your septic system for, many years.

Efficient water use is key:

• A ll water that goes down your pipes ends up in your septic system. Conserving water improves its operation and reduces the risk of malfunctions.

• The average single-family home can use up to 70 gallons of water per person per day. Even a small leak can waste up to 200 gallons per day.

• The EPA’s WaterSense program at epa.gov/watersense offers tips for saving water and recommends water-efficient products.

Here are some ways to conserve water:

• High-efficiency toilets account for 25-30% of household water use, older homes may have toilets with 3.5- 5-gallon reservoirs, newer, highefficiency toilets use 1.6 gallons or less per flush.

• Faucet aerators and high-efficiency showerheads and shower flow restrictors reduce water use and the volume of water.

Washing Machines:

• Avoid wasting water and energy by properly using your washing machine:

• Opt for full loads of laundry instead of small ones on the large-load cycle.

• Running only full loads reduces water waste.

• Spread out your laundry throughout the week instead of doing it all in one day.

• Doing laundry in one day might seem convenient, but it can harm your septic system by not giving it enough time to treat waste, potentially leading to a flooded leach field.

• L ook for washers with the ENERGY

STAR label, as they use 35% less energy and 50% less water.

Properly Dispose of Waste whether you flush it, grind it in the garbage disposal, or pour it down the sink, shower, or bath, everything down the drain ends up in your septic system and affects how it works.

Your septic system is not a trash can. Do not to flush anything besides human waste and “Septic Safe” toilet paper (available at Costco).

Never flush:

• Cooking grease or oil, wipe out dishes/pans before washing

• Diapers, non-flushable wipes, baby or wet wipes

• Feminine hygiene products, condoms, dental floss

• Cat litter, cigarette butts

• Paper towels, coffee grounds, pharmaceuticals

• Household chemicals, gasoline, oil, pesticides, antifreeze

• Paint or paint thinners

Think at the sink! A septic system contains living organisms to digest and treat household waste. Pouring toxins or fats down your drain can kill these organisms and harm your system.

• Avoid chemical drain openers for clogged drains. Use boiling water or drain snake.

• Never pour cooking oil or grease down the drain- it kills the leach field!

• Never pour oil-based paints, solvents, or large volumes of toxic cleaners down the drain. Minimize latex paint waste.

• Eliminate or limit the use of a garbage disposal. This w ill significantly reduce the amount of fats, grease, and solids that enter your septic tank and could clog the leach field.

CC&Rs were established and in place by any given neighborhood. Many, but not all of the CC&R neighborhoods in Paradise are identified by visible posted signage in the neighborhood that CC&Rs are in effect, with contact information for the CC&R president or official contact person.

If the Paradise neighborhood you are buying a lot in does not have this information, the Building Resiliency Center (BRC) in Paradise may have this information for Paradise, and the POA for Magalia. It is also very important to review the CC&Rs in place in your new neighborhood in the closing documents which should be included at the time of escrow closing with your title and escrow company. This is also an opportune time to ask any questions that you may have about CC&Rs with your Realtor® and the title and escrow professionals who should have the most information about them.

CC&Rs seem cumbersome and restrictive…why have them?

Typically, CC&Rs, akin to HOAs, aim to safeguard property values by ensuring a tidy, visually appealing neighborhood where homes maintain consistency with surrounding properties. These regulations serve to uphold resale value and prevent the construction of “non-conforming” structures, thereby protecting homeowners from potential devaluation caused by neighborhood discrepancies. For property owners, having CC&Rs in place can provide a reassuring layer of legal enforcement, bolstering confidence in the integrity and value of their investments.

Buying a lot? Many of these signs can be seen in neighborhoods throughout the Ridge, alerting potential buyers that CC&R’s are active and enforced. Check with your Realtor or escrow company for CC&R status.

PRPD prepares for spring events at Terry Ashe Park

By Kristen Dehart PRPD Recreation Specialist | Event Coordinator

Spring is around the corner and that means two of Paradise Recreation and Park District’s (PRPD) largest events are about to take place.

Kids Free Fishing at Paradise Lake

Kids Free Fishing is back for another year of excitement for children and families, at Paradise Lake! This will take place on April 20th, between 6 a.m. and 2 p.m. Please use the Lucretia Road entrance. If your child does not have a pole, it is okay- we have extras! Join us for an afternoon of exciting fishing. Will you catch the biggest fish? Paradise Lake will be closed a week prior to stock the lake up with fish!

Gold Nugget Craft Faire at Terry Ashe Park

Gold Nugget Craft Faire returns the last weekend in April: 27th and 28th. Come enjoy the nice spring weather at the Terry Ashe Recreation Center from 9:00am-5pm on both Saturday and Sunday!

There will be 50+ vendors with handmade items, food, and more! Enjoy the community tradition and shop local!

By Todd Hummel President, Paradise Garden Club

For the 32nd annual Paradise Garden Tour we have selected six Paradise homes with beautifully crafted outdoor sanctuaries, showcasing the endless possibilities of creativity and dedication. We can’t wait to share them with you!

In addition to presenting wonderful home gardens, we are hosting our popular Annual Plant Sale, and a Gardeners’ Boutique of Fabulous Finds. Some of Paradise’s most experienced and informed gardeners are always on hand to answer your local gardening questions and to connect you to further resources.

Start early, take a lunch break at one of Paradise’s restaurants, then continue with the rest of the tour. Tickets are $20, available after May 1st at local businesses or from club

members. Our primary fundraising event of the year, proceeds from this initiative support our community through civic beautification projects and scholarship programs.

The Paradise Garden Club, established in 1950, has shown remarkable resilience since the Camp Fire. Thanks to the dedication and efforts of our core members, we are rebuilding stronger than ever. We hold monthly meetings at the Terry Ashe Community Center every second Monday at 1 pm, featuring engaging speakers and diverse presentations. Led by Jeudie Lovell, our beautification team works tirelessly every Thursday morning, weather permitting, to enhance our town with various projects. Many of the daffodils adorning our streets were planted by our dedicated volunteers.

For more information visit paradisegardenclub.org.

Photo

Community Healing Garden planning moves forward

By Nick Woodard Marketing and Communications Manager Adventist Health and Rideout

Adventist Health’s Feather River Health Foundation (FRHF) is moving forward with its initiative to establish a Community Healing Garden at the former Feather River Hospital site. It will serve as a peaceful and healing sanctuary designed to promote well-being. The garden will feature tranquil spaces, sweet-smelling plants, and educational opportunities for families.

The foundation recently hosted a community meeting to discuss the vision of the Community Healing Garden - which includes plans to teach classes on produce and hold events featuring farm-to-fork meals and other garden-based activities - and gather valuable input from residents.

FRHF continues to support new initiatives for the Ridge in 2024

Following its efforts in 2023, which included a total donation of $200,000 to support recovery and rebuilding in the community, with proceeds benefitting the Boys and Girls Club of the North Valley, Magalia Community Park, Community Action Agency, Paradise Arts, Theater and Culture Hub (PATCH), Butte County Local Food Network, Paradise Stronger , Paradise Little League, and the Paradise Ridge Chamber of Commerce, Feather River Health Foundation has continued its efforts by pledging more nearly $50,000 of support in the community to begin 2024.

This support will benefit the Butte County Local Food Network, Boys and Girls Club of the North Valley, Paradise Arts, Theater and Cultural Hub among other local organizations. Foundation efforts will also assist in the purchase of a specialized car seat to allow end-of-life patients to recline during transport.

Camp Jamoa returns to the Ridge for the ultimate summer adventure!”

By Alex Beehner Marketing & Community Engagement Director Boys & Girls Clubs of the North Valley

Get ready for an unforgettable summer adventure filled with fun, friends, and excitement! Boys & Girls Clubs of the North Valley (BGCNV) proudly presents Camp Jamoa on the Ridge, kicking off in June and running through the beginning of August.

At Camp Jamoa, youth can look forward to adventurous field trips, refreshing swims in the Aquatic Park pool, and delicious daily meals including breakfast, lunch, snacks, and dinner. With engaging daily activities and exciting weekly themes, kids will stay entertained and connected while building friendships and learning from positive adult mentors.

