Parents' Choice Foundation®

Established in 1978, Parents’ Choice Foundation is the nation’s oldest nonprofit guide to quality children’s media and toys. Best known for the Parents’ Choice Awards® program, the Parents’ Choice Award Seals are the Foundation’s internationally recognized and respected icons of quality. Our selection process screens for originality of design and purpose, long-term learning value, long-term play value, fair market value, and fun. Parents’ Choice Award winners attest to the power of learning through play! The Parents’ Choice Awards categories include books, toys, games and puzzles, subscription boxes, music and storytelling, magazines, mobile apps, pod casts, television and websites.