More than just fun, Camp Jamoa helps combat “summer brain loss” by providing a consistent environment for learning and social interaction during the break from school.

Located at Paradise Ridge Elementary School, Camp Jamoa is open to all youth from kindergarten through 7th grade. Programming runs Monday to Friday from 7:45 am to 5:30 pm, with affordable weekly rates ranging from $25 to $185.

Whether you’re a Club member or not, everyone is welcome to join the adventure! For further details about Camp Jamoa, contact the Boys & Girls Clubs at (530) 899-0335.

A few of the Ridge Boys and Girls Club’s Camp Jamoa attendees last year had an adventurous summer camp with field trips, swimming and more.

New to Town? Wondering about PID? Here’s the lowdown on Paradise Irrigation District, our water source

By Tonya Dale Cedar Creek Publishing

“Our water. Our future” That’s what Paradise Irrigation District proudly shares on its logo—and there’s a definite reason for every word in that slogan.

The word “our” is repeated twice because PID belongs to all of us in this community. PID is a special district, governed by five Paradise residents who voluntarily serve on the board of directors to oversee the agency’s direction. Contact information for each of the board members (including the newest, Patricia Guillory, in Division Four) is on the district’s website and each director welcomes input from their neighbors.

PID board members meet monthly to make decisions which affect all of us in Paradise—from plans for future water projects to setting policies for customer service and water rates. Find out more about the board at PIDWater.com/board.

PID’s water source is the watershed around Paradise Lake and Magalia Reservoir. Recreation around Paradise Lake, including fishing, hiking, kayaking and biking, is managed by Paradise Recreation and Park District. The “raw” water is treated to meet and exceed state and federal standards at PID’s

Thinking about spring planting, landscaping? Visit PID’s Demonstration Garden, 6344 Clark Rd (north of the PID Office) for ideas tailored to our community. See drought-tolerant, hummingbird and butterfly friendly plantings, native plants, and several surface suggestions for walkways. Open daily dawn until dusk.

Water Treatment Plant, just below the Magalia Dam. Water is distributed to the community via an extensive network of over 150 miles of pipelines.

Without water, our community wouldn’t have what it needs—water for all the new construction, for Paradise residents (both “new” and “old”), water for businesses and water for our future.

PID is “our” water district and PID is excited to be a vital part of the future or our growing community

PID continues to grow with the community

Numbers are up all over Paradise—and that includes water storage numbers and more pipeline to get that water to PID customers. With recent construction, PID now has two above-ground water tank reservoirs, each with 1.5 million gallons of capacity. This project increases water storage for fire emergencies and improves water distribution for PID customers.

Check-In: 3:00 P.M.

Check-Out: 11:00 A.M.

Pets may be accepted. Please contact the hotel directly for full details.

Virus protocols strictly followed

Additionally, an extra 6,000 feet of pipeline is now complete in the upper portion of PID’s service area. The 16-inch pipeline in Zone A provides a redundant water supply to ensure water can still be supplied if anything happens to the current transmission line.

Adventist Health reestablishes hospice services and home care while progressing with clinic renovations

By Nick Woodard Marketing and Communications Manager Adventist Health and Rideout

Adventist Health is proud to announce that home care and hospice services have been reestablished on the Ridge and Butte County, bringing compassionate end-of-life care closer to home.

This development provides access to exceptional, individualized care within the comforting embrace of loved ones and familiar surroundings, sparing the need for lengthy journeys. We are committed to providing comfort, dignity, and support to patients and their families during this sensitive time.

Adventist Health is currently welcoming referrals for new hospice and home care patients. Our dedicated team is ready to extend a helping hand and provide the care and support that you and your family deserve. We believe that quality hospice and home care are essential components of comprehensive healthcare, and we are proud to reintroduce this service to our community.

For more information or to inquire about our hospice and home care services, please contact Jessica Smith, our dedicated Community Liaison, at smithja03@ah.org

$2.4 million Adventist Health Clinic renovations

Adventist Health is also pleased to share the latest developments in the $2.4 million renovation project at the Feather River Health Center on Skyway in Paradise. This transformative initiative aims to enhance healthcare services on the Ridge, with the renovated spaces expected to welcome patients in February 2024.

Highlights of the renovation project include a dedicated Rapid Care Clinic, as well as a remodeled lower level to increase provider capacity and patient access. It will also allow for Women’s Health clinic services to move back into the Feather River Health Center to support ease of accessing all ancillary services in one convenient location.

As part of the remodel, Women’s Imaging services, including mammography and bone density tests, will return to the Ridge, expected to open in early Spring 2024.

“By bringing back essential services like mammography and bone density tests, we aim to empower and prioritize the health of the incredible women in our community,” said Amber Thompson, Director of Imaging Services. “Our goal is to provide accessible and comprehensive care, fostering a sense of security and confidence in every woman’s healthcare journey.”

Information on all listed events, and more, may be found on ParadiseChamber.com’s community calendar on. Updated daily.

Ongoing:

Magalia Farmers MarketMobile

Every Sunday, Noon-12:30 p.m.

Magalia Community Park (parking lot)

13917 South Park Drive, Magalia Fresh produce. magaliacommunitypark.org, (530) 413-9158

Paradise Garden Club

2nd Mondays, 1-3 p.m.

Terry Ashe Recreation Center, 6626 Skyway, Paradise

Free to attend a meeting!

Women’s Social Club on the Ridge

4th Mondays, 11 a.m. – 1 p.m.

Potluck social welcoming women on the Ridge. Free for first two visits. Contact Kelana Anderson, (925) 949-6988

“Life Recovery Journey”

12-point Program

Every Wednesday, 6:30 - 8:30 p.m.

Our Savior Lutheran Church, 6404 Pentz Rd. Paradise

12-point program based on Biblical principles offering hope and healing. Free. Marielle (714) 478-5610, Kris (714) 602-5443. marielle.petersen@gmail.com

Trivia night at Nic’s

Thursdays 5:30 - 8 p.m.

6256 Skyway, Paradise

Fridays for Lunch

The Paradise Lutheran Church invites all to a free community lunch!

Paradise Lutheran Church, 780 Luther Drive, Paradise (530) 877-3549

Paradise Friends of the Library Book Sale

Every third Saturday 11 a.m. – 2 p.m.

Butte County Library, Paradise Branch, 5922 Clark Rd, Paradise

All proceeds support Paradise Library.

Sol Sanctuary Events

“Time In” with Yourself

Healing with Horses

Barn Angel Program

Visit https://linktr.ee/solsanctuary for full info.

Classes, Workshops and Open Studios at the Paradise

Art Center

Paradise Art Center 5564 Almond Street, Paradise

Visit paradise-art-center.com for information, or call Kathy Dysert at 707-480-2426

Paradise Elks Lodge

Thrifty Tuesdays: $12 soup and salad bar with a special each week! 5 - 8 p.m.

Queen of Hearts and Burger Night: Every Wednesday night from 5 - 8 p.m.

Thursday- DFT Cornhole 6- 10 p.m. Pub Night food is served from 5-8 p.m.

Friday Night Tapas by Lofi: Every Friday except the last Friday of the month from 5-8 p.m.(not ticketed) Friday Night Dinners are held on the last Friday of each month. 5 - 8 p.m.(not ticketed)

Paradise Veterans Hall

6550 Skyway

Bunco- Second Tuesday of every month 9-6 p.m. $5 per person

Bingo- Every Wednesday 4-7 p.m. $20 per person

Coffee & Donut Veteran Outreach- 1st

Friday of the month RSVP to Joe Defazio (206) 679-0853

CALENDAR OF EVENTS

Business events

RIBBON CUTTINGS

California Renovations

Thursday, May 9th, 5:30 p.m.

2525 Dominic Drive, Chico

Moms of The Ridge

Thursday, May 23rd, 5:30 p.m.

66 Pearson Road, Paradise

DADCO Construction

Thursday, May 30th, 5:30 p.m.

5913 Clark Road, Unit G, Paradise (In James Square)

Chamber After hours

Thursday, April 18th, 5:30 p.m.

Paradise Arts Center 5564 Almond St, Paradise

Rise & Grind: Caffeine and connections

Achieve Charter School

Thursday, April 11th, 9 a.m. 771 Elliott Rd, Paradise

Rebuild Paradise Foundation

Tuesday, April 30th, 8:30 a.m.

Must register for location details

Paradise Recreation and Park District Community Easter Egg Hunt

Saturday March 30th, 9 – 11 a.m.

Terry Ashe Recreation Center 6626 Skyway, Paradise

Enjoy an egg hunt for children of all ages!

TOTR presents Game of Tiaras

Thursdays, Fridays, Saturdays, April 4 – 20, 7:30 p.m. curtain

Sunday Matinees: April 7, 14, 21, 2 p.m. curtain

Theatre on the Ridge

3735 Neal Rd., Paradise

This comedic adaptation of King Lear blends Game of Thrones-style twists with the dark humor of Shakespearean tragedy, ensuring a laughter-filled experience amid the mounting body count. $16 General, $18 Reserved, $20 Door. 530-877-5760. www.totr.org

Chico Home & Garden Show

Saturday & Sunday, April 6 & 7, 10 a.m.-5 p.m.

Chico Silver Dollar Fair Grounds 2857 Fair St., Chico 250 exhibits and services. Lots of food, rides, games. Free parking. $8 Adults, $7 Seniors. Kids free w/paying adults.

5th Annual Garden Blitz Installations

Friday, April 12 – Sunday, April 14, 9 a.m. - 4 p.m. as needed

Community Garden

5704 Chapel Dr., Paradise

Volunteer to install Garden Boxes in your community. Fri. box construction, Sat./ Sun. installations. More info bclocalfood. org/garden-blitz/

Elks Auxiliary Tea Party

Saturday April 13th, 11a.m.- 2 p.m.

Elks Lodge 1100 Elk Ln., Paradise

A light and delicious meal and tea! Contests for best hat and table decorations. $15 per person. Contact Jeanie Sparks (530) 828-4782 for tickets or table reservation.

Love Paradise: Make A Difference Day

Friday, April 19th, 8:30 a.m.- 12 p.m.

5699 Academy Drive, Paradise

Join with other community-minded volunteers to help improve and beautify Paradise.

StageCoach Youth Theatre

Presents: Alice in Wonderland

Friday and Saturday May 3rd and 4th, 7 p.m.

Saturday and Sunday Matinees May 4th and 5th, 2 p.m.

Theatre on the Ridge

3735 Neal Rd., Paradise

Experience the enchanting ‘Alice in Wonderland’ by StageCoach Youth Theatre, directed by Erika Anne Soerensen. This whimsical play with a captivating musical score offers a unique twist on the classic tale. $8 General, 530-877-5760. www.totr.org

3rd Annual Paradise Grazing Festival

Saturday, May 4, 10 a.m.- 3 p.m.

Terry Ashe Recreation Center

6626 Skyway, Paradise

A free community event supporting grazing for wildfire safety. Fun, food, vendors and goats. Learn more at buttefiresafe.net/event/paradisegrazingfestival/

Paradise Chocolate Fest

Saturday, May 11, 10 a.m.-5 p.m.

Terry Ashe Recreation Center

6626 Skyway, Paradise, Enjoy all things chocolate with live music, chocolate wine, brew, and spirits garden, craft faire, and lots of fun!

Northern California Ballet Presents Cinderella

Friday May 17th, 7:15p.m.; Saturday May 18th 2:15 p.m. and 7:15 p.m.

Paradise Performing Arts Center 777 Nunneley Rd., Paradise

$25 for reserved $20 for General Seating and $15 for Children under 12

Open House Weekend

Saturday June 1st & Sunday June 2nd

Join the Community in welcoming potential new residents! Paradise rolls out the red carpet and showcases its attractions! Visit WelcomeToTheRidge.com/openhouse for more information or to get involved!

Paradise Garden Tour

Saturday June 1st & Sunday June 2nd

Hub Location: Paradise Irrigation District 6332 Clark Rd, Paradise Tour Tickets $20 12 and over.

paradisegardenclub.org/tour.html

TOTR presents Insertion

Thursdays, Fridays,

Saturdays, June 6– 22, 7:30 p.m. curtain

Sunday Matinees: June 9, 16, 23, 2 p.m. curtain

Theatre on the Ridge

3735 Neal Rd., Paradise

Maisie secures an apprenticeship with esteemed writer Gilda Tarrington, who turns out to be the hidden mastermind behind a steamy book series. Gilda believes Maisie could be her successor, prompting Maisie’s comical and daring quest to master the art of erotic writing. $16 General, $18 Reserved, $20 Door. 530-877-5760. www.totr.org

Paradise Elks Lodge

Car Show & Craft Show

Saturday June 8th 9 a.m.- 2 p.m.

Paradise Elks Lodge

1100 Elk Ln, Paradise Free to attend!

From surviving to striving to THRIVING!

This school year has exemplified this transformation. It began with the Grand Openings of Paradise High School and Paradise Junior High School, followed by the ribbon cutting at Pine Ridge School for its newly constructed administration building and renovated classrooms.

Cedarwood is making swift progress towards its opening for the 2024-2025 school year. Paradise High’s baseball field boasts brand new turf, ready for action once the rain subsides.

priority list.

Community involvement is encouraged at LCAP meetings, providing opportunities for input on district matters and data sharing from student state testing. Information about upcoming meetings in April and May can be found on the PUSD Facebook page or website.

With enrollment on the rise and a vibrant community spirit, Paradise Unified is experiencing a resurgence, welcoming back families and attracting new residents to the

Northern California Ballet presents Cinderella May 17 and 18

This spring, the Northern California Ballet (NCB) proudly presents “Cinderella,” showcasing talented local dancers alongside professional guest artists from Scotland, England and State Street Ballet in Santa Barbara. Continuing a cherished tradition, the roles of the two ugly sisters will be portrayed by male dancers, a practice observed by ballet companies since the dance’s original

Friday, May 17, 7:15 p.m.

Saturday, May 18, 2:15 & 7:15 p.m.

Paradise Performing Arts Center

Tickets: $25, reserved and $20

Local dancer, Sarah Witten and Eugene Ballet guest artist, Reed Souther, dance Cinderella circa 2019 at the Paradise Performing Arts Center.

Amber Thompson Photography.

Having been born in Paradise, I have a deep love for the Community. You might say my blood runs “Paradise-dirt” red. As the last of 13 siblings, I was privileged to attend Paradise schools, and raised my son here.

I’ve been in the local Septic & Wastewater business since 1993 and at the helm of Hydrotec since 2003.

Like many of you, Hydrotec’s landscape changed with the Camp Fire in 2018. We have been blessed to weather the storm, so we can continue our honest and reliable service for our clients, and the ridge.

Patrice Sorenson, CEO

Buffy’s

Business Matters

RBJ Section 2 - Spring 2024

Gift Barn offers locally sourced and handmade gifts

Buffy’s Gift Barn of Paradise is now open at 6393 Skyway in Paradise. Buffy’s is a charming haven nestled in the heart of the Ridge, where smiles bloom and local craftsmanship thrives. Dedicated to spreading joy through thoughtful gifting experiences, this cozy shop is a treasure trove of handpicked treasures: unique Paradise and Magalia memorabilia, local artisanal foods, clothing, accessories, and jewelry. Buffy’s proudly showcases the finest selection of locally sourced and handmade gifts from small businesses in the community as well as complimentary gift wrapping and basket making services. The shop will also nicely pack and ship a gift to your loved one.

Buffy’s Gift Barn of Paradise is more than just a shop; whether you’re a local or a visitor to our slice of paradise, you will be welcomed to the magic of thoughtful gifting. Aside from its standard operating hours, Buffy’s may accommodate appointments. If you plan to visit within a specific timeframe, please call ahead to schedule.

Whether you’re on the hunt for a unique trinket or a heartfelt keepsake, Buffy’s is the place to discover that perfect something for lasting connections and cherished memories for both giver and receiver. Follow

Green Paradise reopens as a ‘Grab and Go’ Deli Cafe!

By Jena Trzaskalski Owner, Green Paradise Deli Cafe

After a journey of reinvention following the Camp Fire, Green Paradise Café is thrilled to announce our reopening! As a cozy Grab & Go spot with outdoor seating and a charming garden patio, we’re still evolving but couldn’t wait to welcome you back. Find us at our renovated location at 6201 Skyway in Paradise, conveniently adjacent to the Town of Paradise Park-n-Ride lot and Boys & Girls

GREEN PARADISE, continue on page B-3

Buffy’s Gift Barn of Paradise 6393 Skyway, Paradise (530) 774-0359 Open Wed– Sun, 10:00 a.m.-5:00 p.m.

Tumbling on the Ridge welcomes aspiring gymnasts to new gym

Gymnastics coach Ashley Essila recently launched Tumbling on the Ridge at 1080 Ewald Court in Paradise. Her aim is to provide a valuable service for the youth of the Ridge community. Prior to relocating to the Ridge, she served as a coach and manager at a gymnastics gym in Yuba City for nearly a decade. Today, she is excited about offering local students of all skill levels a safe and enjoyable environment to have fun, build confidence, and enhance their skills and physical fitness.

TUMBLING, continue on page B-3

Madd Natters Donuts II opens second shop in upper Paradise

Allison and Adam Evans, proprietors of Madd Natters Donuts, are thrilled to announce the opening of their second shop, located at 9215 on the Skyway, Ste 2. In January 2024, they achieved their dream of launching a second establishment nestled between Paradise and Magalia, catering to the upper Ridge communities. This expansion signifies a pivotal milestone in their journey to grow with the Ridge, fostering community growth and employment opportunities for local residents.

In 2020, after spending years in other professions, the Evans moved from Oregon to Paradise. They had found a place to call home and opened a business providing a highly demanded commodity, donuts! The first Madd Natters Donuts at 5913 Clark Road, was opened in May 2022, naming it after their two daughters, Madison, and Natalee.

“Paradise is a place we want to raise our children and teach them what

community should mean in current times. We love the people and community here,” say the owners.

Madd Natters, a cherished familyowned enterprise, is fueled by the Evans’ passion for crafting mouthwatering donuts. Their greatest delight stems from seeing customers walk in and out with smiles adorning their faces. Their motto, “If you don’t have a smile on your face, you’re in the wrong place,” encapsulates their commitment to spreading joy with every treat. They find immense satisfaction in brightening customers’ days with simple gestures of kindness.

Madd Natters Donuts 9215 Skyway, Ste. 2 (next to Mi Rancho Mexican Restaurant) (530) 762-7090

Summer Hours: M W Th F 4 a.m.-Noon Sat Sun. 5 a.m.-Noon Closed Tues.

Adam Evans, co-owner, and Wayne Wise proudly showcase the mouthwatering assortment of freshly made donuts at Madd Natters Donuts’ second location on upper Skyway.

A sample of the locally made, handpicked treasures found at Buffy’s on Skyway.

Kids of all skill levels enjoy the physical challenge of tumbling at the new gym on Ewald Court in Paradise.

Green Paradise is now open in their newly renovated building adjacent to the Boys & Girls Teen Center, providing outdoor seating and a convenient “Grab & Go” menu.

Buffy’s on Facebook and Instagram to stay up to date on new Items and events.

Sail under the Golden Gate Bridge to ALASKA

Enjoy the Fabulous Crown Princess!

11 Day Alaskan Cruise

Leaving 1-13-24 returning 1-24-24

Sail out of San Francisco. First stop Ketchikan, Alaska; then onto Juneau, Skagway, Glacier Bay and Victoria Canada.

Bus from Paradise to San Francisco and return bus to Paradise included. Fully Escorted. Call today for details

Sail aboard the Well Appointed Coral Princess PANAMA CANAL CRUISE

Leaving 1-20-24 returning 2-05-24

Sail out of San Francisco. First stop Puerto Vallarta, Mexico; then onto Puerto Quetzal, Guatemala; Puntarenas, Costa Rica; Fuerte Amador, Panama; Panama Canal full transit Historic and Cartagena, Colombia.

Bus from Paradise to San Francisco and return bus from SMF Airport to Paradise included. Fully Escorted. Will sell out fast Call today for details

Now open! Paradise Playdium brings family entertainment to the Ridge

GREEN PARADISE, from page B-1

Teen Center. Our initial hours are Mon.-Fri. 10:00 a.m.-3:00 p.m., as we transition into full-time operation.

Catering to diverse dietary needs, we offer gluten-free, vegan, vegetarian, sugar-free, GFCF, paleo, and other options upon request. Our menu features locally sourced, seasonal, organic,

“Calling for Kid-Friendly Fun!” For years, residents on the Ridge have yearned for a place catering to kids’ entertainment and party needs. Responding to this community demand, business partners and longtime Ridge residents Jason Hastain and Amanda Clark took action, embarking on the journey to create Paradise Playdium.

Over 18 months, Hastain and Clark meticulously planned, conducted surveys and curated a selection of games and attractions to enrich the Ridge community experience and stimulate the local economy. Securing an ideal location at Paradise Shopping Center, 6848 Skyway, Suite H, they transformed their vision into reality.

On February 10, 2024, Paradise Playdium opened its doors. Boasting three party rooms, a myriad of video games (including beloved classics), three axe-throwing lanes, and two virtual reality stations, the venue promises entertainment for all ages. Additionally, a stage hosts live music and karaoke events, with plans for further expansion this spring to include arcade games, bumper cars, and laser tag.

While Paradise Playdium is undoubtedly a haven for kids, it also caters to adults, offering an ideal setting for a memorable date night or a chance to mingle and make new friends.

Open: Thursday 3:00 p.m-9:00 p.m, Friday 3:00 p.m11:00 p.m, Saturday noon-11:00 p.m., Sunday noon-9:00 p.m.

Sandwiches, Real Fruit Smoothies (no sugar), muffins, scones, desserts, polenta, quiche, SOUPS, specialty drinks, our signature Chai, meal specials. We also have Grab & Go items, meals, drinks, and much more.

We are so excited and looking forward to seeing all our regulars, and feeding the Ridge again, with our food from the heart! Catering available!

Follow us on Facebook: Green Paradise Café info@greenparadisecafe.com 530-520-4011

Mon.-Fri. 10:00 a.m.-3:00 p.m.

TUMBLING,

from page B-1

Since its opening in October 2023, Tumbling on the Ridge has been offering both beginner and advanced classes for ages 1 to 12. These classes cover fundamental gymnastics events such as bars, beam, floor, and vault. Recently, Essila has expanded her equipment significantly, including the addition of a spring floor, tumble track, and more, to challenge students and support them in achieving their goals and striving for excellence!

Essila shared, “I wanted to share my passion for gymnastics and inspire kids on the Ridge to strengthen their minds and bodies with this sport that I love so much! Friends, family, and the community have embraced and supported my journey in starting Tumbling on the Ridge. I’m very grateful for the opportunity to interact with so many amazing members of the community.”

You can look forward to engaging in community activities with performances and exhibitions very soon! Visit Tumbling on the Ridge on Facebook and Instagram.

Tumbling on the Ridge

1080 Ewald Court, Paradise 530-218-3548

Email-Tumblingontheridge@ gmail.com

M Tu 3-7:30p.m.

W Th 9:30 a.m.-Noon, 3 a.m.-7:30 p.m.

Weekend Birthday Parties 11a.m.-1p.m. 3p.m.-7:30p.m.

Paradise Playdium, located at 6848 Skyway, is now open, offering family fun and entertainment for all ages. Enjoy a variety of activities including video games, LazerTron, axe throwing, live music, food, and much more.

Paradise Chamber Business celebrates

In December 2023, The Paradise Ridge Chamber of Commerce held a dinner to install its 2024 Board of Directors and recognize outstanding individuals and businesses.

Business of the Year:

Deja Vu-Gardens Galore Nursery and owner Cindy Dawson were awarded Business of the Year! Cindy’s knowledge, professionalism, and dedication shine through in the nursery’s variety and helpful service. A community activist, Cindy provides opportunities for other local small businesses with peddlers fairs, supports community efforts with discounts and donations, and keeps Deja Vu employees working year-round. By revitalizing the Mendon’s nursery property, Cindy has preserved a Paradise treasure.

Ed Salome Award for Service to the Paradise Ridge Chamber of Commerce

Ken Prentiss was recognized for his enduring portrayal of Johnny Appleseed at Paradise’s annual fall festival. With a career teaching 3rd grade and arts, Ken has a passion for imparting knowledge and creating memorable experiences for children. Ken’s dedication extends to missionary trips building homes in Mexico. At Care Net, a local pregnancy support center where Ken serves as Board member, he is praised for his consistent willingness to help and support community initiatives like the Run for Food.

Resilience Award

With a history dating back to 1936, Foothill Mill & Lumber Company continues its legacy of resilience and community spirit in Paradise. Under Marshall Ely’s leadership, Foothill has not only rebuilt after the Camp Fire but has also expanded its services to support the local community’s rebuilding efforts. The store’s commitment to serving the community is evident in its expansion despite the myriad challenges involved in rebuilding and operating a business in a post-disaster economy.

Rising Star Award

The Rising Star award was presented to the wifeand-wife team of Cherie and Carrie Brown Spellings, owners of C&C Prints. Their business emerged from a vision to address a community need and has since expanded physically while deepening its commitment to our community’s growth. Both Cherie and Carrie are entrepreneurs and community champions, actively involved in chamber activities, supporting veterans, championing local businesses, and participating in initiatives like the canned food drive.

Non-profit Organization of the Year

Camp Fire Collaborative has not only touched lives but transformed our community with unwavering commitment to service and compassion. Evolving from a task force convened as the Camp Fire Long Term Recovery Group in the immediate aftermath of the Camp Fire, the efforts of Camp Fire Collaborative have evolved from disaster case management to housing and workforce development. Their dedication to addressing unmet needs and strategizing long-term solutions underscores their commitment to fostering a resilient and thriving Butte County.

Entrepreneur of the Year

Ev Durán, owner of U.T.B. Studios was recognized as Entrepreneur of the Year. His documentary of the post-fire recovery of Paradise is a testament to the power of storytelling in rebuilding hope and unity. Ev’s impact stretches beyond the screen and includes nurturing local talent and supporting businesses. U.T.B. Studios demonstrates commitment to empowerment and growth by sponsoring youth sports, participating in job fairs, and providing generous contributions to local causes.

©

Visit the Paradise Ridge C hamber of Commerce Facebook page for more photos.

• Table Decorating Contestants:

• Adventist Health

• Achieve Charter School

• Camp Fire Collaborative

• Sunshine Assisted Living

Special Recognition Award

The North Valley Community Foundation’s (NVCF) unwavering commitment to philanthropy and community resilience merits deep appreciation and recognition. Their swift response to crises, including the creation of the Wildfire Relief Fund during the Camp Fire, demonstrates their agility and dedication. NVCF has managed assets exceeding $50 million and established nearly 40 new funds, fostering community contributions. Through initiatives like the Butte Strong Fund, they’ve deployed nearly $64 million for Camp Fire recovery, offering vital support to community rebuilding.

SPECIAL THANKS

• Northern Valley Catholic Social Services

• Youth for Change

• Emma Miller Photography

• The quartet of musicians from the Paradise Symphony Orchestra

• David Lemire and the Paradise Veterans Memorial Hall

• Nic’s: food, beer & wine

• Silent Auction Donors

• Catering: Butte Creek BBQ

• Event coordinators: Shannon Hurte and Dana Gajda

• Special effects: Mark Thorp and Heather Latte

• Songstress: Sandy Miller

Hats off to our Chamber President for Heidi Elick for leading with dedication, style, and hat-itude!

Photos: Emma Miller Photography

and welcomes 2024 directors

Introducing the 2024 Paradise Ridge Chamber of Commerce Board of Directors: Ev Durán, U.T.B. Studios; Linda L. Zorn, Butte College, Economic & Workforce Development; Joleen Levey, Adventist Health and Feather River Health Foundation; Allison Denofrio, Ambassador, Green Garden Art; Jerre Bates, Paradise Elks & Paradise Lutheran Church; Wayne Kurtz, Paradise Grocery Outlet; Warren Bullock, Vice President, American Homes & Land; Jeni Harris, Curves Paradise;

Cherie Brown-Spellings, C&C Prints; Heidi Elick, President, Ridge Financial Planning; Not pictured: Mary Bellefeuille, Paradise Recreation and Park District; Judy Clemens, Treasurer, Theatre On the Ridge; Carol Peterson, Boys & Girls Club.

Lori Crowder, co-owner of A Stitch Above Embroidery, joins Paradise Mayor Ron Lassonde, Cindy Lassonde representing the Paradise Symphony Society, and Carrie Krueger representing Congressman Doug LaMalfa.

Erika Etchison, Principal of Achieve Charter School of Paradise, and Kelli Gordon, co-Principal of Paradise High School, are accompanied by representatives and spouses from both schools. Photo: Jenn Brooks

Many thanks to the Paradise Symphony Orchestra for lending a talented string quartet to the festivities.

And the winner is: Achieve Charter School of Paradise took the top prize in the table decorating contest with a student-designed tablescape.

Charles Brooks, aka “Homestead Handyman”; Jenn Brooks, Arbonne - Jenn Brooks, Wellness Consultant, Jen Goodlin, Executive Director, Rebuild Paradise Foundation, and Brett Goodlin, Paradise Irrigation District enjoy a night out to honor community.

Heather Ventimiglio of Hanosh and Hunter Dental Group and Sonny Ventimiglio of Tri Counties Bank were among the guests.

Photo: Jenn Brooks

Paradise Senior Center rebuilds as Paradise Community Center

By Jan Keller Paradise Community Center Board Member

Pre-fire Paradisians cherished the Senior Center for its central location and welcoming atmosphere. Though lost in the Camp Fire, the spirit of the center lives on. Public input highlighted the community’s desire to rebuild, where residents from Paradise and surrounding areas can gather for various events and activities.

In February the Paradise Recreation and Park District (PRPD) board, with the Paradise Community Center (PCC) board, unveiled plans including conceptual drawings and building layouts to transform the Senior Center into a Paradise Community Center. Recognizing the need for a more inclusive space, the PCC board officially changed

its name to reflect this vision in October 2019.

Collaborating with PRPD, and grant funding from North Valley Community Foundation, the PCC board has contracted North Valley Building Systems Inc. to construct the center at the original Senior Center location, 877 Nunneley Road, Paradise. The anticipated completion date is 2025.

A rendering of the anticipated Paradise Community Center. Visit www.paradiseprpd.com/paradise-com-

Bucatini Trattoria: new Italian eatery coming to Paradise

Excitement is brewing in Paradise as plans for a new restaurant, Bucatini Trattoria Italian Kitchen, are underway. Bucatini Trattoria will be located at 460 Pearson Road, next to Hudson’s Appliances. The new owners Christie and John Beeman report that they are in the preliminary stages of planning and hope to open late fall/winter of 2024.

With a focus on fresh-made pasta, Neapolitan brick oven pizza, garden-fresh salads, desserts, and a selection wines

and beers. Bucatini will invite residents and visitors alike to savor the flavors of Italy in the heart of Paradise.

Drawing inspiration from cherished memories of times spent in Paradise with family, the team aims to recreate the warmth and camaraderie of those gatherings.

“We can’t wait to share our family recipes with you and your loved ones,” says Christy Beeman. “Bon appétito!”

McKinnon

here to help with all of your

payroll and

return needs. We have pride in our town and are very proud to still be able to serve you here on the ridge. Go Bobcats!!!

Jennifer Tomelden, MMS, PA-C

Uzoamaka Ben-Israel, FNP-BC

Dr. Abedelrahman ElGendy, BDS, CAGS

New providers join Feather River Health Center on Skyway

Adventist Health is pleased to welcome Jennifer Tomelden, MMS, PA-C, to the Feather River Health Center at 5125 Skyway in Paradise. Tomelden is a board-certified physician assistant with extensive experience in medical dermatology care. She treats acne, eczema, psoriasis, and skin cancers, provides evaluation, diagnosis and treatment for a wide range of dermatologic conditions, and offers shave/punch biopsies, incision and drainage of cysts, cryotherapy, and intralesional injections as needed for her patients.

Tomelden’s patient panel includes all ages, including children as young as 2 years old. To book an appointment, please call 530-872-2000.

Adventist Health welcomes Uzoamaka Ben-Israel, FNP-BC, he has joined the primary care team at Adventist Health Feather River Health Center at 5125 Skyway in Paradise.

Uzoamaka (Uzo) Ben-Israel is a family nurse practitioner who emphasizes education about healthier living as part of her practice. Uzo was inspired to become a healthcare provider by her desire to help people feel better. She brings extensive experience caring for adolescents and adults for a variety of healthcare concerns. She provides wellness exams and vaccinations, and offers diagnosis and treatment options, disease process and management as well as lifestyle considerations for optimal health and wellbeing. She is from Nigeria and is fluent in English and Igbo.

Dr. Abedelrahman ElGendy, BDS, CAGS, is the new dentist at Adventist Health’s Corning Health Center, located at 155 Solano St. in Corning. Abdelrahman ElGendy is a dental practitioner with significant experience in general dentistry techniques and procedures. He offers comprehensive treatment plans for his patients that include fillings, crowns, bridges, dentures, sealants and more. He sees all ages, from young children to adults and older adults.

Dr. ElGendy is skilled in creating nightguards for his patients and supports the unique dental needs of patients who use sleep apnea devices. His skills and abilities have helped to alleviate dental discomfort and create healthy smiles for his patients. To learn more about all Adventist Health providers, visit AdventistHealth.org/ourclinics.

3CORE….When traditional financing doesn’t fit

By Dan

Zuno Relationship Manager. 3CORE, Inc.

3CORE knows every business is different. Sometimes traditional financing doesn’t fit; that’s where we come in. We surround our financing with mentoring and help to make your business thrive.

3CORE is not a government agency, not a bank, nor do we compete with banks. 3CORE is a private, nonprofit corporation that focuses on healthy existing and young businesses. We help when you can’t get all your capital from banks or other financial institutions.

RLF (Revolving Loan Fund) loans may be used for working capital, Leasehold Improvements, purchasing buildings, or existing businesses,

BRIEFS, continue next page

Need some meal prep inspiration? Check out Paradise Stronger’s cooking classes

Paradise Stronger is offering cooking classes at its Wellness Center. They are proud to be highlighting local chefs Jenn Brooks, Mary Saip and Courtney Gibson. The goal is to make cooking fun, healthy and accessible to all ages. Jenn Brooks has helped teach kids and adults how to create simple and healthy recipes in their own homes. Mary Saip has encouraged people of all ages to use simple tools to create quick and easy meals that they conjure up quickly. Courtney Gibson has inspired the baker in everyone with fun cupcake decorating classes.

All these inspiring chefs will be offering classes in the months to come. Check paradisestronger.org to reserve your next cooking class at Paradise Stronger.

PG&E gifts drone to Chamber

Paradise Ridge Chamber of Commerce received a drone from Pacific Gas and Electric Company Government and Public Affairs representative Brenda Narayan (third from left) and PG&E representatives. This equipment will play a crucial role in showcasing our community for our new resident campaign, WelcomeToTheRidge.com. Stunning aerial footage that showcases Paradise in all its glory will elevate our outreach efforts in creating assets for our efforts to attract new residents to the Ridge.

Chamber member publishes book: The Clinicians Guide to Spiritual Emergence

Dr. Shakinah S. Judah, a researcher, author, and clinical psychotherapist at Helm Counselling, has penned “The Clinician’s Guide to Spiritual Emergence.” Available on Amazon.com in Kindle edition, the book is designed to assist clinicians and healers in supporting spiritually emergent individuals.

Dr. S. Judah explores the transformative nature of spiritual emergence and its influence on harmony and purpose. Through personal narratives, she distinguishes between psychosis,

spiritual emergencies, and spiritual emergence, fostering opportunities for awakening and healing.

With extensive qualifications in sociology, human development, counseling, and marriage family therapy, Dr. S. Judah founded Helm Counseling, a mental health clinic, and initiated the ‘Source Blue’ program to aid first responders. Appointments available in Paradise. Learn more at 510-960-0927 or www.helmcounseling.net.

Curves Paradise celebrates 25 years on the Ridge with more than 150,000 workouts logged!

On January 24th, Curves Paradise welcomed members, guests, and local businesses for an Open House, marking a quarter-century milestone on the Ridge. Preceding this celebration were a series of member appreciation events throughout the month, including a mini health fair and a community day.

In addition to numerous advancements over the years, Curves remains dedicated to its core 30-minute full-body workout regimen, incorporating strength training, cardio, and stretching—a clinically proven formula tailored for the busy woman.

As an innovative pioneer, Curves Paradise has been at the forefront of franchise-wide initiatives, including the introduction of MyZone Fitness Tracking Technology and Evolt Body Composition Scanning. Dynamic “Workouts of the Week” ensure that routines never grow stagnant, while knowledgeable Curves coaches provide guidance, motivation, and celebration throughout each fun, fast and safe workout.

For those unable to visit in person, Curves offers the convenience of MyCurves on Demand—a comprehensive at-home workout program featuring over 1,000 workouts, ensuring continuity and progress even from the comfort of home.

Experience Curves Paradise:

6848 Skyway, Paradise 530-877-8300

In the spirit of resilience and positivity, Magalia Rocks & Crystals is delighted to announce the addition of new crystals and Paradise-themed apparel this spring. As a token of love for the Ridge community, they invite you to explore their offerings at the Gold Nugget Days Gem and Mineral Show in April. Dedicated to community engagement, they actively participate in various events in Paradise and have their products available at three local shops: Buffy’s Gift Barn, Snoop Sisters Vintage, and Treasures from Paradise.

Monkey BusinessWebsite Design Services

We provide a stress-free Website-asa-Service (WaaS) solution, ensuring a seamless experience without the time and effort required for a Do-it-Yourself (DIY) approach. We focus on building strong client relationships, offering continuous support and assistance as your dedicated partners. Starting at just $104 per month, our services are costeffective, with a guarantee of your satisfaction before any payment is made. Our packages include Cloud Hosting, SSL Certificate, Web Design & Development, Content Updates,

Owner Jon Akman, who fell in love with the Ridge community before the Camp Fire, expresses gratitude, stating, “There’s something truly special in these mountains, and it’s one of the reasons we started Magalia Rocks & Crystals. Our family business is thankful for this community.”

Stay updated on their latest events by following @magaliarockscrystals on social media or reach out via email at magaliarockscrystals@gmail.com.

Maintenance, Security, Compliance, and Branded Email Accounts. Transparent pricing with no hidden fees or extra charges. Contact us at (530) 413-5115 or themonkeys@monkeybusiness.design for more information. Visit MonkeyBusiness. design.

•

•

• Septic Systems

• Plumbing

• Electrical

•

•

My name is Bob Smalley and I would like to encourage you to give us a call if you are thinking about building a new home. We will be there with safe and productive workers ready to provide the highest quality of workmanship available to complete your next project. Lic.

Magalia Rocks & Crystals expands selection with new crystals and Paradise apparel

For information about ribbon cuttings and other business events, check ParadiseChamber.com’s online community calendar. Receive email invitations by joining the Chamber’s mailing list: email info@ParadiseChamber.com. To schedule a ribbon cutting or business event, contact Monica@paradisechamber.com.

Paradise Unified School District staff cut the ribbon at Pine Ridge School in Magalia, marking the completion of construction projects. Pine Ridge now boasts modernized facilities, complete with state-of-the-art technology in classrooms.

True Value Hardware recently opened in Paradise, offering a range of hardware and home improvement essentials, while also contributing to local employment opportunities. Visit True Value at Paradise Shopping Center, 6848 Skyway Ste L, Paradise.

Cheers to Curves Paradise for 25 years of empowering strength, grace, and wellness for women on the Ridge! Here’s to many more years of shaping lives with fitness and friendship! Find out more at Curves Paradise, 6848 Skyway, Suite G, Paradise; 530 877 8300.

Popstastic brings a burst of joy to every occasion with creative custom balloon arrangements of all sizes. Visit their new location at 462 Pearson Road in Paradise or in Paradisechamber.com’s online business directory.

Located at 2552 Clark Road, Butte Valley, Butte Valley Supply has everything you need - from amazing gifts to top-notch soil and garden supplies.

Paradise Playdium invites you to experience the excitement of arcade games, party rooms, and ax throwing! Book your next birthday bash at 6848 Skyway, Suite H, Paradise for the ultimate celebration!

Masons and guests enjoyed a Chamber After Hours gathering at the historic Table Mountain Masonic Lodge, where tradition meets community. For tours, and event facility rental information, contact (530) 877-7852.

Starting the day right at our ‘Rise and Grind’ morning mixer with wellness consultant Arbonne - Jenn Brooks, Independent Consultant, hosted by Curves Paradise. Find out about how Arbonne can facilitate your wellness reset by visiting Arbonne in ParadiseChamber.com’s online business directory.

Chamber welcomes 3 new directors

Cherie Brown-Spellings, Owner, C & C Prints –As the coowner of both C & C Prints and C & C Photobooth Rental, Cherie has demonstrated a keen understanding of business operations. Beyond her entrepreneurial endeavors, Cherie actively engages with the community through various initiatives such as food drives, volunteering at Theatre on the Ridge, and providing discounted printing services for veterans. She also plays an integral role in supporting our growing community by offering low-cost building plans. Cherie’s involvement extends to the sports community as well, where she has participated in the Ridge Softball Community and local bowling leagues.

Having weathered the challenges posed by the Camp Fire, Cherie takes pride in seeing her business thrive in its aftermath. With a deep-rooted commitment to the success of the Chamber, Cherie is dedicated to advocating for new businesses to join the Chamber’s network on the Ridge.

Ev Durán, Founder & Director, U.T.B. Studios: A proud Paradise High School graduate, Ev has experience in videography with the Golden State Warriors, San Francisco Giants, Spartan Race, and Korrus. He founded U.T.B. Studios two and a half years ago. Through proceeds from the award-winning documentary “All Its Name Implies” Ev donated more than $10,000 to the Rotary Club of Paradise and Paradise Performing Arts Center. U.T.B. Studios is a three-year consecutive sponsor of Johnny Appleseed Days and also sponsored The Together We Thrive membership campaign.

Ev attends various ribbon-cuttings and mixers and his community activities include sponsoring Paradise Little League, Paradise High School Football, participating in the Rotary Job Fair and attending many town functions. As an advisory board member of Explore Butte County, Ev remains deeply engaged in initiatives aimed at promoting the Ridge’s appeal.

Mary Bellefeuille, Director, Paradise Recreation and Park District: With a bachelor’s degree in business management and a career including a nine-year tenure as an event coordinator at Enloe Hospital and as an office manager at Beyond Fitness, Mary’s professional background underscores her expertise in organizational management and community engagement. Mary’s participation in Chamber events demonstrates her commitment to supporting local businesses and fostering connections. Mary has been a dedicated member of Paradise Rotary for over 20 years and currently serves as a board member for both the Paradise Recreation and Park District and PATCH.

Mary’s enthusiasm for community development is evident in her support of the Chamber’s Community Marketing Project and associated campaigns. With her wealth of experience, proactive approach, and passion for community involvement, Mary is poised to make significant contributions to the Chamber’s initiatives.

Party in the Park, weekly summer celebration starts in June

The Paradise Ridge Chamber of Commerce is proud to announce the return of Party in the Park Music & Marketplace, a summertime community celebration in the historic heart of Paradise. With its farmers’ market, food trucks, beer and wine, kids’ zone, talented bands and performers, arts, crafts, local organizations and eclectic products, Party in the Park is a celebration of all that makes us Paradise.

As promotions launch for the 20232 season, sponsors are recognized with extended exposure as supporters of one of the Ridge’s most-loved events. Past events have welcomed record crowds. Your support demonstrates dedication to our beautiful mountain home while associating your brand with community health, culture and family fun. Sponsors express appreciation to their patrons and enhance quality of life on the Ridge by helping to host the party.

Party in the Park is made possible through a partnership with the Town of Paradise.

2024 event information:

Every Wednesday Night for Eight Weeks: June 12 – July 31 5:30 p.m.-8:30 p.m.

Paradise Community Park

5570 Black Olive Drive at Pearson Road

Paradise, California

More information, including vendor and sponsor opportunities, on paradisechamber. com/party-in-the-park or join our email list by emailing info@paradisechamber.com.

At the recent Outsmart Disaster Workshop, regional business owners gathered to learn essential strategies for securing their business’s future. Hosted by the California Office of the Small Business Advocate, attendees gained insights into crafting effective Business Continuity Plans.

Snip, Snip, Hooray! Owner Colleen Connor cut the ribbon at The Salon, located at 5867 Queen Dr, Paradise. A standing-room only crowd celebrate a journey filled with passion, dedication, and a commitment to serving our amazing community.

RidgeSTART Accelerated by ChicoSTART staged an HR 101 Lunch & Learn for the Ridge business community. Presented by Tri Counties Bank and hosted at the Paradise Ridge Chamber, this workshop was facilitated by Carolyn Denero with C G Denero Consulting. Find out more about Chicostart and C G Denero Consulting’s collaborative approach to building solid business practices by visiting ParadiseChamber.com’s business directory.

Packed House at Nic’s: A crowd gathers for the highly anticipated annual Chamber Rotary mixer, where connections are made and community spirit thrives.

Cherie BrownSpellings

Mary Bellefeuille

Ev Duran

Shadowbrook

Dana

Desiree

Law

Law

Patricia

Mike’s

Needful

872-7272

CSL#: 1073469

Arborcat Tree Service Paradise (707) 396-8015

R&N

(760) 617-3654

(530) 826-6871

Art

(530) 783-9473

Board

Paint Parties By

(530) 570-8372

Shane

Maria’s

Rasheed

321-6190

Chico Cemetery Association 881 Mangrove Avenue Chico (530) 345-7243

Paradise

Alvis In-Home

Pee

(530) 413-9485

Valley Oak Children’s

895-3572

Paradise

The Specific Chiropractic Centers 1281 East Ave. Suite 100 Chico (530) 893-1446

Churches

Center for Spiritual Living Chico 14 Hillary Lane Chico (530) 895-8395

Craig Memorial Congregational Church 5872 Oliver Road

(530) 519-3113

First Baptist Church of Paradise 6500 Clark Road Paradise (530) 877-3532

Magalia Community Church 13700 Old Skyway

(530) 877-7963

Our Savior Lutheran Church 6404 Pentz Road Paradise (530) 877-7321

Paradise Adventist Church

Valco

Gold

Habitat

Hope

Pair-O-Dice

Paradise

Paradise

Paradise

Paradise

Topcats on the Ridge, Inc.

P.O. Box 2281

Paradise

Valley Contractors Exchange

951 E. 8th Street Chico (530) 343-1981

Valley Oak Children’s Services 3120 Cohasset Road Ste 6 Chico (530) 895-3572

Paradise

519-0455

Paradise Host

(530) 762-4919

Paradise

Paradise

Paradise

Paradise

(530) 877-0984

Paradise

(530) 877-1345

Paradise Rotary Club P.O. Box 820

Paradise (530) 413-7725

Paradise Scholarship Foundation 7050 Skyway Paradise (530) 321-4917

Paradise Stronger 6848 Skyway Ste P Paradise (530) 327-7235

Paradise Symphony Society, Inc. P.O. Box 1892

Paradise (530) 327-8508

Paradise Veterans Group 6550 Skyway Paradise (925) 413-4903

PASH P.O. Box 1021

Paradise (530) 876-8195

Rebuild Paradise Foundation 6067 Skyway Suite B Paradise (530) 413-8056

Regenerating Paradise Paradise (415) 248-6231

Table Mountain

Masonic Lodge #124 5934 Clark Road Paradise (530) 877-7852

The Ridge Quilters’ Guild Paradise (530) 520-8006

Vitalant 555 Rio Lindo Ave. Chico (530) 893-5433

Youth for Change

260 Cohasset Rd. Ste 120 Chico (530) 877-8187

Coffee Roaster

Road Roaster Coffee Company 797 Elliot rd. Ste D Paradise (530) 966-8640

College

Butte College 3536 Butte Campus Drive Oroville (530) 895-2511

Community Investor

Dean Fender Chico (530) 518-2173

Frank Dodini Paradise (530) 327-7117

Miriam Gleason

Paradise (530) 570-9482

Sandy Miller Paradise (530) 864-2622

Computers and Internet

Clean Cabling 559 East Lindo Ave Chico (530) 424-9800

CSL#: 1048249

Paradise Computer Repair

Paradise (530) 840-0177

Paradise Technology

Solutions

Paradise (530) 487-0706

Webster IT Solutions

20133 Regina Lane Cottonwood (530) 803-8910

Your Cable Store Inc

629 Entler Ave Ste 64 Chico (530) 876-8730

Construction Management

Stonewater, Inc 6848 Skyway, Suite J

Paradise (210) 777-7161

Construction, Repair, and Improvement

530 Restoration Inc.

Paradise (530) 588-8649

AGS Construction Services

1252 Wagstaff Road

Paradise (530) 877-5929

CSL#:

CSL#:

Andy

CSL#:

AW

CSL#:

CSL#:

Billson

Yowzers

Helm

QC Molds, Inc

(530) 873-7790

Entertainment and Arts

Paradise Performing

(530) 872-8454

Paradise Playdium, Inc. 6848 Skyway Ste H Paradise (530) 354-4831

Paradise Symphony Society, Inc. P.O. Box 1892 Paradise (530) 327-8508

Theatre on the Ridge 3735 Neal Road Paradise (530) 877-5760

U.T.B. Studios 1267 Parque Drive

(415) 932-9891

Environmental

Manzanita

LLC Magalia (530) 872-2958

Equipment Rental

(530) 876-0206

Sunbelt Rentals

Estate Sales

Jeannie’s

(530) 762-4960

Event Facility

Arbonne

Farmasi

Lorraine

Chapelle

Hickman

LBJ

MAXX

Paradise

Ranch

Safeway

Pleasanton

Save Mart

6636 Clark Road

Mall

Paradise (530) 877-0522 x1

SAVMOR Foods

14001 Lakeridge Circle

Magalia

Stop & Shop Sinclair 8229 Skyway

Paradise (530) 877-1868

Funeral Services

Newton-Bracewell

Cremation & Funeral Services

5691 Almond Street

Paradise (530) 873-7602

Rose Chapel 6382 Clark Road

Paradise (530) 877-4923

Furniture / Home Furnishings

California Renovation / Carpet One of Chico 2525 Dominic Dr. Ste A Chico (530) 343-1661

CSL#: 1038173

Jeannie’s

491 Pearson Road

Paradise (530) 762-4960

Needful Things & Antiques

8247 Skyway

Paradise (530) 892-9213

S & S Floor Covering

204 Pearson Road

Paradise (530) 228-9012

CSL#: 968664

Warner Design Craft, LLC. 2217 Richmond Rd Paradise (530) 514-2952

Garden Supplies

Butte Valley Supply Inc. 2552 Clark Rd Butte Valley (530) 895-9676

Deja Vu Gardens

Galore Nursery 5424 Foster Road

(530) 877-7341

Ridge

(530) 624-4821

Gas -

Hunt

Gas

MAXX

Stop

Generators

Urban Design

(530) 809-1079

CSL#: 893826

Gifts

11:Zen (530) 592-8992

Amy Tomczak

Paradise (530) 826-6560

Health Care

Adventist HealthFeather River Health Center 5125 Skyway Paradise (530) 872-2000

Paradise Medical Group, Inc. 6470 Pentz Road Paradise (530) 872-6650

Pillsbury Physical Therapy, Inc. 6678 Clark Road Paradise (530) 876-1006

Health Clubs / Gyms

Curves Paradise 6848 Skyway, Ste G Paradise (530) 877-8300

Elevate Health & Wellness 797 Elliott Rd. Unit K Paradise (209) 642-9448

Paradise Stronger 6848 Skyway

Blixa

Notary

Bidwell

Liberty

Paradise

Deja

Noble

Office

Coastal Business Systems 888 Manzanita Ct Suite B

Chico (530) 892-2146

Ophthalmologists/ Optometrist

Ridge Eye Institute 5889 Clark Road

(530) 877-2020 Orchards

Noble Orchard Company 7050 Pentz Rd.

(530) 781-4784

Painting

JP Painting Company

Paradise (530) 321-3927

CSL#: 1061526

Rivera Painting

Magalia (530) 828-1254

Sharon’s Painting Service

6154 Alamo Way Paradise (530) 514-8185

CSL#: 838708

Sheraton

CSL#:

Steve

CSL#:

Paradise

South

Park Drive

Magalia (530) 413-9158

Recycling & Waste Services

Northern Recycling & Waste Services, LLC 920 American Way

Paradise (530) 876-3340 x2

Restaurants

Asian Sakura Sushi 5542 Clark Rd

Paradise (530) 783-3030

Authentic Thai Cuisine of Paradise 6689 Skyway

Paradise (530) 877-4296

Baker Street Bistro Magalia (530) 828-1800

Debbie’s Restaurant 7967-A Skyway Paradise (530) 872-5078

Green Paradise Café on Wheels Follow us on Facebook for Food Trailer

Locations.

Paradise (530) 520-4011

Izzy’s Bar & Grill 13915 S Park Dr. Magalia (530) 413-9709

Lo-Fi Cafe 5913 Clark Rd Ste E Paradise (760) 563-4649

Maria’s Kitchen 1132 Elliott Road

Paradise (530) 876-1086

Paradise Adventist Elementary 5699 Academy Dr. Paradise (530) 872-1576

Paradise Charter Middle School 6473 Clark Road

(530) 872-7277

Paradise

(530) 872-6400 Senior Services

Sunshine

(530) 877-3363

Septic Installation

AGS Construction Services 1252 Wagstaff Road Paradise (530) 877-5929

CSL#: 814908

BC Brown General Engineering Inc. Paradise (530) 624-2094

CSL#: 1056367

DADCO Construction P.O. Box 73

Paradise (530) 762-2981

CSL#: 658283

Dobrich & Sons

Septic Service P.O. Box 1681

Magalia (530) 873-9901

CSL#: 758026

Hydrotec Solutions, Inc. 2540 Zanella Way Ste 30 Chico (530) 891-4420

CSL#: 857681

M. Roethler General Engineering, Inc. 6449 Skyway Paradise (530) 809-6946

CSL#: 1059314

Magneson Tractor Service, Inc 1374 Keller Ln.

Paradise (530) 961-3171

CSL#: 1034559

Septic Service

AGS Construction Services 1252 Wagstaff Road

Paradise (530) 877-5929

CSL#: 814908

Dobrich & Sons

Septic Service P.O. Box 1681

Magalia (530) 873-9901

CSL#: 758026

Dobrich Septic Service, Inc. P.O. Box 974

Paradise (530) 873-0199

CSL#: 1059314

Hydrotec Solutions, Inc. 2540 Zanella Way Ste 30 Chico (530) 891-4420

CSL#: 857681

Magneson Tractor Service, Inc

1374 Keller Ln.

Paradise (530) 961-3171

CSL#: 1034559

Paradise Sanitation Company, Inc. P.O. Box 3815

Paradise (530) 877-3207

CSL#: 1049870

Shipping & Packaging

McIntyre& Paradise (530) 812-3064

Shoes

Bakers Birkenstock 691 Fir Street

Paradise (530) 762-0640

Solar Power

Light It Up

Solar & Electric 3080 Thorntree Dr. #75 Chico (530) 354-0207

CSL#: 927742

OHM Solar Solutions

Chico (530) 321-3690

OHM Solar Solutions

Paradise (530) 828-3508

Phoenix Ridge

Magalia (530) 799-6926

CSL#:1094405

Urban Design 4742 Skyway Paradise (530) 809-1079

CSL#: 893826

Sporting Goods

Dialed

Fins,

(530) 876-8800